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Start Blogging Now: 10 Reasons Why You Really Need a Blog for Your Business


1. It is perfect for creating a web presence for independent professionals who have something to say and who need people to get to know them and what they can do for them.

2. Having your own business blog gives you credibility and a forum where you can show your expertise.

3. Readers can comment directly onto your blog, creating interaction and interest.

4. No more waiting for your web designer to update your web site.

5. You can post to your blog yourself, about any issue, daily if you wish, and get it broadcast into the blogosphere instantly.

6. The search engines love blogs and will pick up your keywords easily, boosting your rankings, making it easier for people to find you on the web.

7. Customers are drawn to personality behind the business. Human voices convey intimacy beyond PR-babble. (To read about this topic read The Cluetrain Manifesto. The first chapter is available free online: http://cluetrain.com/apocalypso.html.)

8. You can network and build up a community of like-minded readers. You blog, people comment. Others blog, you comment. Before you know it, more people have heard of you and your business because the buzz gets passed around.

9. You can test out new ideas and get instant feedback. Get your customers and prospects in on the act now and let them help you help them - invite them to talk back! Let them see how you develop your products and services and they can show you how to best to serve them.

10. You can use your blog side-bars to promote your products, your affiliate products, run blog ads, sell books, and any other product or services you have. You don't have to include this in the body or content of your article; therefore your posts - your writing - can remain content rich and free of promotional hype.

Finally, email marketing and electronic newsletters are struggling because of over-crowded inboxes, spam problems and filters.

- On the average, 64.7% of the business e-mail you send is not even opened, let alone read. [source: Q3 2004 Email Trend Report, DoubleClick ]

- E-mail marketers are seeing their open-rates range from only "mid-20s to just over 50 %" [source: ClickZ.com]

- That means that you are losing at least 50% of your prospective buyers or readers. How much does that amount to in losses over the course of the next few years?

- AOL receives roughly 2 billion e-mail messages a day, of which about 75 percent are blocked and another 4 to 7 percent are sent to the bulk folder. [source: ClickZ.com]

Sit up and pay attention. The time to start blogging for your business is now.

Denise Wakeman of Next Level Partnership, and Patsi Krakoff of Customized Newsletter Services, have teamed up to create blogging classes and marketing services for independent professionals. You can read and subscribe to their blog at http://www.buildabetterblog.com


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Mon. December / 04 / 2023

As a Programmer, I Beat Boredom Using these 11 Mac Homebrew ... - Medium
As a Programmer, I Beat Boredom Using these 11 Mac Homebrew ...  Medium

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Circleboom Review: The Best AI-Powered Social Media Tool?  Unite.AI

Brown Advisory partners with Carousel Digital Signage for global ... - Digital Signage Today
Brown Advisory partners with Carousel Digital Signage for global ...  Digital Signage Today

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ARE BLOGS COMING BACK?  Carly Riordan

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How Google Reader died — and why the web misses it more than ...  The Verge

Five apps to use to stay on top of news without looking at Twitter - The Verge
Five apps to use to stay on top of news without looking at Twitter  The Verge

Russian offensive inspires golden age of military bloggers - FRANCE 24 English
Russian offensive inspires golden age of military bloggers  FRANCE 24 English

RSS Feeds for EconLog - Econlib
RSS Feeds for EconLog  Econlib

Building your website using Jigsaw - Laravel News
Building your website using Jigsaw  Laravel News

Threads is here — live updates and first impressions of Instagram's ... - Tom's Guide
Threads is here — live updates and first impressions of Instagram's ...  Tom's Guide

Start RSS Feeding Content Today With dlvr.it to Social Media [How-To] - Rocks Digital
Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

Sactown Royalty founder Tom Ziller acquires blog back from SB Nation, including archives - Awful Announcing
Sactown Royalty founder Tom Ziller acquires blog back from SB Nation, including archives  Awful Announcing

The Rise and Demise of RSS - VICE
The Rise and Demise of RSS  VICE

The latest news on WordPress.com and the WordPress community. - WordPress.com
The latest news on WordPress.com and the WordPress community.  WordPress.com

How To Start a Business Blog | Chase for Business | chase.com - Chase News & Stories
How To Start a Business Blog | Chase for Business | chase.com  Chase News & Stories

Subscribing to Sky & Telescope's RSS Feeds - Sky & Telescope
Subscribing to Sky & Telescope's RSS Feeds  Sky & Telescope

Subscribe to Tor.com - tor.com
Subscribe to Tor.com  tor.com

RSS feeds – Canada Revenue Agency - Canada.ca
RSS feeds – Canada Revenue Agency  Canada.ca

RSS Feed - Jamaica Gleaner
RSS Feed  Jamaica Gleaner

RSS Feeds — Immigration, Refugees and Citizenship Canada - Canada.ca
RSS Feeds — Immigration, Refugees and Citizenship Canada  Canada.ca

Legal Blogging Tips: How to Write a Good Law Firm Blog Post - JD Supra
Legal Blogging Tips: How to Write a Good Law Firm Blog Post  JD Supra

How to Write an Awesome Blog Post in 5 Steps - WordStream
How to Write an Awesome Blog Post in 5 Steps  WordStream

New Blogger Camila Cordero: Renaissance First-Year - Research ... - Duke University
New Blogger Camila Cordero: Renaissance First-Year - Research ...  Duke University

Wikis, blogs and podcasts: a new generation of Web-based tools for ... - BMC Medical Education
Wikis, blogs and podcasts: a new generation of Web-based tools for ...  BMC Medical Education

Top 13 IoT blogs to follow in 2023 - TechTarget
Top 13 IoT blogs to follow in 2023  TechTarget

Guest Blogger - Psychology Today
Guest Blogger  Psychology Today

How to Add an XML Sitemap to your Blogger Blog - Digital Inspiration - Digital Inspiration
How to Add an XML Sitemap to your Blogger Blog - Digital Inspiration  Digital Inspiration

The Full Circle of RSS Marketing Power - MarketingProfs.com
The Full Circle of RSS Marketing Power  MarketingProfs.com

RSS’s choice of shorts as uniform indicates a belief in British power - Economic Times
RSS’s choice of shorts as uniform indicates a belief in British power  Economic Times

How to create a Facebook news feed for a journalist (or anything else) - Online Journalism Blog
How to create a Facebook news feed for a journalist (or anything else)  Online Journalism Blog

How to Create a Web Page With an RSS Feed - Chron
How to Create a Web Page With an RSS Feed  Chron

Who The Hell Reads Your Blog Anyway? - The Minimalists
Who The Hell Reads Your Blog Anyway?  The Minimalists

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

20 Places You Should Be Sharing Your Content - Search Engine Journal
20 Places You Should Be Sharing Your Content  Search Engine Journal

Wales Music: Saying goodbye to Ukraine, Gary Numan and 2011 - BBC
Wales Music: Saying goodbye to Ukraine, Gary Numan and 2011  BBC

Content Syndication Basics: Who, What, Where, When, Why & How - Search Engine Journal
Content Syndication Basics: Who, What, Where, When, Why & How  Search Engine Journal

50 Things You Should Know About Tumblr - Search Engine Journal
50 Things You Should Know About Tumblr  Search Engine Journal

Ukraine war latest: Ukrainians 'losing trust' in Zelenskyy; 'chatter' in ... - Sky News
Ukraine war latest: Ukrainians 'losing trust' in Zelenskyy; 'chatter' in ...  Sky News

Internet, Bloggers' Half-Truths Are Killing Newspapers And Journalism - CBS News
Internet, Bloggers' Half-Truths Are Killing Newspapers And Journalism  CBS News

Whatever | FURIOUSLY REASONABLE - John Scalzi's Whatever
Whatever | FURIOUSLY REASONABLE  John Scalzi's Whatever

Wales Music: Tom Jones at 70 - BBC
Wales Music: Tom Jones at 70  BBC

Wales Music: Ten years of Wichita Recordings - BBC
Wales Music: Ten years of Wichita Recordings  BBC

Wales Music: Bethan Elfyn and James Dean Bradfield - BBC
Wales Music: Bethan Elfyn and James Dean Bradfield  BBC

First Thoughts | Blogs - First Things
First Thoughts | Blogs  First Things

How To Create An SEO Positive Company Culture - Search Engine Land
How To Create An SEO Positive Company Culture  Search Engine Land

Water Business Office Customer Service - Athens-Clarke County
Water Business Office Customer Service  Athens-Clarke County

Timeline: The Life of the Blog - NPR
Timeline: The Life of the Blog  NPR

The Last Relevant Blogger - VICE
The Last Relevant Blogger  VICE

Cómo crear un blog en Google sobre cualquier tema - infobae
Cómo crear un blog en Google sobre cualquier tema  infobae

The Kosovo Quandary - CBS News
The Kosovo Quandary  CBS News

Palin attorney threatens to sue over new book - CBS News
Palin attorney threatens to sue over new book  CBS News

Anonymous at it again: Defense contractor hacked - CBS News
Anonymous at it again: Defense contractor hacked  CBS News

100 apology tweets to settle defamation suit - CBS News
100 apology tweets to settle defamation suit  CBS News

How to Set Up RSS Feed in Slack and Get Latest Updates - Guiding Tech
How to Set Up RSS Feed in Slack and Get Latest Updates  Guiding Tech

+++ 08:25 ISW: Russische Blogger geben Rüstungskonzern Social ... - n-tv NACHRICHTEN
+++ 08:25 ISW: Russische Blogger geben Rüstungskonzern Social ...  n-tv NACHRICHTEN

NetNewsWire is the best RSS reader for iPhone, iPad and Mac - Cult of Mac
NetNewsWire is the best RSS reader for iPhone, iPad and Mac  Cult of Mac

12 Best RSS Feed Creators for Your Blog or Website - Robots.net
12 Best RSS Feed Creators for Your Blog or Website  Robots.net

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

How to Fetch RSS Feed of any Website? (Super Guide) - Techchahiye
How to Fetch RSS Feed of any Website? (Super Guide)  Techchahiye

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