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Do-It-Yourself or Hire a Professional Designer

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Web Site design TIPS
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Remember your vision for your company and the brand or statement you want to make when any of your current or potential customers come in contact with you. You have to impress them in all the ways you connect with them.

DIY (Do-It-Yourself)

?? Knowledge is Power
    I highly recommend reading and
    learning about graphic/web design.
    It's a good idea in a long-term sense
    whether you do design projects yourself
    now or hire in the future. You will be
    able to communicate more effectively
    to your graphic professionals when
    your business is ready to outsource.
    By learning design techniques, it will
    help you organize how to present
    your image to your target market.
    The most important lesson to remember
    is if you start your design project,
    don't forget about Quality. I may not
    call myself a copywriter, but I do write
    my own content and persuasive
    marketing materials... But I feel fairly
    confident about my copy because I
    have taken steps to learn about writing
    copy that sells and you can do the same
    for design. Read books. Take classes.
    Learn the software.

?? It's an affordable route
   Nothing is more affordable that pulling
   up your sleeves and doing it yourself
   especially if you don't have a budget to
   spare on outsourcing.

?? It gives you instant gratification
   It's nice to have control and once your
   learn the tricks of the trade, you can pat
   yourself on the back for a job well-done.

Hiring a Professional

?? How much time do you have?
    Designing your marketing materials
    (website, business card, stationary,
    ezine, postcards, etc.) is not just about
    learning about the graphic design
    software and, in the case of web design...
    learning HTML. Your designer will know
    how to harness color theory and how to
    organize your content & information to
    readable chunks, allow your viewers to focus
    on the important benefits, evoke a certain
    feeling or thought, and add supporting
    graphics that clearly and effectively
    communicate your message.

?? Don't you want to concentrate on business?
    When you are a small business, you probably
    play the role of sales, customer service,
    accounting and need to concentrate on
    strategies to build business. Hiring lets you
    make the decision to take your business to
    the next step, communicate your wants/needs
    but then hand it off to someone who can
    effectively and productively implement the

?? You do care about quality, right?
    You get what you pay for. A quality designer
    will only want the best for you and your
    business. They live off long-term relationhips
    and want great testimonials from you.

?? Don't think "service provider".
    Think long-term partnerships.

With over 100+ websites designed in the past 4 years, Maya Sunpongco is your Chief Imagination Officer for Design Insomnia, in San Diego, CA - an internet/web graphics firm that harnesses the "Power of Design to Communicate." She supports women-owned businesses and is a member of the National Association for Female Executives and the Professional Women's Network.


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Five Web Design Trends To Kick Off 2018 - Forbes
Forbes Communications Council Communications, PR, public affairs & media relations execs share tips. Opinions expressed by Forbes Contributors are their own. Post written by. Amahl Williams. Vice President of Smarketing for Pluris Marketing · Amahl ...

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Top Web Design Companies Recognized for Excellence by 10 Best ...
PR Newswire (press release)
SAN FRANCISCO, March 14, 2018 /PRNewswire/ -- Businesses and their brands rely on heavily on their web presence to capture the eyes and attention of target audiences. That is why so many turn to one of the web's largest online industry magazines for ...

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Web Design Specialist
We are looking for a smart, self-starter who loves to learn and get stuff done. Function 5 is a full-service website hosting and design company that is disrupting the market. We believe that all businesses should have great looking websites. With our ...

South Florida Business Journal

About the List: Web design trends revolve around consumer wants
South Florida Business Journal
So, it comes as no surprise that the top current trends in web design all revolve around the way an audience directly interacts with a website. Consumers want their sites to be responsive, mobile-friendly, visually appealing and have a direct focus ...

Practical Ecommerce

19 Free Web Design Tools from Winter 2018
Practical Ecommerce
Utilizing free resources from the design community is a good way to add value to your website. Here is a list of new web tools and design elements from winter 2018. There are designer and developer apps, fonts, content tools, and more. All of these are ...


Use These Web Design Tricks to Grow Your Business Exponentially
Growing any business is, well, tough business. You've got your hand in every pot while simultaneously wearing every hat. You're worrying about marketing strategies, product creation and growth plans, all in the same day. Related: 39 Quick Ways to ...

Designmodo (blog)

Trending Ways to Use Color in Web Design
Designmodo (blog)
Color is a staple design element we see everywhere in our lives such as on every website we visit or app we use. Right now you're seeing the colors of Designmodo. If you're reading this article on a “read it later” kind of app you're seeing the colors ...

BYU-I ranked best for online web design degree
Post Register
“BYU's fully online BS in Web Design and Development degree readies its students for careers in such diverse fields as information technology, advertising, corporate communications, and more,” the website said. “Depending on the amount of transfer ...

Web design startup features live conversations
GRBJ 3-5-18 · DeVos Place, arena income trends upward · ICE's presence increases in West Michigan region · Subscribe Now! Home » Web design startup features live conversations. Marketing, PR & Advertising, Small Business & Startups, and Technology. Web ...

HTML Goodies

Top 10 Web Design Trends for 2018
HTML Goodies
According to Brad at Dallas Web Design, "Asymmetric layouts are a trend I expect to explode in 2018. Almost every design client wants to "stand out or be different." A constant request we hear more and more from clients, is, 'Can it be less boxy ...

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