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Blogs Are the NEW Secret Weapon for Reaching Your Tarket. Just like you, I hate being marketed to. Every day we're bombarded with over 3,500 marketing messages. And frankly I'm sick of it! But blogs are different. Blogs are a two-way conversation between blogger and bloggee (plus all the readers in between). Through commenting and cross-linking, you can share feedback. You can build your network. You can become, dare I say it, an Internet celebrity!
See blogs add humanity and instantaneous expression to the web. Like ezines, blogs are a way for your customer to get to know you.
However, unlike ezines, blogs help you with search engine rankings. Did you hear me? I said, unlike ezines, blogs help you with search engine rankings. That's a big one.
Entrepreneur Magazine, Business Week, even the FCC (Federal Trade Commission) all believe blogs are here to stay. Recently Michael Powell, chairman of the FCC, started one. His initial post drew over 30,000 readers. A Microsoft spokesperson says Bill Gates is considering starting a blog. And filmmaker Michael Moore built a blog to promote his controversial new movie, Fahrenheit 9/11.
But who has time to read a blog anyway? Exactly! The job of a blog is to cut through the information overload and deliver searchable, relevant and current content. BlogAds.com recently conducted a survey of over 17,000 blog readers. Here's what they report:
Don't you want to be a blogger too? How about looking at some samples of the good, the bad and the bizarre?
Model citizen blogs: http://www.marketingsecrets.com/blog/ - John Reese's blog. Hey, the guy just made $1,080,496.37 online in a single day. Here's a good rule of thumb. If Reese is doing it, you should be too.
http://www.talkbiz.net/ramblings/weblog.php - Copywriter Paul Myers keeps us up-to-date on SPAM and other Internet marketing nightmares.
http://www.thinkbigrevolution.com/ - Michael Port's weekly calls to inspire those who aspire now have an online connecting point. Designed by Andy Wibbels.
My Blog: http://www.red-hot-copy.com/blog.htm - my blog today (see end of article).
Bizarro Blog: Jeff Bridges' site is considered a "blog." It's hand-written! (Yes, really). http://www.jeffbridges.com
I've been dipping my toe into the blogging pool since earlier this year. Now I've decided it's time to really learn how to do this stuff with an expert who will take me by the hand through the scary forest of the blog-world. I'm going back to school! Through another client, I met blogging guru, Andy Wibbels. Sure, he has a funny name, but he is adorable! And his writing style has me rolling on the floor. Well Andy is a self-professed geek. And Andy knows blogs. He says it's easy and I trust him. Read more about it here. www.easybakeweblogs.com
ABOUT THE AUTHOR:
International copywriting trainer, author and speaker, Lorrie Morgan-Ferrero has been a freelance writer and journalist for over 25 years. Her words have made her clients hundreds of thousands of dollars. Now she focuses her vast experience on teaching others the skill of copywriting. Lorrie is the author of a highly acclaimed copywriting course, creator of the Red Hot Copywriting Bootcamp and founder of Copy Campus, a unique membership resource site designed to support copywriters and entrepreneurs on all levels. Visit her site to learn more at http://www.red-hot-copy.com.
What The Hell Just Happened At Google?
The search giant was supposed to report earnings after the close of business today. Instead it jumped the gun and shocked Wall Street and Silicon Valley with a huge miss on both earnings and revenues. Then news broke that the announcement itself was a ...
MWC 2008: Samsung epitomises 'entry-level' with the J700, J150 and L170 mobiles
We're not yet done with Samsung's plethora of entry-level handsets, as the J700, J150 and L170 will surely appeal to some people doing a Google search on these rather budget models. Oh, hai, Google searchers! Starting at the left, the J700 slider model ...
MWC 2008: Samsung handsets round-up
Samsung had the longest line-up of all the manufacturers, with 12 models displayed at the Mobile World Congress show. It's enough to give anyone Samsung fatigue! Here's a recap on all the new handsets… U900 Soul – 5.0-megapixel camera, 4x zoom, image ...
Let's go digital
Let's go digital
MSN Portal : Tijdens een persconferentie in Amsterdam presenteerde MSN Nederland zijn volledig vernieuwde portal MSN.nl. De portal biedt nieuwe en unieke content in de meest populaire MSN magazines, een eigen nieuwsselectie en exclusieve concertvideo's ...
RSS for Bloggers
While syndication has many applications, we will deal specifically with its use for blog content and some technical information will be included at the end of this article.If you have any interest in blogs or weblogs as a publishing format, then you have undoubtedly come across the term R.
Should My Home Business Have a Blog?
It's fair to say that blogging has taken the Internet by storm over recent years. And it's no surprise that today there are hundreds of thousands of new blogs being launched every day.
How To Create A Blog
A blog is an online diary or as some people call them a weblog. They can be about any topic you would like to comment on.
Content Syndication Through RSS Feeds
Delivering regularly updated content to website visitors is easier through RSS resources.RSS, also known as Rich Site Summary or Really Simple Syndication, has been used for years by online visitors.
Make Money Blogging Using These Nine Powerful Strategies
The question "How to make money blogging" sits high on every blogger's mind. In fact I received many questions on "How to make money blogging" when I conducted my first webcast to answer my subscribers' most pressing questions on Blogs and Rss.
Will RSS Replace Email?
RSS is a big buzz word right now, and this question has been popping up all over the place.Will RSS ever replace email?In short, the answer is no.
Blogs are extremely hot right now. Everyone is starting them, and the more successful ones are driving unprecedented amounts of traffic and cash to their owners.
What in the world is up with the world of blogs? Blogs are meant to be this great new technology where people can share their ideas and interests with others around the globe. As far as I'm concerned the state of blogs is one of chaos, confusion, and anti-interactivity.
Details of Getting a Blog
Blogs, the abbreviation of Web Logs (online journals), are becoming more and more popular all the time. People are starting new blogs at an astounding rate so it's safe to assume that there are constantly people out there who want to know how to get a blog going.
Blogging For Fun & Profits
Unless you've been under a rock for the last year, you've heard the term "blog" once or twice.To most people, a "blog" simply represents a glorified online "diary" where geeks, computer nerds, and lonely teenagers record their thoughts in cyber-space.
For Wordpress users version 1.5 new feature "Pages"
After many requests from wordpress users, the latest version of wordpress has a build in option to create static pages. You can use static pages for an about page, contact page, a links page, etc.
3 Ways to Publish RSS
As RSS news syndication gains popularity among users, new ways for publishing RSS are emerging. In this article, I examine the three most popular methods, and help you decide which one works best for you.
Blog Your Affiliate Links
Blogging is a relatively new form of communication, closely related to the newsletters of days long past. Your thoughts, ideas, and activities are posted for the world (or a chosen few) to view, and if you choose to include the option, leave a comment.
#1 Mistake Most Blogs Do
As much as this might surprise most bloggers, the #1 mistake most blogs are doing is not publishing their content via e-mail, as a supplement to their RSS feeds.Just think about it: while RSS is growing strong, it still only penetrates about 5-6% of the American online population.
Blogs and Networking
In the middle 1990's everyone started talking about needing a website. Now, the new "must have" is a web log or blog.
Is Blogging For You? Take This Quick Quiz
What The Hell Is A Blog Anyway?The word 'blog' is a shortened version of 'web blog'. A 'web log' just means a log or diary-type entry on the web.
How To Profit From Your Home Business Blog
A blog is a simple tool which all affiliate marketers should be utilising to explode their affiliate sales.I set up my blog in about 15 minutes at http://www.
How to Get Started Blogging in 5 Minutes or Less
I put off starting a blog for a long time because I thought it would be hard. I thought it would be technical.
How To Build Traffic To Your Blog
With the growing interest in blogging as a means of online promotion and branding, a lot of marketers are starting blogs to promote their opinions, products, books and services. But a blog is like a website.
7 Questions To Ask Yourself BEFORE Staring A Business Blog
Blogging is the latest buzzword in online marketing and PR. But with so many marketers jumping on the blogging bandwagon, few people are giving a thought to whether blogs are really up their alley, or taking the time to consider the best ways of going about it.
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