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What the Heck is a Blog?


Everybody is talking about blogs. They are everywhere: on the TV, in the newspapers, and all over the internet. With the number of blogs doubling every five months, there is no stopping the power of blogs.

But what the heck is a blog? For the elegant simplicity and beauty that blogs create, they certainly have an ugly, ungainly name. Blawg sounds like some kind of gurgling sound your cat makes before coughing up a hairball.

A blog, short for weblog, is often described as an online diary. The most recent entries (called posts) - appear on the homepage of the blog with links to archives of older posts. Archives are organized by date and often categorized by topic. Often, each post will have a form for readers to add their own comments and to give their opinion or reaction to the post's content.

But that's just what a blog looks like - it doesn't really tell you why a blog is different from a conventional website. The real genius in blogs appears in the process of how they are written.

You can update your blog instantly from any internet connection on any computer anywhere in the world - even from your summer home in Tahiti (as you sip an ice-cold island cocktail). Blogs are designed for people who don't want to learn (or don't have the time to learn) HTML or web design. You use a special type of blogging software (called a blog tool) to create and update your weblog. You type your latest post into a simple online form. You click "Publish" and it is instantly available online for the whole world to see. It's super-easy. If you can send an email, you can publish a weblog. So my updated description of a weblog is:

A blog is an easy, instantly and frequently updated website, focused around a topic, industry or personality.

One big reason businesses (especially small businesses and entrepeneurs) flock to blogs is because they reduce dependency on a web design team to get ideas and announcements online. Developing a website for your business can take weeks, sometimes months, from shopping for a designer and doing project negotiation phase to getting the final site launched. Developing a website can be not only costly, but time consuming.

Many of my clients have found blogs a great way to start out online while they are building their business with the eventual goal to move towards a more robust web design solution. Others have moved all of their web sites into a blog format and have vowed to never look back.

You can create a blog and have a website in less than fifteen minutes, for less than $10, with hosting and software included - and, all without having to know anything about web design. With a blog there's ten thousand less decisions to make.

Blogging is the fastest, cheapest, easiest way to build a website in the time it takes to watch a sitcom.

Andy Wibbels is a blogging evangelist and creator of the Easy Bake Weblogs seminar that has helped hundreds of small businesses all over the world leverage blogs and RSS news feeds to increase profits and save time. You can download his free special report on business and blogs at http://easybakeweblogs.com/


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Thu. August / 18 / 2022

Chrome “Feed” is tantalizing, but it’s not the return of Google Reader - Ars Technica
Chrome “Feed” is tantalizing, but it’s not the return of Google Reader  Ars Technica

RSS3 Brings Syndication Feeds (and FriendFeed) to Web3 - thenewstack.io
RSS3 Brings Syndication Feeds (and FriendFeed) to Web3  thenewstack.io

12 Best RSS Feed Creators for Your Blog or Website - Robots.net
12 Best RSS Feed Creators for Your Blog or Website  Robots.net

Alabama food blogger and author Kate Wood releasing new cookbook, 'Her Daily Bread' - Alabama NewsCenter
Alabama food blogger and author Kate Wood releasing new cookbook, 'Her Daily Bread'  Alabama NewsCenter

What 1,000 food blog audits has taught me about SEO - Search Engine Land
What 1,000 food blog audits has taught me about SEO  Search Engine Land

10 Blogging Tips to Capture the Right Audience (and Keep Them) - Search Engine Journal
10 Blogging Tips to Capture the Right Audience (and Keep Them)  Search Engine Journal

How to create a three-tier blog strategy to increase revenue - Search Engine Land
How to create a three-tier blog strategy to increase revenue  Search Engine Land

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

Subscribe to Foreign Blogs in your Native Language with Google Scripts - Digital Inspiration
Subscribe to Foreign Blogs in your Native Language with Google Scripts  Digital Inspiration

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

RSS Feeds for EconLog - Econlib
RSS Feeds for EconLog  Econlib

The best free blogging sites in 2022 - Tom's Guide
The best free blogging sites in 2022  Tom's Guide

CES 2022 live blog Day 5: All the latest news and biggest announcements - Tom's Guide
CES 2022 live blog Day 5: All the latest news and biggest announcements  Tom's Guide

FeedBurner FAQ - Answers To Your RSS Feed Problems - Digital Inspiration
FeedBurner FAQ - Answers To Your RSS Feed Problems  Digital Inspiration

How to Move your Blogger Blog on Custom Domain to WordPress - Digital Inspiration
How to Move your Blogger Blog on Custom Domain to WordPress  Digital Inspiration

How to Write a Successful Blog - Digital Inspiration
How to Write a Successful Blog  Digital Inspiration

MWC 2022 live blog: catch up on five days of phones, tablets and wearables - TechRadar
MWC 2022 live blog: catch up on five days of phones, tablets and wearables  TechRadar

Wikis, blogs and podcasts: a new generation of Web-based tools for virtual collaborative clinical practice and education - BMC Medical Education - BMC Medical Education
Wikis, blogs and podcasts: a new generation of Web-based tools for virtual collaborative clinical practice and education - BMC Medical Education  BMC Medical Education

Boulevard Feed Request - Security Boulevard
Boulevard Feed Request  Security Boulevard

A Prayer for Ukraine | Jesus Creed | A Blog by Scot McKnight - ChristianityToday.com
A Prayer for Ukraine | Jesus Creed | A Blog by Scot McKnight  ChristianityToday.com

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

Molly Morrison: NBA, Memphis Grizzlies blogger talks journey - Commercial Appeal
Molly Morrison: NBA, Memphis Grizzlies blogger talks journey  Commercial Appeal

How to Migrate your Blog from Blogger to WordPress - Digital Inspiration
How to Migrate your Blog from Blogger to WordPress  Digital Inspiration

Google Says No Penalty For Using Affiliate Links Without Markup - Search Engine Journal
Google Says No Penalty For Using Affiliate Links Without Markup  Search Engine Journal

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