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Top 7 Reasons Why Your Business Should Use RSS


In today's online world of high-speed websites and giant portals, every established Internet business boasts of delivering content via RSS.

RSS (Really Simple Syndication or Rich Site Summary), a simple XML based technology allows anyone to easily share content on the web. It's a brand new way of reaching out to your users and subscribers without the fear of getting flamed or being slammed of illegal mailing.

RSS has almost become like an important accessory for content oriented websites. No wonder it has become one of the fastest growing publishing standards on the web.

Since publishers can easily make their content syndicated through RSS and thus drive more targeted traffic to their website or blog.

Here are the top 7 reasons why your business should use RSS:

1. Improve Search Engine Ranking - Search engines are desperately looking for content that is fresh and is updated on a regular basis. Since RSS allows you to update your content from time to time, the search engine spiders visit your site more frequently. Resulting in better ranking and more traffic from the major search engines, as well as RSS specific search engines and directories like Feedster and Syndic8.

2. Automate Delivery of Your Content - Delivering your content manually involves many hassles and other automation methods are out dated. Whereas RSS makes your content delivery automated. You don't need to send a message like email, each time you provide an update. This makes your business almost hands free and puts the distribution of your publication on autopilot. As a result, your subscribers get freshly updated content of their choice at regular intervals. They get an ongoing, automated delivery of information from you without any chance of it getting blocked.

3. Easily Generate New Targeted Subscribers - A lot of web users are switching to RSS feeds to receive content they like. You can establish a direct connection with your subscribers as soon as they add your feed. RSS can bring you new targeted subscribers to your website with little effort. Since most of the people today are reluctant to give out their email address (thanks to heavy spamming), RSS can act as a real savior for your businesses. What's more, your messages will never get blacklisted or filtered and will always be delivered promptly, unless and until your subscribers choose to end the relationship. Not only can RSS build a strong relationship with existing subscribers but will also help in attracting new potent subscribers who are interested in what you offer.

4. Drive Quality Traffic From Other Websites - Syndication is the process sharing content. Therefore, RSS allows you to easily publish your content on other websites. By publishing your content on different sites you'll reap profits for a long time. You can very well reach new audiences of different interests, giving your website the ability to gain new visitors from the different corners of the web. With that, your sales also dramatically increase because of the additional targeted traffic you receive due to the extra exposure. Finally, you can achieve a higher ratio of profits and also gain recognition as an expert in your field. Since giving your business a professional recognition is important and that is exactly what happens when you start sharing your content with other similar websites.

5. Broaden Your Marketing Horizon -When you're marketing on the Internet it's important to keep yourself updated and in the process broaden your marketing horizons. With RSS, you can explore new marketing realms. Your resellers or affiliates can promote your products very easily using RSS. Giving them complete freedom of marketing without much effort. You can also provide them with RSS feeds of articles written by you customized with their affiliate links and let them distribute them. And coming to the higher end of it, you can distribute RSS product feeds and digital catalogues just like Amazon started doing not so long ago. There's much more which you can come up with when you combine marketing with RSS. You'll actually have a chance to do something new in the over-crowded Internet marketing field.

6. Widen Your Content Distribution - It's very important to widen the distribution of your content if you want to reach a larger number of people. And it's not so easy to experiment with your content when you're using email. RSS provides the right platform for you to try out content distribution in many ways. For example, you can now categorize your content delivery because RSS will help you widen your present distribution. You don't have to worry about publishing a monthly or a weekly publication. Syndication of your content enables you to efficiently provide daily content updates to your subscribers or as often as you want. Providing useful content to your subscribers from time to time builds a deeper relationship and a better understanding.

7. Increase Brand Awareness - Building brand awareness on the Internet can be difficult when you have clones of your product popping up everywhere. In fact, the online competition is so cut throat that it's almost impossible to survive if you don't build a strong image. Syndicating your content through RSS helps you make an unshakable impression and get that most wanted response from your subscribers. Since, they are the ones who choose to receive updates from you, it gives you a good platform to showcase how different you are from your competitors. RSS is a technology which is soon catching up, pretty fast, so the "really" early bird gets the worm!

There are numerous ways by which you can make your content work through RSS. You just have to choose the one which is suitable for your business and syndicate your way to success!

Mustafa Khundmiri is the co-founder of http://www.rapidfeeds.com - A Free online service, which helps anyone, create, edit, publish, and track RSS feeds online. Sign Up for your FREE account on his site and start publishing your own RSS feeds!


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Wed. July / 28 / 2021

Rashtriya Swayamsevak Sangh joins micro-blogging site Koo - The New Indian Express
  1. Rashtriya Swayamsevak Sangh joins micro-blogging site Koo  The New Indian Express
  2. RSS joins Koo App amid Twitter's face off with Government of India, see their first post  Republic World
  3. RSS joins Koo as Twitter faceoff with Government of India continues  Moneycontrol
  4. Rashtriya Swayamsevak Sangh opens account on Koo  Devdiscourse
  5. View Full Coverage on Google News

5 Easy Strategies to Make WordPress Enterprise-ready in 2021 - SitePoint
5 Easy Strategies to Make WordPress Enterprise-ready in 2021  SitePoint

I'm moving - Kristi Gustafson Barlette - Albany Times Union
I'm moving - Kristi Gustafson Barlette  Albany Times Union

Tumblr's parent company is buying popular podcast app Pocket Casts - Engadget
Tumblr's parent company is buying popular podcast app Pocket Casts  Engadget

Return of the RSS reader » Nieman Journalism Lab - Nieman Journalism Lab at Harvard - Nieman Journalism Lab at Harvard
Return of the RSS reader » Nieman Journalism Lab - Nieman Journalism Lab at Harvard  Nieman Journalism Lab at Harvard

Google Makes Strong Statement In Favor of RSS, Blogs and Open Publishing | Real Lawyers Have Blogs - LexBlog
Google Makes Strong Statement In Favor of RSS, Blogs and Open Publishing | Real Lawyers Have Blogs  LexBlog

Union Minister Rajeev Chandrasekhar loses blue tick on Twitter after change of user name, restored later - Free Press Journal
Union Minister Rajeev Chandrasekhar loses blue tick on Twitter after change of user name, restored later  Free Press Journal

Gillmor Gang: Grifters Paradise - TechCrunch
Gillmor Gang: Grifters Paradise  TechCrunch

Blogging 101: Why Bother & Key Elements of an Effective Blog - Business 2 Community
Blogging 101: Why Bother & Key Elements of an Effective Blog  Business 2 Community

Blogs Guide - University of Dayton - News Home
Blogs Guide  University of Dayton - News Home

How to make money blogging - Techradar
How to make money blogging  Techradar

Newslettering vs. Blogging - CRM Buyer
Newslettering vs. Blogging  CRM Buyer

Hey World lets you run newsletters and blogs from your email account - TechRadar
Hey World lets you run newsletters and blogs from your email account  TechRadar

Wine Bloggers: An Endangered Species - Vinography
Wine Bloggers: An Endangered Species  Vinography

RSS bets on small shakhas in hinterland to make it big in TN - The Times of India Blog
RSS bets on small shakhas in hinterland to make it big in TN  The Times of India Blog

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

Twitter restores verified blue tick of RSS chief Mohan Bhagwat’s personal account - Hindustan Times
Twitter restores verified blue tick of RSS chief Mohan Bhagwat’s personal account  Hindustan Times

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

Donald Trump's new blog crashed after he posted an unverified claim about election fraud in Arizona - Business Insider
Donald Trump's new blog crashed after he posted an unverified claim about election fraud in Arizona  Business Insider

How to write a blog post in 2021 - A beginner's guide - TechRadar
How to write a blog post in 2021 - A beginner's guide  TechRadar

How to start a blog: a complete guide for beginners - Techradar
How to start a blog: a complete guide for beginners  Techradar

Blogger calls it quits - The Washington Post
Blogger calls it quits  The Washington Post

19 Microblogging Platforms that Let You Blog Anywhere, Anytime - Adweek
19 Microblogging Platforms that Let You Blog Anywhere, Anytime  Adweek

Desi micro-blogging platform Koo gets new logo - BusinessLine
Desi micro-blogging platform Koo gets new logo  BusinessLine

What is a blog and why you should start one - TechRadar
What is a blog and why you should start one  TechRadar

Trump is sliding toward online irrelevance. His new blog isn’t helping. - The Washington Post
Trump is sliding toward online irrelevance. His new blog isn’t helping.  The Washington Post

John Mueller Relaunches His Old Blog - Search Engine Roundtable
John Mueller Relaunches His Old Blog  Search Engine Roundtable

Blogging is back, but better » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
Blogging is back, but better » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

How to Keep Up With Student Blogging Trends - The African Exponent
How to Keep Up With Student Blogging Trends  The African Exponent

How to write a blog post with optimal SEO - Tom's Guide
How to write a blog post with optimal SEO  Tom's Guide

Why Guest Blogging Is the Worst Link Building Strategy - Search Engine Journal
Why Guest Blogging Is the Worst Link Building Strategy  Search Engine Journal

Feedburner is getting an updated infrastructure at the loss of email subscription service by Google - Digital Information World
Feedburner is getting an updated infrastructure at the loss of email subscription service by Google  Digital Information World

Days after banning Twitter, Nigerian govt debuts on Indian micro-blogging platform Koo - OpIndia
Days after banning Twitter, Nigerian govt debuts on Indian micro-blogging platform Koo  OpIndia

Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl - The Guardian
Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl  The Guardian

Using Feedly to generate post ideas - LexBlog
Using Feedly to generate post ideas  LexBlog

Will there be peace between India and Pakistan? - The Times of India Blog
Will there be peace between India and Pakistan?  The Times of India Blog

This Week in Legal Blogging Archives - LexBlog
This Week in Legal Blogging Archives  LexBlog

How a former Detroit Pistons blogger — Ohio's Jason Preston — became March Madness star - Detroit Free Press
How a former Detroit Pistons blogger — Ohio's Jason Preston — became March Madness star  Detroit Free Press

No more 'From The Desk of Donald J. Trump': Former president shut down blog launched just a month ago - USA TODAY
No more 'From The Desk of Donald J. Trump': Former president shut down blog launched just a month ago  USA TODAY

Ian Hamilton's Blog - A history of game accessibility guidelines - Gamasutra
Ian Hamilton's Blog - A history of game accessibility guidelines  Gamasutra

WordPress wants to help more people into blogging - TechRadar
WordPress wants to help more people into blogging  TechRadar

Mattia Podini's Blog - 7 Nudges & Manipulative Techniques present in Undertale - Gamasutra
Mattia Podini's Blog - 7 Nudges & Manipulative Techniques present in Undertale  Gamasutra

RSS’s standardised Hinduism – Part 3 - Times of India
RSS’s standardised Hinduism – Part 3  Times of India

Jon Zacharias, Co-Founder of GR0, Releases Guide on How to Turn Influencers Into Blogging Weapons - Business Wire
Jon Zacharias, Co-Founder of GR0, Releases Guide on How to Turn Influencers Into Blogging Weapons  Business Wire

Publishing a game on Epic Games Store: Three (not so) simple steps - Gamasutra
Publishing a game on Epic Games Store: Three (not so) simple steps  Gamasutra

Link to the Original Articles in your RSS Feeds - Digital Inspiration
Link to the Original Articles in your RSS Feeds  Digital Inspiration

How to Turn on and use Google Chrome Web Feed on Android - Dignited
How to Turn on and use Google Chrome Web Feed on Android  Dignited

What Happened to Tagging? - JSTOR Daily
What Happened to Tagging?  JSTOR Daily

How to speed up your hyper-casual game's launch at every step of the publishing process - Gamasutra
How to speed up your hyper-casual game's launch at every step of the publishing process  Gamasutra

Ticked Off: After VP Naidu, Twitter Restores Blue Badge on RSS Chief Mohan Bhagwat's Account - News18
Ticked Off: After VP Naidu, Twitter Restores Blue Badge on RSS Chief Mohan Bhagwat's Account  News18

RSS is the greatest enemy of Hinduism - Times of India
RSS is the greatest enemy of Hinduism  Times of India

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

How pseudoscience is coming in the way of India tackling the pandemic - The Times of India Blog
How pseudoscience is coming in the way of India tackling the pandemic  The Times of India Blog

Using Unity's New 2D Animation Package for Traditional Sprite Animation - Gamasutra
Using Unity's New 2D Animation Package for Traditional Sprite Animation  Gamasutra

What Is an RSS Feed? (+ How to Get Started) - G2
What Is an RSS Feed? (+ How to Get Started)  G2

Coffman named 2020-2021 member manager of YALSA's blog, The Hub - ala.org
Coffman named 2020-2021 member manager of YALSA's blog, The Hub  ala.org

Blog vs YouTube Over Other Websites: How to Choose - Legal Reader
Blog vs YouTube Over Other Websites: How to Choose  Legal Reader

Lauren Clinnick's Blog - Mobile Game Success on Kickstarter: 9 Tips for 2021 - Gamasutra
Lauren Clinnick's Blog - Mobile Game Success on Kickstarter: 9 Tips for 2021  Gamasutra

Start RSS Feeding Content Today With dlvr.it to Social Media [How-To] - Rocks Digital
Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

Simon Carless's Blog - How do you fund that game prototype? - Gamasutra
Simon Carless's Blog - How do you fund that game prototype?  Gamasutra

Steam tag trends, Epic & Valve lawsuit drama, & more - Gamasutra
Steam tag trends, Epic & Valve lawsuit drama, & more  Gamasutra

Andrew Haining's Blog - Cloud Gaming Will (probably) Never Work - Gamasutra
Andrew Haining's Blog - Cloud Gaming Will (probably) Never Work  Gamasutra

How to Auto-Post your Blog Updates to Twitter - Digital Inspiration
How to Auto-Post your Blog Updates to Twitter  Digital Inspiration

Packers-Saints Week 3 Live Blog - Packers.com - Packers.com
Packers-Saints Week 3 Live Blog - Packers.com  Packers.com

Second Covid-19 wave in India - The Times of India Blog
Second Covid-19 wave in India  The Times of India Blog

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

Why no one wants Mamata Banerjee to win this time - The Times of India Blog
Why no one wants Mamata Banerjee to win this time  The Times of India Blog

PM Modi should hold firm against protesting farmers: Bloomberg - The Times of India Blog
PM Modi should hold firm against protesting farmers: Bloomberg  The Times of India Blog

Let it rip: It’s rip roaring that the Uttarakhand CM is shocked at women wearing ripped jeans - The Times of India Blog
Let it rip: It’s rip roaring that the Uttarakhand CM is shocked at women wearing ripped jeans  The Times of India Blog

2020 Relief: An Empathy-Driven Way to Design Games - Gamasutra
2020 Relief: An Empathy-Driven Way to Design Games  Gamasutra

Tommy Thompson's Blog - Unexplored's Secret: 'Cyclic Dungeon Generation' - Gamasutra
Tommy Thompson's Blog - Unexplored's Secret: 'Cyclic Dungeon Generation'  Gamasutra

Can Didi become the Dada of national opposition? Mamata has advantages, but her disadvantages are more formida - The Times of India Blog
Can Didi become the Dada of national opposition? Mamata has advantages, but her disadvantages are more formida  The Times of India Blog

Maharashtra: RSS veteran MG Vaidya who witnessed the reign of all Sangh chiefs dies at 97 - Times of India
Maharashtra: RSS veteran MG Vaidya who witnessed the reign of all Sangh chiefs dies at 97  Times of India

Deep dive: how Steam followers and wishlists relate - Gamasutra
Deep dive: how Steam followers and wishlists relate  Gamasutra

eBay Kills Affiliate Tool that Drives Traffic to Seller Listings - EcommerceBytes
eBay Kills Affiliate Tool that Drives Traffic to Seller Listings  EcommerceBytes

Opinion | How Substack Revealed the Real Value of Writers’ Unfiltered Thoughts - POLITICO
Opinion | How Substack Revealed the Real Value of Writers’ Unfiltered Thoughts  POLITICO

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

The China Virus was from a lab and the variants are part of it - The Times of India Blog
The China Virus was from a lab and the variants are part of it  The Times of India Blog

Peter de Jong's Blog - Designing touch controls for Human: Fall Flat - Gamasutra
Peter de Jong's Blog - Designing touch controls for Human: Fall Flat  Gamasutra

YALSA names 2021 Quick Picks for Reluctant Young Readers - ala.org
YALSA names 2021 Quick Picks for Reluctant Young Readers  ala.org

Khela Shesh: Didi just another sacrifice in Modi’s Ashwamedha - The Times of India Blog
Khela Shesh: Didi just another sacrifice in Modi’s Ashwamedha  The Times of India Blog

Why Google killed off Google Reader: It was self-defense – Gigaom - GigaOM
Why Google killed off Google Reader: It was self-defense – Gigaom  GigaOM

Sachin Tendulkar tweet on Farmers protest: If Rihanna can, why can't Sachin? - Times of India
Sachin Tendulkar tweet on Farmers protest: If Rihanna can, why can't Sachin?  Times of India

VA Catholic priest blogged about child sex abuse. Now, he says bishop is threatening to defrock him - WUSA9.com
VA Catholic priest blogged about child sex abuse. Now, he says bishop is threatening to defrock him  WUSA9.com

As Twitter seeks talks, Ministers move to Indian-made app Koo - The Hindu
As Twitter seeks talks, Ministers move to Indian-made app Koo  The Hindu

Josh Bycer's Blog - The Impact of Videogame Criticism - Gamasutra
Josh Bycer's Blog - The Impact of Videogame Criticism  Gamasutra

The eccentric economic ideology of RSS and BJP – Part 2 - Times of India
The eccentric economic ideology of RSS and BJP – Part 2  Times of India

A recall effort over the state's COVID-19 response means an uncertain future for California Governor Gavin Newsom. - USAPP American Politics and Policy (blog)
A recall effort over the state's COVID-19 response means an uncertain future for California Governor Gavin Newsom.  USAPP American Politics and Policy (blog)

How did Rust make $1 million in Steam revenue in a day - twice? - Gamasutra
How did Rust make $1 million in Steam revenue in a day - twice?  Gamasutra

Is there a bigger agenda behind drug probe against Bollywood stars? - The Times of India Blog
Is there a bigger agenda behind drug probe against Bollywood stars?  The Times of India Blog

Time has come for an all-India Muslim party - The Times of India Blog
Time has come for an all-India Muslim party  The Times of India Blog

Alexander Murauski's Blog - A step-by-step guide to game localization - Gamasutra
Alexander Murauski's Blog - A step-by-step guide to game localization  Gamasutra

Open Thread Wednesday - Brooklyn Heights Blog
Open Thread Wednesday  Brooklyn Heights Blog

Wake up, grand old party: Regional parties do not add up to a pan-Indian whole. Opposition desperately needs a - The Times of India Blog
Wake up, grand old party: Regional parties do not add up to a pan-Indian whole. Opposition desperately needs a  The Times of India Blog

Doing Gandhi and Godse with Sikhs and farmers’ movement - The Times of India Blog
Doing Gandhi and Godse with Sikhs and farmers’ movement  The Times of India Blog

YALSA names 2021 Amazing Audiobooks for Young Adults | News and Press Center - ala.org
YALSA names 2021 Amazing Audiobooks for Young Adults | News and Press Center  ala.org

Universal message of Christmas - The Times of India Blog
Universal message of Christmas  The Times of India Blog

Manusmriti, maya and Hindutva’s other ghosts - The Times of India Blog
Manusmriti, maya and Hindutva’s other ghosts  The Times of India Blog

How Resident Evil Revelations 2 Showed Up Its Predecessors - Gamasutra
How Resident Evil Revelations 2 Showed Up Its Predecessors  Gamasutra

When demos can radically expand your game's discoverability - Gamasutra
When demos can radically expand your game's discoverability  Gamasutra

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