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Start Blogging Now: 10 Reasons Why You Really Need a Blog for Your Business


1. It is perfect for creating a web presence for independent professionals who have something to say and who need people to get to know them and what they can do for them.

2. Having your own business blog gives you credibility and a forum where you can show your expertise.

3. Readers can comment directly onto your blog, creating interaction and interest.

4. No more waiting for your web designer to update your web site.

5. You can post to your blog yourself, about any issue, daily if you wish, and get it broadcast into the blogosphere instantly.

6. The search engines love blogs and will pick up your keywords easily, boosting your rankings, making it easier for people to find you on the web.

7. Customers are drawn to personality behind the business. Human voices convey intimacy beyond PR-babble. (To read about this topic read The Cluetrain Manifesto. The first chapter is available free online: http://cluetrain.com/apocalypso.html.)

8. You can network and build up a community of like-minded readers. You blog, people comment. Others blog, you comment. Before you know it, more people have heard of you and your business because the buzz gets passed around.

9. You can test out new ideas and get instant feedback. Get your customers and prospects in on the act now and let them help you help them - invite them to talk back! Let them see how you develop your products and services and they can show you how to best to serve them.

10. You can use your blog side-bars to promote your products, your affiliate products, run blog ads, sell books, and any other product or services you have. You don't have to include this in the body or content of your article; therefore your posts - your writing - can remain content rich and free of promotional hype.

Finally, email marketing and electronic newsletters are struggling because of over-crowded inboxes, spam problems and filters.

- On the average, 64.7% of the business e-mail you send is not even opened, let alone read. [source: Q3 2004 Email Trend Report, DoubleClick ]

- E-mail marketers are seeing their open-rates range from only "mid-20s to just over 50 %" [source: ClickZ.com]

- That means that you are losing at least 50% of your prospective buyers or readers. How much does that amount to in losses over the course of the next few years?

- AOL receives roughly 2 billion e-mail messages a day, of which about 75 percent are blocked and another 4 to 7 percent are sent to the bulk folder. [source: ClickZ.com]

Sit up and pay attention. The time to start blogging for your business is now.

Denise Wakeman of Next Level Partnership, and Patsi Krakoff of Customized Newsletter Services, have teamed up to create blogging classes and marketing services for independent professionals. You can read and subscribe to their blog at http://www.buildabetterblog.com


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Fri. July / 01 / 2022

RSS3 Brings Syndication Feeds (and FriendFeed) to Web3 - thenewstack.io
RSS3 Brings Syndication Feeds (and FriendFeed) to Web3  thenewstack.io

12 Best RSS Feed Creators for Your Blog or Website - Robots.net
12 Best RSS Feed Creators for Your Blog or Website  Robots.net

How to Link Your Blog to Your Goodreads Account - MUO - MakeUseOf
How to Link Your Blog to Your Goodreads Account  MUO - MakeUseOf

Alabama food blogger and author Kate Wood releasing new cookbook, 'Her Daily Bread' - Alabama NewsCenter
Alabama food blogger and author Kate Wood releasing new cookbook, 'Her Daily Bread'  Alabama NewsCenter

How to create a three-tier blog strategy to increase revenue - Search Engine Land
How to create a three-tier blog strategy to increase revenue  Search Engine Land

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

Subscribe to Foreign Blogs in your Native Language with Google Scripts - Digital Inspiration
Subscribe to Foreign Blogs in your Native Language with Google Scripts  Digital Inspiration

The best free blogging sites in 2022 - Tom's Guide
The best free blogging sites in 2022  Tom's Guide

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

Creative Uses For RSS Referrer Tracking By Bloggers? - Search Engine Journal
Creative Uses For RSS Referrer Tracking By Bloggers?  Search Engine Journal

Chrome testing RSS-powered ‘Follow’ button & feed that keeps the Google Reader dream alive - 9to5Google
Chrome testing RSS-powered ‘Follow’ button & feed that keeps the Google Reader dream alive  9to5Google

The Rise and Demise of RSS - VICE
The Rise and Demise of RSS  VICE

FeedBurner FAQ - Answers To Your RSS Feed Problems - Digital Inspiration
FeedBurner FAQ - Answers To Your RSS Feed Problems  Digital Inspiration

MWC 2022 live blog: catch up on five days of phones, tablets and wearables - TechRadar
MWC 2022 live blog: catch up on five days of phones, tablets and wearables  TechRadar

How to Move your Blogger Blog on Custom Domain to WordPress - Digital Inspiration
How to Move your Blogger Blog on Custom Domain to WordPress  Digital Inspiration

RSS’s standardised Hinduism – Part 4 - Times of India
RSS’s standardised Hinduism – Part 4  Times of India

Pregnant Ukrainian blogger seen fleeing maternity hospital blast has given birth - New York Post
Pregnant Ukrainian blogger seen fleeing maternity hospital blast has given birth  New York Post

Boulevard Feed Request - Security Boulevard
Boulevard Feed Request  Security Boulevard

Wikis, blogs and podcasts: a new generation of Web-based tools for virtual collaborative clinical practice and education - BMC Medical Education - BMC Medical Education
Wikis, blogs and podcasts: a new generation of Web-based tools for virtual collaborative clinical practice and education - BMC Medical Education  BMC Medical Education

How to Migrate your Blog from Blogger to WordPress - Digital Inspiration
How to Migrate your Blog from Blogger to WordPress  Digital Inspiration

RSS feed for your business. What are the benefits? - AndroidGuys
RSS feed for your business. What are the benefits?  AndroidGuys

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