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12 Reasons Why You Need A Blog


"Why Should I Blog? I Simply Don't Get It"

This post on a popular discussion forum set me thinking - and I came up with 12 reasons you should blog.

Read them and get started on your blog. Or better still, go get your blog up and running and THEN come back and read this :)

#1 - You Do Not Need To Know HTML

One of the biggest hurdles many hopeful website creators face is they don't know to design a webpage. Blogs overcome this - all you do is type into a box, and the blog software automatically converts it into a webpage and publishes it on the World Wide Web for anyone to see.

#2 - You Are 'Forced' To Keep Your Content Fresh

Blogs are essentially online diaries. It doesn't make sense to write in your diary every month or two. Similarly, running a blog itself 'forces' you to update it often. And refreshing your blog often makes it more useful to readers and consumers - and by extension, to search engines who are in the business of presenting *their* clients with valuable resources.

#3 - Your Blog Is AUTOMATICALLY Optimized For Search Engines

Search engines love fresh content. But that's not the only way blogs are powerful tools to rank high. Indeed, most blogs are structured to offer a high degree of search engine optimization.

All sections of your blog are linked together. The terms used as link 'anchors' are keyword-optimized. Categories can be created to host themed content. Navigating through your blog is intuitive. Archives can be customized, and generate hundreds of pages of content that act as 'search engine spider bait'.

#4 - You Get A Built-In Linking Structure

With very few exceptions, most blogs are structured to be a tightly integrated network of links - to other sections of your blog! It's quite easy for a visitor to get 'lost' within your blog... without ever leaving it.

Calendars link to posts on specific dates. 'Recent Post' listings point to your freshest content. Archives connect all your earlier posts. Search boxes let browsers look for certain kinds of content. And it all happens automatically, without you spending hours on creating a link structure or sitemap!

#5 - You Generate Multiple Content-Rich Pages

Every post you make on your blog is content. And by intelligently setting up your archiving preferences, you can turn each post into many different forms of content, each on a page of its own. Blog regularly for a few months, and you could end up having a 100+ page website - all filled with relevant, keyword-optimized, themed content!

#6 - You Can Keyword-Optimize Your Blog Extensively

All parts of your blog's template can be customized. And a very powerful way to do it is by inserting relevant keywords. It's a do-it-once job that will give you ongoing benefits for as the life of your blog. You can include keywords in your blog title, description, blog post headings, trackback links, comment invitations, archive titles, and category names.

#7 - You Create An Online Community

If your blog is on a specific theme, you can build a loyal readership and develop an online community. You can even take it a notch higher by tying it in with a forum or membership site. Ask for comments, suggestions, ideas and feedback, or invite reader participation. Pretty soon, your blog will be growing organically - even if you don't write a lot!

#8 - You Initiate Conversations With Readers

Of course, the first step is yours - to initiate a dialog with readers. You could do it with your blog post, asking a question or by inviting comments and interaction. Your blog will be read by an audience that's already interested in your subject or theme. This conversation will be priceless to you, the blog owner.

#9 - Your 'Inbound Link' Process - Trackbacks

Blogging is about distributed conversations online. Links are an integral part of such an informal network. Trackbacks are a kind of blog technology that make it possible - and simple! Your blog will benefit from the inbound links a trackback will bring, and you'll also get extra traffic from other sources.

#10 - You Can Syndicate Your Content Easily

Getting readers for your content is good. Getting your content out where many more readers can see it is GREAT! Syndication (via RSS feeds) is built in to most blogging platforms, giving you a quick and easy way to get a wide readership for your blog posts.

#11 - You're Creating Stuff Search Engines LOVE

Search engines exist to offer their audience a compilation of the best resources on a subject or keyword. Your blog is the answer to a search engine's prayers! By sticking to a theme and presenting the content in an organized, structured, intuitively connected pattern, your blog will be appealing to search engines in a way only a very professionally planned and designed website can ever hope to be.

#12 - You Get 'Alternate' Traffic Sources

Remember what we saw about blogs being linked and networked together? Bloggers like to share opinions with others. And when they 'talk' about you, they are going to point to your site, or a post on your blog, to show their readers what they mean. They become 'alternate' traffic sources - for YOU!

Other tools like blog rolls, furls, favorite bloggers and more can drive sporadic - but sometimes big floods - of traffic your way. And best of all, it's effortless and costs you nothing!

Not yet convinced? Well, then maybe blogging isn't quite your cup of tea. But if you trust me, try it - you just might be pleasantly surprised.

Dr.Mani Sivasubramanian is author of 'Blog Profit Ideas Exposed - 33 Ways To Profit From Blogs" - http://www.BlogProfits.com - and 'How To Profit From RSS Feeds" - http://www.RSS-Marketing.com and publishes 8 different 'niche' blogs and has been reporting on marketing with blogs and RSS feeds since 2001.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Fri. May / 14 / 2021

5 Ways To Reduce Your Daily Dependence On Big Tech - The Federalist
5 Ways To Reduce Your Daily Dependence On Big Tech  The Federalist

John Mueller Relaunches His Old Blog - Search Engine Roundtable
John Mueller Relaunches His Old Blog  Search Engine Roundtable

Lala Kent Says Season 9 of Vanderpump Rules Will Be 'Very Different' From Past Seasons - AllaboutTRH.com
Lala Kent Says Season 9 of Vanderpump Rules Will Be 'Very Different' From Past Seasons  AllaboutTRH.com

Return of the RSS reader » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
Return of the RSS reader » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

How Brian Douglas' Team of 10 Developer Advocates Supports GitHub's 65 Million Developers - ProgrammableWeb
How Brian Douglas' Team of 10 Developer Advocates Supports GitHub's 65 Million Developers  ProgrammableWeb

Hey now lets users create blogs and newsletters right from their emails - The Verge
Hey now lets users create blogs and newsletters right from their emails  The Verge

Gillmor Gang: Grifters Paradise - TechCrunch
Gillmor Gang: Grifters Paradise  TechCrunch

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

19 Microblogging Platforms that Let You Blog Anywhere, Anytime - Adweek
19 Microblogging Platforms that Let You Blog Anywhere, Anytime  Adweek

WordPress.com Launches New Courses With A Focus On Customer Education - PRNewswire
WordPress.com Launches New Courses With A Focus On Customer Education  PRNewswire

Employer’s Policies On Blogging, Solicitation and E-Mail Signature Blocks Lawful, NLRB Rules (For Now, Anyway) - JD Supra
Employer’s Policies On Blogging, Solicitation and E-Mail Signature Blocks Lawful, NLRB Rules (For Now, Anyway)  JD Supra

26 Blogging Stats to Help Improve the Conversion Rate of Your Blog [Infographic] - Social Media Today
26 Blogging Stats to Help Improve the Conversion Rate of Your Blog [Infographic]  Social Media Today

RSS bets on small shakhas in hinterland to make it big in TN - The Times of India Blog
RSS bets on small shakhas in hinterland to make it big in TN  The Times of India Blog

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

'I'm the patient now' | Maryland ER doctor blogs about breast cancer journey - WUSA9.com
'I'm the patient now' | Maryland ER doctor blogs about breast cancer journey  WUSA9.com

eBay Kills Affiliate Tool that Drives Traffic to Seller Listings - EcommerceBytes
eBay Kills Affiliate Tool that Drives Traffic to Seller Listings  EcommerceBytes

Ross Przybylski's Blog - How Randomness Contributes to Strategic Thinking - Gamasutra
Ross Przybylski's Blog - How Randomness Contributes to Strategic Thinking  Gamasutra

Josh Bycer's Blog - Revisiting the Fall of Resident Evil - Gamasutra
Josh Bycer's Blog - Revisiting the Fall of Resident Evil  Gamasutra

Martin Annander's Blog - Love Letter to Cyberpunk 2077 - Gamasutra
Martin Annander's Blog - Love Letter to Cyberpunk 2077  Gamasutra

Using live biometric data to adapt a mood and enhance the player experience - Gamasutra
Using live biometric data to adapt a mood and enhance the player experience  Gamasutra

Blogging is back, but better » Nieman Journalism Lab - Nieman Journalism Lab at Harvard - Nieman Journalism Lab at Harvard
Blogging is back, but better » Nieman Journalism Lab - Nieman Journalism Lab at Harvard  Nieman Journalism Lab at Harvard

Cybersecurity & privacy expert Edward McNicholas joins This Week in Legal Blogging today - LexBlog
Cybersecurity & privacy expert Edward McNicholas joins This Week in Legal Blogging today  LexBlog

Plano teen creates blog about mental health | News | starlocalmedia.com - Star Local Media
Plano teen creates blog about mental health | News | starlocalmedia.com  Star Local Media

Twibble Automatically Tweets Blog Posts or RSS Feeds On a Schedule - Lifehacker
Twibble Automatically Tweets Blog Posts or RSS Feeds On a Schedule  Lifehacker

What Is an RSS Feed? (+ How to Get Started) - G2
What Is an RSS Feed? (+ How to Get Started)  G2

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

Using Unity's New 2D Animation Package for Traditional Sprite Animation - Gamasutra
Using Unity's New 2D Animation Package for Traditional Sprite Animation  Gamasutra

Will there be peace between India and Pakistan? - The Times of India Blog
Will there be peace between India and Pakistan?  The Times of India Blog

Charles Games, Year 1. Making serious indie games, business recap (Part 1) - Gamasutra
Charles Games, Year 1. Making serious indie games, business recap (Part 1)  Gamasutra

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

Exiled Azerbaijani blogger Mahammad Mirzali stabbed at least 16 times in knife attack in France - CPJ Press Freedom Online
Exiled Azerbaijani blogger Mahammad Mirzali stabbed at least 16 times in knife attack in France  CPJ Press Freedom Online

Going Indie in the Midst of a Pandemic - Gamasutra
Going Indie in the Midst of a Pandemic  Gamasutra

Live Blogging with Eddie Rivera: Dodgers Beat Nationals 3-0, for Sweep – Pasadena Now - Pasadena Now
Live Blogging with Eddie Rivera: Dodgers Beat Nationals 3-0, for Sweep – Pasadena Now  Pasadena Now

What Happened to Tagging? - JSTOR Daily
What Happened to Tagging?  JSTOR Daily

Blog vs YouTube Over Other Websites: How to Choose - Legal Reader
Blog vs YouTube Over Other Websites: How to Choose  Legal Reader

The Not so Secrets to Success in the Game Industry - Gamasutra
The Not so Secrets to Success in the Game Industry  Gamasutra

Josh Bycer's Blog - The Successful Steps of Early Access Games - Gamasutra
Josh Bycer's Blog - The Successful Steps of Early Access Games  Gamasutra

RSS’s standardised Hinduism – Part 3 - Times of India
RSS’s standardised Hinduism – Part 3  Times of India

Why Nintendo's Switch continues to see so much success - Gamasutra
Why Nintendo's Switch continues to see so much success  Gamasutra

We're two devs who made an open world alien galaxy – Here's How - Gamasutra
We're two devs who made an open world alien galaxy – Here's How  Gamasutra

Simon Carless's Blog - Steam's end of year bonanza gets 'experimental' - Gamasutra
Simon Carless's Blog - Steam's end of year bonanza gets 'experimental'  Gamasutra

RSS is the greatest enemy of Hinduism - Times of India
RSS is the greatest enemy of Hinduism  Times of India

Analysis: Apple vs. Epic - the key monopoly takeaways - Gamasutra
Analysis: Apple vs. Epic - the key monopoly takeaways  Gamasutra

David Logan's Blog - Indie Insights: Hooks and Anchors - Gamasutra
David Logan's Blog - Indie Insights: Hooks and Anchors  Gamasutra

Ryan Sumo's Blog - How much should I discount my game? - Gamasutra
Ryan Sumo's Blog - How much should I discount my game?  Gamasutra

Game platform deep-dive: from NeuroVoider to ScourgeBringer - Gamasutra
Game platform deep-dive: from NeuroVoider to ScourgeBringer  Gamasutra

Josh Bycer's Blog - Why Videogame Preservation Needs to Change - Gamasutra
Josh Bycer's Blog - Why Videogame Preservation Needs to Change  Gamasutra

Ruben Torres Bonet's Blog - Compilation Visualizer: Uncover These Iteration Time Killers - Gamasutra
Ruben Torres Bonet's Blog - Compilation Visualizer: Uncover These Iteration Time Killers  Gamasutra

Nvidia launches new GeForce Now Priority subscription, as it nears 10 million members - Gamasutra
Nvidia launches new GeForce Now Priority subscription, as it nears 10 million members  Gamasutra

Mario Mihokovic's Blog - Starpoint Gemini 3: Navigating a Year of Hell - Gamasutra
Mario Mihokovic's Blog - Starpoint Gemini 3: Navigating a Year of Hell  Gamasutra

Skyblock Game's Blog - Devlog #1 | Skyblock - Gamasutra
Skyblock Game's Blog - Devlog #1 | Skyblock  Gamasutra

Javier Barnes's Blog - Magic Legends: First Impressions - Gamasutra
Javier Barnes's Blog - Magic Legends: First Impressions  Gamasutra

Coffman named 2020-2021 member manager of YALSA's blog, The Hub - ala.org
Coffman named 2020-2021 member manager of YALSA's blog, The Hub  ala.org

How a former Detroit Pistons blogger — Ohio's Jason Preston — became March Madness star - Detroit Free Press
How a former Detroit Pistons blogger — Ohio's Jason Preston — became March Madness star  Detroit Free Press

Simon Carless's Blog - Apple's Arcade shifts, Steam's cookies & more - Gamasutra
Simon Carless's Blog - Apple's Arcade shifts, Steam's cookies & more  Gamasutra

Iron Galaxy Studios: Women Are Essential in the Workplace - Gamasutra
Iron Galaxy Studios: Women Are Essential in the Workplace  Gamasutra

Angela Limoncelli's Blog - 5 Insights from 3700 Reviews of Cyberpunk 2077 - Gamasutra
Angela Limoncelli's Blog - 5 Insights from 3700 Reviews of Cyberpunk 2077  Gamasutra

Josh Bycer's Blog - A Design Discussion on Death Stranding - Gamasutra
Josh Bycer's Blog - A Design Discussion on Death Stranding  Gamasutra

Pinarayi’s midnight rendezvous - The Times of India Blog
Pinarayi’s midnight rendezvous  The Times of India Blog

Ruben Torres Bonet's Blog - Unity Ray-Tracing: Get Started Now - Gamasutra
Ruben Torres Bonet's Blog - Unity Ray-Tracing: Get Started Now  Gamasutra

Ben Weber's Blog - The Zynga Analytics Platform in 2020 - Gamasutra
Ben Weber's Blog - The Zynga Analytics Platform in 2020  Gamasutra

How to Auto-Post your Blog Updates to Twitter - Digital Inspiration
How to Auto-Post your Blog Updates to Twitter  Digital Inspiration

Packers-Saints Week 3 Live Blog - Packers.com - Packers.com
Packers-Saints Week 3 Live Blog - Packers.com  Packers.com

The eccentric economic ideology of RSS and BJP – Part 2 - Times of India
The eccentric economic ideology of RSS and BJP – Part 2  Times of India

Game Composers and the Importance of Themes: Interactivity in Game Music (Pt. 5) - Gamasutra
Game Composers and the Importance of Themes: Interactivity in Game Music (Pt. 5)  Gamasutra

Simon Carless's Blog - Is Steam really conspiring to price fix? - Gamasutra
Simon Carless's Blog - Is Steam really conspiring to price fix?  Gamasutra

Taming the wild west of VR: 5 technical lessons learned making the serious game Art Sort in VRChat - Gamasutra
Taming the wild west of VR: 5 technical lessons learned making the serious game Art Sort in VRChat  Gamasutra

How many currencies should my game have? & other game economy F.A.Q. - Gamasutra
How many currencies should my game have? & other game economy F.A.Q.  Gamasutra

Cision PR Newswire's Beyond Bylines Blog Featured in Feedspot's List of Top Journalism Blogs - PRNewswire
Cision PR Newswire's Beyond Bylines Blog Featured in Feedspot's List of Top Journalism Blogs  PRNewswire

How to Fix Miscommunication Issues in Your Team - Gamasutra
How to Fix Miscommunication Issues in Your Team  Gamasutra

Josh Bycer's Blog - A Study on Modern Mobile Design - Gamasutra
Josh Bycer's Blog - A Study on Modern Mobile Design  Gamasutra

Simon Carless's Blog - Are the 'store wars' really upon us? - Gamasutra
Simon Carless's Blog - Are the 'store wars' really upon us?  Gamasutra

The 'GaaS or subscription service' squeeze in games - Gamasutra
The 'GaaS or subscription service' squeeze in games  Gamasutra

What are your game's pre-release 'story beats'? - Gamasutra
What are your game's pre-release 'story beats'?  Gamasutra

How Getting Over It Introduced The Positives of 'Jank' - Gamasutra
How Getting Over It Introduced The Positives of 'Jank'  Gamasutra

Behind the dizzying ride to the top for Among Us - Gamasutra
Behind the dizzying ride to the top for Among Us  Gamasutra

Yu-Gi-Oh: The Best Terrible Card Game Ever Made - Gamasutra
Yu-Gi-Oh: The Best Terrible Card Game Ever Made  Gamasutra

How did Fall Guys get it so right? - Gamasutra
How did Fall Guys get it so right?  Gamasutra

Google AdSense Ads in RSS Feeds - First Impressions & Screenshots - Digital Inspiration
Google AdSense Ads in RSS Feeds - First Impressions & Screenshots  Digital Inspiration

Start RSS Feeding Content Today With dlvr.it to Social Media [How-To] - Rocks Digital
Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

rahul sehgal's Blog - Five Secrets of Game Art Direction - Gamasutra
rahul sehgal's Blog - Five Secrets of Game Art Direction  Gamasutra

PM Modi should hold firm against protesting farmers: Bloomberg - The Times of India Blog
PM Modi should hold firm against protesting farmers: Bloomberg  The Times of India Blog

Manusmriti, maya and Hindutva’s other ghosts - The Times of India Blog
Manusmriti, maya and Hindutva’s other ghosts  The Times of India Blog

"Browsing Steam" : the biggest change to Steam Discovery in recent history - Gamasutra
"Browsing Steam" : the biggest change to Steam Discovery in recent history  Gamasutra

Simon Carless's Blog - Steam Game Festival kicks into high gear - Gamasutra
Simon Carless's Blog - Steam Game Festival kicks into high gear  Gamasutra

We need a White Paper on farm reforms – Part 1 - The Times of India Blog
We need a White Paper on farm reforms – Part 1  The Times of India Blog

The four reasons why Indian liberals are a fast-disappearing species - The Times of India Blog
The four reasons why Indian liberals are a fast-disappearing species  The Times of India Blog

Let it rip: It’s rip roaring that the Uttarakhand CM is shocked at women wearing ripped jeans - The Times of India Blog
Let it rip: It’s rip roaring that the Uttarakhand CM is shocked at women wearing ripped jeans  The Times of India Blog

Do betas & demos right, the Monster Train way! - Gamasutra
Do betas & demos right, the Monster Train way!  Gamasutra

How Resident Evil Revelations 2 Showed Up Its Predecessors - Gamasutra
How Resident Evil Revelations 2 Showed Up Its Predecessors  Gamasutra

Karl Kontus's Blog - Marketing advice for small indie developers - Gamasutra
Karl Kontus's Blog - Marketing advice for small indie developers  Gamasutra

eBay Sums Up Changes to Affiliate Marketing - EcommerceBytes
eBay Sums Up Changes to Affiliate Marketing  EcommerceBytes

Time has come for an all-India Muslim party - The Times of India Blog
Time has come for an all-India Muslim party  The Times of India Blog

Blogs - National Catholic Register
Blogs  National Catholic Register

Nvidia GeForce Now cloud gaming service comes to iOS - Gamasutra
Nvidia GeForce Now cloud gaming service comes to iOS  Gamasutra

Universal message of Christmas - The Times of India Blog
Universal message of Christmas  The Times of India Blog

VA Catholic priest blogged about child sex abuse. Now, he says bishop is threatening to defrock him - WUSA9.com
VA Catholic priest blogged about child sex abuse. Now, he says bishop is threatening to defrock him  WUSA9.com

SEMRush drops paid guest blogging service after Google policy scrutiny - Search Engine Land
SEMRush drops paid guest blogging service after Google policy scrutiny  Search Engine Land

Why Google killed off Google Reader: It was self-defense – Gigaom - GigaOM
Why Google killed off Google Reader: It was self-defense – Gigaom  GigaOM

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