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Advertising Information Channel:
We would like to
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to visit us when doing research on any of our information topics. |
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The most important aspect of any business is selling the product or service. Without sales, you aren't generating any income and your business will die. All sales begin with advertisements. To build sales the ad must get the buyer to act. The ad writer must know what he or she wants the buyer to do.
All ads are written with a basic formula, which is:
1. Attract the attention of your prospect.
2. Interest your prospect in your product/service.
3. Cause your prospect to "desire" your product.
4. Demand "action" from the prospect.
Never forget the basic rules of copywriting.
If the ad isn't read, it won't generate a sale.
If the ad isn't seen it won't be read.
If the ad doesn't command the attention of the reader, it won't be seen!
Lastly, longer isn't always better. If you can say what you need to say with fewer words then do so. People are rushed these days and they don't have time to read a long and wordy advertisement.
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DeAnna Spencer is the editor/publisher of Prospecting and Presents.
Subscribers get one free ad per week
Subscribe today by visiting http://www.pnewsletter.com
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MORE RESOURCES updated Fri. April / 19 / 2024
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Hyundai is the latest brand to pause advertising on X due to antisemitism - Boston News, Weather, Sports Boston News, Weather, Sports | WHDH 7News
A view from Brussels: Behavioral advertising and consent, signs of a tide International Association of Privacy Professionals
KC Truth acquired by Minneapolis advertising firm SixSpeed - Minneapolis / St. Paul Business Journal Minneapolis / St. Paul Business Journal
Good-Loop launches sustainable advertising course Research Live
Local resident baffled by landscaping company's absurd approach to advertising: 'I hope this does not catch on' The Cool Down
Frustrated customer calls out pen company for false advertising on packaging: 'The irony is stunning' The Cool Down
Archie Gottesman, ad guru behind famed Manhattan Storage billboards, now making pro-Israel advertisements New York Post
Amazon advertising chief steps aside for new role Yahoo News Canada
Paramount Advertising Ups Ryan Briganti to Head of Sports Hollywood Reporter
AI and OOH Advertising AiThority
Advertising Strategy for 24/7 Businesses Barrett Sports Media
Navigating the Outcome-Driven Future of Connected TV Advertising: Moloco's Richardson – Beet.TV BeetTV
On-chain data — The missing link in Web3 advertising Cointelegraph
Save your advertising dollars, Big Oil. Californians already know gas ain’t cheap | Opinion Sacramento Bee
NDC Prevails in U.K. Case Over Lab-Grown Diamond Advertising National Jeweler
Broadcasters mount last-minute blitz to delete tax on 'digital ads' from Pillen plan • Nebraska Examiner Nebraska Examiner
Vermont cannabis businesses navigate cannabis advertising | GreenMountain Vermont Cannabis News | reformer.com Brattleboro Reformer
Ask a trooper - rules governing mobile advertising | Mille Lacs Messenger | messagemedia.co Aitkin Independent Age
Elon Musk's Tesla spends $200,000 on advertising on his X Washington Times
Advertising & Promotion for Medical Products Conference Food and Drug Law Institute
MVP Interactive brings sports advertising to non-endemic brands Sports Business Journal
The Pitch: Advertising and marketing news for 4.16.24 RichmondBizSense
Big Thanks To Our Advertisers! Above the Law
High flying advertising Navarre Press
NAB Show: Navigating the Podcast Advertising Landscape TALKERS magazine
U.S. search ad revenues hit record $88.8 billion in 2023 Search Engine Land
'Made for Advertising' Websites Are the Marketing Industry's Latest Messy Situation The Wall Street Journal
Is 4/20 Day Advertising Marijuana to Younger Generations? The Bradenton Times
Tesla spent $200,000 to advertise on X NewsBytes
OTTera's Advertising Division, AdNet+ and Thoughtful announce advertising Platform: CreateAds Prensario Internacional
Hyundai Pauses Advertising on X After Ad Reported Appearing Next to Pro-Nazi Content Branding in Asia Magazine
Ad growth expectations slowing says IPA Bellwether report More About Advertising
TikTok Plots Using Virtual Influencers for Advertising The Information
Facebook Marketplace seller ordered to give refund in B.C. | CTV News CTV News Vancouver
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