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Web Blogs, Defined, Explained and Understood


What are Blogs?

Having heard the term previously but not having paid much attention most are just to afraid to show their ignorance and ask the question, what is a blog? Lets face it; the term blog does not conjure pleasant images.

Blogs are web logs that are updated regularly, usually on a daily basis. They contain information related to a specific topic. In some cases blogs are used as daily diaries about people's personal lives, political views, or even as social commentaries. The truth of the matter is that blogs can be shaped into whatever you, the author, want them to be.

Where Did Blogs Come From?

The roots of blogging can be traced back to the mid 1990's. Who the very first blogger actually was is unclear, as the art of blogging did not really take hold until 1999. The original "weblogs" were link-driven sites with personal commentaries. The very first blogs were human guided Internet web tours. While initially thought of as diaries or online journals, blogs have evolved into the latest fresh web content.

The Future of Blogs

A buzz word in techie circles, "blogging" is the wave of the future. Whether its a fad, or proves to be a new way to communicate with existing and potential customers it deserves at the very least a cursory look.

Why is Blogging Helpful to Businesses or Individuals?

Just as animated .gifs were once cool, blogging is the trendy thing to do. That does not mean that it is not beneficial to businesses. Webmasters struggling to keep fresh, attractive content on their websites to lure visitors back, have found blogs the answer. Content is a necessity for online businesses, both for purposes of being found by search engines but also because it gives visitors a reason to come back.

Now that we have established that blogs are not only trendy but also beneficial to businesses, its important to understand how they can be used to your advantage. We currently manage and update two blogs on a daily basis. The first is our new business blog at:

http://www.notepage.net/blog.htm

This professional business blog allows us the opportunity to tell potential, or existing customers industry news, updates, or generally how mobile or paging software can be used in specific situations to alleviate problems. The bottom line is we control the content. Its updated daily, which increases the chances that search engines will spider on a regular basis and it helps with page rank because it's been submitted to all the blogging directories. Initially started on a whim we've found it beneficial to report tips, tricks or make visitors aware of new regulations related to the mobile or paging industry.

The second blog we manage is at:

http://www.softwaremarketingresource.com/blog.html

This blog is less formal and contains marketing tips, or promotional advice for software developers or online marketers. We found that we had overflow from our monthly newsletter. Generating a daily blog would require very little effort and would assist us in creating fresh content which our readers told us was of significant interest.

Blogs & Your Business

The bottom line is you need to determine how a blog will benefit your business, determine a schedule and adhere to it. Let your readers know what to expect and when to expect it. Blogs provide great supplemental content and direct attention to areas of your business that you want to showcase; you direct the content but let your readers guide you.

Creating a Blog

There are numerous online tools that can be used to create a blog. We found that because of security concerns, it would just be best to use a standard html program. In our case we used Dreamweaver and create daily posts. Its really not much more complicated than typing an email. The content is then sent via FTP to a web server. If you want to test the waters there are online web-based tool that helps you publish to the web instantly. The most popular web based tool is likely Blogger http://www.blogger.com.

Other Advantages to Blogs

While you may initially create a blog for your existing customers, you may find that you can attract new customers by illustrating your expertise in a specific field. There are numerous websites that act as "blog search engines", be sure to submit your sites to these websites to increase your exposure. This will also help with your page rank and possibly increase the likelihood you will receive decent ranking with Google. You can also create an RSS feed in order to syndicate blog content and gain additional exposure.

About The Author

Sharon Housley manages marketing for NotePage, Inc. http://www.notepage.net a company specializing in alphanumeric paging, SMS and wireless messaging software solutions. Other sites by Sharon can be found at http://www.softwaremarketingresource.com , and http://www.small-business-software.net


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Fri. February / 15 / 2019

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Brickfish Announces SocialPulse: Real-Time Social Listening Event  Associated Press

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testIndia erupts in anguish on Pulwama attack, MEA names Pak: US, Russia condemn  United News of India

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Why Jeff Bezos Went to Medium With His Message  The New York Times

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The Rise and Demise of RSS  Motherboard

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Why Gurumurthy and RSS need a worldview  Economic Times

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As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

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Track RSS Feeds (Yes RSS) with Feedly – ProfHacker - Blogs  The Chronicle of Higher Education

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The RSS isn't an NGO, it very much a government organisation  Times of India

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My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing  Boing Boing

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RSS Glasnost? Mohan Bhagwat turns accommodative even as political Hindutva grows more strident  Times of India

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Uncommon Blogging Tactics Are Highly Effective, New Study Shows  Search Engine Journal

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Unsung RSS warriors of democracy  Times of India

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Why Pranab should meet RSS, and give them a lesson in Hinduness  Times of India

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Pranab da chale RSS  Times of India

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Pranab Mukherjee elucidates constitutional values to RSS, but did he also do an Advani on Congress?  Times of India

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Tryst with RSS: Pranab's 'historic' Nagpur address sets off ripples, here's how the debate can move forward  Times of India

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How to: create a Slack alert bot for Parliament events  Online Journalism Blog

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Five years after Google conquered and abandoned RSS, the news-reader ecosystem is showing green shoots  Boing Boing

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Exploring 2018 R-bloggers & R Weekly Posts with Feedly & the ‘seymour’ package  Security Boulevard

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Welcome to Starts With A Bang!  ScienceBlogs

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Pranab Mukherjee's proposed address to RSS recruits is a good step  Times of India

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Bhagwat talks glasnost but are Sangh footsoldiers listening?  Times of India

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'The concept of Hindu rashtra is not theocratic … It's an adjective of the nation, not an objective'  Times of India

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GOD.AG The Free Blogging Platform Open to Voices from the Right  PRNewswire

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Weekend Reading – Rediscovering Blogging Edition – ProfHacker - Blogs  The Chronicle of Higher Education

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Gardaí investigating threats made against woman wrongly accused of running Bloggers Unveiled  DailyEdge.ie

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Mohan Bhagwat shows that consensus is the new way of life in India  Times of India

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What’s the Ideal Blog Post Length for SEO?  Search Engine Journal

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Happy 2019!  siskar.co

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Congress must watch out in Kerala  Times of India

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Secularism in India – A changing narrative  Times of India

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What is RSS? And Is It Still Important?  Small Business Trends

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Dissonant, Divisive: Far from detente, Bhagwat ups Mandir pitch  Times of India

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7 Super-Actionable Facebook Messenger Marketing Tips to Try Right Now  Business 2 Community

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Blogging Platforms Compared: WordPress vs Tumblr vs Blogger  CMSWire

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A Step-by-Step Guide to Create Content That Attracts High Quality Links  Search Engine Journal

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9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts  Search Engine Journal

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D.C. Restaurant Reaches $1.5 Million Settlement Amid Tipped Pay Debate  Inequality.org

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Jake Birkett's Blog - Using Steam reviews to estimate sales  Gamasutra

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Chris Zukowski's Blog - Why people aren't buying your game  Gamasutra

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Ben Weber's Blog - 4 Ways my Gaming Habits Changed in 2018  Gamasutra

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Google’s New Website Analysis Tool, Web.dev, Has Several Reported Bugs  Search Engine Journal

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David Bailly's Blog - A simple format to archive design decisions  Gamasutra

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How A Small Cleavage Got PIXELMAN Censored On Google Play  Gamasutra

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Graveyard Keeper: How the graphics effects are made  Gamasutra

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Kalaignar's other side- when he supported a Hindi-wala, Uttarakhand MP  Times of India

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Level Design Study: The Last of Us Part II gameplay trailer level  Gamasutra

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PixelFest 2018, Grant Shonkwiler of Fortnite, Doom, and Rage (Video)  Gamasutra

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David Edery's Blog - Welcome to the world, Alphabear 2  Gamasutra

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Reds under every bed? Urban Naxal is the latest of many epithets used to discredit progressives as 'elite'  Times of India

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Sick to the back teeth of paid-for influencer posts? This ad-free beauty account is for you  DailyEdge.ie

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Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

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Do only Muslim women get rights, Mr Bhagwat?  Times of India

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Dream of Greater India: Forget Akhand Bharat or Hindu Rashtra, Bharat Mahasangh of like-minded nations is a more feasible goal  Times of India

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DMK in a bind on BJP – to burn bridge or cross later  Times of India

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James Margaris's Blog - An Artifact Card Review  Gamasutra

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Await the Ayodhya verdict: Why orchestrated attempt to pre-empt the judicial verdict subverts the rule of law  Times of India

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Some bloggers are being accused of selling pre-worn items and incorrectly sized clothes on Depop  DailyEdge.ie

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Enemy AI Design in Tom Clancy's The Division  Gamasutra

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Josh Bycer's Blog - The Problems of Mobile Strategy Game Design  Gamasutra

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A year of blog stats: 2010  ScienceBlogs

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Ryan Darcey's Blog - Designing a Production Process: An Addendum  Gamasutra

An addendum to my Designing a Production Process series that describes how to further utilize your issue tracking database to support it.


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Thomas Bidaux's Blog - Games and Crowdfunding in 2018  Gamasutra

A look at 2018 numbers for crowdfunding and video games.


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[Post Mortem - 1 year later]: I managed to ship 6000 copies to stay in business  Gamasutra

One year ago I failed to ship 700 units to stay in business. Now I'm working on my next game after releasing a major update to the original one. A fai.


Indira was not Hitler, Modi is not Aurangzeb - Times of India
Indira was not Hitler, Modi is not Aurangzeb  Times of India

You can tell when an election campaign has begun by the proliferation of inane allegations and name-calling. The next general election is over 10 months away, ...


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Analysing indie game marketing trends: What you should know going into 2019  Gamasutra

Observations from working on 50+ indie game marketing campaigns in 2018 - and some tips for how to give your game the best chance of success in 2019.


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Tom Pugh's Blog - Level Design Tips and Tricks  Gamasutra

In this blog post I'm going to elaborate on a selection of tips and tricks that I've tweeted over the last few months from my account @TomPugh1112. These tips ...


Tony Mars's Blog - Free Game Kits 2019 - Gamasutra
Tony Mars's Blog - Free Game Kits 2019  Gamasutra

I want to share observations on why most projects from novice developers do not look very stylish. And the main problem that we noticed is the use of.


'Baying for blood': Bloggers Unveiled no longer wants to be involved in the page - DailyEdge.ie
'Baying for blood': Bloggers Unveiled no longer wants to be involved in the page  DailyEdge.ie

SCRUTINY SURROUNDING THE Bloggers Unveiled Instagram page has been intensifying with every passing day. bu1 Source: BloggersUnveiled/Instagram.


Podcasts More Popular than Blogs - Search Engine Journal
Podcasts More Popular than Blogs  Search Engine Journal

Data shows that blogging and blogs are on a downward trend and podcasts are gaining popularity. *Content* consumers are increasingly turning to podcasts for ...


The illegal migrant problem: Decades of looking the other way have been replaced by voter anger - Times of India
The illegal migrant problem: Decades of looking the other way have been replaced by voter anger  Times of India

When the state government of Odisha identified and deregistered 137 Bangladeshi nationals from the electoral rolls this month, it marked a turning point.


Top Blogging Trends: Longer, Fresher Content & More Images [PODCAST] - Search Engine Journal
Top Blogging Trends: Longer, Fresher Content & More Images [PODCAST]  Search Engine Journal

Andy Crestodina talks about the latest blogging statistics and trends. He also shares insights on why long-form *content* is better and why there's great value in ...


Content Syndication Basics: Who, What, Where, When, Why & How - Search Engine Journal
Content Syndication Basics: Who, What, Where, When, Why & How  Search Engine Journal

Is *content* syndication right for you? Let's look at the basics of *content* syndication, what it is and isn't good for, and some tips for getting started.


What Bandersnatch Teaches About the Illusion of Choice - Gamasutra
What Bandersnatch Teaches About the Illusion of Choice  Gamasutra

Black Mirror's Bandersnatch episode recently debuted, and offered viewers a lesson on the illusion of choice that developers have to deal with.


Jake Birkett's Blog - How to choose what game to make next - Gamasutra
Jake Birkett's Blog - How to choose what game to make next  Gamasutra

I just got back from a trip to Boston where I took part in several roundtable discussions with indies and Valve that were mostly about how to make games that ...


Jason Della Rocca's Blog - Game Project Funding: Matching Timing with Source - Gamasutra
Jason Della Rocca's Blog - Game Project Funding: Matching Timing with Source  Gamasutra

Your funding is not a problem to solve, it is an opportunity to generate success. Just be mindful of the ideal timing of the different sources of proj.


Calls for Ayodhya temple law mean it's Ram bharose again in 2019 - Economic Times
Calls for Ayodhya temple law mean it's Ram bharose again in 2019  Economic Times

The growing clamour for a law to build the Ram temple in Ayodhya is reminiscent of Jean-Baptiste Alphonse Karr's 1849 satirical aphorism: “The more things ...


Reading by Gaslight: A look inside Sunless Skies' UI redesign - Gamasutra
Reading by Gaslight: A look inside Sunless Skies' UI redesign  Gamasutra

Hi, I'm Toby and I'm the lead on the User Interface redesign for Sunless Skies. This is a a major overhaul touching every element of the UI, so I wanted to give a ...


Caste costs lives: Violence against inter-caste couples exposes gap between law and reality - Times of India
Caste costs lives: Violence against inter-caste couples exposes gap between law and reality  Times of India

The recent historic verdict of the Supreme Court decriminalising homosexuality was a recognition of the universal principle that love transcends gender, social ...


Promote Your Blog On The Web Using These 30 Tips - Small Business Trends
Promote Your Blog On The Web Using These 30 Tips  Small Business Trends

Are you looking for ways to promote your blog for more traffic and better rankings? Here is a list of over 30 on and offline ways to do that.


Josh Ge's Blog - How to Make a Roguelike - Gamasutra
Josh Ge's Blog - How to Make a Roguelike  Gamasutra

A comprehensive primer on how to get started with roguelike development, guidance and tips in 5500 words and 84 images. (A text version of the open.


Is the Blogger "Mr. Cranky" Out to Save DC's Tech Industry—Or Destroy It? - Washingtonian
Is the Blogger "Mr. Cranky" Out to Save DC's Tech Industry—Or Destroy It?  Washingtonian

Oakton blogger Glen Hellman—"Mr.Cranky"— has made a name for himself as a source of insider scuttlebutt on the Washington startup scene.


Pascal Luban's Blog - Quantitative design - How to define XP thresholds? - Gamasutra
Pascal Luban's Blog - Quantitative design - How to define XP thresholds?  Gamasutra

Increasing number of games include progression trees in their core gameplay experience. The question is how to compute the values associated with each.


Tuticorin Protests: What would you do? - Times of India
Tuticorin Protests: What would you do?  Times of India

The hullabaloo in Tuticorin district, Tamil Nadu, concerns the Sterlite Copper Plant. The plan was to expand Sterlite and increase its capacity to produce copper.


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