We would like to thank the local libraries, schools, and universities for recommending students
to visit us when doing research on any of our information topics.
Are you getting results from your business blog? Is it getting harder for you to spend time on your blog because you're just not seeing how it is going to pay off? If so, you're not alone. Hundreds of blogs are started each day and many of them are abandoned after several months because it takes time and energy to keep a good business blog going.
Make no mistake, blogs are a great tool for building community, interacting with potential clients, and marketing your services. And, it's not enough to set one up and post occasionally. You have to use it effectively to drive traffic and gain readership.
We've discovered several common mistakes professionals make with their blogs. Mostly, they aren't using some the features available to them with their blogging software, because it hasn't been sufficiently explained. Eyes glaze over with the mention of RSS, pinging, trackbacks and permalinks. Professionals may be ignoring these things, hoping they don't really need to know. But they do if they want results from their business blog.
Here's a list of what we found on a recent trip around the professional business blogosphere:
1. Not posting frequently enough. (Recommended: 2-3 times a week.)
2. Content is not focused, and the target audience is not clearly defined.
3. Posting articles that are too long, instead of using extended post features.
4. Not linking profusely (because the professional isn't researching their field on the internet).
5. Poor spelling, bad grammar and typos.
6. No name of author in tag line or on side bar.
7. No author photo.
8. No signature or name in the footer; no way to tell who wrote post on a multi-author site.
9. No subscription form; no way to get blog updates through RSS or email.
10. No way for readers to leave comments and use trackbacks.
11. Too many categories or none at all.
12. No information about their business services and products.
13. Calendars for no reason at all (what is the point of those calendars anyway?).
14. Blog isn't submitted to blog directories.
15. Not pinging each time a new post is published.
16. Not using trackbacks referring or linking to other blogs.
17. No blogroll or list of favorite blogs or websites.
If you're considering using a blog to build your business, optimize it by taking time to learn the features and steps that will ensure success. A blog is like any other marketing tool - you've got to use it correctly to get positive results.
Here are a couple of suggestions:
1. Get an ebook and take the time to learn about your blog software or hosting provider.
2. Hire a professional blog expert to coach you on how to rev up your blog.
Denise Wakeman and Patsi Krakoff are two blog experts who have teamed up to form The Blog Squad (http://www.fixmyblog.com). They provide advanced training and coaching for professionals who want to beef up their blog for marketing optimization. Each month a blog is selected as Blog of the Month and undergoes a rigorous makeover. At the end of the month, the blog must pass the Blog Squad Seal of Approval to be certified a success. Patsi and Denise also publish a popular blog at http://www.buildabetterblog.com.
If you're a social media manager, Facebook Page admin or digital marketer, here are five ways to send more organic traffic with Facebook Messenger bots.
For many of us the possibility of working from home is a faraway dream. Earning an income from home is a boon, and the truth is that it can be done.
There is so much to like about the SEO community. As our Executive Editor Danny Goodwin puts it: “SEO is such a giving community. We share strategies, tactics ...
Want to find out how you can make the most out of chatbots on Facebook Messenger? Listen to this edition of Search Engine Nerds now.
When she took the stage, Malala Yousafzai said she was in Sydney to stand for the 130 million girls who were not in school around the world.
Digital marketing certification is becoming critical for aspiring (and even seasoned) marketers. Here are seven reasons why you should get certified.
Update: Google confirmed this isn't exactly true. We are leaving the original story below as is but you can check the update here.] According to a...
Facebook is taking steps to reduce the reach of sensationalist and provocative *content*. In other words, Facebook's news feed algorithm will be demoting what's ...
When Google Reader was retired in 2013, many people lost their favorite way to keep up with new posts from their favorite news websites and blogs.
I chanced upon an ancient backup of my RSS feed subscriptions, a cold hard stone of data from my time at Wired in the mid-2000s. The last-modified date on the ...
Uniindia: Srinagar, Nov 16 (UNI) Reacting to statement of union minister Dr Jitendra Singh that National Conference (NC) owes an explanation to people of ...
Not every idea is a winner. And not every winning idea will last forever. From Google+ to Tumblr por.
RSS was a revelation for blogging and online media; we got our first RSS feed in 2001 and I have relied heavily on RSS feeds to write this site (and stay ...
Following a request on the Bureau Local Slack channel (join here) I created a tutorial on how to create a Slack bot which would post alerts whenever a new ...
Finding Microsoft-authored product and strategy information is becoming increasingly challenging. Here are a few resources that might help.
The 29-year-old woman accused of running BU has been taking medication to cope with the stress.
In 2013, Jason Kottke wrote a prediction for Nieman Lab's year-end roundup: “The blog is dead, long live the blog.” Kottke was then (and still is) owner of one of ...
In today's competitive SEO landscape, the spammy link building tricks of yesteryear won't cut it. Right now, it's all about producing quality *content* that will ...
It's commonly wondered, searched, and debated by anyone who works with website *content* and copy: What's the ideal blog post length for SEO? The answer ...
Blogs are back! At least, they seem to be making a resurgence as we try to disentangle ourselves from the predatory social media platforms that took all the ...
Welcome to our new home on the web! For those of you who are longtime readers of Starts With A Bang!, I welcome you to our new location! And to those of you ...
If you feel like you are just throwing darts trying random marketing schemes then understanding what a marketing funnel is can really help. In this po.
Andy Crestodina talks about the latest blogging statistics and trends. He also shares insights on why long-form *content* is better and why there's great value in ...
There are some big benefits to having and maintaining a blog for your business, especially if you can get people in your audience to actually read and follow it.
Starting a blog for your brand? WordPress, Tumblr, and Blogger are all popular options, but which one is best suited to your organization's needs?
Hi, my name is Ovidiu Mantoc, a passionate level designer with +3 years working on professional and personal projects. I am currently working as a level ...
ANOTHER DAY, ANOTHER Irish blogging scandal. A minority of Irish bloggers have been criticised by an Instagram account for appearing to sell clothes that ...
The Tanzanian high court has given a temporary ruling against new internet regulations that charge bloggers to publish *content*.
For brands and businesses, there's no doubt that *content* marketing is one of the best ways to attract and engage customers. Having a solid *content* strategy in ...
Back in 2014, before SteamSpy, I wrote this article about using Steam's review count to estimate sales. Then SteamSpy came along and we all used that instead.
Most of us are active at a number of social media sites. And I bet, we all have a blog (or several blogs). You are very likely to be eager to share what.
If you're new to using chatbots to broadcast messages in Facebook Messenger for up to 8x higher engagement rate than email, you've found the place to start.
There are many different destinations that audiences can listen to your podcast. As a podcaster, you want to make sure your it is available everywhere your.
Links remain one of the most important Google ranking factors. Earlier this year, Ahrefs studied almost 1 billion webpages and found a clear correlation between ...
Grant Shonkwiler worked as a producer on Fortnite, Doom, and Rage. In this talk he chronicles his journey from college, to lead designer on small mobile games ...
SCRUTINY SURROUNDING THE Bloggers Unveiled Instagram page has been intensifying with every passing day. bu1 Source: BloggersUnveiled/Instagram.
What is RSS? We explain why RSS is not dying and why it is still important. For small business owners and bloggers, we explain the benefits of RSS feeds.
Tumblr just fixed a flaw that could have revealed much more than bloggers were comfortable with sharing. A security researcher talking to the social site (which...
Command and Conquer Rivals is the latest in the strategy genre to show up on mobile, but it also represents the biggest problem with trying to simplif.
A comprehensive primer on how to get started with roguelike development, guidance and tips in 5500 words and 84 images. (A text version of the open.
HAVE YOU EVER followed an Insta account from its conception, and felt personally betrayed the day that a #ad appeared in their caption? kyliejenner Verified ...
My very first blog post was September 2008. A lot has changed since then—I started and completed a PhD program at the University of Hawaii (where I met my ...
Vishnu Viswanath, 29, and Meenakshi “Minaxi” Moorthy, 30, fell from Taft Point, a popular overlook at the park.
Union Textile Minister Smriti Irani on Tuesday took to micro-blogging site Twitter to clarify the remarks made in relation to the Supreme Court's stand on the entry ...
Working in the SEO field is exciting, but it's not all fun and games. Here are three challenges SEO professionals face and how we can address them.
Tumblr said on Wednesday that it acted quickly to fix a bug on its blogging site that left user data exposed. The New York-based company added that it couldn't ...
Let's talk about social media automation, RSS feeds & get a comprehensive how-to on dlvr.it. An RSS feeding tool to automate posts to your social media.
Pranab at RSS event: "There have been many debates about Pranab Mukjherjee attending the event but we do not consider anyone different from ourselves.
LAST OCTOBER, BLOGGER Leanne Woodfull penned a strongly worded open letter to her fellow influencers and bloggers condemning them for their silence ...
The Twitter CEO wants the site to be known as 'the place where the news gets the news.
I just got back from a trip to Boston where I took part in several roundtable discussions with indies and Valve that were mostly about how to make games that ...
Socialist Denmark Now Turns to Christianity - Campbell Campbell-Jack Ph.D., Mercatornet+++. I Will Not Leave the Catholic Church, This is Why – Rebecca ...
Read more about Sardar Patel banned RSS, claims Congress on Business Standard. On the 143rd birth anniversary of freedom fighter Sardar Vallabhbhai Patel ...
Bloggers often ask me, what is thing called RSS and is it something I need for my blog. I tell them, only if you want more people to read your blog. RSS Feeds are ...
The summary of tips and tricks used in Graveyard Keeper to make different graphical effects and apply them on a pixel art picture.
Publishing quality, relevant *content* is arguably the best form of inbound marketing a brand can engage in. And yet, the numbers don't totally reflect that. In 2017 ...
From the ideas to decoration inspiration, these 6 entertaining and design blogs will help you throw your best party ever.
A couple of years ago, we applied for an SBIR grant to the US Department of Education. Our explicit goal was to create a sequel to Alphabear that woul.
Holland is home to a thriving community of journalists and bloggers who cover criminals and the drug trade. Those writers are often targeted by their ...
Data shows that blogging and blogs are on a downward trend and podcasts are gaining popularity. *Content* consumers are increasingly turning to podcasts for ...
Gritty blogs have given way to staged Instagram photos.
Because our games don't always get the in-depth testing we require, menus and settings often don't get a proper review. This handy checklist should he.
A friendly rivalry between two women vying for control of the lucrative horse-drawn carriage business on Kansas City's country club plaza, becomes increasingly ...
The recently released game Marvel's Spider-Man has interiors behind windows in many buildings. This looks great and it seems to be done using a rendering ...
Self-proclaimed spiritual and social activist Swami Agnivesh was allegedly attacked by a mob in Jharkhand's Pakur district.
Whether you own a blog or follow a number of RSS feeds, you probably share your favorite articles on Twitter to bring them to a larger audience. Twibble takes ...
Search engines, social media, and influencers have redefinded media coverage. Check out new (and old) ways to get publicity and stand out.
At least since the death of Google Reader in 2013, the conventional wisdom has argued that social media, rather than independent websites or blogs, is the key ...
The account claimed to hold bloggers and social influencers accountable for misleading their followers.
New Delhi, June 22: A day after a passport officer in Lucknow was transferred for allegedly humiliating and shaming an inter-faith couple, a Rashtriya ...
The women behind the "mommy blogging" revolution are making a lot of money through sponsored *content* and Instagram. Here's how.
One year ago I failed to ship 700 units to stay in business. Now I'm working on my next game after releasing a major update to the original one. A fai.
Retrospectives are a powerful tool for Producers, but they're often underused. In this blog I outline how I run retrospectives and why I believe they'
This fashion-filled weekend took a heartbreaking turn for many influencers in the blogging community. Style star Kyrzayda Rodriguez, who had been battling ...
Whenever I bring up big questions about the future of the games industry I can't help but feel like the village idiot. But I guess Thursday evening is as good a time ...
Here's everything you need to know for the eighth annual Blog Awards.
But the biggest stars of the mommy Internet now are no longer confessional bloggers.
With every game launch, key scammers come out of the woodwork. These 10 tips will help you spot them, so you can be confident you're sending keys to.
Latest in the series about how to make a playable on Discord RPG: this time we talk about techniques for promoting your server, including social media.
Google on Friday announced the release of its latest Android app in India, Blog Compass. This new app aims to provide a one-stop shop for bloggers in the ...
I worked QA at Telltale games during Tales from the Borderlands, Game of Thrones, and Minecraft. I was a regular QA tester, and it was my first job in.
Recently, a colleague who's been in the industry forever - but never involved in the hiring process - came to me with a conundrum. It went something like this:.
We took a look at the results of a year delivering only excerpts to RSS, and we realized it didn't help. So, we're going back, and we hope you enjoy!
It took a lot of time to create assets to publish our game, Pendula Swing, on various online services such a Steam, Facebook, Twitter, Discord, YouTub.
Not Exactly Rocket Science, authored by a certain Edmund Yong. Congratulations Mr. Yong, but I will admit being less than surprised. Update: And also ...
“Mom, how do all these people know me?” It was near the holidays three years ago when my children started realizing they lived their lives in the public sphere.
Organic blog promotion is a tactic that trips up many *content* creators since there is rarely one sure-fire to get increased traffic. Some of the strategies marketers ...
When you start your first game of Assassin's Creed: Odyssey you're asked if you want to enable 'exploration mode'. Exploration mode tweaks the HUD to make ...
How do you optimize for Seznam, the second largest search engine in the Czech Republic? This guide will teach you Seznam SEO best practices.
Finding playtesters who'll play your game weekly online is really difficult. But should you? This post discusses why you should not let the same peopl.
It's been almost 7 years since I quit my last job. Back in 2011 I was a freshly baked postgraduate in Melbourne. I was entering my 30's and the indie game ...
Match-based single-player games have an inherent efficiency advantage over more linear formats. However, this advantage is threatened by a specific de.
Sunless Skies creative director Paul Arendt talks about reconstructing the first region of the game to make exploration more meaningful and terrifying.
Eight years in development, 2016's DOOM was a long awaited return for the franchise. I take a look at the AI toolchain adopted in the game, where it.
At Failbetter we invest a lot of time in ongoing marketing of our games. We review our store copy and look for ways to polish and improve our store presence ...
Not sure how a broad core algorithm is different from a major Google algorithm update? Here's how they differ, plus how to recover from a core update.
Kathy Hoffman and Frank Riggs are putting up a spirited fight to become our next Superintendent of Public Instruction. Their campaign websites are filled with...
The design principles underpinning Breath of the Wild's open world come from what may be a surprising source: urban planning. This article examines ho.
A look at games from the dual processes of bringing order and wreaking chaos.
Guest blogging improves your brand awareness and SEO authority. It also increases your website traffic and leads. Here's how to use guest posting to earn ...
Why Use RSS?
So why use RSS? Well, I can find a whole lot of reasons why. Although I'm not technically inclined I do understand the power behind syndication.
7 Tips for Choosing the Right Blog Software for Your New Blog
Choosing the right blog software for your new blog requires that you ask yourself some questions and make a list of all of the features and tools you need as well as your budget. Once you have this information written down you will be prepared to start shopping for blog software.
Using Feedburner to Add Statistics to Your RSS Feed
Out of many of the free RSS and blogging services that I have tried one of the most useful has been Feedburner. Feedburner allows you to publish your RSS feed and provides circulation statistics about your RSS feed.
Blogs and Networking
In the middle 1990's everyone started talking about needing a website. Now, the new "must have" is a web log or blog.
Blogging Your Way To Success Part 3
(Continued from Blogging Your Way To Success Part 2)You have already set up a blog. You have at least 20 pages of content.
Using RSS Feeds to Set Off a Traffic Explosion
RSS, or Really Simple Syndication, is the perfect answer to your needs for sharing and distributing content. The way this works is webmasters can share bits of code with one another that give them access to the others forums, newsletters, blogs, information, news, and the like.
7 Questions To Ask Yourself BEFORE Staring A Business Blog
Blogging is the latest buzzword in online marketing and PR. But with so many marketers jumping on the blogging bandwagon, few people are giving a thought to whether blogs are really up their alley, or taking the time to consider the best ways of going about it.
Make Money with Your Own Blog
Well, basically, setting up a blog means that you are creating a little space of your own on the Internet where you can make posts about anything that interests you. Of course, if you are going to be blogging on a variety of topics, the best way to make money with it would be to have different blogs for different topics otherwise your blog will be just one big jumbled mess that nobody would want to read about.
How to Use a Blog to Dramatically Improve Your Web Business!
A blog is an online journal in which the author publishes his or her thoughts and opinions on a subject which interests them. A good blog will be updated frequently with new points of interest which the blogger (author) and readers can discuss.
Why you should be using RSS
RSS opens up a whole new channel of communication between you and the browsing public. If at the moment you do not have an RSS feed then there is a whole community of people who do not know about you.
5 Secret Benefits That Bloggers Love And Enjoy
1: Building Trust RelationshipsBlogging allows bloggers to share their expertise and knowledge with a very large audience. Building a loyal audience is something that every small business owner would love to accomplish and bloggers are able to do this by simply sharing their thoughts using their business blogs.
Email, Instant Messaging, Blogs, RSS, Forums and Listservs: What's Next?How do we keep Internet communication simple? Let's start by taking a look at the different methods used to communicate on the web. It is important to understand the nuances and benefits of the different forms.
The Art of Business Blog Writing
"It is precisely minds of the first order that will never be specialists. For their very nature is to make the whole of existence their problem; and this is a subject upon which they will every one of them in some form provide mankind with a new revelation.
How Can RSS Feeds Help Your Online Business?
So who should I use RSS Feeds? How can it help with my online business?1. RSS Feeds allow you to deliver your newsletter/message directly to the desktop of your subscribers and readers, BYPASSING email.
Get Website Visitors From Blogs
Blogs are becoming more and more popular. The word "blog" is short for web log.
Amazing Information About Blogging
A few months back, at the ITEA conference I saw this guy sitting next to me typing constantly into his wireless laptop. He was making notes on what the speakers had to say, was finding relevant links and then hitting the send key - instantly updating his Web site.
Why Every Site Needs RSS
RSS or 'Really Simple Syndication' is not just for Blogs and News sites. Every website can benefit from this newly popular technology.
Five Ways A Blog Helps You To Market Your Business
Want to advertise online without spending a fortune? Get a blog.If you're an Internet marketer, you need a blog, because:* a blog helps your site to rank higher in the search engines; and* a blog expands your customer base.
Internet News Services Explode Online
It seems no matter how much information comes available online, people thirst for more.To illustrate this point, just take a look at all the online news services sprouting up on the web like garden weeds.
5 Reasons Why Your Site Needs to Publish a News Feed
It seems like everyone is talking about RSS Feeds. They've been around for years but the buzz is up about them as the technology continues to go mainstream.
Ohio Unclaimed freight outlet
Find used office equipment in Ohio at www.OfficeJax.Has.It
Find the best fleamarkets at www.FleaMarketWorld.Has.It
Find homes for rent
Find electric powered vehicles at www.NoGas.Drives.It