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God Bless The Refrigerator Magnet!

Ah, my very favorite promotional product of all, the refrigerator magnet. They are my favorite, because they are so extremely inexpensive, and extremely effective in getting your company name seen in countless locations.

Does Post Card Advertising Really Work?

You've decided to try advertising your business with post cards. The idea came to you from the post cards you receive from other businesses.

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Todays News by officejax free advertising and ad exchange solutionsAdvertising news and reports updated Mon. October / 15 / 2018

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Broadcasting & Cable

T-Mobile Buys Into Fox's New Advertising JAZ
Broadcasting & Cable
The advertisers in the first JAZ pod were M&Ms and T-Mobile and in the second one were spots from T-Mobile and Amazon. There were promos for Fox shows and the Major League Baseball playoffs in the middle of those JAZ pods. Bob's Burgers ended at ...



Entrepreneur

Outdoor Advertising Is Conquering. Why Aren't You Using It?
Entrepreneur
Billboards aren't just background on road trips. Cracker Barrel, a popular Southern-style restaurant, has mastered the art of converting outdoor advertisements into indoor customers. Cracker Barrel spends 49 percent of its total advertising budget on ...
Outdoor Advertising Market 2018 Key Manufacturers, Revenue, Gross Margin with Its Important Types and ApplicationIndustry News Updates (press release) (blog)
Global Outdoor Advertising Market Outlook 2018-2023: JCDecaux Group, Clear Channel Outdoor, Lamar Advertising ...Money Broker 24 (press release) (blog)

all 33 news articles »


Forbes

Advertising Week (And More) 2018: What Did We Learn?
Forbes
Advertising and media industry cognoscenti gathered in New York last week for the annual Advertising Week gabfest, with even more than the usual contrast of burgeoning optimism and environmental agita. For every onstage utterance that ‚Äúthere's never ...

and more »


WWBT NBC12 News

State set to start Medicaid expansion advertising effort
WWBT NBC12 News
RICHMOND, Va. (AP) - The state agency overseeing Medicaid expansion in Virginia is set to roll out an advertising campaign seeking eligible patients in the next two months. The Daily Press reports the Department of Medical Assistance Services has set ...
Virginia Medicaid director: 'Tremendous need to get the word out' before expansionDaily Press

all 23 news articles »


Business Insider

What you need to know in advertising today
Business Insider
It may also be able to help brands create emotionally intelligent ads. A suite of big name marketers like Microsoft and Gap have started relying on AI to optimize the content of their ads, tapping into ad tech startups like Persado to generate ...

and more »


Al Jazeera America

Native advertising: The new business behind the news business
Al Jazeera America
With the rise of online players, the old advertising model of supporting news media is largely a thing of the past. As a consequence, more and more media outlets are now boosting their balance sheets by selling a new kind of service to corporate ...

and more »


Westfair Online

Chris McHugh on linking an advertising message with the right medium
Westfair Online
McHugh, whose company creates advertising campaigns that run on print, display, social media and search engine media, added that the various formats evolved in a variety of ways that offer new benefits and challenges. For example, video advertising can ...



Washington Post

Our new video feature: How political advertising is changing
Washington Post
Welcome to our new video feature, which we'll be doing once a week between now and election day. I'll be examining themes and trends in the current crop of campaign ads, to show how candidates are presenting themselves and how things have changed.



Pantene in Japan Launches New Advertising Campaign Called "#Freedom in Job-Hunting," Leveraging Real ...
Markets Insider
KOBE, Japan, Oct. 15, 2018 /PRNewswire/ -- Pantene in Japan, a hair-care brand established in 1945 by Procter & Gamble (P&G) Japan K.K., has launched an advertising campaign to encourage students to show what they really are with confidence in ...

and more »


Global Contextual Advertising Market Outlook to 2024: A $328 Billion Opportunity - ResearchAndMarkets.com
Business Wire (press release)
The Global Contextual Advertising Market size is expected to reach $328.1 billion by 2024, rising at a market growth of 17.4% CAGR during the forecast period. Contextual marketing is an online marketing model used to show relevant and targeted ...

and more »

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