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Write Attention Getting Advertisements

The most important aspect of any business is selling the product or service. Without sales, you aren't generating any income and your business will die.

100 Excellent Words and 70 Action Getting Phrases for Ad Writing

100 Excellent Words Absolutely. Amazing.

How to Write Ads that Pull Orders

If your ads aren't paying off then you need this quick method in writing ads that get orders. Step 1 - Write a headline that will draw attention to your product or service.

Why People Fail in Mail Order

Mail order is a very complicated business.  Every phase must be planned, analyzed and tested.

Marketing Tips - Advertising

Typical methods of advertising-newspapers, radio and television are effective if used properly, but there are other, less expensive ways to get your company's name out. Local or cable television is an inexpensive alternative to the traditional forms of advertising.

Power Headlines for Promotion Success

Do you send email to your Online audience to let them know about an upcoming telecast, your service or your book? Do you have a seminar "flyer" on your web site? The biggest mistake professionals and entrepreneurs make is to announce, rather than promote themselves. Each piece you send or put on your web site should begin with the #1 copywriting winner--the headline.

Pros and Cons of Establishing an In-House Ad Agency

There have been several ads promoting books and reports on this subject, or included as part of the contents in several mail-order books stating:  "SAVE UP TO 17% ON ALL YOUR ADVERTISING" It's legitimate, practical and effective, but like so many other promises, there are pros and cons involved. The pros are fairly obvious.

What Makes Advertising Successful?

MANY INDIVIDUAL ELEMENTS COME INTO PLAY MAKING A SUCCESSFUL AD:    1. PERSUASIVE SELLING COPY.

Secrets And Top-Tips Of Mail Order Advertising

Good Advertising creates more production, thus greater consumption, faster turnover and lower sales price per unit.  To a great extent it determines the success or failure of the mail order operator! When working up an advertising program remember that what is genuinely desirable to you may or may not appeal to the majority of your prospects! Different types of merchandise or services demand completely different advertising media.

How To Make Your Resource Box Sell

Ezine Articles - they're everywhere! And little wonder. They're one of the fastest ways of building traffic to your website.

Secrets to Profitable Mail Order Products

The most profitable mail order products are simple 3-to-5 page informational reports such as this one.  Once you've got your act together, these 3-page reports can be produced for $10 per hundred or less, and sold for at least $200 per hundred.

16 Methods for Getting Free Advertising

1. Place copies of your circular on bulletin boards throughout your community, such as in coin-operated laundries, grocery stores, barber shops, etc.

Attention-Grabbing Fixes that Make Your Yellow Page Ad Leap Off the Page

Stand Out in Ways that Matter to Directory Users A Yellow Page directory presents a difficult challenge for advertisers. All the competitors are packed together, within the space of a few pages.

Promote yourself on radio for free

Unless you have become extremely popular in your personal or business name, you likely need all of the marketing and promotion you can get. Now, you may say, of course, I'm aware of this, but who has the money? This a good and fair question.

Super Secret Tip For Using PPC Search Engine Advertising Successfully

It's not about traffic; it's about generating leads. That's right.

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Advertising information related ebooks tips articles from the Advertising Information Channel:
 

Imaging Isn't Everything
Many home improvement contractors attempt to use advertising to expand their client base and increase profits. Whether it be yellow pages, mailers, ads, or valpak; for many it's a total waste of time and money.


Womentisements
The unnecessary and extensive use of female models in advertisements is common not only in America & Europe, but also in Pakistan and rest of the world. Women are used to sell everything from cars to cigarettes.


Print Advertising: Knowing What To Put In Your Ads
So you've decided to run a print ad in your local newspaper. The paper may have even told you they could produce the artwork for you if you just tell them what should be in the ad.


How You Can Create Advertising That Sells
A well-planned and properly executed marketing program should include a sufficient commitment of capital resources to an on-going, well executed advertising program. Yes, this includes your business.


Crazy Ads? Maybe You're Just Out of The Demo!
My father called me to complain, again. He's 82 and he's angry.


6 Ways To Get More Sales From Your Advertisement
To bring great sales success, a great advertising technique is not the only parameter. You must know what it is that your customers are actually buying.


What Colors Make Your Services Most Attractive?
This information is based on the principles of Laws of Attraction, Law of Allowing and Law of Deliberate Creation. And the Universal Laws of Energy (like attract likes) proven by Quantum Physics.


9 Tips for Better Billboards
It is a given that billboard advertising "outdoor" is not a "quick fix". If sales are down, you can't quickly put up a few boards to boost the numbers.


Where's My Pot of Gold and Lucky Charms?
We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place.


Should Your Small Business Hire an Advertising Agency?
So, you own a small business, sales are down and you've come to the conclusion you need to start advertising. Questions: Where do I advertise, how much do I spend and do I need the help of an advertising agency? The answer to this question is really very simple.


The Secrets To Successful Radio Advertising
Ask some businesses about radio advertising and they'll tell you it's the greatest investment they ever made while others will tell you it was a complete waste of time and money. So why does radio work for some and not for others? What's the secret to successful radio advertising? Know this: Radio can be a major player in your advertising mix if you know how to do it and I'm about to give you the secrets to successful radio advertising so read on.


The Principle Of Advertising Online
Advertising online is very similar to advertising in any environment. You really are trying to get your message or your product out there by the most cost effective means possible.


The Inside Secrets Of Free Publicity For Your Business
Product publicity is the "secret pathway" to business success everyone wants. In simple terms, product publicity is a kind of advertising that costs you nothing, yet brings in the orders for you.


5 Tips for Hot Yellow Pages Ads
Yellow Pages advertising is one of the most popular forms of advertising in the country today. Almost every home in America (96.


Write Attention Getting Advertisements
The most important aspect of any business is selling the product or service. Without sales, you aren't generating any income and your business will die.


7 Essential Elements for Profit-Pulling Ads
Advertising will make or break your business. It is crucial to your success that you learn to write great ad copy.


How To Write Eye-Grabbing Headlines That Catapult Your Prospects Into Your Ads
If you're interested in improving the selling results of your ads, tweaking your headlines is a great place to start. Because your headlines influence the sales results of your ad more than any other element.


Good Design Makes Good Sense
Organized your pencils and pens lately? Sorted your clothes into a logical system in your drawers? Then you already understand the basic elements of good design: it's practical, it's systematic, and it makes life easier. In the same way, marketing materials that use good design make business easier for your customers.


Mortgage Marketing - Broadcast Advertising vs. Direct Advertising
Do you know how to design and deploy a marketing campaign? Even if your ad budget is small you should still plan and measure the results of you advertising. This process is the key to your ultimate success.


Online vs. Offline Advertising
Let's face it. Email marketing and publishing have became very popular tool for promoting your business, especially in the USA.

 

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Todays News by officejax free advertising and ad exchange solutionsAdvertising news reports resources updated Thu. May / 23 / 2019  

NRA Sues Advertising Firm for Alleged Media Leaks, Coup Attempt  The Daily Beast

The NRA is suing the advertising firm that it has worked with for decades–again. This time: for allegedly leaking NRA information to reporters. The complaint ...


R&D Spending Has Dramatically Surpassed Advertising Spending  Harvard Business Review

In February, 3G-owned Kraft Heinz Co. wrote down the value of its Kraft and Oscar Mayer brands by $15.4 billion. 3G co-founder Jorge Paulo Lemann described ...


Hemp Companies Criticize Facebook and Instagram Advertising Policies on Times Square Billboard | Westword  Westword

A coalition of hemp businesses are calling out two of the country's most popular social media platforms for what they believe are unfair advertising policies.


Google Facing EU Privacy Probe For Advertising Efforts  Bloomberg Law

Google is facing an Irish privacy probe over its advertising practices and whether it followed the EU's General Data Protection Regulation, nearly a year after the ...


TV companies gun for direct-to-consumer dollars, Facebook and Google's privacy crackdown, Pepsi fights back  Business Insider

Hello! Welcome to your weekly Advertising and Media Insider newsletter, where we catch you up all the big stories we worked on this past week. We're in TV ...


How Big Is Alibaba's Advertising Revenue?  Market Realist

Alibaba (BABA) finished the March quarter with 654 million active shoppers across its retail marketplaces in China.


Tech Companies Care Only When They Get Caught: Abortion Edition  New York Magazine

It can be hard when I write about tech companies not to feel a bit like my parents. Specifically because when the companies misbehave I find myself repeating a ...


Former Advertising.com and AOL Executive Joins Protenus Team  Yahoo Finance

Don Kennedy joins as Chief Revenue Officer as Protenus continues rapid growth and accelerated sales. BALTIMORE, May 22, 2019 /PRNewswire/ -- Protenus, ...


Creating a Marketing Strategy with Cable TV Advertising  http://cbtnews.com/

On this week's episode of Auto Marketing Now, Brian Pasch talks about how to create a targeted and efficient marketing strategy by utilizing cable TV advertising ...


Google changes policy on abortion advertising  BBC News

Google will require advertisers who wish to run ads about abortion to apply for approval first, according to a change in the company's policy. Advertisers in the ...


Study: Advertising spend lost to fraud grows by 21%  Marketing Dive

Advertisers will lose $42 billion of ad spend around the world in 2019 due to fraud across online, mobile and in-app channels, according to a new study from ...


Digital Audio Can Be An Advertising MVP – If Navigated Correctly  MarTech Series

25% of all consumer time spent on mobile devices is now going to music, podcasts and other audio.


MSU art students, professor recognized with advertising awards  Mississippi State Newsroom

Nine students and a longtime professor in Mississippi State's Department of Art recently were honored with awards from the Tuscaloosa American Advertising ...


Healthcare Advertising: Understanding the FTC's Role and Regulations  Manatt, Phelps & Phillips, LLP

Keeping patients well informed is a core principle of American healthcare policy, and advertising plays an important role in getting important information out to ...


Roku Launches a New Tool to Help Advertisers Reach Streamers  Cord Cutters News, LLC

Today Roku announced a new tool that would help advertisers reach and better understanding streaming. The new Roku Ad Insights Suite allows advertisers to ...


Senate Judiciary Holds Hearing on Digital Advertising, Privacy, and Competition - Disruptive Competition Project  Disruptive Competition Project

On May 21, the Senate Judiciary held a hearing titled Understanding the Digital Advertising Ecosystem and the Impact of Data Privacy and Competition Policy.


Two day Seminar: FDA Scrutiny of Promotion and Advertising Practices - Baltimore, United States - June 27-28, 2019  Yahoo Finance

DUBLIN , May 22, 2019 /PRNewswire/ -- The "FDA Scrutiny of Promotion and Advertising Practices" conference has been added to ResearchAndMarkets.com's ...


advertising giant Leo Burnett names Liz Taylor chief creative officer  Crain's Chicago Business

Liz Taylor, former FCB Chicago chief creative officer, will now oversee creative and communications for Leo Burnett.


Advertising Experts Offer Advice to Young Creatives Trying to Make It in the Field  Adweek

Even if you've graduated, have your diploma in hand, a snappy resume ready and a bevy of creative ideas percolating in that brilliant noggin of yours, actually ...


Beauty and Wellness Briefing: How cannabis and CBD companies are getting creative with marketing and advertising efforts  Glossy

Welcome to Glossy's Beauty and Wellness Briefing. This exclusive and inside look at the beauty and wellness industries is meant to dig into the topics that really ...


Engel & Völkers Big Sky Country Launches Montana Listing Advertising Campaigns with Adwerx Enterprise  PRNewswire

DURHAM, N.C., May 22, 2019 /PRNewswire/ -- Engel & Völkers Big Sky Country announces that it is partnering with the Adwerx Enterprise Automated Listing ...


Fox News Hires New Head of Advertising Sales  Hollywood Reporter

With Marianne Gambelli now serving as president of advertising sales for parent company Fox Corp., Fox News on Monday announced her replacement: Viant ...


Tachyon Burst: Can Ethereum And Glimpse Protocol Fix Digital Advertising?  Crypto Briefing

The Glimpse Protocol, backed by ConsenSys' Tachyon accelerator, is using Ethereum and Dai to give users complete control of their data.


Advertising executive testifies in Novartis bribery case | News  www.ekathimerini.com

The owner of an advertising agency gave his testimony to a corruption prosecutor in Athens as part of the Novartis probe on Wednesday, during which he ...


Lamar Advertising Allocating Digital Space Across the Country to Help Find Missing Children as Part of the “Runaway Train 25” Campaign Launching Today  Digital Signage Connection

Baton Rouge, LA – May 22, 2019 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest out-of-home media companies in the world, has joined ...


Coming to Terms With the Realities of Working in Advertising  Adweek

There is unlimited potential for all those big-game commercials, full-spread ads and viral videos to be credited to you in time, but you'll soon realize that lessons ...


How CEO Of Arnold Is Bringing A New Perspective To Advertising By Thinking More Like A Creator  Forbes

Kiran Smith, CEO of Arnold Worldwide, a global creative agency, is bringing a new perspective to advertising as she has a unique ability to understand, and ...


Richland County commissioners ponder online legal advertising | News  Richland Source

Richland County commissioners will ask the prosecutor's office for legal opinions about publishing legal notices and other advertisements in online local news ...


Once Again, EA Angers Switch Fans By Falsely Advertising FIFA 19 Content  Nintendo Life

FIFA 19 players who own the game on Nintendo Switch have expressed their upset at developer and publisher, EA, after an advertised game feature didn't ...


Gaming Advertising Fines And Bans: How Might Recent Increases In Restrictions On Gaming Advertisements Across The Globe Impact Gaming Advertising In North America? - Media, Telecoms, IT, Entertainment - United States  Mondaq News Alerts

Recent months have seen a noticeable uptick in news about gaming advertising bans and restrictions across the globe. United States Media, Telecoms, IT, ...


We Appreciate Our Advertisers Here At ATL  Above the Law

If you're interested in advertising on Above the Law or any other site in the Breaking Media network, please download our media kits or email ...


Facebook’s New Image Recognition Algorithm Can Scan Your Picture For Advertising Opportunities  Business 2 Community

Facebook has recently acquired a new patent for technology that could completely change the way advertisers acquire photos using social media. The latest ...


How to Leverage Your Alumni Network to Land a Job in Advertising  Adweek

This is not just a cliché, either: A 2016 survey revealed that a whopping 85% of jobs are filled via networking. If you want to get a job, particularly in a ...


PhRMA: Drug advertising rules would confuse patients  USA TODAY

Pharmaceutical ads mandate also would ignore First Amendment and give short shrift to FDA, says the Pharmaceutical Research and Manufacturers of America.


Controversial billboard advertising abortion goes up in Colorado  KWCH

Some in Colorado are worried a controversial billboard advertising abortion may give their state.


Hulu Has a Massive Advertising Opportunity  The Motley Fool

Hulu's ad business is already extremely lucrative -- and could be even more valuable in the future.


How Small Businesses Can Invest More in Advertising  Fourth Source

Advertising is ubiquitous in nature, but it is a necessary effort for any small business that wants to grow and thrive in a competitive marketplace. The.


Social advertising channels 2019: Growth, trends, spend  ClickZ

New report finds that spend on Pinterest ads is up 107% since last year, and Instagram ad spend up 44%. Meanwhile, CTRs have fallen by 37%. Key insights for ...


After Clive Palmer's $60 million campaign, limits on political advertising are more important than ever  The Conversation AU

Australia needs to rein in the ever-increasing role of private money in federal elections with caps on political advertising and donations.


Survey Finds Mixed Feelings on Location-Based Ads  Business News Daily

Social media and smartphones can sometimes reveal your exact location if you're not careful. A new survey examined how your cell phone is giving you away.


Why Pinterest has a chance to 'break the advertising duopoly of Google and Facebook'  Yahoo Finance

Even though Pinterest (PINS) lowered its outlook after its first earnings report, some investors believe the digital scrapbooking company has the potential to ...


Healthy Community, ADVERTISING: Advertorial — GEORGE BALLING: The ratings game  Coeur d'Alene Press

As a wine consumer and as a wine professional, I have always felt the most important rating one can put on any.


How Pinterest plans to attract more self-serve advertisers  AdAge.com

Pinterest executives discuss plans to develop an ad platform that appeals to a broader base of brands as they try to ramp up business following its first quarter as ...


Quorum's Integrated Platform Opens New Dimension for Out-of-Home Advertising, Synchronizing Billboards, Mobile and Social Ads, and OOH Response Data  MarTech Series

Quorum's new ad platform for the out-of-home (OOH) advertising industry leverages integrated ad channels and centralized data to usher physical billboards ...


Trends and advertising claims don't mean countertop cookers are safe  Food Safety News

If you're considering picking up some of those electric pressure cookers at early summer garage sales thinking they'd be a handy, easy way to put up small.


Advertising on Planet Vulcan  Adweek

5 days ago. There seems to be more similarity these days between Vulcan and Earth as far as approach to advertising goes. Getty Images. Share. By Brian ...


Walmart's battle with Amazon has new fronts: Digital ads and A.I.  CNBC

You might only know Walmart as a place to stop to pick up milk or paper towels, maybe a few other things, on your way home from work. But the biggest retailer ...


Trademark ownership unnecessary for false advertising claim  Virginia Lawyers Weekly

A retailer who sold genuine certified organic mattresses could bring a Lanham Act claim against a competitor who falsely advertised on its website that its ...


Twitter accidentally shared user data with advertising partner  Fox News

Twitter says it “inadvertently” collected iOS location data from some of its users and shared it with one of its “trusted” advertising partners — marking the fourth ...


YouTube Advertising for Beginners (INFOGRAPHIC)  Small Business Trends

There are many marketing channels available for small businesses, should YouTube be one of them? If you've never advertised on YouTube, a new infographic ...


Smartology Enables Charities to Develop Contextual Advertising Campaigns to Support Fundraising in Real Time  MarTech Series

Smartology, the technology firm named as one of the top AI companies by the UK government, has launched a new media tool for charities allowing them to run ...


Remembering Grumpy Cat's prolific advertising career—from Friskies to Grumppuccino  AdAge.com

Grumpy Cat, known for her permanent grim expression of contempt, passed away Tuesday at the age of seven.


More Data On Amazon's Advertising Business  Seeking Alpha

At the initial stage, the advertising direction of Amazon is growing faster than the growth of AWS. Preservation of the trend means that in three years the adve.


ADVERTISING: Advertorial — DR. WENDY CUNNINGHAM: 7 habits for digestive health  Coeur d'Alene Press

Your digestive health is directly impacted by your lifestyle and the foods you choose to eat. By taking steps to improve your habits, your digestive system will ...


ADVERTISING: Advertorial — JONATHAN M. SASSER: Inflammation: Pros and cons … yes, I just said pros  Coeur d'Alene Press

Inflammation, it's the big, bad elephant that everyone in the wellness world loves to talk about, that is resp.


Lachlan Murdoch: Advertising Boycotts Have No Financial Impact on Fox News  Variety

Lachlan Murdoch advertising boycotts against Fox News have no effect on the network's *content* whatsoever.


Fox Pounds Start-Up Drums In Pitching New Business And Advertising Approach  Deadline

Fox executives amplified their recent pitch about the new iteration of the company being a “stand-up” with its own “Day One” opening up new business ...


The Big-Tech Backlash Is Coming for Digital Advertising in Travel  Skift

Momentum is building for what could become one of the biggest disruptions to the way that the travel industry — and other businesses across the corporate ...


Google tightens advertising regs for pregnancy centers amid furor over abortion laws  Lifesite

The left-leaning internet giant will block 'non-provider' ads from appearing in keyword searches for abortion.


Long or Short: Lamar Advertising Company (NASDAQ: LAMR)  TNN

Margin of Safety Calculated for NASDAQ:LAMR | High Dividend Yield, News, Real Estate.


Lies, Damn Lies, and Advertising: Dominion Goes for the Green  Blue Virginia

by Ivy Main, cross posted from Power for the People VA. Recently I criticized a Dominion Energy advertisement that boasted, misleadingly and inaccurately, ...


2019 Data-Driven Marketing & Advertising Outlook  Marketing Land

It's hardly a secret that marketing executives of all types are using more data. Data is more powerful than ever, driving decision-making and informing strategy.


What advertisers need to know about supply path optimization  AdAge.com

Supply path optimization help ad buyers handle resellers, duplicate auctions and more.


13 Advertising Agencies In Chicago To Know  Built In Chicago

Check out these 13 ad agencies in Chicago to learn more about the local advertising scene.


Steelers appeal denial of advertising within Heinz Field seats  Tribune-Review Archive

The Steelers will go before the Pittsburgh Zoning Board of Adjustment on Thursday to argue for their plans to spell out Heinz Field or another name in the lower ...


Study: TV advertising drives small business growth |  Advanced Television

A new econometric analysis of advertising's impact on smaller businesses provides a wealth of insight and practical advice for smaller businesses that want to ...


The Luupe seeks to bring the female gaze to advertising  Quartz

More images captured by women means more people are seeing the world the way women do, with a different appreciation for what's beautiful, down to ...


New York Times Company Continues to Add Online Subscribers as Digital Advertising Grows  The New York Times

The New York Times Company on Wednesday reported first-quarter results that were better than expected, as gains in digital advertising and subscriptions ...


Comcast Ventures is helping make DTC companies into TV advertisers  Business Insider

Comcast Ventures, Comcast's investment arm, is trying to create new television advertisers by teaching its DTC portfolio companies to buy TV.


TripAdvisor prepares to woo advertisers outside travel and hospitality  AdAge.com

TripAdvisor is building up its advertising revenue team as it pitches its platform to advertisers outside of the travel and hospitality sectors.


Whatsapp messaging to introduce advertising, Facebook confirms  7NEWS

Brace yourself Whatsapp users, ads are coming. The popular messaging *service*, which was purchased by Facebook for a staggering $27 billion and stock in ...


Rising trends in Mobile Advertising Software market growth with top key vendors like Marin Software, DoubleClick, Sizmek, Kenshoo, Choozle, MediaMath, AdRoll  Market Research Report

A new market research report, titled “Mobile Advertising Software Market” has been included to our repository. One of the leading factors pouring the expansion ...


Target rebrands digital-advertising business as Roundel  Star Tribune

Target Corp. does more than just sell merchandise to shoppers. Since 2016, it also has operated a separate, in-house media company that creates digital ...


Why APAC's Advertising Industry should Prepare for In-App Header Bidding  ExchangeWire

While header bidding has transformed the programmatic industry in desktop and mobile web environments, in-app advertising has not yet capitalised on this.


Clean.io raises $2.5M to fight malicious advertising  TechCrunch

Existing approaches to blocking malicious advertising aren't working — at least according to digital ad veteran Seth Demsey. That should resonate with anyone ...


US digital advertising exceeded $100B in 2018 (IAB report)  TechCrunch

Digital ad spending in the United States exceeded $100 billion for the first time last year, according to the latest internet advertising report from the Interactive ...


Lancaster County student advertising designs are winner in LNP  LancasterOnline

Students who entered the advertising portion of the Celebration 225 contest were paired with an LNP/LancasterOnline business that chose to be part of this ...


CBP rules bar airlines from using Biometric Exit data for advertising  Biometric Update

Airlines using facial recognition as part of the U.S. Customs and Border Protection Agency's (CBP's) Biometric Exit program are contractually bound to not use ...


Anheuser-Busch InBev launches in-house agency Draftline  AdAge.com

Anheuser-Busch has been quietly brewing its own U.S. creative in-house agency for the past year.


Facebook prepares advertisers for when users 'clear history'  AdAge.com

Facebook is preparing advertisers for the “clear history” tool that will let people erase their personal data from the social network, affecting ad targeting.


Starbucks got an estimated $2.3 billion in free advertising from 'Game of Thrones' gaffe, and it wasn't even its coffee cup  CNBC

Starbucks got free advertising over the last few days after a modern-day coffee cup was spotted in a "Game of Thrones" episode — and it turns out it wasn't even ...


Starbucks may have gotten billions in free advertising from 'Game of Thrones' gaffe  New York Post

The "Game of Thrones” coffee cup gaffe may have given Starbucks $2.3 billion in free advertising — even though it didn't belong to the java giant.


Why Pepsi is embracing a challenger brand status  Fast Company

VP of marketing Todd Kaplan talks about the brand's Super Bowl boost, and how being a challenger is actually a marketing advantage.


Jeanine Pirro's Fox News Show Has Lost Advertisers Since Suspension  Hollywood Reporter

'Justice w/ Judge Jeanine' has lost nearly 20 percent of its advertising load since the host got out of the penalty box for criticizing Muslim Rep. Ilhan Omar ...


View: A Commitment To Responsible Advertising Of Sports Betting  Legal Sports Report

The American Gaming Association just released its new code for marketing legal sports betting, with a commitment to pushing responsible gaming. The AGA ...


Google parent Alphabet’s stock tumbles on slow advertising growth  Washington Post

The firm said growth in advertising sales slowed to 15 percent from a year earlier.


Letter: Limit drug companies' donations, advertising - Opinion  The Columbus Dispatch

Every day there seems to be an article about the high price of prescription drugs. This should have been addressed a long time ago and probably would have ...


ASU professors 'take aim' at attack advertising | ASU Now: Access, Excellence, Impact  Arizona State University

Arizona State University Foundation Professors Kim Fridkin and Patrick Kenney's new book “Taking Aim at Attack Advertising: Understanding the Impact of ...


Advertising company alleges pacemaker company used photos without consent  Madison County Record

BENTON — A Rhode Island advertising company is suing a Belvidere pacemaker company, alleging the plaintiff's photos were used without consent.


Here's what Google's bet on visual search means for advertisers  AdAge.com

Like many shiny new objects in advertising, visual search is filled with promises to change everything, but will it fizzle out?


Lockport agency offers free advertising materials to groups helping kids  Buffalo News

J. Fitzgerald Group, a Lockport advertising agency, has participated in the advertising industrys annual CreateAthon 11 times before, but this year the agency …


Advertisers Pack into Game of Thrones Season 8 Finale in U.K.  Wall Street Journal

Unlike the U.S., brands in the U.K. have enjoyed the opportunity to appear in every episode of “Game of Thrones” as it runs there on pay-television channel Sky ...


Apple arms web browser privacy torpedo, points it directly at Google's advertising model  The Register

Apple's WebKit team, which develops the plumbing beneath the iGiant's Safari browser, has proposed a way that online ads can be measured while maintaining ...


Amazon's advertising sales growth is slowing down  CNBC

Amazon's ad sales are still growing, but much slower than before.


The Future of Display Advertising  Marketing Land

Display is a key tool in the digital marketing playbook. But the landscape is rapidly changing, as emerging adtech formats – including in-banner video, dynamic ...


When it comes to consulting firms, some advertisers aren’t convinced  Digiday

Accenture's acquisition of creative agency Droga5 shows just how close the consulting firms are getting to ad budgets.


Why Sellers.json is a Major Leap Forward in Transparent Programmatic Advertising  MarTech Series

IAB Tech Lab released both sellers.json and the OpenRTB SupplyChain object for initial public comment. Once these are finalized and live - likely some time in ...


Tango returns to TV with vibrators, sexts and Tanguru  Marketing Week

Tango wants to “become part of the national conversation again” with its new and deliberately awkward sugar-free campaign. The fizzy drinks brand has broken ...


The Insidious Effects Of Advertising  NPR

How many ads have you encountered today? On this week's radio show, we discuss the insidiousness of advertising in American media.


$10 Billion In Annual U.S. DTC Healthcare Advertising Indicates Merging Of Patient And Consumer  Forbes

Recently, the renowned bioethicist Art Caplan commented on the merging of the terms patient and consumer, and physician and provider. I am sympathetic to ...


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