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5 Reasons Why Playing Music On Your Auctions Is A Bummer Of An Idea


There are 147 million registered users on eBay, and tens of millions of those are desperately fighting to make sales on eBay. When trying to make their auction listings as powerful as possible, many sellers use ill-advised tactics. They think that if they entertain buyers, they are more likely to get a sale. And as the Internet becomes more multi-media, there are many temptations thrown in our way, especially the use of sound.

Using background music or sounds, unless you're selling music, is probably a bad idea. If you are going to include music or even an audio product pitch, you are wise to include a command panel that will allow the viewer to listen or not as she pleases. Do not! Do not! Do not! set up your auction listing so that a potential customer is greeted with loud music as soon as they click on your page. Here's why:

1. Potential buyers are there to see your Gucci handbag or Oakley sunglasses, not to be entertained. Making a buying decision is serious business and you to do not want to take their attention away from your merchandise. Instead, the entire focus of your page should be directed at whatever you are selling. Music is simply a distraction.

2. At this time, we cannot count on the quality of audio technology. Buyers have different browsers, different connections and possibly antiquated equipment. Even worse than unwanted music is unwanted music that sounds terrible, that is scratchy, too loud or of awful quality.

3. You will most likely not know what kind of music your perspective buyer wants to hear. If you are selling to teens you can be reasonably certain that they do not want to hear Big Band music. But can you know whether they prefer Eminem or Travis Twitt? Obviously not.

4. Consider the situation of your buyer. He might be prowling eBay while he is at work and is not supposed to be surfing the net. Sudden blaring music as the Vice-President of the company walks by is the last thing he wants. Or a Mom might have just gotten her colicky baby to sleep and when your music wakes up a cranky infant you can be certain you will never get a sale from that irate parent.

5. Audio files take longer to download than text. If your prospective customer has dialup instead of a high-speed connection, they will most likely be gone before your auction page has even loaded.

Ignore the temptation to make your auctions 'more exciting', and instead, concentrate every element on the page on your merchandise. The last thing you want to do is distract a serious buyer who might decide to purchase. Let them find their entertainment elsewhere!

Learn how to sell on eBay with 16 hours of online instruction taught by a 10 year eBay veteran. Own an eBay business instead of an eBay hobby.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Sun. February / 16 / 2020

What Did London’s Latest Art Auctions Reveal About the Contemporary Art Market? - InsideHook
What Did London’s Latest Art Auctions Reveal About the Contemporary Art Market?  InsideHook

The Winners and Losers of London’s Winter Art Auctions - The Wall Street Journal
The Winners and Losers of London’s Winter Art Auctions  The Wall Street Journal

Thailand raises $3.2 billion at 5G license auctions | News | 1330 & 101.5 WHBL - WHBL News
Thailand raises $3.2 billion at 5G license auctions | News | 1330 & 101.5 WHBL  WHBL News

The legendary Nintendo PlayStation is on auction, and it's already at $48K - The Next Web
The legendary Nintendo PlayStation is on auction, and it's already at $48K  The Next Web

Selected Western livestock auctions | Livestock Auctions - Capital Press
Selected Western livestock auctions | Livestock Auctions  Capital Press

Judge: Fredericksburg, Va., can remove 176-year-old slave auction block - WTOP
Judge: Fredericksburg, Va., can remove 176-year-old slave auction block  WTOP

Mike’s Towing sells 175 cars at auction - KFDX - Texomashomepage.com
Mike’s Towing sells 175 cars at auction  KFDX - Texomashomepage.com

Former Rolling Stones Bassist Bill Wyman to Auction Instruments and Artifacts - Barron's
Former Rolling Stones Bassist Bill Wyman to Auction Instruments and Artifacts  Barron's

U.S. Government-Bond Prices Slide on Increased Risk Appetite, Auctions - The Wall Street Journal
U.S. Government-Bond Prices Slide on Increased Risk Appetite, Auctions  The Wall Street Journal

Botswana Auctions Off First Licenses to Kill Elephants Since Ending Five-Year Ban - EcoWatch
Botswana Auctions Off First Licenses to Kill Elephants Since Ending Five-Year Ban  EcoWatch

Treasure hunt at leap year auction estate sale in Flagstaff - Arizona Daily Sun
Treasure hunt at leap year auction estate sale in Flagstaff  Arizona Daily Sun

Bay County vehicles, other items sold at auction - WMBB - mypanhandle.com
Bay County vehicles, other items sold at auction  WMBB - mypanhandle.com

Michael Jordan and LeBron James card sells for $900000 - NBCSports.com
Michael Jordan and LeBron James card sells for $900000  NBCSports.com

Bill Wyman to Auction Amp That Got Him Gig With Rolling Stones - kool1079.com
Bill Wyman to Auction Amp That Got Him Gig With Rolling Stones  kool1079.com

Activist Arrested Over Removal of a Slave Auction Plaque in Charlottesville - The New York Times
Activist Arrested Over Removal of a Slave Auction Plaque in Charlottesville  The New York Times

Circleville, OH Now Using GovDeals Online Auction Platform to Sell Surplus Assets - Yahoo Finance
Circleville, OH Now Using GovDeals Online Auction Platform to Sell Surplus Assets  Yahoo Finance

Botswana holds auctions for elephant hunting licenses after lifting ban - Wink News
Botswana holds auctions for elephant hunting licenses after lifting ban  Wink News

Historic building on St. George Street in St. Augustine going up for auction - Jacksonville Daily Record
Historic building on St. George Street in St. Augustine going up for auction  Jacksonville Daily Record

St. Louis County's online real estate auction 'exactly what we were hoping' - Duluth News Tribune
St. Louis County's online real estate auction 'exactly what we were hoping'  Duluth News Tribune

Georgia O’Keeffe Made Pottery, Too—and It’s Up for Auction - Apartment Therapy
Georgia O’Keeffe Made Pottery, Too—and It’s Up for Auction  Apartment Therapy

St. Louis County land auction 'best in memory' - Duluth News Tribune
St. Louis County land auction 'best in memory'  Duluth News Tribune

Online auction - Deerfield Valley News
Online auction  Deerfield Valley News

Chicago Bulls scorekeeper puts 6 title rings up for auction - Chicago Tribune
Chicago Bulls scorekeeper puts 6 title rings up for auction  Chicago Tribune

Empower to hold 'Snowflake Basket Auction' fundraiser - Niagara Frontier Publications
Empower to hold 'Snowflake Basket Auction' fundraiser  Niagara Frontier Publications

$40M Bitcoin Auction Next Week May Cause a Bitcoin Flash Crash, Data Shows - newsBTC
$40M Bitcoin Auction Next Week May Cause a Bitcoin Flash Crash, Data Shows  newsBTC

Temporary slave auction marker under consideration - The Daily Progress
Temporary slave auction marker under consideration  The Daily Progress

Extremely rare 1885 $1 coin could be worth $2M at auction - Fox News
Extremely rare 1885 $1 coin could be worth $2M at auction  Fox News

Precious metals in natural formations featured in March 14 Heritage auction - Coin World
Precious metals in natural formations featured in March 14 Heritage auction  Coin World

Auction brings new life to former Harrah’s Casino Tunica site - WREG NewsChannel 3
Auction brings new life to former Harrah’s Casino Tunica site  WREG NewsChannel 3

Organizations, real estate auction company partnering to build Austin woman a new home - KVUE.com
Organizations, real estate auction company partnering to build Austin woman a new home  KVUE.com

Charlottesville activist who confessed to removing slave auction plaque arrested - The Washington Post
Charlottesville activist who confessed to removing slave auction plaque arrested  The Washington Post

Mario Buatta Auction Shatters Estimates for Chintz - The New York Times
Mario Buatta Auction Shatters Estimates for Chintz  The New York Times

TA Associates Announces the Acquisitions of Auction Technology Group (“ATG”) from ECI Partners and Proxibid from Primus Capital - Business Wire
TA Associates Announces the Acquisitions of Auction Technology Group (“ATG”) from ECI Partners and Proxibid from Primus Capital  Business Wire

Auction Houses Postpone Sales During Asia Week New York, Citing Coronavirus Concerns - Barron's
Auction Houses Postpone Sales During Asia Week New York, Citing Coronavirus Concerns  Barron's

Spaghetti dinner, auction supports Gazelle 4-H club - Mount Shasta Herald
Spaghetti dinner, auction supports Gazelle 4-H club  Mount Shasta Herald

Ritchie Bros. sells US$61+ million of equipment in first Texas auction of 2020 - Yahoo Finance
Ritchie Bros. sells US$61+ million of equipment in first Texas auction of 2020  Yahoo Finance

NBTC gears up for 5G auction - Bangkok Post
NBTC gears up for 5G auction  Bangkok Post

More than 100 vehicles available at state surplus auction - ABC6OnYourSide.com
More than 100 vehicles available at state surplus auction  ABC6OnYourSide.com

Auction Results: Jordan Casteel's Portrait of Her 'Mom' Sold for Nearly $667K, Setting New World Record for Artist - Culture Type
Auction Results: Jordan Casteel's Portrait of Her 'Mom' Sold for Nearly $667K, Setting New World Record for Artist  Culture Type

CCISD auction kicks off today - KRIS Corpus Christi News
CCISD auction kicks off today  KRIS Corpus Christi News

Forget the Forever 21 auction: Simon Property Group, Brookfield to buy retailer - The Real Deal
Forget the Forever 21 auction: Simon Property Group, Brookfield to buy retailer  The Real Deal

Cherry Pie Auction raises $16,000 for youth sports - Brownwood Bulletin
Cherry Pie Auction raises $16,000 for youth sports  Brownwood Bulletin

U.S. government to auction off more than 4,000 BTC on Feb. 18 - Yahoo Finance
U.S. government to auction off more than 4,000 BTC on Feb. 18  Yahoo Finance

Marietta dinner, auction celebrate Habitat for Humanity | News, Sports, Jobs - Parkersburg News
Marietta dinner, auction celebrate Habitat for Humanity | News, Sports, Jobs  Parkersburg News

After last-minute negotiations, judge picks a winner in Philadelphia refinery auction - The Philadelphia Inquirer
After last-minute negotiations, judge picks a winner in Philadelphia refinery auction  The Philadelphia Inquirer

Sales Take a Dive at Sotheby’s Post-Brexit London Auction - The New York Times
Sales Take a Dive at Sotheby’s Post-Brexit London Auction  The New York Times

Local News County to auction off more than 400 properties Mark Saunders 1:47 PM, Feb - 10News
Local News County to auction off more than 400 properties Mark Saunders 1:47 PM, Feb  10News

No-Reserve 2020 Corvette Up For Auction - GM Authority
No-Reserve 2020 Corvette Up For Auction  GM Authority

Another delicious and successful dessert auction! - KTNA
Another delicious and successful dessert auction!  KTNA

NOTICE OF PUBLIC AUCTION AS DE | Legal Announcements - Santa Maria Times
NOTICE OF PUBLIC AUCTION AS DE | Legal Announcements  Santa Maria Times

Wild River Country scheduled for auction over unpaid taxes - KATV
Wild River Country scheduled for auction over unpaid taxes  KATV

Pheasant Run online auction open until Wednesday - Chicago Daily Herald
Pheasant Run online auction open until Wednesday  Chicago Daily Herald

US Marshals to Auction $37M in Confiscated Bitcoin in February - Cointelegraph
US Marshals to Auction $37M in Confiscated Bitcoin in February  Cointelegraph

Tobacco auctions set to commence - The Hindu
Tobacco auctions set to commence  The Hindu

A Mint 1990 Nissan 300ZX Twin Turbo Is Now up for Auction - HYPEBEAST
A Mint 1990 Nissan 300ZX Twin Turbo Is Now up for Auction  HYPEBEAST

Memory of Jackson County toddler honored during silent auction - WHNT News 19
Memory of Jackson County toddler honored during silent auction  WHNT News 19

Pheasant Run Resort Auction Closes With $6M Bid - St. Charles, IL Patch
Pheasant Run Resort Auction Closes With $6M Bid  St. Charles, IL Patch

Slave auction markers missing from Charlottesville’s Court Square - WVIR
Slave auction markers missing from Charlottesville’s Court Square  WVIR

Charlottesville committee weighs options for temporary slave auction marker - WVIR
Charlottesville committee weighs options for temporary slave auction marker  WVIR

Amoako Boafo is Latest Young Black Artist to Make Major Auction Debut - Culture Type
Amoako Boafo is Latest Young Black Artist to Make Major Auction Debut  Culture Type

'Dream hunt' with Donald Trump Jr. for trophy animals starts bidding at $10,000 - USA TODAY
'Dream hunt' with Donald Trump Jr. for trophy animals starts bidding at $10,000  USA TODAY

Auction Fraud Tool Comes Full Circle - Wine-Searcher
Auction Fraud Tool Comes Full Circle  Wine-Searcher

Nintendo And Sony "Play Station" Prototype Auction Currently At $350,000 - GameSpot
Nintendo And Sony "Play Station" Prototype Auction Currently At $350,000  GameSpot

Previous Bidders Say Sarasota County’s Auction of Surplus Lots in North Port Had Problems - WWSB
Previous Bidders Say Sarasota County’s Auction of Surplus Lots in North Port Had Problems  WWSB

About the coming Pheasant Run auction - Chicago Daily Herald
About the coming Pheasant Run auction  Chicago Daily Herald

Hockney painting makes splash, sells at auction for $30M - The Associated Press
Hockney painting makes splash, sells at auction for $30M  The Associated Press

Bidders claim purchases from 'inadvertent' auction | Greene County - Hudson Valley 360
Bidders claim purchases from 'inadvertent' auction | Greene County  Hudson Valley 360

Auction closes with $6 million final bid for Pheasant Run Resort - Chicago Daily Herald
Auction closes with $6 million final bid for Pheasant Run Resort  Chicago Daily Herald

BEADS & BLING MARDI GRAS MASQUERADE, SILENT AUCTION, AND DINNER - 3.13.20 - The Lake County Bloom
BEADS & BLING MARDI GRAS MASQUERADE, SILENT AUCTION, AND DINNER - 3.13.20  The Lake County Bloom

Philly refinery auction’s first collateral damage: A $120 million biogas plant - The Philadelphia Inquirer
Philly refinery auction’s first collateral damage: A $120 million biogas plant  The Philadelphia Inquirer

A rare Nintendo PlayStation prototype is up for auction and can be yours for over $200000 - BGR
A rare Nintendo PlayStation prototype is up for auction and can be yours for over $200000  BGR

Unclaimed vehicles for sale at Battle Creek city auction - Battle Creek Enquirer
Unclaimed vehicles for sale at Battle Creek city auction  Battle Creek Enquirer

US Marshals Will Auction $40M in Bitcoin This Month - Coindesk
US Marshals Will Auction $40M in Bitcoin This Month  Coindesk

Heritage Auctions' January Numismatic Sales Exceed $68.8 Million - CoinWeek
Heritage Auctions' January Numismatic Sales Exceed $68.8 Million  CoinWeek

Auction volume rises across capital cities - Yahoo News Australia
Auction volume rises across capital cities  Yahoo News Australia

TGI memorabilia, Japanese artifacts on the auction block - Thegardenisland.com
TGI memorabilia, Japanese artifacts on the auction block  Thegardenisland.com

CBRS auction procedures head to vote - FierceWireless
CBRS auction procedures head to vote  FierceWireless

River Square Center downtown hitting auction block - Waco Tribune-Herald
River Square Center downtown hitting auction block  Waco Tribune-Herald

Hair Auction Pushes DuBois THON Team to $32K Record-breaking Year | GantNews.com - GANT News
Hair Auction Pushes DuBois THON Team to $32K Record-breaking Year | GantNews.com  GANT News

County Launches Online Auction for Tax-Forfeited Properties - WDIO
County Launches Online Auction for Tax-Forfeited Properties  WDIO

Group offering stew dinner, silent auction at First United Methodist March 8 - Tulsa World
Group offering stew dinner, silent auction at First United Methodist March 8  Tulsa World

Frank Sinatra auction: Gold-seated toilet, piano, clock among items from Chairman Suite at the former Golden Nugget Casino - CBS News
Frank Sinatra auction: Gold-seated toilet, piano, clock among items from Chairman Suite at the former Golden Nugget Casino  CBS News

Auction for 'dream hunt' with Donald Trump Jr. hits over $27K - New York Post
Auction for 'dream hunt' with Donald Trump Jr. hits over $27K  New York Post

10 Most Expensive Cars Sold At Auction In 2019 - CarBuzz
10 Most Expensive Cars Sold At Auction In 2019  CarBuzz

'Why I did it:' County resident confesses to taking slave auction block - C-VILLE Weekly
'Why I did it:' County resident confesses to taking slave auction block  C-VILLE Weekly

Iconic 'Pine Tar Game' items from Royals, Yankees headed to auction later this month - WDAF FOX4 Kansas City
Iconic 'Pine Tar Game' items from Royals, Yankees headed to auction later this month  WDAF FOX4 Kansas City

Jerry Brown concerned by Sotheby's auction of his dad's rare JFK papers - POLITICO
Jerry Brown concerned by Sotheby's auction of his dad's rare JFK papers  POLITICO

State of Alabama’s surplus property auction underway - WSFA
State of Alabama’s surplus property auction underway  WSFA

Veteran Auction-House Attorneys Join Forces to Create a New Art Law Group Catering to an Increasingly Professionalized Art World - artnet News
Veteran Auction-House Attorneys Join Forces to Create a New Art Law Group Catering to an Increasingly Professionalized Art World  artnet News

Another Indiana auction opening for Copart - Auto Remarketing
Another Indiana auction opening for Copart  Auto Remarketing

Texas DPS motorcycles up for sale at state surplus auction - FOX 7 Austin
Texas DPS motorcycles up for sale at state surplus auction  FOX 7 Austin

State surplus auction kicks off online Jan. 30 - WHNT News 19
State surplus auction kicks off online Jan. 30  WHNT News 19

Monroe County Sheriff's Office holds auction for seized items - WCBI
Monroe County Sheriff's Office holds auction for seized items  WCBI

South Florida properties involved in $85M debt relief scheme head to auction - The Real Deal
South Florida properties involved in $85M debt relief scheme head to auction  The Real Deal

Surplus and seized items up for grabs at MCSO auction - Northeast Mississippi Daily Journal
Surplus and seized items up for grabs at MCSO auction  Northeast Mississippi Daily Journal

Denison feeder cattle auction results | Markets - High Plains Journal
Denison feeder cattle auction results | Markets  High Plains Journal

More Hild properties headed to auction; sale of old Lighthouse Diner site closes - RichmondBizSense
More Hild properties headed to auction; sale of old Lighthouse Diner site closes  RichmondBizSense

Amish Acres Tourist Site to Continue Operation After Auction - NBC Chicago
Amish Acres Tourist Site to Continue Operation After Auction  NBC Chicago

The most expensive bull ever sold at public auction for $1.51 million - RFD-TV
The most expensive bull ever sold at public auction for $1.51 million  RFD-TV

Auction Is Scheduled for Forever 21 - Los Angeles Business Journal
Auction Is Scheduled for Forever 21  Los Angeles Business Journal

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