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Why Every Site Needs RSS


RSS or 'Really Simple Syndication' is not just for Blogs and News sites. Every website can benefit from this newly popular technology. The term 'syndication' is what throws a lot of people off the track. Syndication is like news articles, isn't it?

Well it can be. But think of it like this. If you had a bricks-and-mortar store and decided to carry a new product line, how would you let people know? You could advertise of course, but a better and free alternative is to send a news release to the local paper. Their business section may carry your announcement free of charge.

Now back to our cyber-store in virtual space. If you add a new web page, or make substantial changes to existing pages, how do you let your customers (both former and future) know? You can email your former customers, but spam blocking software will prevent half of them from getting your message. And keeping track of mailing lists, unsubscribe requests and address changes is nothing short of a nightmare.

Instead, post a news release using RSS. Interested customers will have their newsreader programs watching for your announcements, and will get the news as soon as you send it out. The announcement will include a link to the new or changed page, and your customer can click on it if they are interested. True, fewer will click through than might read an email from you -- but those who do will arrive at your site in a much more receptive frame of mind. And those email readers still need to click through to your site to see your new page anyhow.

If you make frequent additions or changes to your site you should have your own RSS feed. Check out these sites to learn how to make your own feed:

Making An RSS Feed


http://searchenginewatch.com/sereport/article.php/2175271 How To Get Your Web Site Content Syndicated


http://www.high-search-engine-ranking.com/How_To_Get_Your_Web_Site_Content_Syndicated.htm

Or you might want to try these programs to format your information, so you can post it to your website:

ListGarden RSS Feed Generator Program


Windows, Mac OS X, or Linux, open source


http://www.softwaregarden.com/products/listgarden/index.html

RSS Headliner


Create RSS Feed file on-line to copy and post to your site.


http://www.webdevtips.com/webdevtips/codegen/rss.shtml

But what if you don't often make changes or additions to your site? There is a new site that offers a solution to that problem. Shared RSS provides feed by TOPIC rather than publisher. So you simply post your message in the appropriate topic category (there are thousands to choose from) and share your feed with others publishing on the same topic. It is a free service that you certainly should use if you do not publish your own feed.

http://www.sharedrss.com/

Wouldn't that mean (I can hear someone object) that I would be sharing a feed with my competition? Well yes, but that isn't a bad thing. It's like all those antique stores that congregate in the same part of town -- shoppers flock there and wander store to store, to the benefit of all.

Don't kid yourself, customers already know about your competition. For every customer of yours who visits their sites because they found an RSS link on your site, you will receive one, two or three visits from potential customers who found your information on an RSS link they discovered on your competitors site, or in a catalog of RSS feeds. The benefit far outweighs the risk.

And RSS feeds are not just for business. If other sites submit to the shared feed they will bring with them more people interested in that topic, who may become your future customers.

No, RSS is not just for Blogs anymore! Start your own or submit to a shared feed, either way you can only benefit.

The following article may be freely reprinted in digital formats or print, so long as the 'about the author' box is left intact. If placed online or in a medium supporting live links, the links should be activated.

About The Author

Andrew J. Morris is the owner and creator of SharedRSS -- a website that allows all website owners to syndicate their newly added material for FREE. http://www.sharedrss.com/


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Wed. April / 14 / 2021

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Return of the RSS reader » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

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Faceoff: Twitter users spar over allegations of vaccine shortage  Times of India

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Security Considerations – Building Software vs. Building a House  Security Boulevard

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WordPress.com Launches New Courses With A Focus On Customer Education  PRNewswire

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The Rise and Demise of RSS  Motherboard

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RSS bets on small shakhas in hinterland to make it big in TN  The Times of India Blog

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UK vs. Auburn LIVE BLOG, presented by Midnite Rooster  kentuckysportsradio.com

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'I'm the patient now' | Maryland ER doctor blogs about breast cancer journey  WUSA9.com

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What is RSS? And Is It Still Important?  Small Business Trends

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eBay Kills Affiliate Tool that Drives Traffic to Seller Listings  EcommerceBytes

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Link to the Original Articles in your RSS Feeds  Digital Inspiration

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Plano teen creates blog about mental health | News | starlocalmedia.com  Star Local Media

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WordPress wants to help more people into blogging  TechRadar

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Unstack Raises $3.1M Seed Round to Expand No-Code Platform  PRNewswire

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Mike Marrone's Blog - Game Dev Digest Issue #74 - Visuals and Math  Gamasutra

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news Packers-Saints Week 3 Live Blog Sep 28, 2020  Packers.com

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What Is an RSS Feed? (+ How to Get Started)  G2

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As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

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What Happened to Tagging?  JSTOR Daily

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The Road to Ruinarch : Wishlist Gathering and Expectations  Gamasutra

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VA Catholic priest blogged about child sex abuse. Now, he says bishop is threatening to defrock him  WUSA9.com

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RSS is the greatest enemy of Hinduism  Times of India

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Coffman named 2020-2021 member manager of YALSA's blog, The Hub  ala.org

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RSS’s standardised Hinduism – Part 1  Times of India

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Daniel Kleffmann's Blog - Collaboration games in the aftermath of COVID-19  Gamasutra

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RSS Feeds and How To Burn Them  Business 2 Community

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A Few Simple Benefits of Using An RSS Feed  Business 2 Community

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Cision PR Newswire's Beyond Bylines Blog Featured in Feedspot's List of Top Journalism Blogs  PRNewswire

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Pinarayi’s midnight rendezvous  The Times of India Blog

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Twibble Automatically Tweets Blog Posts or RSS Feeds On a Schedule  Lifehacker

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Jeffrey d'Eon's Blog - Designing Balanced Dice  Gamasutra

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Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

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Simon Carless's Blog - Cyberpunk 2077, expectation management & your game  Gamasutra

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The eccentric economic ideology of RSS and BJP – Part 1  Times of India

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Is there a bigger agenda behind drug probe against Bollywood stars?  The Times of India Blog

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How many currencies should my game have? & other game economy F.A.Q.  Gamasutra

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Time has come for an all-India Muslim party  The Times of India Blog

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Steve Thornton's Blog - Soft Skills for Game Developers  Gamasutra

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The four reasons why Indian liberals are a fast-disappearing species  The Times of India Blog

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Doing Gandhi and Godse with Sikhs and farmers’ movement  The Times of India Blog

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The RSS sutras for the twenty-first century  Times of India

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Publish your Blog to Amazon Kindle & Earn Revenue  Digital Inspiration

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Four in five consumers don't know what cloud gaming can offer, Omdia's research reveals  Gamasutra

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How to Auto-Post your Blog Updates to Twitter  Digital Inspiration

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Manusmriti, maya and Hindutva’s other ghosts  The Times of India Blog

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Live Blogging with Eddie Rivera | Dodgers Fall off the Rockies, 5-2, at the Ravine – Pasadena Now  Pasadena Now

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Why Google killed off Google Reader: It was self-defense – Gigaom  GigaOM

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Google AdSense Ads in RSS Feeds - First Impressions & Screenshots  Digital Inspiration

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8 Ways to Get (And Keep) Blog Readers  Backstage

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How to Submit a Podcast to Apple Podcasts, Google Podcasts, and Spotify in 2021  Voices.com

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A return to blogs (finally? sort of?) » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

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My Own Personal Extinction - Scientific American Blog Network  Scientific American

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Agriculture’s watershed moment: New farm bills will unshackle 43% of India’s workforce that is engaged in  The Times of India Blog

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How to Migrate your Blog from Blogger to WordPress  Digital Inspiration

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Facebook refused to remove anti-Muslim posts to not upset Modi govt: WSJ  The Times of India Blog

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Web 100: Best law blogs  ABA Journal

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‘Saare jahan se achha’ is a better economic mantra  The Times of India Blog

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Can you be a full time solo indie developer?  Gamasutra

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The AMD CES 2021 Keynote: A Live Blog from 11am ET / 8am PT  AnandTech

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Move FeedBurner RSS Feeds From One Account to Another  Digital Inspiration

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Wanted: An enemy for RSS to help BJP grow in Tamil Nadu  Times of India

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Five years after Google conquered and abandoned RSS, the news-reader ecosystem is showing green shoots  Boing Boing

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Intel's CES 2021 Press Event: The Future of Intel (A Live Blog, 1pm PT)  AnandTech

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WordPress vs. Wix: What's the Best Website Platform for Manufacturers?  ThomasNet News

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‘Hindutva is not divisive, not anti-Muslim … RSS will abide by the Supreme Court judgment on Ayodhya’  Times of India

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Best blogging platforms of 2021  TechRadar

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‘Secular’ is a phony word: Citizens must work for a modern society based on individual rights and freedom  The Times of India Blog

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How to Set Up a Subscription Podcast on BlueHost - Chron.com  Chron.com

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Chris Zukowski's Blog - Why people aren't buying your game  Gamasutra

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Balancing Tips: How We Managed Math on Idle Idol  Gamasutra

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How a blogger in Florida put out an early warning about the coronavirus crisis  The Washington Post

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100 Best RSS Feeds to Follow Engineering News  SociableBlog

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Technology Blogs  TechRepublic

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Lee Odden  Business Blog Consulting

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Reform suggestions for Rashtriya Swayamsevak Sangh  Times of India

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AMD's "Where Gaming Begins" Radeon Live Blog: Starts At Noon Eastern (16:00 UTC)  AnandTech

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The APMC conundrum: Rolling back this reform will encourage vested interests to strike down all reform  The Times of India Blog

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How to Move your Blogger Blog on Custom Domain to WordPress  Digital Inspiration

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Google Search Core Update December [2020] - Analysis by Qamar Zaman SEO & Website Expert from Dallas, TX  GlobeNewswire

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The Rule of 5 for Bloggers  Entrepreneur

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8 Simple Steps That Will Give Your Wordpress Blog an Efficiency Makeover For 2014  Search Engine Journal

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How to Read More and Become an Expert Blogger in 30 Days  Business 2 Community

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Contextual AdSense Ads for RSS Feeds - See Sample Code  Digital Inspiration

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Farmer agitation: Use iron fist in a velvet glove  The Times of India Blog

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Attention Feedly Readers: We’re Going Back to Full Stories in RSS  GeekDad

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Introducing Circuit Breaker, a new gadget blog from The Verge  The Verge

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12 ways to automate and systemise 95% of your blog promotion strategy  Econsultancy

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Why BJP needs Nehru-Gandhi ‘dynasty’ more than Congress  The Times of India Blog

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The RSS isn’t an NGO, it very much a government organisation  Times of India

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This day, 75 years ago: Contrary to dogma RSS did take part in the freedom movement, including Quit India move  Times of India

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Pranab Mukherjee elucidates constitutional values to RSS, but did he also do an Advani on Congress?  Times of India

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5 Tips For Giving Your Readers Their Best RSS UX  Search Engine Journal

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Timeline: The Life of the Blog  NPR

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‘Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leader  Times of India

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Data for journalists: understanding XML and RSS  Online Journalism Blog

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What is Mr Modi’s plan for India’s Muslims?  Times of India

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Will COVID-19 Make Us More Socialist? - Scientific American Blog Network  Scientific American

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How to find 'feeds for leads' as a journalist  Online Journalism Blog

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