We would like to thank the local libraries, schools, and universities for recommending students to visit us when doing research on any of our information topics.
I've written about META tags in the past, and I thought I'd help you expand your search engine optimization efforts and increase your web hits.
Rule #1: META tags always go in between the HEAD tags on your website. Rule #2: NEVER include any line breaks in any META tag!
Most everyone knows the two basic META tags: keywords and description.
Keywords should be in a descending order of importance. Move your most important keywords to the front, and don't repeat yourself (e.g. auto,parts,auto parts,Auto Parts). Keep the list short, to about 25 keywords. If you cater to more than one ethnic group of people, conider keywords in other languages. Lastly, eliminate spaces between the words. Make them "comma" instead of "comma space".
Description should also be kept short and to the point. Around 100-125 characters is about the max usable length. Make sure you use a few important keywords in your description, be informative but brief.
Web designers should include these tags as well:
These three tags may change if you are the owner of the company/website but not the creator. In that case, the first two lines would be about the company owner, while the third should be the creator or the creator's web address.
For visiting robots, you may want to add this line:
Although most robots use the robots.txt file, Google in particular also pays attention to the third item - noarchive. This tells the search engine to index the page, but not to cache it. This comes in handy if you change your page often. Google will then always send the user to the latest version of the page, not one that it cached.
Latly, you may want to conider these two META tags for our wonderful Microsoft-controlled world:
The first turns off a feature in MS Internet Explorer which displays "smart tags", or dynamic links, to your website. These links can actually send the user to your competition's website. Not good!
The imagetoolbar tag prevents Internet Explorer 6+ users from swiping your custom-made graphics by disabling a toolbar. This toolbar is usually displayed by doing a right-click on a graphic and saving it to disk. While people can still swipe your graphics, at least they'll have to go through a little trouble to get it. Hopefully its enough of a deterrant to keep them away.
Will Hanke is owner of Lighthouse Technologies, http://www.techlh.com a web design, programming and hosting company. He is also author of several software application in use by companies across the US.
RELATED WEB SITE DESIGN ARTICLES:
Text Is King!
Are you building your website? If so, STOP! Take a look at what you have done so far. How many images do you have? How much text do you have?If your website has more images than text then you could be in trouble.
Creating a Compelling Headline for Your Private Practice Website
Your home page is the most important page of your website. It is the one that will determine what your potential client or customer does after they arrive (i.
Revising Your Site - What Happened To My Search Engine Placement?
As of September, Smartads went through what so many have done before. I changed the entire site.
Fast Web Design For The Skint Webmaster
About two years ago, I had a go at commercial web site design. I put a medium-sized ad in a London classified ad paper.
Does Your Website Induce Seizures?
QUESTION: We promote our web site in all our ad campaigns, but according to my website statistics program, we are getting very few visitors who click past the first page. The site has a cool Flash introduction page that the designer said would impress visitors, but it doesn't seem to be working.
Free Online Tools to Design (and Maintain) Your Website
These days, it seems that everyone has a website. Unfortunately, many of these websites are either bland, or sloppily designed by people who don't understand how to use HTML effectively or are intimidated by it.
Don't Make Your Website User-UNfriendly!
Web Design is a very subjective process. Your idea of what looks good may differ from the next person's.
Why Long Web Pages are Better than Short Ones
Many Internet sites that try to sell you something have very long pages. Why is that do you think? Well, it appears that long, scrolling, web pages lead to more sales than short pages.
Re-Use The Links You Have When Revising Your Site!
Many times I've seen a web site undergo a revision and everything is brand new, even brand new links!You've worked so hard to get those great page ranks for all your pages and then you get rid of them? NO NO NO.It's the same reason why people buy "expired domains".
How To Create A Stunning Drop Capital Effect On Your Web Pages
Drop Capitals are frequently used in many newspapers, books and magazines in the offline world. You will frequently see the large capital letter sinking down into the first paragraph of articles, stories and chapters in the majority of publication you come across.
What Your Website REALLY Says About You And Why It Matters
Everything you say and do says something about you. This has never been more true than in a text based environment like the Internet.
Be Inspired to Create Better Websites
Being a writer, when I was asked to do some research into what makes a good website, of course I straightaway went to check out all of my favorite authors. After sifting through a few standard sites I remembered to look at one of my all time respected writers-Paulo Coelho.
Affordable Website Design In Manchester
If you have a business, big or small you may be thinking of getting yourself a website.The world wide web is another way of spreading your message or selling your product.
Creating Quality Websites
Websites, there are literally billion of them out there in cyber-space. How many of them do you go to and just think this is boring, bland, or hard to use? It seems like too many to mention.
What to Avoid to Make Your Website Design Effective
The effective design is this one, which is maximum simplified, conformable to your users because they are your main purpose. This one, simply and clearly announcing what is your website about.
5 Easy Ways to Improve Your Website
When designing your website, remember to avoid useless and confusing features, however "cool" they may seem to be. Usually, keeping things simple and consistent are the best way to go.
Web Design for Dictators
No question about it, web design is an art. Finding the right blend of style and usability is a delicate balance that few, if any, fully master.
Do You Want To Save Time With Your Web Design?
It starts off simply; a few HTML pages, a few hyperlinks, some affiliate links. Your mother is proud of her clever son.
Immutable Laws Of Effective Navigation - Part 1
The first immutable law of effective navigation: It's gotta be readily available.Visitors should not have to hunt for your navigation or wonder where to find it.
14 Ways to Add Content to Your Web Site - Part 2
7. Create high quality content - make clear points with each paragraph you write.
Click here to
Find used office equipment in Ohio at www.OfficeJax.Has.It
Find the best fleamarkets at www.FleaMarketWorld.Has.It
Find electric powered vehicles at www.NoGas.Drives.It
Find advertising supplies below wholesale in Akron, Ohio
Akron University of Akron university housing available
Text Link Ads