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13 Steps to Successful Blogging


Blogs can be a very marketable and very profitable tool if used correctly. Profiting from blogs is just a matter of grabbing the attention of an audience and not doing any actual salesmen selling. In this article you will learn the 13 most essential steps to successful blogging.

1) Where to start?

You should begin your blog with a free blog hosting service such as Journal Home or Blogger. Starting with a free blog hosting service allows you to begin blogging instantly without having any advance knowledge of scripts, hosting, or programming. It allows you to focus on your content and not the internal maintenance of the blog. The best benefit of starting with a free service is, in the case your blog doesn't become successful you do not lose any money or are you left holding the bill. The great thing about a blog is that they are organized in chronological order, your latest entry is displayed first. When your blog traffic grows greatly and you are ready to upgrade to your own domain then you can simply make your last blog entry the announcement of your "move". Simply add a last entry stating that your blog has "moved" and type the new blog URL address. Which directs visitors to your new blog site, keeping your following, without a major inconvenience to anyone. Upgrade as you need to...but only when you need to!

2) Niche

A niche is a targeted product, service, or topic. You should first decide on a product, service, or topic which interest you. Choose an area which you can enthusiastically write about on a daily basis. You can use keyword research services like Google Zeitgeist or Yahoo! Buzz Index to find popular searched topics. It does NOT matter if your topic is popular as long as there is a audience for your topic and the topic is precisely focused then your blog should be successful. Anything can be considered a niche as long as it has a target audience no matter how large or how small the audience is. A blog about your cat can be a niche or a blog about the species of the cat family can be a larger niche market, if there are people who are interested in hearing about your cat or the species of the cat family...you can even choose to build your audience for a market which an audience does not exist, but first you must build your blog.

3) Update Daily (nothing less)

This step is a must and not a suggestion. Updating your blog daily not only keeps your blog more interesting to readers, but it also gives your blog fresh content on a day to day making it more appealing to search engines. Not updating your blog on an occasional holiday or one day here and there is understandable to most, but missing days at a time or weeks is unacceptable and will most likely result in your blog being unsuccessful. To keep your blog traffic and retain your visitors interest it is a must to update your blog daily with multiple entries. You should try to update your blog everyday with at least 3 or more daily entries. The best way to accomplish this is to set aside 1-2 hours a day for tending to your blog and adding new entries. It may even be wise to schedule a set time which you dedicate to your blog each day. Give yourself work hours and treat your blog as a job, what happens if you don't come to work for days or weeks...you lose money or worse you get fired! Same applies here...if you don't update your blog for days or weeks you'll lose visitors.

4) Traffic

It's no secret. You must have traffic to profit from blogs. There are numerous ways to build traffic. Paid advertising, free advertising, viral marketing, search engine marketing, RSS/XML feeds, and word-of-mouth. You should always use your blog URL address in the signature of your email, forum discussions, message boards, or any other communication media. You should submit your blog URL address to search engines and blog directories. You should submit your RSS/XML URL feed to blog ping services like Technorati, Ping-O-Matic, and Blogdigger. You should confidently share your blog with family, friends, co-workers, associates, and business professionals when it relates. Many blogs can be considered as a collection of articles, for this purpose you should submit your blog entries (those that are valuable and lengthy articles) to content syndicators like GoArticles.com or ArticleCity.com. Once submitted your articles can be picked up and published by others. The trick is to make sure you include your Blog URL address in the "About the Author" passage. What this does is create link popularity and backlinks for your blog, when someone picks up your article from the syndication then publish the article on their website the "About the Author" passage is included with each publication and the link you included is followed, crawled, and indexed by search engines. Imagine if your article is popular enough or controversial enough to produce 10,000 publications across the web. The search engines is bound to find your site in no time with that many publications and credit you a authority on the topic, in return increasing your rank on search engines. The small effort of writing a well written article is rewarding. You should try to write at least 1 full length article every week for syndication and submit your article to at least 10 article syndicators.

5) Track Your Blog

How do you know if your blog has traffic? Just because no one is leaving comments doesn't mean your blog isn't growing. Many visitors do not leave comments but they are returning visitors. I know it sounds crazy but with blogs people are more interested in what "you" have to say! Many visitors do not comment their 1st, 2nd, or 3rd time. Some do not comment at all, but are active daily visitors.

Tracking your blog does not have to be overly sophisticated usually a simple free page counter like StatCounter.com or Active Meter will do the trick. Install (copy/paste) the code into the html of your blog template and start tracking your visitors. Its better to use a service which gives you advanced traffic analysis, such as keyword tracking information, referral information, and search engine information. Visitors, returning visitors, and unique visitors should be standard for any page counter service you choose.

6) Listen to Your Audience

When using the proper page counter you should begin to see how others are finding your blog and if through search engines then which keywords are being used to find your blog. If constantly your blog is being found by 1 or more keywords then focus your blog around those keywords to make it even more powerful. When writing entry titles and entries use the keywords as often as possible while keeping the blog legible and interesting.

7) Multiple blogs

Use multiple blogging accounts to attract more people. This means you should have a blog with JournalHome.com, Blogger.com, LiveJournal.com, Blog-City.com, tBlogs.com, etc. The more blog accounts the better. You can copy/paste from 1 blog to all others. Having different blog accounts is like having a publication in different newspapers. This enables you to attract more visitors and this also increases the chance that 1 of your blogs will be in the search engine results for your focused keywords.

8) Short & Concise

Aside from the lengthy article a week for syndication and publication your blog entries should be short & concise (if you can help it). Sometimes there are exceptions to the rule and you have no choice but to blog lengthy entries, but try to avoid this as much as possible. You do not want your blog entries to become hours of reading. Visitors like to easily find information and skim through your entries. It is good to be detailed and provide useful information, but do not include useless information or run away sentences that veer away from your topic.

9) Digital Art

Try to include non-advertising graphics, pictures, photos, and art in your blog entries. Not too much. Once a week is fine. Graphics can sometimes bring your blog to life. Of course, the content of the blog is the most important aspect and you do not want to overshadow your content with graphics, but displaying graphics can add a bit of spice to the blog. Be choosy about your graphics and make sure they fit your entry topic. You should add content with the graphic, at least a caption. Original graphics, photos, pictures, and art is recommended.

10) Keep it Personal

A blog is most successful when it is kept personal. Try to include personal experiences which relates to the topic of your blog entry. Stay away from the business style of writing. Write with a more personal style and use first-person narratives. Do not write any of your entries as sales letters, instead share product reviews and personal endeavors.

11) Interact With Your Visitors

You now have the traffic you deserve. You should begin interacting with your visitors. Create a regular theme such as: "Monday Money Tip" or "Picture of the Week" which entices your readers to look forward to each week.

Give your readers advance notice about a product, service, or topic which you are going to review and then talk about later. If the President was scheduled to give a speech then in your blog you should state that you "will discuss the speech and give your opinion after the speech airs. Comments will be appreciated".

Try your best to find exclusive information that not many have. Do not disclose any confidential or secret information which is deemed illegal or can potentially get you into trouble, but try to get the scoop before everyone else does. Such as: If your blog was about Paris Hilton (the socialite) and you had a blog entry about "Paris Hilton Getting Married" then it would be interesting to your readers if you had a actual picture of Paris Hilton engagement ring. Give your best effort to dig and search the internet for exclusive information and you will possibly come up with something useful. Your readers will appreciate this and they show their appreciation through word-of-mouth referrals. Imagine how many readers will tell their friends, family, and others about information they only can find at your blog.

12) Make Money

Once your blog has gained some real momentum and your blog traffic is increasing then it is time to start thinking about turning your traffic into profit. You should use contextual advertising, like Google Adsense or Chitika. Contextual advertising is usually text links which use the content of your blog to publish targeted ads on your blog. The payout is usually based on a pay-per-click model, meaning for ever click an ad receives you are paid a small percentage of the profits. In addition to contextual advertising it is good to also use graphical advertising such as: BlogAds.com, Amazon.com, MammaMedia, or General Sponsored Advertising.

13) You're a Professional

You're a professional now! What are you still doing with that free blog hosting service? It is time to upgrade to a domain hosted solution. You need to get a web host and choose a domain name for your blog then check its availability. Select the blogging software you wish to use, such as: Squarespace.com, WordPress.org, MovableType.org, etc. When you have your new blog domain setup and ready for traffic then it is time for you to announce your move on all your previous blog accounts. Your last entry to the blog should be a "move" announcement. The title should be "Moved" and the blog entry should state something like "Old Blog has been moved to New Blog please follow and bookmark this link for future reference: http://www.YourNewBlogDomainName.com". This way all returning visitors and new readers should not have any problem finding your new blog domain.

At the level of a professional blogger you may want to team up with 1 or more other bloggers. This will create a more interesting and more powerful blog. The old saying "two heads is better than one", more authors mean more advertising and exposure because each author will have a vested interest in the blog. The idea of a team blog is to make it profitable and rewarding for all authors, while continuing to target the blog topic and keeping the blog interesting for visitors.

Following these blogging techniques should make your blogging experience much more rewarding. There is no guarantee that your blog will become popular or a household name, but the effort should at least put you one step closer. Making money online is not an overnight experience like many may think, but making money online is definitely a foreseeable possibility. As well, growing popularity on the web is not an overnight experience, but through time, dedication, and persistence you will be rewarded with all the royalties of blogging.

About The Author

Ant Onaf is the owner and founder of http://www.JournalHome.com He is an online internet marketer, content writer, and IT consultant. Ant Onaf has years of IT-related experience and Internet-related experience. His ingenuity, dedication, and passion for technology, internet marketing, & writing have made him a monumental icon in the World Wide Web. His blog can be visited at http://www.journalhome.com/AntOnaf


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Mon. August / 19 / 2019

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Rashtriya Swayamsevak Sangh (RSS) last week held a three-day conference to outline its world view. A lecture by its chief Mohan Bhagwat appeared to signal ...


Ian Hamilton's Blog - Global Accessibility Awareness Day 2019 - Gamasutra
Ian Hamilton's Blog - Global Accessibility Awareness Day 2019  Gamasutra

Global Accessibility Awareness Day is event that takes place on the third Thursday of every May, with the goal of raising awareness about digital accessibility.


The Secrets of Skeleton and Shark AI in Sea of Thieves (Part 2 of 4) - Gamasutra
The Secrets of Skeleton and Shark AI in Sea of Thieves (Part 2 of 4)  Gamasutra

Skeletons and sharks, two distinct AI systems in Sea of Thieves with their own interesting design secrets.


Security Bloggers Network - Security Boulevard
Security Bloggers Network  Security Boulevard

Security Bloggers Network has been promoting and distributing Cybersecurity news and blogs from some of the leading experts in the security industry for over ...


FAQ on a bill (S1629) proposing The Protecting Children from Abusive Games Act - Gamasutra
FAQ on a bill (S1629) proposing The Protecting Children from Abusive Games Act  Gamasutra

On May 21, a bill was introduced in the US Senate. This bill, dubbed The Protecting Children from Abusive Games Act, is a misguided attempt to regulate loot ...


Breath of the Wild Open World Analysis: Gravity to go Forward - Gamasutra
Breath of the Wild Open World Analysis: Gravity to go Forward  Gamasutra

Analyzing the open world design in The Legend of Zelda Breath of the Wild to break down Nintendo's level design and use of topography to guide where t.


"Terrorist Fiske Jab" Revisited - Neuroskeptic - Discover Magazine
"Terrorist Fiske Jab" Revisited - Neuroskeptic  Discover Magazine

This very blog forms a large part of a newly published study on research methods blogs in psychology. The paper has a spicy backstory. Back in 2016 ...


Vasburg E''s Blog - Don't Browse ArtStation Too Much - Gamasutra
Vasburg E''s Blog - Don't Browse ArtStation Too Much  Gamasutra

Does ArtStation bring artists closer together or their art, making it more similar in the process? In this article, I discuss if there is an underlyin.


Iuliana U's Blog - Crowdfunding Without A Graphic Designer - Gamasutra
Iuliana U's Blog - Crowdfunding Without A Graphic Designer  Gamasutra

Should you spend money on a Graphic Designer for your Crowdfunding campaign or can you do it yourself? Let's find out!


Move or Die and its 5+ Year Journey to the PlayStation 4 - Gamasutra
Move or Die and its 5+ Year Journey to the PlayStation 4  Gamasutra

From “flashy” beginnings to the development swamp and finally launching a console game, this is the story of how Move or Die was made.


James Margaris's Blog - An Artifact Card Review - Gamasutra
James Margaris's Blog - An Artifact Card Review  Gamasutra

Since it was announced I've followed Artifact with the intention of writing about it. It's right in my wheelhouse - not only do I play card games but I worked on a ...


Pranab Mukherjee elucidates constitutional values to RSS, but did he also do an Advani on Congress? - Times of India
Pranab Mukherjee elucidates constitutional values to RSS, but did he also do an Advani on Congress?  Times of India

Having moved from Prez to citizen, on Thursday Pranab Mukherjee turned philosopher-politician at the RSS headquarters in Nagpur. He reminded all present, ...


Loot Box Design 2.0 – Complying with China's New Rules - Gamasutra
Loot Box Design 2.0 – Complying with China's New Rules  Gamasutra

New Chinese regulations put restrictions on how loot boxes can be monetized. Put simply, the more revenue you drive from selling loot boxes to your pl.


An enigma called Rahul Gandhi - Times of India
An enigma called Rahul Gandhi  Times of India

The Minority Department in the Congress party organisation is charged to look after the affairs of minorities that include Muslims, Christians, Sikhs, Buddhists, ...


Katarina Sostakova's Blog - AN ADVENTURE CALLED DATA ANALYSIS - Gamasutra
Katarina Sostakova's Blog - AN ADVENTURE CALLED DATA ANALYSIS  Gamasutra

What it is like to work as a data analyst in a free2play game dev studio? Walk through the week of Katarína and get a grip of her adventurous work!


Why Google killed off Google Reader: It was self-defense - GigaOM
Why Google killed off Google Reader: It was self-defense  GigaOM

Though Google Reader addicts are in mourning, they should have seen it coming. It's not the kind of product that makes sense for Google in the longer run.


Hero-U Staff's Blog - Hero-U: Rogue to Redemption Postmortem - Gamasutra
Hero-U Staff's Blog - Hero-U: Rogue to Redemption Postmortem  Gamasutra

This is our official post-mortem for our latest game, Hero-U: Rogue to Redemption. It took us 6 years to make this game, and we learned a lot from the.


Thomas Bidaux's Blog - Crowdfunding and Video Games: 2019 Mid-Year Update - Gamasutra
Thomas Bidaux's Blog - Crowdfunding and Video Games: 2019 Mid-Year Update  Gamasutra

What is the state of Kickstarter for video games in the first half of 2019?


2 women show us the power of personal choice - Times of India
2 women show us the power of personal choice  Times of India

In just one short week, we saw two high-profile Muslim women generating dramatically different debates across the country. One for being 'too Muslim'.


Content Syndication Basics: Who, What, Where, When, Why & How - Search Engine Journal
Content Syndication Basics: Who, What, Where, When, Why & How  Search Engine Journal

Is *content* syndication right for you? Let's look at the basics of *content* syndication, what it is and isn't good for, and some tips for getting started.


Thomas Bidaux's Blog - Crowdfunding and Tabletop Games: 2019 Mid-Year Update - Gamasutra
Thomas Bidaux's Blog - Crowdfunding and Tabletop Games: 2019 Mid-Year Update  Gamasutra

Following up from yesterday's blog post, you can find here the status for tabletop games on Kickstarter for the first half of 2019. As a reminder, I use the word ...


The State of the Algorithm: What's Happening to Indies on Steam? - Gamasutra
The State of the Algorithm: What's Happening to Indies on Steam?  Gamasutra

The business of making indie games has always been difficult, but recently it's become a lot harder. On October 5th, Valve introduced changes to Steam.


How single leaders will define the 2019 election: They could be decisive in battles for more than a third of the Lok Sabha seats - Times of India
How single leaders will define the 2019 election: They could be decisive in battles for more than a third of the Lok Sabha seats  Times of India

Given how closely Indian life is bound to family, the unrelenting pressure on young people to marry, and the industry that orchestrates 10 million weddings a ...


I am a Hindu so I cannot be communal - Times of India
I am a Hindu so I cannot be communal  Times of India

In his inaugural Independence day speech, India's atheist prime minister, Jawaharlal Nehru, stated that the soul of the nation had been long suppressed, ...


Josh Bycer's Blog - How I Broke Sekiro Shadows Die Twice - Gamasutra
Josh Bycer's Blog - How I Broke Sekiro Shadows Die Twice  Gamasutra

I did a complete design dive into Sekiro Shadows Die Twice and upon finishing the game, I wanted to share my thoughts on the design.


Top CRM Blogs of 2018: Countdown, Part 1 - CRM Buyer
Top CRM Blogs of 2018: Countdown, Part 1  CRM Buyer

After several years of instability on this list, 2018 saw things settle down a bit. In past years, blogs would make the list for a flurry of great posts one year, then ...


Hardcore Hard Kaur: Why single out the female rapper? - Times of India
Hardcore Hard Kaur: Why single out the female rapper?  Times of India

People don't tend to listen to rap for polite music. And a rapper going by the name Hard Kaur you expect to be hardcore. Her not very polite social media posts ...


Vasiliy Sabirov's Blog - 10 useful links for game developers - Gamasutra
Vasiliy Sabirov's Blog - 10 useful links for game developers  Gamasutra

We at devtodev collected 10 great links which could be useful for game analysts and game developers and tried to organize them in the most logical way.


The best free blogging site of 2019 - TechRadar
The best free blogging site of 2019  TechRadar

Want to start a blog, but not sure how? These free platforms are totally customizable, and will help you publish your first post in minutes.


'EWS quota is robbery of Indian Constitution … Your economic policies have failed and you are giving people a lollipop' - Times of India
'EWS quota is robbery of Indian Constitution … Your economic policies have failed and you are giving people a lollipop'  Times of India

Rashtriya Janata Dal opposed the constitutional amendment to introduce quotas for economically weaker sections (EWS) of society and is now making it into an ...


Diego Ricchiuti's Blog - Troll Games - Design a golden path - Gamasutra
Diego Ricchiuti's Blog - Troll Games - Design a golden path  Gamasutra

Troll/raging games can teach us a lot about how to the design a golden path and how use it to motivate the players.


Stanislav Costiuc's Blog - What Is A Meta-Game? - Gamasutra
Stanislav Costiuc's Blog - What Is A Meta-Game?  Gamasutra

A question I hear pretty often is, What is a meta-game?. There are two pretty similar but also quite distinct and different answers which we're going.


Await the Ayodhya verdict: Why orchestrated attempt to pre-empt the judicial verdict subverts the rule of law - Times of India
Await the Ayodhya verdict: Why orchestrated attempt to pre-empt the judicial verdict subverts the rule of law  Times of India

Well-orchestrated public statements with high decibel levels seem to be polluting the environment as we await the Ayodhya title suit to be listed before an ...


Revealed: The Most Demanded Languages For Game Localization (H1 2019) - Gamasutra
Revealed: The Most Demanded Languages For Game Localization (H1 2019)  Gamasutra

FIGS is not enough for game localization any more and has been joined by zhCN+brPT+RU to create a “Magnificent Seven Standard” in the loc industry.


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