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The Importance of Your Business Card


What are you trying to say with you business card?

We have talked about collecting other people's business cards and also about how they are often tough to differentiate from one another. These are things you should avoid for your own business card. It is easier to get into a conversation when you have a business card that speaks for itself. My card, BizMechanix, is so different, almost everyone remarks on how good the card looks. I have even had comments about it being the most professional and great looking card they have ever come across. You should make sure that yours is the same. Spend time with a graphic designer, and then also take time to buy good paper stock for printing. You are more likely to get notices and gain business if your card is extremely professional.

Do not use the homemade variety, the serrated edges are a sure give-away that you do not value your card. Remember that you card is the first thing people will see on their desk after the event. It is also your card that they will take note of when entering new names into their contact management system. Take the time and make the effort to create something unique, tasteful, and colorful. You do not have to go over board with it - just make it well worth it. I would rather have an excellent business card than a new car to drive. Most people will not see my car inside the event, but they will see my business card. Do not make it gaudy, just noticeable.

All the pieces have come together and attending the event has been a success. You have made the most out of your attendance and practiced the necessary skills. Now it is time to close in on the potential business. The first thing to do is to sort your contacts in order of importance and potential size of the deal. Choose the most important possibility, analyze the potential and then follow up.

Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://BlueprintBooks.com/


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Thu. July / 19 / 2018

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Why Blockchain Could Be The Downfall Of YouTube Advertising - Forbes

Forbes

Why Blockchain Could Be The Downfall Of YouTube Advertising
Forbes
With recent announcements showing that teenagers are now watching an hour a day of YouTube, you might think that this is huge news for the advertising industry. A captive audience stuck between ad breaks should be every advertiser's dream yet instead, ...


Google's eight years of antitrust battles at the European Union - Livemint

Livemint

Google's eight years of antitrust battles at the European Union
Livemint
3 January 2013: The US Federal Trade Commission closes its 20-month antitrust probe of Google's search and advertising practices after the company pledges to change some practices. □ 1 February 2013: Almunia announces Google submitted a full offer ...
Android has created more choice, not less - Google BlogGoogle Blog

all 760 news articles »

IPG's #HaveHerBack Urges Women in Advertising to Continue Speaking Out on Harassment - Adweek

Adweek

IPG's #HaveHerBack Urges Women in Advertising to Continue Speaking Out on Harassment
Adweek
And because she spoke out prior to #MeToo gaining momentum in the advertising industry, she was forgotten. When she first saw #HaveHerBack encouraging women to speak out against sexual harassment post-#MeToo, Leone said, she contacted the ...


Sun Pacific partners with Premier Outdoor Media to expand advertising outreach - ROI-NJ.com

Sun Pacific partners with Premier Outdoor Media to expand advertising outreach
ROI-NJ.com
Street Smart Outdoor Corp., a wholly-owned subsidiary of Manalapan-based Sun Pacific Holding Corp., announced Tuesday it has partnered with Premier Outdoor Media to expand its advertising outreach program for its outdoor furniture portfolio in the ...


New advertising leader on board - Bolivar Herald-Free Press

Bolivar Herald-Free Press

New advertising leader on board
Bolivar Herald-Free Press
Earlier this decade, Honeycutt was advertising director and eventually publisher for newspapers in the Tulsa area that were under common ownership with the five papers he now joins. He and the advertising executives for the Missouri papers already know ...


Moen Launches New Advertising and Brand Campaign that Answers the Question - Who Designs for Water? - PR Newswire (press release)

Moen Launches New Advertising and Brand Campaign that Answers the Question - Who Designs for Water?
PR Newswire (press release)
Developed by Moen's agency of record, Havas Chicago, the campaign consists of advertising spots and digital content to connect the brand with consumers and present how Moen's smart, stylish products create beautiful and meaningful experiences with ...


Digital Media Solutions Acquires Digital Performance Advertising Network W4 - PR Newswire (press release)

Digital Media Solutions Acquires Digital Performance Advertising Network W4
PR Newswire (press release)
W4 helps advertisers acquire new customers while enabling digital media publishers to monetize traffic on a results-based, cost-per-action (CPA) basis. In addition to a robust technology platform created to manage, track and optimize online response ...

and more »

How do Marketing and Advertising Professionals Feel about the Rapidly Evolving Video Landscape? - MarTech Advisor

How do Marketing and Advertising Professionals Feel about the Rapidly Evolving Video Landscape?
MarTech Advisor
Today's video content landscape is rapidly evolving, and marketing and advertising professionals need to keep up. But how do they feel about the changes, and what effects are they seeing as a result? writes, David Mason, Co-founder and CEO, StudioNow.


Aiming to make billboard advertising more programmatic, Adquick raises $2.1 million - TechCrunch

TechCrunch

Aiming to make billboard advertising more programmatic, Adquick raises $2.1 million
TechCrunch
What he was looking for, and what he eventually found in Adquick was a company that had managed to map all of the billboard advertising options available in the U.S. and was offering would-be advertisers a way to digitally distribute their ads and book ...


Knoxville business owner still waiting for refund from advertising company - WATE 6 On Your Side

WATE 6 On Your Side

Knoxville business owner still waiting for refund from advertising company
WATE 6 On Your Side
KNOXVILLE, Tenn. (WATE) - A young business owner is wondering when she'll receive a refund from a unique advertising company. The New York-based business says it helps do everything from press releases, social media campaigns to radio podcasts.


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