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A Successful Satellite TV Affiliate Website


Satellite TV has exploded on the scene during the last decade, providing expanded channel offerings and new technologies that were not previously available from regular television. When the "mini-dishes" were developed and the satellites put in place by Dish Network and Direct TV, satellite TV became available to almost everyone. Now, more than 23 million households subscribe to satellite TV with thousands more joining all the time.

The major players in satellite TV have moved some or all of their operations online, prompted both by the cost-effectiveness of automating systems and the relatively inexpensive advertising market available. Many satellite TV providers have developed affiliate programs to increase their visibility and sales online, and that is why you are reading this article. Below are five things to consider when building a satellite TV affiliate website. This list is not comprehensive, but will at least get you started down the right path.

Identify and cater to your audience. Satellite TV service is relatively inexpensive, and there are few Americans that seem to be able to go without a television blaring somewhere nearby. The result is a huge, very diverse market for you to target, including people with different socioeconomic statuses, geographic locations, and programming desires. If you try to cater your affiliate website to everyone, you risk not effectively targeting anyone. Choose one demographic to target and provide them with the type of information and content about satellite TV you expect hem to ask about. If you can resolve some of their doubts before they click through to he sponsoring website, you will have increased your likelihood of receiving a check.

Mask your affiliate links. This may seem like a no-brainer to some of yo, but don't risk losing a potential sale simply because you forgot to mask or camouflage your links. Some people shopping around online for satellite TV service may not be wary of affiliate links, but others may, so it is best to be overly cautious. Searching in Google for "mask affiliate links" will yield several tutorials of how to do this important task.

Publish quality content. Do you subscribe to a satellite TV provider? Perhaps you know more about one service than you do about the other. Put that experience you already have to good use by writing quality content about the service you use. As potential customers find your website and have many of their questions answered by you, they will be more likely to click through the link and make a purchase. Without copying and pasting from the sponsoring company's pages about their products, you can use their information to create quality content of your own. Remember, for every dollar they pay you in commission, they are earning several themselves. It is in their best interest that you succeed.

Stay up-to-date on sales and specials. The satellite TV market is so big and so lucrative that companies are constantly offering reduced rates, different equipment deals, and other special offers. Don't lose commissions to a competitor just because you don't have the most recent deal or best offer available to your visitors. Check with your affiliate manager often to make sure you're staying current and on top of the game.

Give people a reason to come back. No matter how good of a deal you are able to offer on your affiliate website, subscribing to satellite TV service represents a big investment that people may not be ready to commit to after just one visit to your website. Don't give up on them. Give people a reason to come back to your site - maybe you can blog or offer a news feed, or perhaps you can promise and deliver new content published weekly. No matter what it is you do to keep people coming to your site, a few of the repeat visits will translate into commissions for you in the long run.

Affiliate websites are still a great way to make money, and there are few other markets that offer the generous payouts that the satellite TV industry does. Work hard and be patient and the success will come.

Nick Smith is an internet marketer specializing in network marketing. For more information about satellite TV or to order, visit Dish Network Products.


Todays News by officejax surplus outletMORE AFFILIATE REVENUE RESOURCES updated Thu. February / 09 / 2012

Disney's Earnings Beat; CEO Bob Iger Talks Piracy, Parks - CNBC.com

Disney's Earnings Beat; CEO Bob Iger Talks Piracy, Parks
CNBC.com
Increased guest spending and attendance at the parks, and higher advertising rates and affiliate revenue at the media networks drove the earnings upside. The revenue fell short of analyst expectations (Disney doesn't provide guidance) – at $10.779 ...

and more »

Disney derring-do - New York Post

Globe and Mail

Disney derring-do
New York Post
Affiliate revenue will kick up due to Comcast and other deals that will be negotiated,” Disney CEO Bob Iger said yesterday on a conference call with analysts to discuss first-quarter results. Iger noted the Mouse House doesn't yet have deals with ...
The Walt Disney Company Reports First Quarter EarningsMarketWatch (press release)
Disney Posts 7% Broadcast Revenue DropTV News Check
Walt Disney's CEO Discusses Q1 2012 Results - Earnings Call TranscriptSeeking Alpha
Reuters -Travel Agent
all 338 news articles »

News Corp. Earnings Jump in Second Quarter - Broadcasting & Cable

Telegraph.co.uk

News Corp. Earnings Jump in Second Quarter
Broadcasting & Cable
Affiliate revenue rose 9% at the domestic cable channels. Operating income for the television unit, which includes Fox Broadcasting, rose 25% to $189 million from $151 million. The company said the growth was the result of increased broadcast network ...
News Corporation Reports Second Quarter Net Income of $1.06 BillionMarketWatch (press release)
Headwinds Fail to Deter News Corp.Zacks.com

all 35 news articles »

Pinterest Is Making Money In A Slightly Shady Way - The Frisky

The Frisky

Pinterest Is Making Money In A Slightly Shady Way
The Frisky
It's also a boon for a company like Skimlinks, which takes 25% of all affiliate revenue. So what's the problem here? Well, Pinterest hasn't been disclosing to users when and how it is making money from their posts. If I pin a link to a cute pair of ...
Skimlinks is the real story behind Pinterest's successeu.techcrunch

all 70 news articles »

AMD, Nike, Disney, Panera Bread Among Stocks Driving Big News Feb. 7th - Wall St. Cheat Sheet

AMD, Nike, Disney, Panera Bread Among Stocks Driving Big News Feb. 7th
Wall St. Cheat Sheet
The increase at ESPN was driven by higher affiliate revenue reflecting contractual rate increases and a reduction in revenue deferrals related to annual program commitments. During the quarter, ESPN deferred $190M of revenue compared to $266M in the ...

and more »

Fox Studio, TV Divisions Boost News Corp. Q2 Profits Despite Hacking Investigation - Reuters

Fox Studio, TV Divisions Boost News Corp. Q2 Profits Despite Hacking Investigation
Reuters
A little bit of everything contributed to the higher figures, from a nine percent growth in affiliate revenue to a six percent increase in advertising revenue. FX in particular continued to stand out as a top performer, while the NBA lockout both ...

and more »

Fox on Top - Multichannel News

Fox on Top
Multichannel News
SNL Kagan calculates FNC's affiliate revenue at $985.3 million in 2012, based on 82 cents per sub each month. “The network is getting strong monthly subscriber fee increases, up from 58 cents in 2009,” according to Baine, who projects average license ...

and more »

It's time for Disney to cut ABC loose - Fortune

Fortune

It's time for Disney to cut ABC loose
Fortune
Disney (DIS) blamed the poor showing at ABC on lower affiliate revenue following the end of Oprah Winfrey's popular talk show and a decrease in political ad spending, as it was not an election year. While both may explain a decrease in revenue, ...

and more »

Cruise line, theme parks propel Disney profit - Orlando Sentinel

Cruise line, theme parks propel Disney profit
Orlando Sentinel
Operating income at Disney's media networks rose 12 percent for the quarter to $1.2 billion, as higher affiliate revenue at ESPN and the Disney Channel cable stations more than offset declines at broadcast station ABC. Operating income at Disney's ...

and more »

Viacom's CEO Discusses Q1 2012 Results - Earnings Call Transcript - Seeking Alpha

Viacom's CEO Discusses Q1 2012 Results - Earnings Call Transcript
Seeking Alpha
We expect our affiliate revenue to grow on an annualized basis in the high-single to low-double digit for the foreseeable future. As we unlock value for our content across platform, we're unlocking growth potential across global markets as well, ...

and more »

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