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5 Reasons Why Headlines Are Crucial To Your Website's Success


Without a powerful headline, your message stands little chance of being noticed in an increasingly competitive marketplace. If your headline doesn't capture attention and pull prospects into your sales copy, than your marketing effort is a total waste of energy and resources.

Nothing is more important to getting your message noticed than your headlines. If you're not allocating a sizable percentage of your time and creative effort to the headline used on each page of your website, you could be losing out on a large chunk of business.

Top copywriters understand this concept well. They know how essential it is to capture attention by literally stopping pre-occupied prospects in their tracks.

Here are five good reasons why your site headlines deserve greater emphasis and attention:

1) Headlines Are Natural Attention Getters. The majority of online prospects are quick scanners. No one reads the body copy of a page without first reading and being pulled in by the headline. Headlines are the first thing your visitors see. They jump out visually and command attention. Headlines are leads set distinctly above the rest of the text. Often the typeface, size, and style used for headlines contrasts with that uses in the body copy. It's a proven approach that naturally attracts eyeballs, virtually forcing interested prospects to grasp the message of the headline and to read on.

According to advertising legend David Ogilvy, 5 times more people read headlines than body copy. Although Ogilvy was talking about print advertising in general, the observation is certainly applicable to websites as well.

With 5 times the readership, headlines have the power and capability to make any message many times more successful.

2) Site Headlines Serve As Valuable Guides To The Busy Surfer. Headlines reveal key details. They tip off readers as to what follows. They provide clear signals to help readers decide whether they should stick around for the full message, or dash off to something else - something better suited to their own special needs and interests.

As a quick summary of the entire piece, headlines either attract continued interest and readership, or they repel it. Without a headline, the reader is forced to wade through a portion of the text to understand the meaning. Forcing readers to do this is to risk losing them altogether. It's sales suicide. In effect, having no headline will cost you at least 80% of your potential audience.

3) Headlines Prepare The Reader For What Is To Come. Headlines stimulate interest. They captivate, arouse curiosity and stimulate the desire for more. It's the headline that starts the reader's motor running. A good headline sets up a feeling of expectation as the reader anticipates discovering more -- and can't wait to get it!

Successful headlines address specific audiences. They open prospects minds to new possibilities and expand their level of enthusiasm and interest. The best headlines involve prospects, virtually guaranteeing their sustained attention for the time being.

4) Headlines Simplify The Learning Curve. Every headline serves to introduce whatever follows. As an opening or lead-in, the role of the headline is to succinctly communicate the essence of the message it precedes in a n interesting and compelling way.

Effective headlines and sub-headings reveal key bits of information -- often with the added power of emotion. A review of the various headings alone can often provide one with the gist of a given message. This makes it faster and easier to understand, remember, and review.

Use your headings to generate emotional involvement and you increase the chances prospects will go back and read more of your copy. When you make it easier to read and comprehend your messages, you increase the chances of making the sale.

5) Headlines Allow You To Deliver Your Biggest Bang Right Up-Front. Capture attention and interest at the outset, by using your most appealing selling point. If your strongest, most desirable product attribute (benefit) fails to pull prospects in, surely nothing else you could ever say would do the trick, either.

The stronger and more compelling your headline, the more readers are likely to read on and spend more time at your website. Create every headline to grab attention and inspire interest. The more alluring and irresistible you can make it, the more genuine prospects you'll attract and ultimately, the more sales you'll record. Headlines are powerful marketing tools when used effectively. Take a good look at your site headline. Could you add more intrigue, curiosity, or interest?

Test different headlines by trying various appeals and offer combinations. Keep an eye out for additional headline opportunities throughout your sales letters, as well as on other pages on your site. Make your headlines impossible to miss and difficult to ignore? then, watch your results soar!

About The Author

Robert Boduch is the author of Great Headlines Instantly! -- How To Write Powerful, Attention-Grabbing Headlines That Pull In More Prospects, More Customers And More Profits, NOW! This full-length manual features hundreds of helpful tips, techniques, strategies and hands-on formulas for writing successful headlines of every kind.

Visit the author's site at: http://www.headlinesecrets.com

Or email him at: behappy@total.net


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Wed. July / 15 / 2020

Weis Markets ups its digital advertising game - Supermarket News
Weis Markets ups its digital advertising game  Supermarket News

AcuityAds Provides Update on Advertising Automation Platform Development - PRNewswire
AcuityAds Provides Update on Advertising Automation Platform Development  PRNewswire

Black advertising employees report 'unsafe' work environments, survey reveals - Agencies - MM&M - Medical Marketing and Media
Black advertising employees report 'unsafe' work environments, survey reveals - Agencies - MM&M  Medical Marketing and Media

Biden is advertising in Texas. That’s ominous for Trump. - The Washington Post
Biden is advertising in Texas. That’s ominous for Trump.  The Washington Post

Globo Named Anchor Partner Of Plug And Play's Media & Advertising Program - MarTech Series
Globo Named Anchor Partner Of Plug And Play's Media & Advertising Program  MarTech Series

Zimmerman Advertising CEO Is Stepping Down After Nearly 6 Years - Adweek
Zimmerman Advertising CEO Is Stepping Down After Nearly 6 Years  Adweek

New president at American Advertising Federation Pittsburgh - Pittsburgh Business Times
New president at American Advertising Federation Pittsburgh  Pittsburgh Business Times

IAB US Podcast Advertising Revenue Study: FY 2019 & 2020 COVID-19 Impact - IAB
IAB US Podcast Advertising Revenue Study: FY 2019 & 2020 COVID-19 Impact  IAB

BYU advertising student promotes racial equality in Utah - Universe.byu.edu
BYU advertising student promotes racial equality in Utah  Universe.byu.edu

Advertising agency to give away $15K to women-owned businesses - LimaOhio.com
Advertising agency to give away $15K to women-owned businesses  LimaOhio.com

Amp spotlight: Straight talk on racism in advertising—and where to go from here - AdAge.com
Amp spotlight: Straight talk on racism in advertising—and where to go from here  AdAge.com

Kochava Fundamentally Changes Digital Advertising with a Unified Privacy-First Identity Solution - Business Wire
Kochava Fundamentally Changes Digital Advertising with a Unified Privacy-First Identity Solution  Business Wire

P&G advertising morphs into movie making - Cincinnati Business Courier
P&G advertising morphs into movie making  Cincinnati Business Courier

App Annie Ascend Unlocks Mobile Advertising and Monetization - PRNewswire
App Annie Ascend Unlocks Mobile Advertising and Monetization  PRNewswire

CommerceIQ Launches Industry’s First Advertising Managed Service Enabling Consumer Brands - MarTech Series
CommerceIQ Launches Industry’s First Advertising Managed Service Enabling Consumer Brands  MarTech Series

mCanvas Integrates with Adobe Advertising Cloud; Enables Brands to Scale Mobile Advertising Programmatically - MarTech Series
mCanvas Integrates with Adobe Advertising Cloud; Enables Brands to Scale Mobile Advertising Programmatically  MarTech Series

Podcast advertising is winning over Madison Avenue, with more upfront buys: IAB - AdAge.com
Podcast advertising is winning over Madison Avenue, with more upfront buys: IAB  AdAge.com

AdAdapted, Leading Add-to-List Mobile Advertising Platform, Secures Series A Funding - Food Dive
AdAdapted, Leading Add-to-List Mobile Advertising Platform, Secures Series A Funding  Food Dive

Ninth Circuit Finds No Coverage Under Advertising Liability Policy for Walmart’s Floor Display of Goods and Services Supplied by Insured Apparel Vendor - JD Supra
Ninth Circuit Finds No Coverage Under Advertising Liability Policy for Walmart’s Floor Display of Goods and Services Supplied by Insured Apparel Vendor  JD Supra

National Advertising Division Issues Decision on “100% Natural,” Satiety, and Curbing Cravings Claims - JD Supra
National Advertising Division Issues Decision on “100% Natural,” Satiety, and Curbing Cravings Claims  JD Supra

National advertising awards for Kapiolani CC students - UH System Current News
National advertising awards for Kapiolani CC students  UH System Current News

Alphabet's Non-Advertising Revenue Grows Fast - Seeking Alpha
Alphabet's Non-Advertising Revenue Grows Fast  Seeking Alpha

DealerSocket's DealerFire, Stream Companies partner to boost store advertising - Auto Remarketing
DealerSocket's DealerFire, Stream Companies partner to boost store advertising  Auto Remarketing

Tribune, business partners earn state advertising awards | Business - Walton Tribune
Tribune, business partners earn state advertising awards | Business  Walton Tribune

Advertisements in other cities are said to be promoting Corpus Christi as a vacation spot - KIIITV.com
Advertisements in other cities are said to be promoting Corpus Christi as a vacation spot  KIIITV.com

Lamar Advertising signs deal with Allegiant Stadium - Las Vegas Review-Journal
Lamar Advertising signs deal with Allegiant Stadium  Las Vegas Review-Journal

Mediaocean buys 4C Insights to form TV advertising giant - FierceVideo
Mediaocean buys 4C Insights to form TV advertising giant  FierceVideo

German Court: Tesla's "Autopilot" Is False Advertising - Futurism
German Court: Tesla's "Autopilot" Is False Advertising  Futurism

How Facebook keeps its biggest advertisers happy - Los Angeles Times
How Facebook keeps its biggest advertisers happy  Los Angeles Times

eMarketer Podcast: Digital Advertising Headwinds, Valuing Customer Data and What Comes After Coronavirus Ads? - eMarketer
eMarketer Podcast: Digital Advertising Headwinds, Valuing Customer Data and What Comes After Coronavirus Ads?  eMarketer

Apple disrupts digital advertising—again - AdAge.com
Apple disrupts digital advertising—again  AdAge.com

Three consumer trends impacting advertising in the reopening - MobileMarketing Magazine
Three consumer trends impacting advertising in the reopening  MobileMarketing Magazine

Provincetown strategically advertising to visitors during pandemic - News - Wicked Local Provincetown
Provincetown strategically advertising to visitors during pandemic - News  Wicked Local Provincetown

Is this advertising's best ever optical illusion? - Creative Bloq
Is this advertising's best ever optical illusion?  Creative Bloq

Zulu Alpha Kilo hosts 24-hour livestream fundraiser to save the Advertising & Design Club of Canada - AdAge.com
Zulu Alpha Kilo hosts 24-hour livestream fundraiser to save the Advertising & Design Club of Canada  AdAge.com

The Revitalization Of Print Advertising - Forbes
The Revitalization Of Print Advertising  Forbes

Hundreds of brands are pulling ads from Facebook. Its largest advertisers aren't among them. - CNN
Hundreds of brands are pulling ads from Facebook. Its largest advertisers aren't among them.  CNN

Global Programmatic Display Advertising Market 2025 current as well as the future challenges: Facebook, Google (Doubleclick), Alibaba, Adobe Systems Incorporated, Tencent, AppNexus - Cole of Duty
Global Programmatic Display Advertising Market 2025 current as well as the future challenges: Facebook, Google (Doubleclick), Alibaba, Adobe Systems Incorporated, Tencent, AppNexus  Cole of Duty

Facebook Audience Network and AppsFlyer launch advertising measurement for gaming apps - Best Media Info
Facebook Audience Network and AppsFlyer launch advertising measurement for gaming apps  Best Media Info

How to achieve brand safety in digital advertising - SmartBrief
How to achieve brand safety in digital advertising  SmartBrief

Search Advertising Software Market 2020 | In-Depth Study On The Current State Of The Industry And Key Insights Of The Business Scenario By 2027 - Apsters News
Search Advertising Software Market 2020 | In-Depth Study On The Current State Of The Industry And Key Insights Of The Business Scenario By 2027  Apsters News

Global Display Advertising System Market 2020 (North America, Europe, and Asia) expected to grow at CAGR of XX.XX % by 2024- DoubleClick Marin Software MediaMath Sizmek AdRoll Choozle Kenshoo Adobe - Sports Skylark
Global Display Advertising System Market 2020 (North America, Europe, and Asia) expected to grow at CAGR of XX.XX % by 2024- DoubleClick Marin Software MediaMath Sizmek AdRoll Choozle Kenshoo Adobe  Sports Skylark

Facebook May Ban Political Advertising - Variety
Facebook May Ban Political Advertising  Variety

Social Media Advertising Market (covid-19 update) upcoming business reports on size, shares, stocks and many more | forecasting report 2026 - Apsters News
Social Media Advertising Market (covid-19 update) upcoming business reports on size, shares, stocks and many more | forecasting report 2026  Apsters News

Trends of Social Media Advertising Software Market Reviewed for 2020 with Industry Outlook to 2026 - Cole of Duty
Trends of Social Media Advertising Software Market Reviewed for 2020 with Industry Outlook to 2026  Cole of Duty

Online Video Advertising Market 2027|• RevMob • Mars Media Group • Adwords • Matomy Media Group • MediaMath • AdColony - Cole of Duty
Online Video Advertising Market 2027|• RevMob • Mars Media Group • Adwords • Matomy Media Group • MediaMath • AdColony  Cole of Duty

Blockchain in Media, Advertising, and Entertainment Market – Major Technology Giants in Buzz Again | IBM, Microsoft, SAP - Cole of Duty
Blockchain in Media, Advertising, and Entertainment Market – Major Technology Giants in Buzz Again | IBM, Microsoft, SAP  Cole of Duty

Black Lives Matter: what have advertising's biggest agencies promised? - The Drum
Black Lives Matter: what have advertising's biggest agencies promised?  The Drum

Social media advertising and gambling - how to prove draws and competitions are legal - Lexology
Social media advertising and gambling - how to prove draws and competitions are legal  Lexology

Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market 2025 Expected to grow with highest CAGR: HARVARD POLITICAL REVIEW, MDedge, FDa - Cole of Duty
Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market 2025 Expected to grow with highest CAGR: HARVARD POLITICAL REVIEW, MDedge, FDa  Cole of Duty

TikTok's new offering for small advertisers could help it lure them from Facebook - CNBC
TikTok's new offering for small advertisers could help it lure them from Facebook  CNBC

Benefits Of Corporate Video Production In Advertising - eTurboNews | Trends | Travel News
Benefits Of Corporate Video Production In Advertising  eTurboNews | Trends | Travel News

The 19 advertising execs who sit on Facebook's client council - Business Insider
The 19 advertising execs who sit on Facebook's client council  Business Insider

Recent Research on Online Advertising Market Current and Future Analysis with Impact of COVID-19 Google, Facebook, Amazon, AOL - Cole of Duty
Recent Research on Online Advertising Market Current and Future Analysis with Impact of COVID-19 Google, Facebook, Amazon, AOL  Cole of Duty

PepsiCo will return to social media advertising when they better manage hate speech: CFO - Yahoo Finance
PepsiCo will return to social media advertising when they better manage hate speech: CFO  Yahoo Finance

GlobalBig Data Pharmaceutical Advertising Market Report 2020 Sales Forecast to Grow Negatively in Western Regio post COVID 19 Impact Analysis Updated Edition Top Players Include, International Business Machines Corporation, Oracle, Tata Consultancy Services Limited, Statistical Analysis Aystem, TAKE Solutions Ltd - Bandera County Courier
GlobalBig Data Pharmaceutical Advertising Market Report 2020 Sales Forecast to Grow Negatively in Western Regio post COVID 19 Impact Analysis Updated Edition Top Players Include, International Business Machines Corporation, Oracle, Tata Consultancy Services Limited, Statistical Analysis Aystem, TAKE Solutions Ltd  Bandera County Courier

Ad Boycott of Facebook Keeps Growing - The New York Times
Ad Boycott of Facebook Keeps Growing  The New York Times

Outdoor Advertising Machine Market Size, Global Analytical Overview, Key Players, Regional Demand, Trends and Forecast To 2026 - Cole of Duty
Outdoor Advertising Machine Market Size, Global Analytical Overview, Key Players, Regional Demand, Trends and Forecast To 2026  Cole of Duty

Facebook just lost one of the biggest advertisers in the world for the rest of 2020 - NBC News
Facebook just lost one of the biggest advertisers in the world for the rest of 2020  NBC News

Blockchain in Media, Advertising, and Entertainment Market is Thriving Worldwide | IBM, Microsoft, SAP - Cole of Duty
Blockchain in Media, Advertising, and Entertainment Market is Thriving Worldwide | IBM, Microsoft, SAP  Cole of Duty

Online Display Advertising Services Market Size, Revenue, Production, CAGR, Consumption, Gross Margin, Price By 2025- Key Players: Criteo Dynamic Retargeting, DoubleClick Digital Marketing, AdRoll, Sizmek, Celtra Etc. - Apsters News
Online Display Advertising Services Market Size, Revenue, Production, CAGR, Consumption, Gross Margin, Price By 2025- Key Players: Criteo Dynamic Retargeting, DoubleClick Digital Marketing, AdRoll, Sizmek, Celtra Etc.  Apsters News

Global Digital Display Advertising Market to Witness Explosive Rise by 2027 - Cole of Duty
Global Digital Display Advertising Market to Witness Explosive Rise by 2027  Cole of Duty

Facebook Audience Network, AppsFlyer launch in-app advertising measurement solution - ETBrandEquity.com
Facebook Audience Network, AppsFlyer launch in-app advertising measurement solution  ETBrandEquity.com

Premier League clubs move to boycott advertising with firms that 'fuel hatred' - The Guardian
Premier League clubs move to boycott advertising with firms that 'fuel hatred'  The Guardian

Inflight Advertising Market Report Provide the Development Strategies Adopted by Key Industry Players to Understand Competitive Scenario of the Global Inflight Advertising Market - Cole of Duty
Inflight Advertising Market Report Provide the Development Strategies Adopted by Key Industry Players to Understand Competitive Scenario of the Global Inflight Advertising Market  Cole of Duty

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Programmatic Advertising Platform Market Set to Witness Huge Growth by 2026 | Rocket Fuel Inc., SmartyAds, The Trade Desk, RadiumOne, Inc.  3rd Watch News

The Future of Advertising: New content delivery models bring opportunities for advertisers - AdNews
The Future of Advertising: New content delivery models bring opportunities for advertisers  AdNews

The CEO of a major advertising trade group says the Facebook boycott is a turning point - CNBC
The CEO of a major advertising trade group says the Facebook boycott is a turning point  CNBC

As Advertisers Leave Facebook, Disney Could Benefit - The Motley Fool
As Advertisers Leave Facebook, Disney Could Benefit  The Motley Fool

Verizon CEO explains why the company paused advertising on Facebook - CNBC
Verizon CEO explains why the company paused advertising on Facebook  CNBC

Peacock spent 70% more on advertising in build up to launch than Disney+ - Digital TV Europe
Peacock spent 70% more on advertising in build up to launch than Disney+  Digital TV Europe

Online Display Advertising Services Market 2020 Forecast Analysis by Covid-19 Impact, Top Key Players: Criteo Dynamic Retargeting, DoubleClick Digital Marketing, AdRoll, Sizmek, Celtra, Marin Software, Yahoo Gemini - Cole of Duty
Online Display Advertising Services Market 2020 Forecast Analysis by Covid-19 Impact, Top Key Players: Criteo Dynamic Retargeting, DoubleClick Digital Marketing, AdRoll, Sizmek, Celtra, Marin Software, Yahoo Gemini  Cole of Duty

As Facebook Boycott Grows, Advertisers Grapple With Race - The New York Times
As Facebook Boycott Grows, Advertisers Grapple With Race  The New York Times

Online Display Advertising Market 2020 Forecast Analysis by Covid-19 Impact, Top Key Players: Criteo Dynamic Retargeting, DoubleClick Digital Marketing, AdRoll, Sizmek, Celtra, Marin Software, Yahoo Gemini - Cole of Duty
Online Display Advertising Market 2020 Forecast Analysis by Covid-19 Impact, Top Key Players: Criteo Dynamic Retargeting, DoubleClick Digital Marketing, AdRoll, Sizmek, Celtra, Marin Software, Yahoo Gemini  Cole of Duty

Facebook prepares to dig in as advertising boycott continues - NBC News
Facebook prepares to dig in as advertising boycott continues  NBC News

Cross-Channel Performance Advertising Platform Market 2020 Precise Outlook- Facebook, Marin Software, Marilyn, Adobe - 3rd Watch News
Cross-Channel Performance Advertising Platform Market 2020 Precise Outlook- Facebook, Marin Software, Marilyn, Adobe  3rd Watch News

Global Programmatic Advertising Platform Market 2020 In Worldwide See Major Growth For The Next Few Years | COVID19 Impact Analysis | Key Players: AppNexus Inc., AOL Inc. (Verizon Communications Inc.), Yahoo! Inc., DataXu Inc., Adroll.com, etc. | InForGrowth - 3rd Watch News
Global Programmatic Advertising Platform Market 2020 In Worldwide See Major Growth For The Next Few Years | COVID19 Impact Analysis | Key Players: AppNexus Inc., AOL Inc. (Verizon Communications Inc.), Yahoo! Inc., DataXu Inc., Adroll.com, etc. | InForGrowth  3rd Watch News

Advertisers were cutting their Facebook ad spending well before the boycott began - Digiday
Advertisers were cutting their Facebook ad spending well before the boycott began  Digiday

Bill Belichick is doing his job filming a Subway advertisement - Arizona Sports
Bill Belichick is doing his job filming a Subway advertisement  Arizona Sports

Mobile Advertising Is Now Bigger Than TV, But It’s Still Dull - Forbes
Mobile Advertising Is Now Bigger Than TV, But It’s Still Dull  Forbes

Inflight Advertising Market | Analysis, Drivers, Trends, Applications, Opportunities, Threats, And Growth Forecast To 2025 - 3rd Watch News
Inflight Advertising Market | Analysis, Drivers, Trends, Applications, Opportunities, Threats, And Growth Forecast To 2025  3rd Watch News

Advertising Plugin for WordPress Threatens Full Site Takeovers - Threatpost
Advertising Plugin for WordPress Threatens Full Site Takeovers  Threatpost

Microsoft And Sony Are Suspending Facebook Advertising, But It’s Less Noble Than It Sounds - Forbes
Microsoft And Sony Are Suspending Facebook Advertising, But It’s Less Noble Than It Sounds  Forbes

Covid-19 Impact on World Mobile Advertising Market and Forecast Rreport Till 2023 - 3rd Watch News
Covid-19 Impact on World Mobile Advertising Market and Forecast Rreport Till 2023  3rd Watch News

Gideon, Republicans trade advertising jabs over allegations against ex-lawmaker - Press Herald
Gideon, Republicans trade advertising jabs over allegations against ex-lawmaker  Press Herald

Advertising budgets fall fastest in 20 years | Business - The Times
Advertising budgets fall fastest in 20 years | Business  The Times

The advertising business is becoming less cyclical—and more concentrated - The Economist
The advertising business is becoming less cyclical—and more concentrated  The Economist

Programmatic Display Advertising Platform Market To Record Significant Revenue Growth During The Forecast Period 2020-2026 - Daily Research Chronicles
Programmatic Display Advertising Platform Market To Record Significant Revenue Growth During The Forecast Period 2020-2026  Daily Research Chronicles

Advertisement for bid | Public Notices | union-bulletin.com - Walla Walla Union-Bulletin
Advertisement for bid | Public Notices | union-bulletin.com  Walla Walla Union-Bulletin

Coca-Cola pauses advertising on all social media platforms globally - CNBC
Coca-Cola pauses advertising on all social media platforms globally  CNBC

Google pledges not to use Fitbit data for advertising - ShareCast
Google pledges not to use Fitbit data for advertising  ShareCast

Smart Advertising Market | Covid-19 Impact | Future of investment opportunities, market share & trends to 2025 | Leading Players: Lamar Advertising Company, OUTFRONT Media, CIVIQ Smartscapes, Clear Channel Outdoor Holdings, Exterion Media - Daily Research Chronicles
Smart Advertising Market | Covid-19 Impact | Future of investment opportunities, market share & trends to 2025 | Leading Players: Lamar Advertising Company, OUTFRONT Media, CIVIQ Smartscapes, Clear Channel Outdoor Holdings, Exterion Media  Daily Research Chronicles

Verizon is pulling advertising from Facebook and Instagram - CNBC
Verizon is pulling advertising from Facebook and Instagram  CNBC

What’s Digital Commerce Advertising and what tools can help? - MarTech Today
What’s Digital Commerce Advertising and what tools can help?  MarTech Today

Why digital OOH advertising is especially effective right now - Marketing Dive
Why digital OOH advertising is especially effective right now  Marketing Dive

CCPA Roll-Out Causes Havoc for Facebook Advertisers - Search Engine Journal
CCPA Roll-Out Causes Havoc for Facebook Advertisers  Search Engine Journal

CFOs, You Paid For What In Digital Advertising? - Forbes
CFOs, You Paid For What In Digital Advertising?  Forbes

The North Face is the biggest brand yet to join Facebook ad boycott - CNN
The North Face is the biggest brand yet to join Facebook ad boycott  CNN

Visualizing the COVID-19 Impact on Advertising Spend - Visual Capitalist
Visualizing the COVID-19 Impact on Advertising Spend  Visual Capitalist

Good-Loop, An Ethical Advertising Platform That Allows Brands To Spend Media Dollars And Do Good At The Same Time Launches In The United States - Forbes
Good-Loop, An Ethical Advertising Platform That Allows Brands To Spend Media Dollars And Do Good At The Same Time Launches In The United States  Forbes

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