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eBay: What Should I Sell?


There is an art to picking profitable products. It's not just what you want to sell but rather what will sell. Unless you pick a product in demand in the marketplace, you will fail. A fundamental principle of the capitalist system is "supply and demand". It represents a delicate balancing act between "what people want" and how much of "it" is available.

Every Christmas, we see one toy that everyone wants. One year is "talking Elmo" and the next year it's something else. But, it never fails to occur. Because everyone wants "it", so "it" is in high demand. If the supply of the product isn't sufficient to meet the customer demand, prices soar, as do profits for the people selling them.

You could hope you pick one of those products and make a lot of money in one season, or you can be smart and have a profitable business all year round. How? Understand trends in our society and how they help you predict the products which are or will be in demand, now and in the future.

Current Trends In American Society

By reading and watching current news, we should be able to spot trends. These trends will have an impact upon people and therefore, the products they need or want. For instance, some current trends in the United States are as follows:

· Americans are fatter than prior generations (particularly children)

· Baby Boomers (a very large potential market) are getting older. Many are in the 50s or 60s.

· More and more people purchase online from the security and comfort of their own home

· Americans are more security conscious since 9/11

· Travel by car or recreational vehicle is up over previous years

· Diabetes is making major inroads into the general population

These are just some of the trends impacting our culture now. We need to take those identified trends and make some assumptions about them. With these assumptions come product decisions, profitable product decisions.

Using a Trend to Pick Profitable Products

Let's choose the Baby Boomer trends upon which to focus. We know that the Baby Boomer Generation represents a large, and very wealth, segment of the current American society. If we choose to focus upon this group of consumers, we know we have a large potential audience. More importantly, we know we have an audience who can pay.

Determining the products we will offer starts with making some assumptions about our targeted market. What does that mean for the Baby Boomers? We need to take what we know about that market segment and then make some assumption based upon that knowledge. Let's try.

What We Know: What We Can Assume:

We know they are getting older. We can assume they don't like that. We know they are fatter than prior We can assume they don't like that generations. and want to do something about it.

Let's just look at those two trends and how they help us choose products. If this generation is fatter than the last generation, we can assume larger size clothes are needed right now. Is that true? At eBay, plus size women's clothing sold for a total of $90,903.37 in the last 30 days! There's a profitable product selection for the present.

If we assume they are fatter and don't like it, they must want to do something about it. What might they do? Exercise or diet. What does this mean for possible products? Exercise equipment or diet pills. Is this true? At eBay, exercise equipment sold for a total of $1,125,144.50 in the last 30 days and weight loss pills sold a total of $130,795.34 in the last 30 days! Two more profitable, "in-demand", products at eBay, right now.

Choosing the right product for a profitable business does not have to be difficult. Just follow the four easy steps; analyze, assume, test, and choose. You simply have to read and watch the world. Look at leading news articles and magazine stories. What appears to be uppermost in the minds of potential consumers? What assumptions can you make about the trend? What product(s) does that translate to? Sell that product and you will earn money. Continue to follow those four steps and you will be profitable for a long time.

Michele Schermerhorn has over 30 years experience in the business world and over 12 years running her own successful online businesses. She is President of Online Business Institute Inc. (http://www.obinstitute.com). Online Business Institute Inc. exists to "Create Successful Online Business Owners One Person At A Time". They run regularly scheduled free online seminars.


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Hindalco keeps watch on input prices, secures 3.2 mt coal in linkage auctions - CNBCTV18

CNBCTV18

Hindalco keeps watch on input prices, secures 3.2 mt coal in linkage auctions
CNBCTV18
auctions, which makes up 71 percent of its annual coal requirements, a top company official said. "We will continue to keep a close watch on input prices. These have a bearing on the cost of production, including that of coal. We will make efforts to ...

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Hindalco Keeps Watch on Input Prices, Secures 3.2 Mt Coal in Linkage Auctions - LatestLY

Hindalco Keeps Watch on Input Prices, Secures 3.2 Mt Coal in Linkage Auctions
LatestLY
Mumbai, Sep 21 (PTI) Aditya Birla group flagship company Hindalco is keeping close watch on input prices and has secured around 3.2 million tonnes of coal in the linkage auctions, which makes up 71 per cent of its annual coal requirements, a top ...

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Hindalco keeps watch on input prices, secures 3.2 mt coal in linkage auctions - India.com News

Hindalco keeps watch on input prices, secures 3.2 mt coal in linkage auctions
India.com News
Mumbai, Sep 21 (PTI) Aditya Birla group flagship company Hindalco is keeping close watch on input prices and has secured around 3.2 million tonnes of coal in the linkage auctions, which makes up 71 per cent of its annual coal requirements, a top ...

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$1B sale, 0 bids: Highs and lows of BLM Sept. lease auctions - E&E News

E&E News

$1B sale, 0 bids: Highs and lows of BLM Sept. lease auctions
E&E News
A lease sale in Nevada this month spurred a rare kumbayah moment between an oil and gas industry association and a public lands advocacy group. The Bureau of Land Management's Sept. 11 auction of 295,174 acres in the Silver State drew zero bids, ...


The spring weather is starting to warm up the bidding in the auction rooms - Interest.co.nz

Interest.co.nz

The spring weather is starting to warm up the bidding in the auction rooms
Interest.co.nz
Things are warming up in Bayleys' auction rooms, with the sales rate at the agency's latest residential auctions edging above 50%. Bayleys auctioned 33 residential properties across Auckland, Hamilton, Tauranga and Rotorua over the last week and ...


Art World's Newest Star Sees Her Paintings Sell for $3 Million. Can She Hold On? - Wall Street Journal

Wall Street Journal

Art World's Newest Star Sees Her Paintings Sell for $3 Million. Can She Hold On?
Wall Street Journal
And then there are artists who have all but disappeared from rotation in major auction catalogs after enjoying a few seasons of ubiquity. “A lot of people in the art business get young artists and just wreck them—they ruin them,” said Randall Exon, a ...


Farmers Arms Hotel in Beeac helping lonely hearts find love with bachelor and bachelorette auctions - Geelong Advertiser

Geelong Advertiser

Farmers Arms Hotel in Beeac helping lonely hearts find love with bachelor and bachelorette auctions
Geelong Advertiser
One of the region's eligible bachelors up for auction from 6pm on Saturday, October 13, is merino sheep farmer Bill Alston. When not tending to his 6500-acre Beeac farm, Bill enjoys a hit of tennis and having a laugh – but has not had a girlfriend in ...

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Farmers Arms Hotel in Beeac helping lonely hearts find love with bachelor and bachelorette auctions - The Cairns Post

Farmers Arms Hotel in Beeac helping lonely hearts find love with bachelor and bachelorette auctions
The Cairns Post
One of the region's eligible bachelors up for auction from 6pm on Saturday, October 13, is merino sheep farmer Bill Alston. When not tending to his 6500-acre Beeac farm, Bill enjoys a hit of tennis and having a laugh – but has not had a girlfriend in ...


Game Theory Part of the Art of the Sky Deal - Wall Street Journal

Wall Street Journal

Game Theory Part of the Art of the Sky Deal
Wall Street Journal
Blind-auction strategy is complex, as each side tries to figure out how much it needs to pay to win while trying to avoid overspending. It has fostered a cottage industry of auction consultants, many of whom hold doctorates in game theory, a branch of ...
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Car auctions could be the secret to hitting September targets - Business Up North

Business Up North

Car auctions could be the secret to hitting September targets
Business Up North
But, I believe auctions are an ideal place to source fresh stock for forecourts, and really drive sales forward. The demand for used cars is clearly up and sellers need to act quickly to capitalise on this. Some franchised dealers have even resorted to ...

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