Advertising Information Ohio

HOME

DIRECTORY

 

More free ebooks online:
 
Advertising | Affiliate revenue sharing  |  Auctions  |  Blogging  |  Crafts & Hobbies  |  Currency Trading  |  Home Remedies and Best Tips |  Mesothelioma lung cancer and asbestos |  Mortgage and refinance |  Pets  |  Web Site design  |

We would like to thank the local libraries, schools, and universities for recommending students to visit us when doing research on any of our information topics.
Please check back frequently as new topics are added and current topics are updated daily.

 

Place your TextLink AD here free

7 Tips for Better Ads


The content of advertising is basically the same no matter what the media. It is good and it works, or it is bad. Some TV ads are so clever people tend to remember the cleverness and forget the product.

Here are seven tips to help you create better ads. Better ads for Newspaper, Radio, Billboards, Cable, Yellow Pages, anything with your name on it.

1 It's Not About YOU. Sell the benefits. The benefits of coming to your store or doing business with you is what the customer wants, They say "What's In It For Me?" Your mug shot on a 40 foot billboard can't answer that question.

2 Be Consistent Pick a theme and stick with it, in all your print, radio and TV ads. Pick a look and stick with it. Every ad builds on your brand, don't change the concept because YOU are getting tired of it. The exposure level with potential customers is much less than with you.

3 Sell Benefits not Features. Once you get the customer in the door you can brag about the features of your product or company, but lure them there with a promise of a great benefit. "Brushless Car Wash" is a feature "Cleaner than new in two minutes" is a benefit.

4 Be Different. Check your Sunday paper to see how many ads look alike. In the supermarket, most mustard is in a yellow package, most Ginger Ale has a green label. In advertising sameness is suicide. Don't look like or sound like your competition.

5 Use a Great Headline "Jim's Locksmith Shop" at the top of an ad is NOT a powerful headline, or a good opening for a radio ad. "We can Pick ANY lock!" or "Locked out? We Can Get You Back IN" are powerful and answer WIIFM ("What's In It For Me?")

6 Make it Easy to Find You The best ads, in print and in the air are directions, NOT address. Pay attention to ads you see this week. "809 Main" doesn't say much, but "On Main Street Downtown across from the firehouse" is a good as a map. Note: If your advertising will cover several communities (most do) be sure to include your city or community. No need to use state. "On Main Street in Downtown Smallville across from the firehouse"

7 Avoid Phone Numbers With the exception of Yellow Pages Advertising, where people are looking for telephone numbers, most folks don't carry a pad in the car or keep one next to the TV to jot down numbers. Remember how hard it was to find something to write with when you saw something on a TV news show that you really wanted to call about? By the time you found the pencil, it was gone. Same with advertising. Focus on getting them to remember your benefits and your name. Phone numbers are a big NoNo.

To have the best advertising, YOU must become the advertising expert. Advice from the person selling advertising is usually best only for the media being pitched and does not help you with the others. Become an astute observer of others who advertise and use the best elements you see.

For more about advertising from get my article "15 Tips for Better Yellow Pages Ads" Send a blank eMail to the MailTo:15TipsYP@BigIdeasGroup.com

©2005 BIG Mike McDaniel All Rights Reserved Mike@BIGIdeasGroup.com BIG Mike is a Professional Speaker and Small Business Consultant with over 30 years experience, http://BIGIdeasGroup.com

Subscribe to "BIG Mike's BIG Ideas" Newsletter MailTo:subscribe-956603364@ezinedirector.net


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Sat. May / 26 / 2018

This RSS feed URL is deprecated
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

What Advertising History Says About the Future of Fake News - New York Times

New York Times

What Advertising History Says About the Future of Fake News
New York Times
But two lessons from the history of advertising suggest that the fake news phenomenon is likely to change significantly in the years to come. Prospects are gloomy for the near future, as this kind of advertising extends beyond politics. History also ...


Sports advertising: A whole new ballgame - IBC365

IBC365

Sports advertising: A whole new ballgame
IBC365
Sport leads the way in many areas of new developments in the media, and that's as true about advertising as it is about broadcasting. These days, ads across the sporting world are often breaking barriers or trying out new strategies with digital ...


What you need to know in advertising today - Business Insider - Business Insider

Business Insider

What you need to know in advertising today - Business Insider
Business Insider
GDPR, a major new piece of European regulation that addresses how EU citizens' data can be used by corporations, kicks in today. Any organisation that is ...

and more »

Dodge Challenger Demon ad turns into best electric vehicle advertising yet - Electrek

Electrek

Dodge Challenger Demon ad turns into best electric vehicle advertising yet
Electrek
An interesting study of advertising instances and spending for electric vehicles by automakers that came out a year ago shows that they are pushing to sell EVs significantly less than gas-guzzling cars, and are not spending a lot of money to try to ...


Is Artificial Intelligence the Future Of Advertising? - Business.com

Business.com

Is Artificial Intelligence the Future Of Advertising?
Business.com
Advertising is a tried and tested method that many businesses hold as an integral part of their growth strategy. However, in a digital world where consumers are overwhelmed and bombarded by a staggering amount of advertisements every day, they are ...

and more »

Tony Merpi, advertising and marketing executive for Automotive News, dies - Automotive News

Automotive News

Tony Merpi, advertising and marketing executive for Automotive News, dies
Automotive News
DETROIT — Tony Merpi, Automotive News' top advertising and marketing executive through a period of extensive growth for the publication in the 1990s and 2000s, died on May 25 after a long illness. Merpi, 74, joined Automotive News in 1976 as a sales ...


How temperature affects our response to advertising - Phys.Org

Phys.Org

How temperature affects our response to advertising
Phys.Org
She says businesses operating in countries with large seasonal temperature variations should choose emotionally cold advertising appeals during the summer months and emotionally warm appeals in winter. Similarly, the research suggests international ...


How to opt out of most internet advertising: Jeff Rossen demonstrates - Today.com

Today.com

How to opt out of most internet advertising: Jeff Rossen demonstrates
Today.com
Step by step, TODAY national investigative correspondent Jeff Rossen takes you through a simple way to stop most websites from bombarding you with those annoying ads based on your browsing history.


Las Vegas tourism board approves $101.5M advertising budget ... - Las Vegas Review-Journal

Las Vegas Review-Journal

Las Vegas tourism board approves $101.5M advertising budget ...
Las Vegas Review-Journal
The Las Vegas Convention and Visitors Authority board of directors on Thursday approved a $359.8 million operating budget that also continues the process of ...

and more »

Egypt's Ramadan: Spirit of charity buried under mass advertising splurge - Middle East Eye

Middle East Eye

Egypt's Ramadan: Spirit of charity buried under mass advertising splurge
Middle East Eye
That hasn't stopped advertisers from hawking everything from luxury apartments to mobile phone contracts to kitchen appliances. This all comes in celebrity-clad Ramadan spots that create what one social media user referred to as "raw cognitive dissonance".


Google News

              used office cubicle and partitions walls for sale in Northeast Ohio   free amv format video downloads   amv format video downloads   amv format videos

Find custom outdoor advertising supplies and business supplies in Akron, Ohio below wholesale at OfficeJax in Akron, Ohio

Auctions Akron, Ohio    Blogging Ohio    Rss Ohio    Crafts & Hobbies Akron Ohio    Currency Trading in Akron Ohio
   Mortgage and refinance   Pets Akron Ohio    Web Site designers in Akron Ohio   university of akron university housing available

roofing contractors Akron Ohio

Surplus Overstock and used PET SUPPLIES

Find unclaimed freight in Akron Ohio

[Back to Top]

Find used office equipment in Ohio at www.OfficeJax.Has.It

Find the best fleamarkets at www.FleaMarketWorld.Has.It

www.Akron.Has.It

Find electric powered vehicles at www.NoGas.Drives.It

Akron City directory

Free Automatic Link Exchange

Flea Market World

Anonymous and Confidential U.S. Mail Drops - No ID Required reship worldwide

Find homes for rent
in Akron Ohio
www.homes4rent.has.it

Fleamarket World
www.fleamarkets.tk

Jim (James) Baughman Hosting Company of Akron, Ohio offers the finest in the CLOUD internet hosting  service and solutions at affordable prices. The Hepsia control panel is a superior control panel unlike the old school cpanel you may be familiar with as well as downloadable daily backups, 24 hour tech support response time is less than 30 minutes, php version selection, unlimited bandwidth, are all included at no additional cost.

Click here to place your free classified AD's on this page for freeHere
 

officejax surplus office furniture outlet Akron, ohio

OfficeJax free ad space available here

auction news and listings for Akron, Ohio

Akron crafts and hobby news center

Akron currency trading

Akron Ohio pet news

Advertising and promotions Akron, Ohio

The Akron blogging news center

lung mesothelioma asbestos

Akron Ohio web site design news

Akron Mortgaging and refinancing

Best Home Remedies and Tips

HOME | Site Map
© 2012 - 2018 All Rights Reserved


  

advertising agency advertising supply and services marketing and advertising internet advertising pay per click advertising newspaper advertising promotion online advertising free advertising business marketing and advertising promotional advertising specialty print advertising banner advertising agency promotional product advertising radio advertising company classified advertising web advertising outdoor advertising ppc advertising advertising agency and services local advertising art layout production service advertising direct internet marketing advertising web site advertising business advertising television advertising jobs advertising services restaurant advertising yellow page advertising agency tv advertising web banner advertising directory advertising services  advertising slogan advertising photographer adsense advertising adwords apis cashing billboard advertising advertising balloon pay per click banner advertising gambling online magazine advertising yahoo advertising email advertising free internet advertising internet online marketing advertising business search engine advertising direct mail advertising services advertising design advertising age creative advertising targeted advertising advertising campaign media advertising career free online advertising mobile advertising ogilvy vintage advertising pen internet advertising agency car advertising subliminal advertising idea advertising and marketing employment cheap advertising pen advertising space  online advertising company advertising sign career in advertising direct mail advertising small business advertising history of advertising internet marketing online advertising advertising card communication content integrated marketing perspective premium promotion internet banner advertising advertising outdoor billboard affiliate advertising advertising art advertising display advertising product advertising copy advertising affiliate program free web site advertising real estate advertising brand advertising advertising brand communication guerrilla unconventional advertising business internet online internet marketing promotion advertising advertising firm contemporary advertising coroplast akron ohio custom signs and advertising solutions at OfficeJax online flea market