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How to Write A Blog... And Survive


Copyright © 2004 Priya Shah

The question of the day is "Should you start a Blog?"

People all over the planet are blogging. Companies, CEOs, lawyers, journalists, stewardesses. Even dogs and babies.

Why? Because they can. It's that simple.

Blogging requires little or no learning curve. If you can type, speak into a phone, bark, chew, record a holiday movie, you can blog.

Blogs have taken publishing out of the domain of those who know HTML and designing, to make this powerful tool available to the rest of us.

That holiday in the Far East, your grandma's birthday, you company's latest product offering, your new recipe for rum cake, your daughter's first step, your pet's antics, what you thought of the Garfield movie - you can blog all this and more.

A blog is an online journal or diary. Which makes it ideal for voicing your opinion, recording your pregnancy blahs or announcing your company's latest acquisition.

People are using them to communicate with family, for education, for business, and almost anything else you can think of.

But one thing not all blogs get is a readership.

Unless your blog is only for your family or your business colleagues, you're probably writing with the hope that someone will read about what you think.

So many blogs are started with little or no purpose. If you want to blog and survive, first start by answering your why.

If you're writing only for the search engine spiders, then be prepared for no one but them to read your keyword-rich spam.

Blogs demand a readership. And for that you have to write about something worth reading.

Here are some tips to follow if you want human beings to read your blogs.

1. Stay on topic

Opinions are fine, but unless you're the CEO of Microsoft, very few people will want to know what you ate for breakfast. If you started your blog to air your raves and rants about the latest movie you saw, better mention movies in at least every post you write.

2. Write in a conversational tone

Forget what your English professor taught you. Write the way you speak, or you'll end up sounding uptight and unnatural. And no one reads tightass copy... even from the CEO of Microsoft.

3. Be opinionated

Your blog is not a company brochure or a press release, but a way for people a.k.a. your target audience, to get to know the real you. The worst sin you can commmit is to bore your readers. Most people respond better to an honest airing of views than pleasant platitudes. And if you get a few rude or nasty comments in response to your posts, just accept the fact that you can't please everyone

4. Be funny

Infuse your posts with your natural wit for a better response from your target audience. And if not everyone appreciates your particular brand of humor, read the last sentence in the point above.

5. Stay informed

If you're writing about your profession, you'd better know what you are talking about. Word spreads at the speed of thought in the blogospere and if you're trying to become an authority on something you know very little of, prepare yourself for the brickbats.

6. Stay current

Write about the latest developments in your field. No one wants to read stuff that has been around for a long time, or that hundreds of other bloggers have chronicled.

7. Update frequently, but don't burnout

Most blogs die because of blogger burnout - bloggers trying to update too frequently. Stick to a publishing schedule that is humanly possible for you. If you've just updated your blog and find a story you want to share, save it for later.

On the other hand, don't post just because you think you have to stick to a schedule. Going a few days or even weeks without posting is fine if you really have nothing worth sharing.

So are you still wondering if you should blog?

If you think you can meet the requirements above, and know your why, then like the shoe people say - just do it.

Resistance is futile.

Priya Shah is an ezine publisher by day and doubles as a Blog Maniac by night. Blog Brandz is the legitimate offspring of her affair with the blogosphere.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Sat. July / 02 / 2022

RSS3 Brings Syndication Feeds (and FriendFeed) to Web3 - thenewstack.io
RSS3 Brings Syndication Feeds (and FriendFeed) to Web3  thenewstack.io

12 Best RSS Feed Creators for Your Blog or Website - Robots.net
12 Best RSS Feed Creators for Your Blog or Website  Robots.net

How to Link Your Blog to Your Goodreads Account - MUO - MakeUseOf
How to Link Your Blog to Your Goodreads Account  MUO - MakeUseOf

How to start a blog - Tom's Guide
How to start a blog  Tom's Guide

Alabama food blogger and author Kate Wood releasing new cookbook, 'Her Daily Bread' - Alabama NewsCenter
Alabama food blogger and author Kate Wood releasing new cookbook, 'Her Daily Bread'  Alabama NewsCenter

How to create a three-tier blog strategy to increase revenue - Search Engine Land
How to create a three-tier blog strategy to increase revenue  Search Engine Land

The 7 Best Psychology Blogs to Find the Latest Research - MUO - MakeUseOf
The 7 Best Psychology Blogs to Find the Latest Research  MUO - MakeUseOf

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

Subscribe to Foreign Blogs in your Native Language with Google Scripts - Digital Inspiration
Subscribe to Foreign Blogs in your Native Language with Google Scripts  Digital Inspiration

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

The best free blogging sites in 2022 - Tom's Guide
The best free blogging sites in 2022  Tom's Guide

2022 Thru-Hikers: The Trek Blogger & Vlogger Applications are Now Open! - The Trek
2022 Thru-Hikers: The Trek Blogger & Vlogger Applications are Now Open!  The Trek

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

Creative Uses For RSS Referrer Tracking By Bloggers? - Search Engine Journal
Creative Uses For RSS Referrer Tracking By Bloggers?  Search Engine Journal

Chrome testing RSS-powered ‘Follow’ button & feed that keeps the Google Reader dream alive - 9to5Google
Chrome testing RSS-powered ‘Follow’ button & feed that keeps the Google Reader dream alive  9to5Google

The Rise and Demise of RSS - VICE
The Rise and Demise of RSS  VICE

FeedBurner FAQ - Answers To Your RSS Feed Problems - Digital Inspiration
FeedBurner FAQ - Answers To Your RSS Feed Problems  Digital Inspiration

How to Move your Blogger Blog on Custom Domain to WordPress - Digital Inspiration
How to Move your Blogger Blog on Custom Domain to WordPress  Digital Inspiration

Pregnant Ukrainian blogger seen fleeing maternity hospital blast has given birth - New York Post
Pregnant Ukrainian blogger seen fleeing maternity hospital blast has given birth  New York Post

RSS’s standardised Hinduism – Part 4 - Times of India
RSS’s standardised Hinduism – Part 4  Times of India

Boulevard Feed Request - Security Boulevard
Boulevard Feed Request  Security Boulevard

Wikis, blogs and podcasts: a new generation of Web-based tools for virtual collaborative clinical practice and education - BMC Medical Education - BMC Medical Education
Wikis, blogs and podcasts: a new generation of Web-based tools for virtual collaborative clinical practice and education - BMC Medical Education  BMC Medical Education

RSS feed for your business. What are the benefits? - AndroidGuys
RSS feed for your business. What are the benefits?  AndroidGuys

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