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"Adversarial perturbations" reliably trick AIs about what kind of road ... - Boing Boing

"Adversarial perturbations" reliably trick AIs about what kind of road ...
Boing Boing
An "adversarial perturbation" is a change to a physical object that is deliberately designed to fool a machine-learning system into mistaking it for something else.

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Twitter SEO: Ninja tricks for reputation repair - Search Engine Land

Search Engine Land

Twitter SEO: Ninja tricks for reputation repair
Search Engine Land
Second, even if PageRank is not conveyed, Google could be using tweets as another source for discovery of links — so, Twitter can potentially help your content get indexed quicker by Google, even if it might not help that content rank higher. And ...

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How Long Will Links Be The Gold Standard For SEO? - Forbes

Forbes

How Long Will Links Be The Gold Standard For SEO?
Forbes
To understand why links are so important, you need to understand how PageRank works. PageRank is the first, and continues to be the most important algorithm for determining a website's authority. It's gone through many changes, but the concept is still ...


16 common on-site SEO mistakes you might be making right now - Search Engine Land

Search Engine Land

16 common on-site SEO mistakes you might be making right now
Search Engine Land
The “nofollow” tag does prevent PageRank from passing through a link, but Google still takes into account the total number of links on your page when determining how much PageRank to pass. In other words, your followed links will pass the same amount ...

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Link Relevance vs. Authority: Which Do You Want? - Search Engine Journal

Search Engine Journal

Link Relevance vs. Authority: Which Do You Want?
Search Engine Journal
This however, is only the official “PageRank” that is shared publicly, and only represents a carrying of value from one page to another, with a damping element included. It doesn't account for the keywords used in the link text, the value of the source ...


Search Buzz Video Recap: Google Search Console News, Google User Interface Changes & AdWords Report Editor - Search Engine Roundtable

Search Engine Roundtable

Search Buzz Video Recap: Google Search Console News, Google User Interface Changes & AdWords Report Editor
Search Engine Roundtable
Google cannot get away from people buying links over PageRank and now Domain Authority. Google implied that automated generated content designed for human consumption may be not against their guidelines. Google said there is no SEO benefit to trust ...

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How long does reputation management take? - Search Engine Land

Search Engine Land

How long does reputation management take?
Search Engine Land
Using that PageRank score, and evaluating the keyword relevance of pages appearing in the listings for particular searches was one way of obtaining a rough numerical calculation of how strong pages were (including other factors to assess relative ...

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Google Can't Get Away From PageRank, Blame Moz Domain Authority - Search Engine Roundtable

Search Engine Roundtable

Google Can't Get Away From PageRank, Blame Moz Domain Authority
Search Engine Roundtable
For years and years, Google has been trying to get away from having webmasters and SEOs focus on their PageRank score. They finally killed off toolbar PageRank a year ago but now, time and time again, people are selling "domain authority." Domain ...

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Apache Spark 2.2 gets streaming, R language boosts - Networks Asia

Apache Spark 2.2 gets streaming, R language boosts
Networks Asia
The native collection of machine learning libraries in Spark, MLlib, has been outfitted with new algorithms for tasks like performing PageRank on datasets, or running multiclass logistic regression analysis (e.g., which current hit movie will a person ...

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8 major Google ranking signals in 2017 - MarTech Today

MarTech Today

8 major Google ranking signals in 2017
MarTech Today
While we know that PageRank is still one of the key factors in Google's algorithm, its public version is no longer available. Luckily, there are reliable alternatives that are based on PageRank's original formula, including SEO PowerSuite's recently ...

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