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What are you trying to say with you business card?
We have talked about collecting other people's business cards and also about how they are often tough to differentiate from one another. These are things you should avoid for your own business card. It is easier to get into a conversation when you have a business card that speaks for itself. My card, BizMechanix, is so different, almost everyone remarks on how good the card looks. I have even had comments about it being the most professional and great looking card they have ever come across. You should make sure that yours is the same. Spend time with a graphic designer, and then also take time to buy good paper stock for printing. You are more likely to get notices and gain business if your card is extremely professional.
Do not use the homemade variety, the serrated edges are a sure give-away that you do not value your card. Remember that you card is the first thing people will see on their desk after the event. It is also your card that they will take note of when entering new names into their contact management system. Take the time and make the effort to create something unique, tasteful, and colorful. You do not have to go over board with it - just make it well worth it. I would rather have an excellent business card than a new car to drive. Most people will not see my car inside the event, but they will see my business card. Do not make it gaudy, just noticeable.
All the pieces have come together and attending the event has been a success. You have made the most out of your attendance and practiced the necessary skills. Now it is time to close in on the potential business. The first thing to do is to sort your contacts in order of importance and potential size of the deal. Choose the most important possibility, analyze the potential and then follow up.
Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://BlueprintBooks.com/
What you need to know in advertising today
What you need to know in advertising today. Tanya Dua. 5m. Mark Zuckerberg Facebook CEO Mark Zuckerberg. AP Facebook founder Mark Zuckerberg told a meeting of top executives in June that he would become a more aggressive CEO because the ...
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Advertising has an ageism problem
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Father sues McDonald's over 'advertising' of Happy Meals
A Quebec father has launched a class-action lawsuit against McDonald's, alleging the company's Happy Meals break strict provincial laws against advertising to children. Since its debut in 1979, the Happy Meal has been a staple of McDonald's menu and a ...
iHeartMedia Is Acquiring an Ad-Tech Startup to Expand ... - Adweek
iHeartMedia is acquiring the programmatic advertising startup Jelli to help it expand its digital advertising capabilities. The acquisition, which the company ...
iHeartMedia Will Acquire Jelli to Boost Its Programmatic Audio Advertising
iHeartRadio To Acquire Digital Advertising Sales Platform Jelli
iHeartMedia to acquire audio advertising trade platform Jelli
Kaiser Health News
Hospital Spending on Advertising Soars
Managed Care magazine
But what the industry spends on such advertising rose 41% between 2011 and 2015, according to data by Advertising Age and as reported by Kaiser Health News (KHN) this morning. Direct-to-consumer ads by drug companies must be approved by the FDA.
Hospitals Follow Big Pharma Into Direct-To-Consumer ...
Playing On Fear And Fun, Hospitals Follow Pharma In Direct-To-Consumer Advertising
UPMC TV Commercial, 'Living Donor Liver Transplants' - iSpot.tv
National Hog Farmer
USMEF 'Mitsuboshi' pork ads take first in Japanese advertising awards
National Hog Farmer
A U.S. Meat Export Federation advertising campaign that promotes the high quality of U.S. pork in Japan has been recognized by the Japanese advertising industry. The “Mitsuboshi American Pork” series, featuring three newspaper ads touting the juiciness ...
Study analyzes the impact of targeted Facebook advertising on the ...
Nov. 19, 2018 – Republican Donald Trump's team spent 44 million dollars on Facebook, with 175,000 different adverts during the 2016 election campaign, ...
A study analyzes the impact of targeted Facebook advertising on the elections
The State Of Advertising Has Never Been Worse
Advertisers push steady budget cuts, challenge fees, and force account reviews to drive down the rising cost of marketing due to the expansion of touchpoints, and the price inflation of media, content, data, and technologies. This puts pressure on ...
Advertisers unfazed by latest Facebook bombshell
"It's kind of amazing that no one cares at all," a managing partner at a major advertising agency tells Ad Age. "All these companies are talking about purpose, and higher alignments for their brands, and not a single client has raised a red flag about ...
New York Times Update | Facebook Newsroom
Delay, Deny and Deflect: How Facebook's Leaders Fought Through Crisis
Community Standards Enforcement Preliminary Report - Facebook Transparency Report
Why Zulu Alpha Kilo Added A Twist To Traditional Advertising
Zak Mroueh, Founder & CEO of Zulu Alpha Kilo, learned that saying no to spec work would open the door for a successful business. Forbes Video Playlists. Leadership · ForbesLife · Technology · SportsMoney. © 2018 Forbes Media LLC. All Rights Reserved.
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