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Marketing Advertising, While Advertising Your Market!


Today in the Business world whether online or off, it seems that everyone is vying for position, yet few are able to leap to the forefront of their competition.

On the Internet there are thousands of programs and Business Opportunities being created every month or so it seems! Everyone is trying to find his or her niche in the Business world. Most do not comprehend that the likelihood of their specific opportunity making any headway is slim and none.

Why is this?

The key problem with most new business operations is we are living in a such a fast past get it done yesterday mode in society that everyone is trying to place the cart before the horse!

It only makes perfect sense that if you spend countless periods of time trying to establish a business, or even if you simply join someone else's efforts as an affiliate, one wants to begin promoting their opportunity, therefore they try every conceivable advertising method to promote their operation.

What is wrong with this picture?

Actually ten years ago, nothing was wrong with it, but because of the Internet and its powerful expansion into the entire world, advertising is becoming the most prolific aspect to all business association. Everyone needs to advertise, and since the expansion is so megalithic today, advertising is becoming the key to all operations.

It is no longer about your business or someone else's for that matter it is all about advertising.

Everyone wants and needs to advertise, and because of this, advertising is becoming the largest market in the world.

It seems to only make absolute sense that advertising is your best bet today for any business operation.

If you are not in advertising, then you are missing the boat!

However, many people have staked their hard-earned money into the business of their choice and they simply cannot walk away from it.

By what I have witnessed on and off the net, it has become imperative with the ten's of thousand of businesses and many more opening every day, all vying for attention of the next recruit or customer. That it is becoming impossible to penetrate the market properly enough to make a real go of any new project.

This does not mean there is not a market, it means it is getting more and more difficult to cut your niche in the market when more and more businesses are coming up though the walls!

What is one to do?

Well obviously the advertising industry has become inundated with all the new businesses so much so, that people are getting sick and tired of the new biz-OP's constantly rolling down their Internet Community Highway!

Everyone is tired of this or that new plan, when everyone already is part of some other opportunity and most likely barely making a go of it, if at all!

What I am realizing is, affiliates and businesses are creating their own kiss of death with they advertise their particular market/business.

No one really wants to hear about some new opportunity because they are tired of the massive amount of choices they have, plus they realize they need to advertise their own business. When you advertise your market it is like shoving that vegetable in your mouth that you hated when you were a kid.

It doesn't mean that you may not gradually build a taste for it, it simply means, that you are tired of people shoving one new idea upon another down your throat. Especially when most of the opportunities are barely making ends-meet and many of them already have a myriad of unhappy customers/affiliates because of the multiple failures.

So what is one to do?

Business Owners and Affiliates need to stop advertising their opportunity or product. They need to begin to tap into the largest growing industry on the planet, and that is advertising.

Let me try to help you understand what it is that I am relaying here. Some will no doubt contend, "I just don't get it, it makes no sense. You are saying you have to stop advertising, but you are telling me that I need to tap into the advertising industry. This makes about as much sense as a two-legged horse winning a race."

Actually it makes wonderful sense once you comprehend what it is that I am saying. First of all, what is it that every business needs?

ADVERTISING!

So what is it that every business is looking for when promoting their business?

ADVERTISING!

They are not looking for another business, they do not care about what you are promoting because they are only interested in promoting their own project. Why is this becoming a problem? We live in a world because of the Internet that there are now becoming more business owner wannabe's than customers! Everyone wants to become the payee, not the payer.

Other business owners and or affiliates are not LOOKING for a new product or promotion of another business, at least not at present, because they are promoting their own business.

So their number one priority is to advertise their business, RIGHT?

So what is it that they are looking for?

ADVERTISING!

You now know the number one thing every business owner and affiliate is looking for. They all need advertising.

What good does that do you if you have a business or product that you want to sell when so many people that are buying only want advertising?

The answer is, Marketing Advertising, while Advertising Your Market!

Since you understand everyone is looking to advertise his or her product or biz-op, then you need to become the advertising agent.

Why is this important?

It is imperative to tap into the market that is standing above all other markets. You must use that market tapping into the largest industry.

Since advertising is becoming the largest industry, then why not piggyback on this portal and market advertising?

You might be saying, yea but I already have my product or business; I don't want another one right now. Put two and two together, once you begin to market advertising which everyone needs, you can then use that platform to advertise your market.

You see you will already have all the customers, because everyone needs advertising. All you need to do is translate those customers into massive sales for your product or business.

An Example, take a Google and Yahoo, when they began no one believed you could make money using a search engine. Well the truth is, the search engines do not bring in money, however they bring in massive amounts of surfers searching the World Wide Web. Most everyone will use at one time or another, search engines to get around the Internet.

So what did Google and Yahoo do, they sold bits a pieces of space so people could advertise their product on their web pages. Because Google and Yahoo owned the Interstate Highway map and phone book, they could charge a monster amount of money for you to advertise at their site.

These companies did not make money on search engines; they made money because everyone wanted to use their services to advertise to their surfers. It was realized that since everyone was coming to them, this created a large advertising web knowing people would need to advertise their products and or businesses.

Millions used their prolific people finder to advertise their product to those same people.

It was a win win situation! The Search Engines made a killing on advertising, and the advertisers made good money because people saw their ads and bought from them!

Today though the industry is changing a bit. More and more people need to buy advertising and are less likely to become new affiliates or customers.

It is important now that affiliates and even business owners become the advertising agents. The individuals need to become the next Google or Yahoo. They need to become the advertising gurus of the new millennium using their own portals attracting people who need to advertise!.

If they become the new advertisers, and they begin to bring in massive amounts of people all wanting to advertise, they can then become the ones to own the advertising space in the world of advertising. Now they can begin to promote their own business and or affiliate program!

So not only are you offering the greatest need, advertising! You can now own your own advertising space while others come to advertise through you, you will be the one that owns the spaces to both sell and use for yourself, which you can now advertise your own businesses and affiliate operations!

You will be more likely to gain attention from other advertisers because you are not forcing anything down their throat. Instead you are them an advertising need, and they feel comfortable with you. So the chances of their eyes perusing your web page where there advertisements are located, is more likely going to attract them because now they know you have already helped them!

But is this possible, and can it be done without great fanfare and cost?

Yes it can?

To be continued?

John V Panella
http://www.icbm.ws Marketing your own Portal!

Author of the ancient mysteries now teaching business sense using cosmic awareness!


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Sun. February / 28 / 2021

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Black-owned Chicago advertising agency reflects on popular 70s TV commercials  WLS-TV

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What is programmatic advertising and how does it work?  Journal Times

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The power of Facebook advertising continues to grow  Bend Bulletin

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What's Next Following Enactment of Maryland's Advertising Tax?  Ad Law Access

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Facebook Touts The Benefits Of Personalized Advertising In New Ad Campaign  AdExchanger

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Facebook launches ad campaign to defend personalized advertising ahead of Apple privacy change  CNBC

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Mobile Advertising Market Report 2021 FUTURE SCENARIO, KEY INDICATORS, GROWTH RATE, INDUSTRIAL OPPORTUNITIES TO 2026  NY Market Reports

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Facebook's New Campaign Defends Targeted Advertising Business  Bloomberg

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Digital Advertising Platforms Market Size ,Share 2021 Global Growth, Trends, Industry Analysis, Statistics,Development Status ,Key Players and Forecast to 2027  NY Market Reports

AdTech Roundup: Top Things in Advertising Technology - MarTech Series
AdTech Roundup: Top Things in Advertising Technology  MarTech Series

What Digital Advertising Gets Wrong - Harvard Business Review
What Digital Advertising Gets Wrong  Harvard Business Review

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Huskers take home 12 Nebraska advertising awards  Nebraska Today

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Daily News wins numerous honors in editorial, advertising contests  Bowling Green Daily News

Lamar Advertising Co (LAMR) Q4 2020 Earnings Call Transcript - Motley Fool
Lamar Advertising Co (LAMR) Q4 2020 Earnings Call Transcript  Motley Fool

Advertising Platform Unruly Launches Full-Service Digital Creative Studio For Brands And Agencies - Yahoo Finance
Advertising Platform Unruly Launches Full-Service Digital Creative Studio For Brands And Agencies  Yahoo Finance

Waze veers off course for advertisers - Business Insider
Waze veers off course for advertisers  Business Insider

Dissecting Daft Punk's influence on advertising 'Around the World': Opinion - AdAge.com
Dissecting Daft Punk's influence on advertising 'Around the World': Opinion  AdAge.com

J. Scott Franks, charismatic advertising executive, dies at 68 - The Philadelphia Inquirer
J. Scott Franks, charismatic advertising executive, dies at 68  The Philadelphia Inquirer

Facebook Ad Campaign Promotes Personalized Advertising - The Wall Street Journal
Facebook Ad Campaign Promotes Personalized Advertising  The Wall Street Journal

'Orange Corn' company is showcased in GoDaddy advertising campaign - WISHTV.com
'Orange Corn' company is showcased in GoDaddy advertising campaign  WISHTV.com

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MediaMath Expands Purpose Driven Advertising Initiative; Champions Multicultural Media via Curated Marketplace  MarTech Series

Realeyes Attention Measurement for Video Advertising Achieves Performance Milestones, Brand Adoption and US Patent - GlobeNewswire
Realeyes Attention Measurement for Video Advertising Achieves Performance Milestones, Brand Adoption and US Patent  GlobeNewswire

Maryland’s Digital Advertising Levy Sets Off A New Battle Over Taxing E-Commerce - Forbes
Maryland’s Digital Advertising Levy Sets Off A New Battle Over Taxing E-Commerce  Forbes

Merrick Pet Care launches largest advertising campaign in 30 years - KAMR - MyHighPlains.com
Merrick Pet Care launches largest advertising campaign in 30 years  KAMR - MyHighPlains.com

Centro Acquires AI-Driven Search Advertising and Marketing Intelligence Platform QuanticMind - MarTech Series
Centro Acquires AI-Driven Search Advertising and Marketing Intelligence Platform QuanticMind  MarTech Series

Advertising Sales Representative (Brookings) | Other Jobs - The Chief News
Advertising Sales Representative (Brookings) | Other Jobs  The Chief News

VidMob, a Software Firm for Advertising Creative Data and Services, Raises $50 Million - The Wall Street Journal
VidMob, a Software Firm for Advertising Creative Data and Services, Raises $50 Million  The Wall Street Journal

Is digital advertising really paying its due? - Campaign US
Is digital advertising really paying its due?  Campaign US

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JOIN US ON MARCH 10: How to navigate the future of streaming-video advertising  Business Insider

Lamar Advertising Co. Q4 adjusted earnings Beat Estimates - Nasdaq
Lamar Advertising Co. Q4 adjusted earnings Beat Estimates  Nasdaq

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Advertising Management Platform Market 2020: Key Strategic Insights, DROC, PEST Analysis, Business Overview And Forecast Research Study by 2025 – The Bisouv Network  The Bisouv Network

Facebook versus News: Advertising is the real problem - The Conversation AU
Facebook versus News: Advertising is the real problem  The Conversation AU

COVID-19 Changed The Advertising Playbook -- Now What? 02/25/2021 - MediaPost Communications
COVID-19 Changed The Advertising Playbook -- Now What? 02/25/2021  MediaPost Communications

Steve Connelly op-ed: Boston advertising needs an agency - Boston Business Journal - Boston Business Journal
Steve Connelly op-ed: Boston advertising needs an agency - Boston Business Journal  Boston Business Journal

Podcast Companies Are Betting on Advertising Technology to Boost Business, but Some Remain Hesitant - Morning Consult
Podcast Companies Are Betting on Advertising Technology to Boost Business, but Some Remain Hesitant  Morning Consult

The 6th Wave of Advertising Technology: Privacy - AdExchanger
The 6th Wave of Advertising Technology: Privacy  AdExchanger

Lamar Advertising Company Announces Fourth Quarter and Year Ended December 31, 2020 Operating Results - GlobeNewswire
Lamar Advertising Company Announces Fourth Quarter and Year Ended December 31, 2020 Operating Results  GlobeNewswire

Are you utilizing YouTube to advertise your business? - KARK
Are you utilizing YouTube to advertise your business?  KARK

Jordyn Reese promoted to Global Head of Advertising at ONErpm - Music Business Worldwide
Jordyn Reese promoted to Global Head of Advertising at ONErpm  Music Business Worldwide

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BetterHelp Spent $4.4 Million On Podcast Advertising In January (Report)  Tubefilter

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Global Native Advertising Market 2020 Industry Trends With Segments, Company Overview, Industry Size, Share, Growth Rate Till 2027  The Bisouv Network

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Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market 2025: HARVARD POLITICAL REVIEW, MDedge, FDA etc. – The Bisouv Network  The Bisouv Network

Advertising on Social Media Regulation: Comments from an FTC Official - JD Supra
Advertising on Social Media Regulation: Comments from an FTC Official  JD Supra

The Time for Diversity in Advertising Is Now - Entrepreneur
The Time for Diversity in Advertising Is Now  Entrepreneur

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Global Programmatic Display Advertising Market : Facebook, Google (Doubleclick), Alibaba, Adobe Systems Incorporated, Tencent, AppNexus, Amazon, JD.com, Yahoo, Verizon Communications, etc. – The Bisouv Network  The Bisouv Network

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Amazon and Advertising: Watch out Facebook (and Amazon's sellers)  CEOWORLD magazine

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EDPS opinion puts targeted advertising in crosshairs | Article  Compliance Week

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This Mentorship Program Wants to Help Women of Color Succeed in Advertising  Adweek

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Airbnb Announces Major Global Advertising Campaign to Tout Hosting  Skift

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Happy Madison Co-Founder Jack Giarraputo Launches Advertising Agency Slice Collective (EXCLUSIVE)  Variety

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Dayton man with AIDS accused of assault after advertising free sex  Dayton 24/7 Now

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Lamar Advertising Earnings Preview  Yahoo Finance

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InMobi and Anzu Partner to Bring Programmatic In-Game Advertising to Brands Across the World  MarTech Series

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Verizon, AT&T bicker over 'best network' advertising claims  Light Reading

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How brands and publishers can partner on data strategies in the privacy-first digital world  AdAge.com

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Animal Welfare Institute takes on Boar’s Head over advertising claims  New Food

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Spotify's Big Event Means Big Improvements for Users, Advertisers, and Shareholders  Motley Fool

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Targeting Big Tech, Maryland becomes first state to tax digital advertising  CNN

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Cigarette advertising could bring in big dollars, but it crosses a line.  Monterey County Weekly

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Lamar Advertising Company Announces Cash Dividend on Common Stock  GlobeNewswire

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Silicon Valley-backed groups sue Maryland to kill country’s first-ever online advertising tax  The Washington Post

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REQUEST FOR PROPOSALS FOR OUT-OF-HOME ADVERTISING MANAGEMENT  Press of Atlantic City

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2021 Amazon Advertising Guide for Sellers  Jungle Scout

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Bitcoin vs big tech: the death of advertising?  CoinGeek

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Maryland's Digital Advertising Tax Is Unworkably Vague February 10, 2021  Tax Foundation

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What advertising's biggest industry events will look like in 2021  AdAge.com

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Post-Cookie Marketing: Why Personalized Advertising Doesn’t Need to Be One-to-One  MarTech Series

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Audience Platform and AdAmp Deliver One-Stop Solution to Bring Television Advertising to Small and Mid-sized Businesses  MarTech Series

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Australia won't advertise COVID-19 vaccine on Facebook but vows publicity  Reuters

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Lamar Advertising to appear at the Morgan Stanley Technology, Media and Telecom Conference  Yahoo Finance

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Super Bowl Ads 2021: Who Is Advertising, Who Is Not? How Much Do Spots Cost?  Bloomberg

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Here are the biggest Super Bowl advertisers of the last 11 years  CNBC

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Polish media suspend reporting to protest planned tax on advertising  POLITICO.eu

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✋ Facebook lied to advertisers  The Hustle

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10 Super Bowl spots from advertisers that don’t exist anymore  CNBC

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Bruce Springsteen and Babies Star in Pandemic-Year Super Bowl Ads  The New York Times

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‘It’s a very volatile situation’: Advertisers pause paid social advertising amid D.C. chaos  Digiday

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LinkedIn Launches 6 Free Advertising Courses  Search Engine Journal

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From The Experts: Media And Advertising In 2021  Forbes

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Ad Agency Forecast: Expect The Advertising Market To Rebound In 2021  Forbes

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Podcast Advertising Is About Quality Over Quantity  Built In

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2020's up and comers of advertising from firms like Droga5, BBH LA, and Laundry Service  Business Insider

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Facebook's advertising integrity chief leaves company  Reuters

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