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Blogging for Business


Business blogs are primarily used to improve a company's communication both internally and externally. Business blogs are a type of communication channel that could be used effectively in product launches, team interaction internally within the company or interaction between clients and company. With the level of interactivity blogs provide, clients feel more confident in the company. Not to mention the amount of traffic it brings to the main site.

Personal and business blogs: What is difference between two?

There is not much of difference between personal and business blogs visually but there is a fine difference between them in terms of reputation and brand attached.

Business blogs should be well planned before hand. Companies can't afford to just walk away after launching their blog. Business blog has to be successful. Constant and consistent posts are the rule of the game. Blogsphere is full of best writers and faster one learns their rule, better for them. Companies can't just rely on the fact that they are market leaders in their business so they will be successful with their blogs too.

The postings on business blog should be open and should portray personality of the writer and the company. The postings on business blogs should be very informal, and should be written in first person voice. Posts should be informative and relevant with an expert touch to it.

Business Blogs and it content:

According to search engine optimizers, "Content is King". Indeed this is true for websites but not for a blog. Blog is all about writing with a particular voice and personality. A lot of people would like the style and would stick to the blog with regular visits. A lot of them will hate it and would never return.

Content for a business blog should be written in a strong voice with high consistency in quality. It becomes somewhat difficult to maintain quality with regular postings, but no choice. A few bad or substandard posts and regular visitors to the blog will fly off.

Important

Don't hammer your visitors every time with posts like how great is your product and so on. Add some funny incidences or bit of humor to your postings. Talk something about how employees enjoyed drinks in a party organized at particular department. Add some lighter moments in between posts.

Amitabh Shukla
(Personal blog for the author is at http://seoexpertindia.tblog.com)


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Wed. June / 19 / 2024

What Is an RSS Feed? - Lifewire
What Is an RSS Feed?  Lifewire

The Iconfactory Launches Project Tapestry, a Kickstarter Campaign to Create a Universal Inbox for RSS, Social Media ... - MacStories
The Iconfactory Launches Project Tapestry, a Kickstarter Campaign to Create a Universal Inbox for RSS, Social Media ...  MacStories

Heads Up – AWS News Blog RSS Feed Change | AWS News Blog - AWS Blog
Heads Up – AWS News Blog RSS Feed Change | AWS News Blog  AWS Blog

David Winer - Guy Kawasaki
David Winer  Guy Kawasaki

Refined.blog: A Curated List of RSS Feeds for Software Engineering Blogs - WP Tavern
Refined.blog: A Curated List of RSS Feeds for Software Engineering Blogs  WP Tavern

Microsoft Security Blog | Digital Security Tips and Solutions - Microsoft
Microsoft Security Blog | Digital Security Tips and Solutions  Microsoft

Subscribe to Updates from CISA - CISA
Subscribe to Updates from CISA  CISA

Return of the RSS reader » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
Return of the RSS reader » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

The Story of the First Podcast Feed - Podnews
The Story of the First Podcast Feed  Podnews

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

Cybersecurity Blog - CrowdStrike
Cybersecurity Blog  CrowdStrike

Twitterfeed : Bringing RSS to Twitter for Every Blogger - Search Engine Journal
Twitterfeed : Bringing RSS to Twitter for Every Blogger  Search Engine Journal

The podcast revolution — Harvard Gazette - Harvard Gazette
The podcast revolution — Harvard Gazette  Harvard Gazette

Subscribe to Foreign Blogs in your Native Language with Google Scripts - Digital Inspiration - Digital Inspiration
Subscribe to Foreign Blogs in your Native Language with Google Scripts - Digital Inspiration  Digital Inspiration

What is an RSS feed? Here’s why you should still use one - Digital Trends
What is an RSS feed? Here’s why you should still use one  Digital Trends

What Is Squarespace & Is It Good? - Spotlight | DesignRush
What Is Squarespace & Is It Good?  Spotlight | DesignRush

15 Companies That Really Get Corporate Blogging — SitePoint - SitePoint
15 Companies That Really Get Corporate Blogging — SitePoint  SitePoint

Contact - Emptywheel
Contact  Emptywheel

Madan Das – the RSS Leader who could say No - The Times of India
Madan Das – the RSS Leader who could say No  The Times of India

Mozilla plans to remove RSS feed reader and Live Bookmarks support from Firefox - Ghacks
Mozilla plans to remove RSS feed reader and Live Bookmarks support from Firefox  Ghacks

Latest Oil, Energy & Metals News, Market Data and Analysis - S&P Global
Latest Oil, Energy & Metals News, Market Data and Analysis  S&P Global

Read Salon's blogs in your RSS reader - Salon
Read Salon's blogs in your RSS reader  Salon

NEW Planet Money - NPR
NEW Planet Money  NPR

RSS Readers Are Better Than Ever, Thanks to Twitter & Reddit - How-To Geek
RSS Readers Are Better Than Ever, Thanks to Twitter & Reddit  How-To Geek

FOXNews.com RSS Feeds - Fox News
FOXNews.com RSS Feeds  Fox News

SCOTUSblog - Independent News & Analysis on the U.S. Supreme Court - SCOTUSblog
SCOTUSblog - Independent News & Analysis on the U.S. Supreme Court  SCOTUSblog

Follow your favorite news, blogs and webcomics without Twitter - Cult of Mac
Follow your favorite news, blogs and webcomics without Twitter  Cult of Mac

Round up - BBC
Round up  BBC

20 years of Safari: A visual history - Cult of Mac
20 years of Safari: A visual history  Cult of Mac

11 best Twitter alternatives - TechTarget
11 best Twitter alternatives  TechTarget

RSS must discard its anti-democratic-secular India agenda - The Indian Express
RSS must discard its anti-democratic-secular India agenda  The Indian Express

Official Boston Red Sox Website - MLB.com
Official Boston Red Sox Website  MLB.com

All Things Considered - NPR
All Things Considered  NPR

NetNewsWire is the best RSS reader for iPhone, iPad and Mac - Cult of Mac
NetNewsWire is the best RSS reader for iPhone, iPad and Mac  Cult of Mac

Yahoo Mail RSS Reader (Screenshots!) Integrates Blogs into Email - Search Engine Journal
Yahoo Mail RSS Reader (Screenshots!) Integrates Blogs into Email  Search Engine Journal

NCSC RSS feeds - National Cyber Security Centre
NCSC RSS feeds  National Cyber Security Centre

Rashtriya Swayamsevak Sangh joins micro-blogging site Koo, would make all major announcements from the ‘Swadeshi’ social media platform - Organiser
Rashtriya Swayamsevak Sangh joins micro-blogging site Koo, would make all major announcements from the ‘Swadeshi’ social media platform  Organiser

Aggregators Attack Info Overload - WIRED
Aggregators Attack Info Overload  WIRED

RSS Feeds Repaired, But What is RSS? - AccuWeather
RSS Feeds Repaired, But What is RSS?  AccuWeather

RSS’s standardised Hinduism – Part 4 - The Times of India
RSS’s standardised Hinduism – Part 4  The Times of India

Star Wars News, Articles & Quizzes - StarWars.com
Star Wars News, Articles & Quizzes  StarWars.com

Broadcasting the World Cup and Wimbledon in UHD - the full story - BBC
Broadcasting the World Cup and Wimbledon in UHD - the full story  BBC

Sony Ericsson K800i review: Sony Ericsson K800i - CNET
Sony Ericsson K800i review: Sony Ericsson K800i  CNET

The eccentric economic ideology of RSS and BJP – Part 1 - The Times of India
The eccentric economic ideology of RSS and BJP – Part 1  The Times of India

Feed Me Featured, Reviews Film Threat - Film Threat
Feed Me Featured, Reviews Film Threat  Film Threat

RSS’s standardised Hinduism – Part 1 - The Times of India
RSS’s standardised Hinduism – Part 1  The Times of India

The Editors: RSS feeds for BBC News correspondent pages - BBC
The Editors: RSS feeds for BBC News correspondent pages  BBC

RSS is not just antithetical to Muslims, but to a democratic-secular India as well - The Indian Express
RSS is not just antithetical to Muslims, but to a democratic-secular India as well  The Indian Express

5 Inspirational Wedding Photographer Blogs to Follow - SLR Lounge
5 Inspirational Wedding Photographer Blogs to Follow  SLR Lounge

Narendra Modi behind anti-Gadkari campaign, blogs RSS ideologue - India Today
Narendra Modi behind anti-Gadkari campaign, blogs RSS ideologue  India Today

How association with RSS has given meaning to my life - The Times of India
How association with RSS has given meaning to my life  The Times of India

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