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God Bless The Refrigerator Magnet!

Ah, my very favorite promotional product of all, the refrigerator magnet. They are my favorite, because they are so extremely inexpensive, and extremely effective in getting your company name seen in countless locations.

Does Post Card Advertising Really Work?

You've decided to try advertising your business with post cards. The idea came to you from the post cards you receive from other businesses.

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Todays News by officejax free advertising and ad exchange solutionsAdvertising news and reports updated Mon. April / 23 / 2018

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Chicago Tribune

Reddit to open Chicago office as part of advertising push
Chicago Tribune
To promote the new Audi Sport performance models, Audi and its advertising agency partnered with Reddit to host a live Ask Me Anything session in which actors Adam Scott and Elizabeth Banks took questions from Reddit users as they sped around a race ...

and more »


Amazon Advertising: Hidden Gem That Could Drive Shareholder Value
Seeking Alpha
Amazon is reporting Q1 2018 earnings soon, and we are excited to learn more about its emerging advertising business. Amazon's digital advertising is not broken out in filings, and is not well covered by the media, but the company is becoming a serious ...

and more »


Broadcasting & Cable

Viacom Makes Advanced Advertising Deal with Comcast
Broadcasting & Cable
Viacom and Comcast said they are teaming up on advanced advertising. A new long-term agreement will integrate Viacom's targeted advertising skill and national reach with technology from Comcast's Freewheel unit and data the on anonymized cable ...
FreeWheel Gets Bigger Ride Through Advanced Advertising PartnershipRadio & Television Business Report
Signing with Comcast, Viacom Continues to Enhance Advanced Advertising CapabilitiesViacom Corporate (blog)

all 7 news articles »


Digital Trends

Twitter bans Kaspersky Lab from advertising on its platform
Digital Trends
Twitter has banned Moscow-based security company Kaspersky Lab from advertis9ing on its platform due to the company's alleged ties to Russian intelligence organizations. “This decision is based on our determination that Kaspersky Labs operates using a ...
Kaspersky calls out Twitter's Jack Dorsey over ad banCNET
Twitter Bans Kaspersky From Advertising on the Platform Citing DHS BanBleepingComputer
Kaspersky Lab Chief Says Company Banned From Advertising On TwitterRadioFreeEurope/RadioLiberty
Kyiv Post -Telegraph.co.uk -Twitter for Business -Reuters
all 96 news articles »


Broadcasting & Cable

Big News Audiences Drawing More Advertising Spending
Broadcasting & Cable
Specific advertisers have asked that Fox News be included in their bigger Fox deals, though, so the two groups will be coordinating on a case-by-case basis. “We're not going to market together, but on certain clients we're targeting and working closely ...



The Content Standard by Skyword

Branded Entertainment Growing Twice as Fast as Advertising Spend, Study Finds
The Content Standard by Skyword
Sixteen billion dollars—that, according to the 2018 Global Branded Entertainment Forecast from research firm PQ Media, is the size of the global consumer content marketing industry in 2018. That $16 billion may seem like a drop in the bucket next to ...



Hollywood Reporter

Procter & Gamble Ends YouTube Advertising Boycott
Hollywood Reporter
One year after it ceased advertising with YouTube due to concerns over inappropriate content, Procter & Gamble has resumed buying spots on the video platform. "The brand safety issues that arose last March made it clear we needed to take more control ...
Sky overtakes P&G as UK's biggest traditional advertising spenderDigital TV Europe
Sky is top spender on traditional advertising in 2017 - NielsenTelecompaper
Tesco Ups Advertising Spend By Over 71%Namnews

all 12 news articles »


Financial Times

In online advertising, Facebook is a publisher
Financial Times
The threat to Martin Lewis's reputation was plain enough. The journalist, television presenter and website founder is in the business of giving financial advice. A series of Facebook advertisements, paid for by various parties, gave the impression that ...
Facebook says you aren't the product, social media isCNET
Top 3 tips to improve personalization without infringing privacyBizReport
What do Google execs think about regulation, privacy and the future of their ad business? Time to find out.Recode
TechCrunch
all 328 news articles »


Elections Bring Out Primal Elements in Advertising and Marketing
Printing Impressions
We recently had primary elections in my home state. I find that elections bring out the most primal elements of advertising, marketing and public relations - not to mention human nature. Advertising style in politics is remarkably direct. For some ...



mediabistro.com

Associate Director of Advertising
mediabistro.com
Experience directing successful SEO campaigns and can provide references for past work; Must be fluent in all current promotions available on Facebook, Instagram, Snapchat, YouTube, Twitter, and emerging platforms; Must have experience successfully ...


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