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How to Sell Your Crafts on eBay
Artists, craftspeople and photographers are successfully
selling their wares everyday on the online auction site, eBay.
According to a recent analysis of eBay sales, a crafts-related
item is sold every nine seconds, a scrapbook item is sold every
minute, and 40 cross-stitch items sell in an hour on eBay. Sales
of craft items on eBay have grown almost 60 percent in the past
year, according to TheBidFloor.com.
But, at the same time, many would be sellers are listing their
pieces for sale on auctions and getting no bids, concluding that
eBay just doesn't work.
Here are some tips from James Dillehay, craft artist, eBay
seller and author of the new book, "Sell Your Crafts on eBay"
(Warm Snow Publishers), on how to profitably sell your wares
online:
1. A word's spelling impacts an item's profitability. For
example, the word 'handmade,' spelled as one word, was part of
2,233 auction titles with an average closing price of $16.29.
However, auction titles that included 'hand made' as two words
were found in 1,358 listings, but with an average auction closing
price higher, at $27.81, or $11.52 more profit per item.
2. Go to eBay and find the search box. Type in the word or
phrase that describes your art or craft item. Then scroll down
the links on the left side of the page and click on the link for
"completed items." Here, you'll be able to see the demand for
this type of product. Do searches for your items every two to
three weeks to chart buying patterns.
3. Find out how much people are willing to pay for your wares.
Click on the link that says "highest price." This will give you a
list of completed auctions from highest priced items to lowest
priced ones. You want to know what people are willing to pay for
items like yours. If you can't make and sell your product for a
profit, eBay might not be your marketplace.
4. Determine how much money you'll make on your product. To
determine your profitability, use the cost of your materials plus
the cost of your labor plus the cost of your selling price, which
should be the minimum price to recover your expenses. If it takes
you eight hours to make a piece of jewelry and the highest priced
similar item sells on eBay for $26, you won't make a profit.
5. Look at the elements of successful sellers of products that
are similar to yours. Examine their winning auction titles.
Observe how much detail they use to describe their item. See if
the seller used any of eBay's special features such as gallery
photos or a bold, featured listing. Evaluate the starting price,
starting day of the week, and duration of winning auctions.
For more tips on how to sell your craft items on eBay, consult
a resource book like "Sell Your Crafts on eBay," by James
Dillehay. It offers-more than 200 easy-to-learn tactics and tips
that help sell art, craft and theme-related items for a profit on
eBay and on other online auction Web sites.
James Dillehay is a 20 year crafts veteran and nationally
recognized expert on craft business. Author of eight books, his
articles have helped readers of Family Circle, Better Homes &
Gardens, Country Almanac, Working Mothers, The Crafts Report,
Sunshine Artist, and many other magazines. For more information,
see http://www.craftmarketer.com
 MORE RESOURCES updated Sun. March / 21 / 2010
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Q: I would like to start my own eBay business, but I really
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