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Improving Your Customer Relationship Management by Blogging


Before I address the following questions:

* What is a blog? and

* What can a blog do for my business?

let me pose a few "What if . . ." questions to you.

Keeping in mind that before your prospects and customers buy from you, they need to know you, like you, and trust you. In other words, they need to know, whether overtly or covertly, that they have a trusting and ongoing relationship with you. What better way to accomplish that goal than a blog?

Now, here are my What if . . . questions:

* What if less than two minutes after creating and publishing your blog, it were to be promoted to 10.000 prospects without any extra effort or cost on your part?

* What if every time someone clicks on a hyperlinked keyword that describes your hobbies; your occupation; your industry; or your favorite books, movies, music, or artist, your blog pops up?

* What if every time you leave a comment on someone else's blog, you could leave a hyperlink to your website, blog, or email?

* What if someone enters your name or business name (completely or partially) into a major search engine, your website or blog pops up in their search results?

* What if every time you post content on your blog, it would bypass the spam filters and instantaneously appear on your subscribers' desktop without any extra effort or cost on your part? ( - an excellent opportunity to get your sale, special message, or time-sensitive announcement into their hands, or actually in front of their eyes!)

* What if your satisfied customers had the opportunity to place their self-generated testimonies on your blog? (Although some might need encouragement, that's all right. Make an incentive opportunity of it! Offer some incentive for their efforts.)

By now you should be beginning to see the powerful marketing potential a blog offers you. These are just some of the powerful customer relationship management features a blog offers you.

But wait!

There's more!

What if you were to combine these powerful features with other online and offline efforts such as a blogathon, teleseminar, webinar, online articles, and others ??

Would that enhance your customer relationship management efforts?

I realize that successful marketing and sales are still a high touch entity, but when you combine high tech with high touch, you're bound for success!!!

Now to answer the original questions, What is a blog? and What can a blog do for my business?:

A blog, short of web log, is an interactive web-based journal that encourages participation from viewers. It looks like and does everything a website does - and more! Entries, called posts, are published by date on the page according to your predetermined quantity and are archived in the margin according to your predetermined frequency. A blog served as an excellent supplement to your website and other marketing efforts.

A blog offers your business countless options, namely, a blog:

* gives your viewers, prospects, customers, or subscribers immediate access to you.

* helps to reduce your time spend distributing emails and other messages.

* improves your content delivery rates by 100%.

* improves your search engine rankings.

* publishes constantly fresh content.

* bypasses spam filters completely.

* improves your online visibility.

* Enhances your web presence.

* Generates more visitors.

* and more . . .

So, if you don't already have a blog, I only have 1 question for you:

What are you waiting for? Don't let this cutting-edge technology, this powerful marketing tool, pass you by. Online companies are popping up all over the internet offering you free blogs. My recommendation is that you grab one, or two - or more! Most, if not all, are extremely easy to create, but may be time-consuming, according to your already hectic schedule, to maintain.

If that's the case in your situation, you might want to call in outside help. Consider the high school computer techie next door, or the college-age computer-major son or daughter of a friend who could always use a few extra bucks.

Or, if you don't have either option available to you, or want to see samples first, I invite you to take a look at what I'm doing by going to:

www.MasterBlogBuilder.blogspot.com/

I leave you with this wish:

May you always be successful in looking for and using new and creative ways to maximize your earning potential.

Remember: When you maximize your potential, we all win! When you don't, we all lose.

Etienne A. Gibbs, MSW, Management and Marketing Consultant, known as The Master Blog Builder works with individuals, managers, and small business owners to help them maximize their personal and business potential. Reach him at http://www.MasterBlogBuilder.blogspot.com/


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Fri. May / 29 / 2020

If Trump kicks out Twitter, there's always Germany - Reuters
If Trump kicks out Twitter, there's always Germany  Reuters

Ghost blogging platform servers hacked and infected with crypto-miner - ZDNet
Ghost blogging platform servers hacked and infected with crypto-miner  ZDNet

RSS is the greatest enemy of Hinduism - Economic Times
RSS is the greatest enemy of Hinduism  Economic Times

What Happened to Tagging? - JSTOR Daily
What Happened to Tagging?  JSTOR Daily

RSS’s standardised Hinduism – Part 1 - Economic Times
RSS’s standardised Hinduism – Part 1  Economic Times

The eccentric economic ideology of RSS and BJP – Part 1 - Economic Times
The eccentric economic ideology of RSS and BJP – Part 1  Economic Times

The eccentric economic ideology of RSS and BJP – Part 2 - Economic Times
The eccentric economic ideology of RSS and BJP – Part 2  Economic Times

Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl - The Guardian
Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl  The Guardian

The eccentric economic ideology of RSS and BJP – Part 3 - Economic Times
The eccentric economic ideology of RSS and BJP – Part 3  Economic Times

A Farewell to Feministing and the Heyday of Feminist Blogging - The New York Times
A Farewell to Feministing and the Heyday of Feminist Blogging  The New York Times

Farewell to the blog - POLITICO - Politico
Farewell to the blog - POLITICO  Politico

The eccentric economic ideology of RSS and BJP – Part 4 - Economic Times
The eccentric economic ideology of RSS and BJP – Part 4  Economic Times

A return to blogs (finally? sort of?) » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
A return to blogs (finally? sort of?) » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

The RSS sutras for the twenty-first century - Economic Times
The RSS sutras for the twenty-first century  Economic Times

Cision PR Newswire's Beyond Bylines Blog Featured in Feedspot's List of Top Journalism Blogs - PRNewswire
Cision PR Newswire's Beyond Bylines Blog Featured in Feedspot's List of Top Journalism Blogs  PRNewswire

Blogs still among our best information - Otago Daily Times
Blogs still among our best information  Otago Daily Times

Rising divorces a sign of justice, not arrogance - Economic Times
Rising divorces a sign of justice, not arrogance  Economic Times

‘Hindutva is not divisive, not anti-Muslim … RSS will abide by the Supreme Court judgment on Ayodhya’ - Economic Times
‘Hindutva is not divisive, not anti-Muslim … RSS will abide by the Supreme Court judgment on Ayodhya’  Economic Times

They don’t hate JNU, they fear it: In absence of an articulate, united opposition, it’s our campuses that - Economic Times
They don’t hate JNU, they fear it: In absence of an articulate, united opposition, it’s our campuses that  Economic Times

WordPress vs. Wix: What's the Best Website Platform for Manufacturers? - ThomasNet News
WordPress vs. Wix: What's the Best Website Platform for Manufacturers?  ThomasNet News

Blogging at LexBlog Archives - LexBlog
Blogging at LexBlog Archives  LexBlog

Ian Hamilton's Blog - Prioritising Accessibility Considerations - Gamasutra
Ian Hamilton's Blog - Prioritising Accessibility Considerations  Gamasutra

Learn to make money by blogging with the help of this online training - Mashable
Learn to make money by blogging with the help of this online training  Mashable

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

3-Step Blog Strategy That Works: Storytelling, USPs & Sales - Search Engine Journal
3-Step Blog Strategy That Works: Storytelling, USPs & Sales  Search Engine Journal

Your Old Blog Content Is a Goldmine - CMSWire
Your Old Blog Content Is a Goldmine  CMSWire

The right and wrong lessons of Shaheen Bagh - Economic Times
The right and wrong lessons of Shaheen Bagh  Economic Times

When Nehru put the ‘Constitution in danger’ - Economic Times
When Nehru put the ‘Constitution in danger’  Economic Times

Unleashing the power of your company blog - The Drum
Unleashing the power of your company blog  The Drum

Crystin Cox's Blog - Understanding LiveOps, Doing LiveOps - Gamasutra
Crystin Cox's Blog - Understanding LiveOps, Doing LiveOps  Gamasutra

Attorney-Discipline Blogger and Blog Network Owned by Pepperdine Law Dean Hit With Defamation Suit | The Recorder - Law.com
Attorney-Discipline Blogger and Blog Network Owned by Pepperdine Law Dean Hit With Defamation Suit | The Recorder  Law.com

Fabian Fischer's Blog - Reward Fatigue - Gamasutra
Fabian Fischer's Blog - Reward Fatigue  Gamasutra

Could Blogging Boost Your Ecommerce SEO? - Practical Ecommerce
Could Blogging Boost Your Ecommerce SEO?  Practical Ecommerce

Sergio Garces's Blog - Steam in Graphs in 2019 - Gamasutra
Sergio Garces's Blog - Steam in Graphs in 2019  Gamasutra

How the Bodo Accord was accomplished, establishing a wider template for peace in the Northeast - Economic Times
How the Bodo Accord was accomplished, establishing a wider template for peace in the Northeast  Economic Times

Hang Line Postmortem Part 3 - Production data and tools used in development - Gamasutra
Hang Line Postmortem Part 3 - Production data and tools used in development  Gamasutra

Thomas Bidaux's Blog - Kickstarter and Games in 2019 - Gamasutra
Thomas Bidaux's Blog - Kickstarter and Games in 2019  Gamasutra

Josh Bycer's Blog - Lessons Learned From Reviewing Indie Games - Gamasutra
Josh Bycer's Blog - Lessons Learned From Reviewing Indie Games  Gamasutra

Delhi poll verdict: How the cultural Hindu defeated the political Hindu - Economic Times
Delhi poll verdict: How the cultural Hindu defeated the political Hindu  Economic Times

Condemn the Tablighi Jamaat event, without having to resort to any whataboutery - Economic Times
Condemn the Tablighi Jamaat event, without having to resort to any whataboutery  Economic Times

The saga of lockdown: India has shown extraordinary solidarity, forbearance and leadership skills - Economic Times
The saga of lockdown: India has shown extraordinary solidarity, forbearance and leadership skills  Economic Times

Meet the New Blogger: Meghna Datta | Research Blog - Duke Today
Meet the New Blogger: Meghna Datta | Research Blog  Duke Today

Lessons and statistics after four years as an indie developer - Gamasutra
Lessons and statistics after four years as an indie developer  Gamasutra

Impact of Coronavirus Epidemic to China's Game Industry - Gamasutra
Impact of Coronavirus Epidemic to China's Game Industry  Gamasutra

My views, my events: Zoho Chief Vembu asserts after tweet rage over RSS event - Economic Times
My views, my events: Zoho Chief Vembu asserts after tweet rage over RSS event  Economic Times

Andrew Haining's Blog - Outer Wilds critical analysis - Gamasutra
Andrew Haining's Blog - Outer Wilds critical analysis  Gamasutra

Get Started Now With Performance Optimization — Learning Resources for Unity Addressables 2020+ - Gamasutra
Get Started Now With Performance Optimization — Learning Resources for Unity Addressables 2020+  Gamasutra

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

Of macho men and broccoli cownundrums - Economic Times
Of macho men and broccoli cownundrums  Economic Times

Siddhartha Talya Blog - The Times of India Blog
Siddhartha Talya Blog  The Times of India Blog

So many Buddhas: The Buddha one imagines tends to be filtered through the politics one prefers - Economic Times
So many Buddhas: The Buddha one imagines tends to be filtered through the politics one prefers  Economic Times

My Own Personal Extinction - Scientific American
My Own Personal Extinction  Scientific American

Animal Crossing in the age of social distancing - Gamasutra
Animal Crossing in the age of social distancing  Gamasutra

CAA: All eyes on courts but they have been known to falter before - Economic Times
CAA: All eyes on courts but they have been known to falter before  Economic Times

Why Maria Wirth is Wrong - Economic Times
Why Maria Wirth is Wrong  Economic Times

Matcha Releases Low-Cost Software to Power Ecommerce Marketing with Content - PRNewswire
Matcha Releases Low-Cost Software to Power Ecommerce Marketing with Content  PRNewswire

Delhi 2020: Votes and bullets: A local election usually fought on civic issues is now marked by violence and i - Economic Times
Delhi 2020: Votes and bullets: A local election usually fought on civic issues is now marked by violence and i  Economic Times

Alexandre Chaudret's Blog - Crafting Nightmares - Othercide's Art Direction - Gamasutra
Alexandre Chaudret's Blog - Crafting Nightmares - Othercide's Art Direction  Gamasutra

How to Build Your App without Any Programming Knowledge? - WhaTech Technology and Markets News
How to Build Your App without Any Programming Knowledge?  WhaTech Technology and Markets News

How to Rescue Memory on Disabled GameObjects Without Destroying Them - Gamasutra
How to Rescue Memory on Disabled GameObjects Without Destroying Them  Gamasutra

Dr. Sudhanshu Sinha Blog - The Times of India Blog
Dr. Sudhanshu Sinha Blog  The Times of India Blog

Sweat Equity: Still blogging away on LGBTQ topics, but it's not big money - Pittsburgh Post-Gazette
Sweat Equity: Still blogging away on LGBTQ topics, but it's not big money  Pittsburgh Post-Gazette

Ryan Sumo's Blog - Project Management in the Time of Covid-19 - Gamasutra
Ryan Sumo's Blog - Project Management in the Time of Covid-19  Gamasutra

Emil Glans's Blog - On Monster Design - Gamasutra
Emil Glans's Blog - On Monster Design  Gamasutra

The two monks and a ‘genocide’ - Economic Times
The two monks and a ‘genocide’  Economic Times

This R-Day, let’s focus on India’s cultural greatness rather than military muscle - Economic Times
This R-Day, let’s focus on India’s cultural greatness rather than military muscle  Economic Times

Chris Zukowski's Blog - How Steam users see your game - Gamasutra
Chris Zukowski's Blog - How Steam users see your game  Gamasutra

Miami Mayor Francis Suarez Live Blogs What It's Like To Have COVID-19 - WLRN
Miami Mayor Francis Suarez Live Blogs What It's Like To Have COVID-19  WLRN

Vasiliy Sabirov's Blog - A/B Tests for Analysing LiveOps. Part 2 - Gamasutra
Vasiliy Sabirov's Blog - A/B Tests for Analysing LiveOps. Part 2  Gamasutra

Be humane: Refugee persecution must be assessed on a case by case basis, not on that of religion - Economic Times
Be humane: Refugee persecution must be assessed on a case by case basis, not on that of religion  Economic Times

What is Mr Modi’s plan for India’s Muslims? - Economic Times
What is Mr Modi’s plan for India’s Muslims?  Economic Times

What Is an RSS Feed? (+ How to Get Started) - G2
What Is an RSS Feed? (+ How to Get Started)  G2

Close encounters of the carona kind - Economic Times
Close encounters of the carona kind  Economic Times

‘Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leader - Economic Times
‘Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leader  Economic Times

Palghar lynching: Who killed Sadhus & why? - Economic Times
Palghar lynching: Who killed Sadhus & why?  Economic Times

Nizamuddin Congregation – All facts must come out - Economic Times
Nizamuddin Congregation – All facts must come out  Economic Times

What's a food blogger to do in the age of Covid-19? - NewsCenterMaine.com WCSH-WLBZ
What's a food blogger to do in the age of Covid-19?  NewsCenterMaine.com WCSH-WLBZ

The curious case of Animal Crossing in China | Opinion - Gamasutra
The curious case of Animal Crossing in China | Opinion  Gamasutra

LUNA The Shadow Dust developer Beidi Guo on how lore and environmental storytelling increase replayability in puzzle games - Gamasutra
LUNA The Shadow Dust developer Beidi Guo on how lore and environmental storytelling increase replayability in puzzle games  Gamasutra

Stephen Trinh's Blog - Why I Love: The Interjections [Disco Elysium] - Gamasutra
Stephen Trinh's Blog - Why I Love: The Interjections [Disco Elysium]  Gamasutra

BJP: Winning at What Cost? - Economic Times
BJP: Winning at What Cost?  Economic Times

Kris Antoni Hadiputra's Blog - Decade Retrospective: Indonesian Games 2010-2020 - Gamasutra
Kris Antoni Hadiputra's Blog - Decade Retrospective: Indonesian Games 2010-2020  Gamasutra

US shows that states can defy citizenship laws - Economic Times
US shows that states can defy citizenship laws  Economic Times

Optimising UE4 Project Builds With Cloud Native Infrastructure And Containers - Gamasutra
Optimising UE4 Project Builds With Cloud Native Infrastructure And Containers  Gamasutra

The OIC Statement on Indian Muslims - Economic Times
The OIC Statement on Indian Muslims  Economic Times

Cause & Effect of Shaheen Bagh Protest - Economic Times
Cause & Effect of Shaheen Bagh Protest  Economic Times

Let China invest. It gets us foreign policy leverage - Economic Times
Let China invest. It gets us foreign policy leverage  Economic Times

India’s Islamophobia - Economic Times
India’s Islamophobia  Economic Times

Simon Carless's Blog - Video Game Deep Cuts: Chex Quest... Chex Out? - Gamasutra
Simon Carless's Blog - Video Game Deep Cuts: Chex Quest... Chex Out?  Gamasutra

Growing Your Blog Using Email Marketing - Business 2 Community
Growing Your Blog Using Email Marketing  Business 2 Community

Coronavirus and the media: In times of crisis, a democracy needs a free press more than ever - Economic Times
Coronavirus and the media: In times of crisis, a democracy needs a free press more than ever  Economic Times

The political antidote to Hindutva: Soft Hindutva is a dodge, but maybe we could use a religious Left - Economic Times
The political antidote to Hindutva: Soft Hindutva is a dodge, but maybe we could use a religious Left  Economic Times

VR/AR: A Renaissance Art Form (Google Tech Talk) - Gamasutra
VR/AR: A Renaissance Art Form (Google Tech Talk)  Gamasutra

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

It will be retreat or rout: CAA-NPR-NRC threaten the idea, national unity and territorial integrity of India - Economic Times
It will be retreat or rout: CAA-NPR-NRC threaten the idea, national unity and territorial integrity of India  Economic Times

Neil Patel's Personal Blogging Advice and Why It Works? - Customer Think
Neil Patel's Personal Blogging Advice and Why It Works?  Customer Think

The Tablighi Jamaat Fiasco - Economic Times
The Tablighi Jamaat Fiasco  Economic Times

10 new commandments, with the aid of one Virgin Mary, and two bloody ones - Economic Times
10 new commandments, with the aid of one Virgin Mary, and two bloody ones  Economic Times

Our problem is not predatory pricing but the predatory state - Economic Times
Our problem is not predatory pricing but the predatory state  Economic Times

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