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How To Use RSS Correctly


There is no doubt in my mind that RSS is here to stay. RSS is a simple and effective means of communicating your message to your visitors without invading their privacy or spamming them. It has many benefits over email and there have been many reports of the death of email due to the continual rise of mass spamming and non delivery due to spam filters. By no means is email dead, it is still the best personal communication method besides picking up the phone. It's just that RSS does some things much better than email.

I have been informing and educating webmasters about RSS since I first discovered the potential of this medium. A whole industry has now grown up around RSS and now there are directories that specialise in listing RSS feeds and tools to help you create RSS feeds. Everyone seems to be jumping on the bandwagon and everybody seems to have their own opinions about how RSS should be used. Even Google has joined in to offer adsense in RSS feeds.

The problem I see is that improper use of RSS may well send RSS the way of email. Currently it seems that if you publish an RSS feed the contents of that feed seem to be considered public domain. The reasons for this is, I believe, to do with the way content is packaged in RSS, this makes the content easy to syndicate. It is not that difficult to create a script or desktop application to strip out the content of RSS feeds and publish them on someone else's website. There is even a few applications being sold for just this purpose.

This has lead to what I consider improper use of RSS feeds to spam the search engines, this seems to be aimed particularly at Google. Although not yet widespread yet many webmasters are cottoning on to the fact that they can get easy content for their websites without putting in much effort. Although off hand this may not seem detrimental to you, consider the long term consequences. Your feed copied hundreds if not thousands of times and no back links to your site as the links have been stripped. What if Google decides to penalise due to duplicate content, the consequences could be that your site is dropped from Googles listings.

After considering such a scenario I have come up with a few suggestions. Firstly only publish a teaser paragraph in your feed that links back to the main article. Although some may disagree with me as they prefer the full article in the feed, I truly believe RSS is better suited to notification type messages. Secondly you can publish some terms in your feed which states that the contents are personal use only and you should be contacted for syndication rights. While this will not stop those determined to copy the content of your RSS feed it will help raise awareness of the issue.

Allan is the webmaster at NewsNiche an RSS resource for webmasters. Learn how to use RSS to attract and retain visitors to your site.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Thu. March / 28 / 2024

The Iconfactory Launches Project Tapestry, a Kickstarter Campaign to Create a Universal Inbox for RSS, Social Media ... - MacStories
The Iconfactory Launches Project Tapestry, a Kickstarter Campaign to Create a Universal Inbox for RSS, Social Media ...  MacStories

Heads Up – AWS News Blog RSS Feed Change | AWS News Blog - AWS Blog
Heads Up – AWS News Blog RSS Feed Change | AWS News Blog  AWS Blog

RSS Feeds - Climate Change - Conservation International
RSS Feeds - Climate Change  Conservation International

What Is an RSS Feed? (And Where to Get It) - Lifewire
What Is an RSS Feed? (And Where to Get It)  Lifewire

Refined.blog: A Curated List of RSS Feeds for Software Engineering Blogs - WP Tavern
Refined.blog: A Curated List of RSS Feeds for Software Engineering Blogs  WP Tavern

Implied Copyright Licenses In The Digital World: Blogs, RSS Feeds, And Aggregators - Copyright - United States - Mondaq News Alerts
Implied Copyright Licenses In The Digital World: Blogs, RSS Feeds, And Aggregators - Copyright - United States  Mondaq News Alerts

A message to our RSS subscribers only: - EDF Health - Environmental Defense Fund
A message to our RSS subscribers only: - EDF Health  Environmental Defense Fund

Here’s How RSS Feeds Enhance Online User Experiences - Spiceworks News and Insights
Here’s How RSS Feeds Enhance Online User Experiences  Spiceworks News and Insights

What Is an RSS Feed? Here's What You Need to Know - Business Insider
What Is an RSS Feed? Here's What You Need to Know  Business Insider

Microsoft Security Blog | Digital Security Tips and Solutions - Microsoft
Microsoft Security Blog | Digital Security Tips and Solutions  Microsoft

The 5 Best RSS Feeders (2023): Feedly, Inoreader, and Tips - WIRED
The 5 Best RSS Feeders (2023): Feedly, Inoreader, and Tips  WIRED

The top five RSS readers for keeping up with your news feeds - The Verge
The top five RSS readers for keeping up with your news feeds  The Verge

How to Weave the Artisan Web | Whatever - John Scalzi's Whatever
How to Weave the Artisan Web | Whatever  John Scalzi's Whatever

Return of the RSS reader » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
Return of the RSS reader » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

The Story of the First Podcast Feed - Podnews
The Story of the First Podcast Feed  Podnews

Twitterfeed : Bringing RSS to Twitter for Every Blogger - Search Engine Journal
Twitterfeed : Bringing RSS to Twitter for Every Blogger  Search Engine Journal

The podcast revolution — Harvard Gazette - Harvard Gazette
The podcast revolution — Harvard Gazette  Harvard Gazette

What is an RSS feed? Here’s why you should still use one - Digital Trends
What is an RSS feed? Here’s why you should still use one  Digital Trends

How Google Reader died — and why the web misses it more than ever - The Verge
How Google Reader died — and why the web misses it more than ever  The Verge

How to Use Google News Like an RSS Feed Reader - Lifewire
How to Use Google News Like an RSS Feed Reader  Lifewire

Follow your favorite news, blogs and webcomics without Twitter - Cult of Mac
Follow your favorite news, blogs and webcomics without Twitter  Cult of Mac

Turning Food Waste into Feed: Benefits and Trade-offs for Nature - World Wildlife Fund
Turning Food Waste into Feed: Benefits and Trade-offs for Nature  World Wildlife Fund

New Ways to Customize Your Facebook Feed - Meta
New Ways to Customize Your Facebook Feed  Meta

Midnight Blizzard: Guidance for responders on nation-state attack - Microsoft
Midnight Blizzard: Guidance for responders on nation-state attack  Microsoft

Veteran of the Day - VA News - VA.gov Home | Veterans Affairs
Veteran of the Day - VA News  VA.gov Home | Veterans Affairs

Boulevard Feed Request - Security Boulevard
Boulevard Feed Request  Security Boulevard

Easy Access to Amazon Wishlists in RSS | AWS News Blog - AWS Blog
Easy Access to Amazon Wishlists in RSS | AWS News Blog  AWS Blog

Bloggers - Pew Research Center
Bloggers  Pew Research Center

Broadcast Law Blog | David Oxenford, ESQ | Wilkinson Barker Knauer, LLP - Broadcast Law Blog
Broadcast Law Blog | David Oxenford, ESQ | Wilkinson Barker Knauer, LLP  Broadcast Law Blog

All Things Considered - NPR
All Things Considered  NPR

Military RSS Feeds - Military.com
Military RSS Feeds  Military.com

In the Pipeline by Derek Lowe - In the Pipeline
In the Pipeline by Derek Lowe  In the Pipeline

15 Companies That Really Get Corporate Blogging — SitePoint - SitePoint
15 Companies That Really Get Corporate Blogging — SitePoint  SitePoint

4 Ways to embed Facebook posts and Page features on your site - Sprout Social
4 Ways to embed Facebook posts and Page features on your site  Sprout Social

Read Salon's blogs in your RSS reader - Salon
Read Salon's blogs in your RSS reader  Salon

News Feed ranking, powered by machine learning - Facebook Engineering
News Feed ranking, powered by machine learning  Facebook Engineering

NetNewsWire is the best RSS reader for iPhone, iPad and Mac - Cult of Mac
NetNewsWire is the best RSS reader for iPhone, iPad and Mac  Cult of Mac

Round up - BBC
Round up  BBC

FOXNews.com RSS Feeds - Fox News
FOXNews.com RSS Feeds  Fox News

Hey now lets users create blogs and newsletters right from their emails - The Verge
Hey now lets users create blogs and newsletters right from their emails  The Verge

OneNote and OneDrive: One happy family - Microsoft
OneNote and OneDrive: One happy family  Microsoft

SCOTUSblog - Independent News & Analysis on the U.S. Supreme Court - SCOTUSblog
SCOTUSblog - Independent News & Analysis on the U.S. Supreme Court  SCOTUSblog

The Knowledge Project Podcast - Farnam Street
The Knowledge Project Podcast  Farnam Street

Jumpstart your AI Learning journey with IBM for free - IBM
Jumpstart your AI Learning journey with IBM for free  IBM

Tech Guide: How to read RSS feeds - ZDNet
Tech Guide: How to read RSS feeds  ZDNet

Discover new information and inspiration with Search, no query required - The Keyword | Google Product and Technology News
Discover new information and inspiration with Search, no query required  The Keyword | Google Product and Technology News

I Grew Up Around RSS Folk; Here’s What I Know About Them - Swarajya
I Grew Up Around RSS Folk; Here’s What I Know About Them  Swarajya

ACLU News & Commentary - ACLU
ACLU News & Commentary  ACLU

F1 Legal Notices | Official Formula 1 Website - Formula 1
F1 Legal Notices | Official Formula 1 Website  Formula 1

RSS must discard its anti-democratic-secular India agenda - The Indian Express
RSS must discard its anti-democratic-secular India agenda  The Indian Express

NCSC RSS feeds - NCSC.GOV.UK - National Cyber Security Centre
NCSC RSS feeds - NCSC.GOV.UK  National Cyber Security Centre

MIT Technology Review - MIT Technology Review
MIT Technology Review  MIT Technology Review

Yahoo Mail RSS Reader (Screenshots!) Integrates Blogs into Email - Search Engine Journal
Yahoo Mail RSS Reader (Screenshots!) Integrates Blogs into Email  Search Engine Journal

Rashtriya Swayamsevak Sangh joins micro-blogging site Koo, would make all major announcements from the ‘Swadeshi’ social media platform - Organiser
Rashtriya Swayamsevak Sangh joins micro-blogging site Koo, would make all major announcements from the ‘Swadeshi’ social media platform  Organiser

Feed Me Featured, Reviews Film Threat - Film Threat
Feed Me Featured, Reviews Film Threat  Film Threat

MacRumors: Apple News and Rumors - MacRumors
MacRumors: Apple News and Rumors  MacRumors

RSS’s standardised Hinduism – Part 4 - The Times of India
RSS’s standardised Hinduism – Part 4  The Times of India

RSS’s standardised Hinduism – Part 1 - The Times of India
RSS’s standardised Hinduism – Part 1  The Times of India

The Editors: RSS feeds for BBC News correspondent pages - BBC
The Editors: RSS feeds for BBC News correspondent pages  BBC

Narendra Modi behind anti-Gadkari campaign, blogs RSS ideologue - India Today
Narendra Modi behind anti-Gadkari campaign, blogs RSS ideologue  India Today

RSS is not just antithetical to Muslims, but to a democratic-secular India as well - The Indian Express
RSS is not just antithetical to Muslims, but to a democratic-secular India as well  The Indian Express

NHS Employers - NHS Employers
NHS Employers  NHS Employers

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