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Do-It-Yourself or Hire a Professional Designer

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Remember your vision for your company and the brand or statement you want to make when any of your current or potential customers come in contact with you. You have to impress them in all the ways you connect with them.

DIY (Do-It-Yourself)

?? Knowledge is Power
    I highly recommend reading and
    learning about graphic/web design.
    It's a good idea in a long-term sense
    whether you do design projects yourself
    now or hire in the future. You will be
    able to communicate more effectively
    to your graphic professionals when
    your business is ready to outsource.
    By learning design techniques, it will
    help you organize how to present
    your image to your target market.
    The most important lesson to remember
    is if you start your design project,
    don't forget about Quality. I may not
    call myself a copywriter, but I do write
    my own content and persuasive
    marketing materials... But I feel fairly
    confident about my copy because I
    have taken steps to learn about writing
    copy that sells and you can do the same
    for design. Read books. Take classes.
    Learn the software.

?? It's an affordable route
   Nothing is more affordable that pulling
   up your sleeves and doing it yourself
   especially if you don't have a budget to
   spare on outsourcing.

?? It gives you instant gratification
   It's nice to have control and once your
   learn the tricks of the trade, you can pat
   yourself on the back for a job well-done.

Hiring a Professional

?? How much time do you have?
    Designing your marketing materials
    (website, business card, stationary,
    ezine, postcards, etc.) is not just about
    learning about the graphic design
    software and, in the case of web design...
    learning HTML. Your designer will know
    how to harness color theory and how to
    organize your content & information to
    readable chunks, allow your viewers to focus
    on the important benefits, evoke a certain
    feeling or thought, and add supporting
    graphics that clearly and effectively
    communicate your message.

?? Don't you want to concentrate on business?
    When you are a small business, you probably
    play the role of sales, customer service,
    accounting and need to concentrate on
    strategies to build business. Hiring lets you
    make the decision to take your business to
    the next step, communicate your wants/needs
    but then hand it off to someone who can
    effectively and productively implement the
    project. 

?? You do care about quality, right?
    You get what you pay for. A quality designer
    will only want the best for you and your
    business. They live off long-term relationhips
    and want great testimonials from you.

?? Don't think "service provider".
    Think long-term partnerships.

With over 100+ websites designed in the past 4 years, Maya Sunpongco is your Chief Imagination Officer for Design Insomnia, in San Diego, CA - an internet/web graphics firm that harnesses the "Power of Design to Communicate." She supports women-owned businesses and is a member of the National Association for Female Executives and the Professional Women's Network.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONMORE RESOURCES updated Sun. October / 22 / 2017


Quartz

I planned a stress-free bachelorette party using a key principle of web design
Quartz
The stress of planning and executing a bachelorette party is an American rite of passage—satirized in The New Yorker and movies like Bridesmaids and Bachelorette. People say yes to extravagant getaways when they want to say no. The plan gets ...



Syrian Immigrant Teaches Free Web Design Classes for Refugees
GlobeNewswire (press release)
TORONTO, Oct. 19, 2017 (GLOBE NEWSWIRE) -- Today Rosaline Digital Marketing is hosting a web design training programme for refugees and new ...

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TNW

How visual web development can change the landscape of web ...
TNW
Web design has been changing constantly since its big boom in the mid 1990's when JavaScript hit the scene to provide more dynamic, engaging websites.
A Fresh Web Design Offering Customized and Affordable Web ...Digital Journal

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10 Principles Of Great Music Web Design
hypebot.com
1 When it comes to cultivating a professional online presence from which to market your music, a well designed website is absolutely essential. Here we look at some key principles to keep in mind when putting together a website for your band or artist.



HuffPost

3 Web Design Mistakes That Lead To Millions In Lost Revenue
HuffPost
So, you've started your own business; put all your ideas out into the world and now you're waiting to hit it big time. But, are you seeing the results you were hoping for or has business been slower than expected? Well, if it's the latter then perhaps ...



Weekly Register

ACI Simplifies Digital Banking with New Responsive Web Design, Powered by Industry's Most Extensive API Library
GlobeNewswire (press release)
NAPLES, FLA, Oct. 17, 2017 (GLOBE NEWSWIRE) -- ACI Worldwide (NASDAQ: ACIW), a leading global provider of real-time electronic payment and banking solutions, today announced the next generation of its flagship enterprise digital banking solution, ...
suwinski jan - SEC.govSEC.gov
Aci Worldwide, Inc. - ACIW - Stock Price Today - ZacksZacks Investment Research

all 42 news articles »


Common web design & UX flaws/questionable choices today
SitePoint
A simple topic for sharing some design and user experience problems that you see too often on websites today. Obviously, this is subjective and what one person considers a problem, another person may not. You may elaborate on why exactly it's a problem ...



A direct approach to web design and user experience for hotels
Tnooz
The experts also highlight an often forgotten aspect of web design — accessibility. It's essential that your website works for all potential users, but often some features, for example fast-changing or animated images, can cause problems for people ...



Jewish Journal

Web Development Changing the Climate of Web Design
Jewish Journal
Just like the fashion industry, web development goes through trends, which in turn affect the world of web design. Every year, new trends and technologies emerge that web developers and designers should keep up with. Besides that of new technologies, ...



Best Sydney Web Design Firms Selected for October 2017 by 10 Best Design
PR Web (press release)
Using complex and advanced algorithms for finding the cream of the crop in web design, awards organization 10 Best Design has named G Squared Web Design as the top winner of its Best Sydney Web Design Firm awards for October 2017.


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