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Classified Ads That Get Results


Classified ads do not have the big market appeal that a full color display ad has, but they are still one of the most economical ways to get your business into the public eye. And, because classifieds do not demand expensive eye-catching designs or ingenious wording that you often see in direct-mail campaigns, they are a perfect marketing avenue for even new entrepreneurs. Here are some tips to help you write ads that will make the difference between mediocre ads to great ads that get good or even exceptional results.

Keep It Short

Ads that are short and precise have better results. Use white space to make your classified ad stand out from the rest of the listings. Look at the local classifieds and you will see that this works especially well for newspapers. With a little care you can apply the same concept to online ads,

Place just a few words in each line with: 1) the first line listing a benefit the reader will receive; 2) the second line containing the name of your company; 3) the third line your address or email. This results in a striking, centered ad surrounded by white space.

If you are placing an online classified ad and do not have the capability to insert line breaks or center the text, then you will need to keep the text short and use key words to attract the reader to your ad.

Goal of Placing Your Ad

The goal of placing your ad should only be to get the customer to click through to your site for more information. If your listing does not elicit that response, then you should rework it until it does.

Action Words

Use action words that will prompt a response from the reader. For example, words such as: amazing, attractive, confidential, etc., are all words that compel the reader to do something. There are a many resources available; one that I found to be particularly useful is Words That Sell, by Richard Bayan.

Unique Appeal

You want to make your product or service appear unique to all other products or services on the market (if any). Spend a few minutes to identify what is unique about your product or service or solicit feedback from friends or family about what would appeal to them should they need a product or service such as yours. Use this uniqueness to appeal to the market in the ad.

Do Not Try to Sell Your Reader

Whatever you do, do not try to sell your reader on your ad. What you DO want to do is evoke a response using action words. The ad is meant to entice them and evoke an action from them to return to your site and then prompt a sale(s) of your product(s).

Spark Interest and Curiosity

Using a combination of the title and the text or body of the ad you want to spark an interest or curiosity in your ad or product. Use the title to grab the interest and attention of the reader and the ad, or text body, to spark curiosity. You want to generate enough curiosity to have them act in response to your ad.

Avoid Saturated Ads and Products

If your product is already over-marketed on the Internet or your ad is one that is "canned" or pre-prepared you are less likely to achieve good results. Develop your ad so that it is unique, draws the attention of the reader and then guides them to your site or product that is also unique and fresh.

This does not mean that you should not sell information products, for example, which are in overabundance on the Internet market. Instead, think of one type of e-book or information product you can develop that will stand out from the others and meet some need that has prompted the reader to start searching.

Avoid Hype

Nothing is appealing about an advertiser that resorts to hype, threats, or false innuendo about their product. Avoid hype or false representation at all costs. I cannot emphasize this enough. Internet users have grown up and have become savvy, intelligent buyers and are not interested in purchasing products that are hyped. Just state the real facts and use some sound business principles and marketing methods to get the job done well.

Be Organized

Do not underestimate the power behind having a schedule for posting your ads. Post the same ads every 5-7 days. No more. No less. This will keep your ads in front of the readers and you will avoid being black-listed for spamming. Spamming is an incredible annoyance that is truly deterring good customers from Internet buying. Simply do not send SPAM!

Let's Wrap This Up

These simple and easy-to-use tips can make the difference between ads that deliver mediocre results or those that deliver eye-boggling, heart-pounding results. You will need to develop your own style for writing your ads and then practice, practice, practice. Few of us were born with the ability to write a "super" ad right away. Most of us have had to practice, watch for results and then tweak the ad to get the results we have wanted. Do not be discouraged if you find yourself in this group too, you'll be a part of a much bigger group of entrepreneurs. What is important is that you learn from each ad and campaign that you send out. If you can infuse these simple steps into your advertising campaigns you will be well on your way to posting classified ads that get results!

REPRINTS AND PERMISSION

You have permission to reprint or use this article in your eZine or newsletter with the agreement that it will not be modified in any way, reprinted exactly as shown here, and links back to the author site (see Author Bio box) are displayed. Please send courtesy email indicating your intent to use this article to mw@RegistryAds.com.

Michele Webb is living proof that an "ordinary" person can be a successful Netpreneur who successfully launched a classified advertising website in a highly specialized niche market. Visit her website at http://RegistryAds.com or send email to mw@RegistryAds.com


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Fri. September / 18 / 2020

NRCC cancels $2 million in Houston-area ads - The Texas Tribune
NRCC cancels $2 million in Houston-area ads  The Texas Tribune

AdTech Roundup: Top Things in Advertising Technology - MarTech Series
AdTech Roundup: Top Things in Advertising Technology  MarTech Series

AT&T plan for advertising subsidized cellphones hits Senate roadblock - Fox Business
AT&T plan for advertising subsidized cellphones hits Senate roadblock  Fox Business

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Roku, NBCUniversal In Stalemate Over Carriage Of App Platforms, Advertising Share 09/21/2020  MediaPost Communications

TikTok Says Advertising Won’t Be Illegal Under Trump’s ‘Ban’ - Adweek
TikTok Says Advertising Won’t Be Illegal Under Trump’s ‘Ban’  Adweek

Outdoor Advertising Market | Insights on the Crisis and the Roadmap to Recovery from COVID-19 Pandemic | Technavio - Odessa American
Outdoor Advertising Market | Insights on the Crisis and the Roadmap to Recovery from COVID-19 Pandemic | Technavio  Odessa American

The Top Advertising Agencies of 2020, According to DesignRush - Martechcube
The Top Advertising Agencies of 2020, According to DesignRush  Martechcube

SaTT Smart Advertising Token Announces Listing on Leading Crypto Exchanges, KuCoin and Uniswap | Press release - Bitcoin News
SaTT Smart Advertising Token Announces Listing on Leading Crypto Exchanges, KuCoin and Uniswap | Press release  Bitcoin News

The pandemic has been disastrous for advertising but political spending will bail it out - Poynter
The pandemic has been disastrous for advertising but political spending will bail it out  Poynter

AcuityAds to Officially Launch New Advertising Automation Platform - MarTech Series
AcuityAds to Officially Launch New Advertising Automation Platform  MarTech Series

Location Based Advertising Market 2020 Worldwide Demand with Industry Opportunities by 2027 – IBM Corporation, LEAP, LocationGuru Solutions, Near Pte, Targetoo - Reported Times
Location Based Advertising Market 2020 Worldwide Demand with Industry Opportunities by 2027 – IBM Corporation, LEAP, LocationGuru Solutions, Near Pte, Targetoo  Reported Times

Trump Has Lost His Edge In TV Advertising - FiveThirtyEight
Trump Has Lost His Edge In TV Advertising  FiveThirtyEight

The Future Of Advertising Is A Creative Leader On Top, Not MBAs Or Financial Executives - Forbes
The Future Of Advertising Is A Creative Leader On Top, Not MBAs Or Financial Executives  Forbes

Dealership advertising rebounds after pandemic disruption - Auto Remarketing
Dealership advertising rebounds after pandemic disruption  Auto Remarketing

NTN Buzztime Enters Asset Purchase Agreement to Sell Entertainment and Advertising Assets - WFMZ Allentown
NTN Buzztime Enters Asset Purchase Agreement to Sell Entertainment and Advertising Assets  WFMZ Allentown

Adventure Advertising purchases Crowning Touch Embroidery - PenBayPilot.com
Adventure Advertising purchases Crowning Touch Embroidery  PenBayPilot.com

Germany to further restrict tobacco advertising - Xinhua | English.news.cn - Xinhua
Germany to further restrict tobacco advertising - Xinhua | English.news.cn  Xinhua

MOLOCO Cloud Enables Self-Serve Programmatic Advertising - Martechcube
MOLOCO Cloud Enables Self-Serve Programmatic Advertising  Martechcube

Advertising Outside Of Facebook - Benzinga
Advertising Outside Of Facebook  Benzinga

KERV Launches Lookbook Feature for Interactive Video Advertising - Martechcube
KERV Launches Lookbook Feature for Interactive Video Advertising  Martechcube

National Media Council Issues Circular Regarding Social Media Advertising - Lexology
National Media Council Issues Circular Regarding Social Media Advertising  Lexology

Amadeus and Xandr Team Up to Optimise Travel Advertising - PerformanceIN
Amadeus and Xandr Team Up to Optimise Travel Advertising  PerformanceIN

Location-Based Search And Advertising Market Is Booming Worldwide | Foursquare, Xad, Groupon - The Daily Chronicle
Location-Based Search And Advertising Market Is Booming Worldwide | Foursquare, Xad, Groupon  The Daily Chronicle

Roku Exec Shares Advice For CTV Advertising Newbies, Growth Trends 09/18/2020 - MediaPost Communications
Roku Exec Shares Advice For CTV Advertising Newbies, Growth Trends 09/18/2020  MediaPost Communications

Traditional Advertising Agency Services Market 2020- Current Scenario, Market Share, Future Opportunities Epsilon, Televerde, 360I etc. - The Daily Chronicle
Traditional Advertising Agency Services Market 2020- Current Scenario, Market Share, Future Opportunities Epsilon, Televerde, 360I etc.  The Daily Chronicle

Extensive advertising campaign coming in advance of what could be a record pistachio harvest - KGET 17
Extensive advertising campaign coming in advance of what could be a record pistachio harvest  KGET 17

On Appeal To Advertising Experts, P&G Gets Nod For '#1' Claim With Brand Qualifier On Oral-B Picks - HBW Insight
On Appeal To Advertising Experts, P&G Gets Nod For '#1' Claim With Brand Qualifier On Oral-B Picks  HBW Insight

(SPONSORED) Do's and Don'ts of Advertising - Radio Ink
(SPONSORED) Do's and Don'ts of Advertising  Radio Ink

Outdoor Advertising Market Report Analysis By Various Services, Offering, Platforms, Significant Growth 2026|Clear Channel Outdoor Holdings, Inc., JCDecaux, Lamar Advertising Company, Outfront Media Inc. - The Daily Chronicle
Outdoor Advertising Market Report Analysis By Various Services, Offering, Platforms, Significant Growth 2026|Clear Channel Outdoor Holdings, Inc., JCDecaux, Lamar Advertising Company, Outfront Media Inc.  The Daily Chronicle

NBCU Intros News Outcome-Based Measurement Program; Telcos Spend Big On Advertising Despite The Pandemic - AdExchanger
NBCU Intros News Outcome-Based Measurement Program; Telcos Spend Big On Advertising Despite The Pandemic  AdExchanger

Pacvue Brings its Award Winning eCommerce Advertising and Intelligence Platform to Instacart - MarTech Series
Pacvue Brings its Award Winning eCommerce Advertising and Intelligence Platform to Instacart  MarTech Series

Social Media Advertising Market to Eyewitness Massive Growth by 2028: Alphabet, Facebook, Baidu - The Daily Chronicle
Social Media Advertising Market to Eyewitness Massive Growth by 2028: Alphabet, Facebook, Baidu  The Daily Chronicle

ReThinc adds public relations services to its marketing and advertising efforts - AZ Big Media
ReThinc adds public relations services to its marketing and advertising efforts  AZ Big Media

Digital Advertising Management Platform Market Next Big Thing | Major Giants Google, SteelHouse, Mediawide - The Daily Chronicle
Digital Advertising Management Platform Market Next Big Thing | Major Giants Google, SteelHouse, Mediawide  The Daily Chronicle

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Online Display Advertising Platforms Market 2020 In-Depth Analysis of Industry Share, Size, Growth Outlook up to 2025 | Quantcast Advertise, The Trade Desk, Choozle, MediaMath, Facebook Business  The Daily Chronicle

An Open Letter To The Advertising Community From Sound Lounge's Tom Jucarone - SHOOT Online
An Open Letter To The Advertising Community From Sound Lounge's Tom Jucarone  SHOOT Online

Trump ramps up advertising in Maine, shifts focus to the economy - NewsCenterMaine.com WCSH-WLBZ
Trump ramps up advertising in Maine, shifts focus to the economy  NewsCenterMaine.com WCSH-WLBZ

Media Central Delivers Substantial Revenue Growth from Enhanced Programmatic Advertising Efforts - Yahoo Finance
Media Central Delivers Substantial Revenue Growth from Enhanced Programmatic Advertising Efforts  Yahoo Finance

Interactive Advertising Market Outlook 2020 | Covid-19 Impact |Growth by Top Companies: Grey Advertising, Wieden+Kennedy, Butler, etc. - The Daily Chronicle
Interactive Advertising Market Outlook 2020 | Covid-19 Impact |Growth by Top Companies: Grey Advertising, Wieden+Kennedy, Butler, etc.  The Daily Chronicle

Direct-To-Consumer Pharmaceutical Advertising (Dtcpa) Market – increasing demand with Industry Professionals: HARVARD POLITICAL REVIEW, MDedge, FDA - Verdant News
Direct-To-Consumer Pharmaceutical Advertising (Dtcpa) Market – increasing demand with Industry Professionals: HARVARD POLITICAL REVIEW, MDedge, FDA  Verdant News

AT&T considers cellphone plans subsidized by advertising - Fox Business
AT&T considers cellphone plans subsidized by advertising  Fox Business

Cross Platform and Mobile Advertising Market 2020-2026 Present Scenario and market growth by focusing on Top Operating Key Vendors like 4info, Amobee, AOL, Apple, Facebook, Google, Microsoft, Nokia, Rhythm, Yahoo, Flipkart - The Daily Chronicle
Cross Platform and Mobile Advertising Market 2020-2026 Present Scenario and market growth by focusing on Top Operating Key Vendors like 4info, Amobee, AOL, Apple, Facebook, Google, Microsoft, Nokia, Rhythm, Yahoo, Flipkart  The Daily Chronicle

Mobile Advertising Market Expected To Garner $243,703 Million by 2022, Growing at a CAGR of 15.8% From 2014 - - EIN News
Mobile Advertising Market Expected To Garner $243,703 Million by 2022, Growing at a CAGR of 15.8% From 2014 -  EIN News

Digital Display Advertising Market 2020 In-Depth Analysis of Industry Share, Size, Growth Outlook up to 2025 | Starcom Worldwide, SocialHi5, SevenAtoms Inc, Digital Business Development Ltd, Search Engine People - The Daily Chronicle
Digital Display Advertising Market 2020 In-Depth Analysis of Industry Share, Size, Growth Outlook up to 2025 | Starcom Worldwide, SocialHi5, SevenAtoms Inc, Digital Business Development Ltd, Search Engine People  The Daily Chronicle

ReverseAds Announces The Launch Of The World's First True Alternative To Search Advertising - PR Web
ReverseAds Announces The Launch Of The World's First True Alternative To Search Advertising  PR Web

Targeted TV advertising is losing steam, and industry players are scrambling to save it - Business Insider - Business Insider
Targeted TV advertising is losing steam, and industry players are scrambling to save it - Business Insider  Business Insider

Google exec on hot seat in Congress over advertising power - WSLS 10
Google exec on hot seat in Congress over advertising power  WSLS 10

Unlocking the “Five I's” of Omnichannel Advertising: Mediaocean's Neuhauser - BeetTV
Unlocking the “Five I's” of Omnichannel Advertising: Mediaocean's Neuhauser  BeetTV

NBCUniversal tests new measurement program to prove it can push product sales for advertisers - Digiday
NBCUniversal tests new measurement program to prove it can push product sales for advertisers  Digiday

Direct-to-Consumer Pharmaceutical Advertising Market 2020 by New Technology, Size, Share and Top Players Analysis- HARVARD POLITICAL REVIEW, MDEDGE, FDA | Forecast 2026 - The Daily Chronicle
Direct-to-Consumer Pharmaceutical Advertising Market 2020 by New Technology, Size, Share and Top Players Analysis- HARVARD POLITICAL REVIEW, MDEDGE, FDA | Forecast 2026  The Daily Chronicle

Display Advertising System Market Manufacturing Base Distribution, Sales Area, Product Types by Players (2020-2026) - The Daily Chronicle
Display Advertising System Market Manufacturing Base Distribution, Sales Area, Product Types by Players (2020-2026)  The Daily Chronicle

A truck advertising the Census got stuck ‘Storrowed’ - Boston.com
A truck advertising the Census got stuck ‘Storrowed’  Boston.com

Insight on the Growth of Cross Platform And Mobile Advertising Market Growth with Challenges, Standardization, Competitive Market Share,COVID-19 Analysis and Top Players 2028 - The Daily Chronicle
Insight on the Growth of Cross Platform And Mobile Advertising Market Growth with Challenges, Standardization, Competitive Market Share,COVID-19 Analysis and Top Players 2028  The Daily Chronicle

Mobile Advertising Market Research: Aim To Achieve The Pinnacle In Qualitative Industry Research And Business Intelligence - The Daily Chronicle
Mobile Advertising Market Research: Aim To Achieve The Pinnacle In Qualitative Industry Research And Business Intelligence  The Daily Chronicle

Aerial Advertising Market Next Big Thing | Major Giants Airsign, Van Wagner Aerial, Aerial Advertising - The Daily Chronicle
Aerial Advertising Market Next Big Thing | Major Giants Airsign, Van Wagner Aerial, Aerial Advertising  The Daily Chronicle

SwagBag VIP Launches Experiential Marketing & Advertising - Martechcube
SwagBag VIP Launches Experiential Marketing & Advertising  Martechcube

Online Display Advertising Market: Indoor Applications Projected to be the Most Attractive Segment during 2020-2027 - The Daily Chronicle
Online Display Advertising Market: Indoor Applications Projected to be the Most Attractive Segment during 2020-2027  The Daily Chronicle

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Pay-per-click (PPC) Advertising Market 2020 Trends and Key Growth Opportunities | Manufactures – Baidu, Google, Amazon, Alibaba, Yahoo, Sogou, Yandex, Microsoft, JD  The Daily Chronicle

(SPONSORED) Uplift Your Broadcast Advertising - Radio Ink
(SPONSORED) Uplift Your Broadcast Advertising  Radio Ink

Indian Law on advertisement of brand extensions of alcohol and tobacco products and how it poised to become tougher - Lexology
Indian Law on advertisement of brand extensions of alcohol and tobacco products and how it poised to become tougher  Lexology

Advertising MARKET 2020 | (COVID19) IMPACT ANALYSIS | BUSINESS OUTLOOK, GROWTH, REVENUE, TRENDS AND FORECASTS 2026 - The Daily Chronicle
Advertising MARKET 2020 | (COVID19) IMPACT ANALYSIS | BUSINESS OUTLOOK, GROWTH, REVENUE, TRENDS AND FORECASTS 2026  The Daily Chronicle

Thanks To Our Advertisers - Above the Law
Thanks To Our Advertisers  Above the Law

MidWeek Should Have Labeled Amemiya Story An Advertisement - Honolulu Civil Beat
MidWeek Should Have Labeled Amemiya Story An Advertisement  Honolulu Civil Beat

What Trump's TikTok Ban Could Mean For Advertisers - AdExchanger
What Trump's TikTok Ban Could Mean For Advertisers  AdExchanger

Programmatic Job Advertising Leader Joveo Hires Dwane Lay to Bolster Customer Success Leadership - MarTech Series
Programmatic Job Advertising Leader Joveo Hires Dwane Lay to Bolster Customer Success Leadership  MarTech Series

Campaign is Scaling Back Television Advertising For Now - erienewsnow.com
Campaign is Scaling Back Television Advertising For Now  erienewsnow.com

Color-Coded Maps Tell Marketers Where They Need To Increase Advertising 09/18/2020 - MediaPost Communications
Color-Coded Maps Tell Marketers Where They Need To Increase Advertising 09/18/2020  MediaPost Communications

Bucs' strong TV ratings offer opportunities for local businesses, just not all of them - Tampa Bay Business Journal
Bucs' strong TV ratings offer opportunities for local businesses, just not all of them  Tampa Bay Business Journal

FPC National Announces Hiring of Anny Barrad as Director of National Advertising and Public Relations - PR Web
FPC National Announces Hiring of Anny Barrad as Director of National Advertising and Public Relations  PR Web

Out-of-state donors fund advertising flood in Maine Senate campaign - Press Herald
Out-of-state donors fund advertising flood in Maine Senate campaign  Press Herald

For the advertising industry, the pandemic means opportunity. - The New York Times
For the advertising industry, the pandemic means opportunity.  The New York Times

The small effects of political advertising are small regardless of context, message, sender, or receiver: Evidence from 59 real-time randomized experiments - Science Advances
The small effects of political advertising are small regardless of context, message, sender, or receiver: Evidence from 59 real-time randomized experiments  Science Advances

Digest: Court overturns SEPTA ban on political advertising - trains.com
Digest: Court overturns SEPTA ban on political advertising  trains.com

AdvertiseMint Release Innovative Advertising Policy Guide Infographic - PRNewswire
AdvertiseMint Release Innovative Advertising Policy Guide Infographic  PRNewswire

Media Execs: Do Advertisers Trust You? It Matters Now More Than Ever 09/21/2020 - MediaPost Communications
Media Execs: Do Advertisers Trust You? It Matters Now More Than Ever 09/21/2020  MediaPost Communications

Legal Advertisements: Friday, September 18, 2020 | Legal Advertisements - Imperial Valley Press
Legal Advertisements: Friday, September 18, 2020 | Legal Advertisements  Imperial Valley Press

Lisa Scheller advertisement misses mark on Susan Wild's support of campaign finance bill - Morning Call
Lisa Scheller advertisement misses mark on Susan Wild's support of campaign finance bill  Morning Call

Lamar Advertising Company (REIT) (LAMR) and the Battle of Fundamentals vs. Technicals - The News Heater
Lamar Advertising Company (REIT) (LAMR) and the Battle of Fundamentals vs. Technicals  The News Heater

Biden vs Trump advertising strategy in battleground states - CNN
Biden vs Trump advertising strategy in battleground states  CNN

Lamar Advertising Company Announces Commencement of Exchange Offer for 3 3/4% Senior Notes due 2028, 4 7/8% Senior Notes due 2029 and 4% Senior Notes due 2030 - GlobeNewswire
Lamar Advertising Company Announces Commencement of Exchange Offer for 3 3/4% Senior Notes due 2028, 4 7/8% Senior Notes due 2029 and 4% Senior Notes due 2030  GlobeNewswire

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Family Business Profile: 97-year-old Advertisers Printing makes big investments to power through Covid-19 pandemic  St. Louis Business Journal

How (and Why) to Use Branding to Supercharge Your Advertising - Business 2 Community
How (and Why) to Use Branding to Supercharge Your Advertising  Business 2 Community

Republican worries rise as Trump campaign pulls back from television advertising - The Washington Post
Republican worries rise as Trump campaign pulls back from television advertising  The Washington Post

This decade’s most important marketing question: What data rights do advertisers possess? - Search Engine Land
This decade’s most important marketing question: What data rights do advertisers possess?  Search Engine Land

Don’t Tune Out OPDP’s Recent Warning Letter For a Violative Radio Advertisement - JD Supra
Don’t Tune Out OPDP’s Recent Warning Letter For a Violative Radio Advertisement  JD Supra

Craft beer subscription service pulled up for misleading advertising - The Drinks Business
Craft beer subscription service pulled up for misleading advertising  The Drinks Business

Sweeping new changes to influencer advertising will apply from 14 September - JD Supra
Sweeping new changes to influencer advertising will apply from 14 September  JD Supra

Facebook Says Apple’s New iPhone Update Will Disrupt Online Advertising - The Wall Street Journal
Facebook Says Apple’s New iPhone Update Will Disrupt Online Advertising  The Wall Street Journal

Facebook tries to head off election turmoil, angering both Trump and Democrats - The Washington Post
Facebook tries to head off election turmoil, angering both Trump and Democrats  The Washington Post

Fashion Advertisers Rediscover Black Models - The New York Times
Fashion Advertisers Rediscover Black Models  The New York Times

Trump goes mostly dark in TV advertising fight with Biden - The Associated Press
Trump goes mostly dark in TV advertising fight with Biden  The Associated Press

‘We have the capability’: How the coronavirus crisis has accelerated advertising’s shift to agility - Digiday
‘We have the capability’: How the coronavirus crisis has accelerated advertising’s shift to agility  Digiday

Advertisers Seek Right to Cancel TV Spending as Pandemic Roils Fall Season - The Wall Street Journal
Advertisers Seek Right to Cancel TV Spending as Pandemic Roils Fall Season  The Wall Street Journal

TikTok Launches Marketing Partner Program for Advertisers - Social Media Today
TikTok Launches Marketing Partner Program for Advertisers  Social Media Today

Google's advertisers will take the hit from UK digital service tax - The Guardian
Google's advertisers will take the hit from UK digital service tax  The Guardian

Microsoft Advertising Premieres 'The Download' Video Series 09/08/2020 - MediaPost Communications
Microsoft Advertising Premieres 'The Download' Video Series 09/08/2020  MediaPost Communications

Binance advertising BTC at London bus stops in advance of UK launch - Cointelegraph
Binance advertising BTC at London bus stops in advance of UK launch  Cointelegraph

‘Contextual targeting is going to be the new black’: As IDFA restrictions loom, advertisers brace for the fallout - Digiday
‘Contextual targeting is going to be the new black’: As IDFA restrictions loom, advertisers brace for the fallout  Digiday

With TV advertising hard-hit, video companies turn to AVOD for hope - S&P Global
With TV advertising hard-hit, video companies turn to AVOD for hope  S&P Global

Biden and Trump Unveil Dueling Law-and-Order Ads - The New York Times
Biden and Trump Unveil Dueling Law-and-Order Ads  The New York Times

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