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Surviving When Clients Aren't Rolling In


As the holiday season starts to settle in, the workload for many Micro-Businesses can slow down.

Service-based businesses in particular consider this a slow time of the year. But, in reality, it's a great time for us to step back and reconsider the direction of our businesses.

Here is our top 10 list of "to do" items to get your business ready for next year:

1. Catch up on Correspondence
Respond to or file any and all business correspondence. This includes snail mail, voice mail, and e-mail. This would also include invoices, bills, and business leads. Make sure that you are organized and ready for after the holiday season.

2. Make Major Business Purchases
Research those business purchases you've been considering for awhile. Now, you can divert some of your attention away from clients to concentrate on these items. Invest in yourself and your business with computer software upgrades, training, workshops or Web site updates and improvements. You might be able to get some good deals and deduct the purchases off this year's taxes.

3. Review Your Strategic Plan
Business plans and marketing plans are dynamic documents. They can change depending on your needs or your target market's needs. Now, you can reflect on where you've been. Start planning where you'd like to be with an eye toward challenging yourself to achieve bigger and better goals for next year.

4. Read the Latest News and Books
Now is a good time to keep up with trends in your industry as well as local business news. You can familiarize yourself with topics that affect your business and your clients. Also, there are probably a ton of business books you've been wanting to read. Set a goal to read 2 of them by the beginning of next year.

5. Plan Advertising Spots
Set up next season's advertising opportunities. Consider including a mixture of traditional print, radio, Internet, upcoming tradeshows or events. This time of year, many are focused on the holiday season and wait until it's too late to plan their advertising campaign. Also, if you commit now, you might be lucky enough to get a holiday discount off the usual rates.

6. Re-evaluate Memberships in Business Associations and Organizations
Do they provide support? Camaraderie? Education? Referrals? Customers? If they aren't helping you meet one of your goals, the cost of membership may not be worth it.

7. Look at Your Customer Mix
Make a list of the types of customers you've been marketing to. Then, make a list of your actual customers. Do you see some key differences? If so, it might be worth tweaking your marketing plan or even some of your products and services.

8. Commit to Expanding Your Marketing into 1 New Area
Do you want to start marketing online? Holding workshops? Sending mailings? Writing articles? Pick 1 new area and add that to your marketing mix for next year.

9. Consider Alliances with Other Businesses
It's difficult to do everything when you are a Micro-Business owner. Building alliances can save time and money for everyone involved. They allow you to work with businesses that: 1) have products/services that complement yours or 2) have a similar target market.

10. Take a Mental Break From Business
Most of all, enjoy this time to yourself. Take in a sunset. Go to holiday parties. Spend time with family and friends. And, be thankful for all the wonderful events from the past year!

Some Micro-Businesses look at slow business periods in a negative light. Instead, do the opposite. Take this time to reflect on the past year's highs and lows and begin to change the direction of your company to better position itself for the coming new year.

Brett and Leila Johnson own Data-Scribe(tm), a New Mexico-based firm empowering Micro-Businesses through technology, the written word & training. To get more tips like this, visit their Micro-Business E-Library or sign up for their Micro-Business Gazette at http://www.datascribe.biz.


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Sun. July / 12 / 2020
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5 simple home remedies to fight cold and flu  Times of India

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5 simple and effective home remedies to treat dehydration  Times of India

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Here are some basic home remedies which can help you fight cold and flu  NEWS HEADS

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Home Remedies For Diarrhea: Opt For These Simple And Effective Ways to Get Rid of The Problem  India.com

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Home Remedies for Dandruff and Itchy Scalp  Shape Magazine

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‘Is there any home remedy for dry eyes?’  The Hindu

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Here's why Indians are searching on Google for how to make coronavirus vaccines at home  Business Insider India

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Here are some home remedies to get rid of tanning  NewsBytes

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Apple Cider Vinegar For Sore Throat: Is It An Effective Remedy? Know Ways To Use It Safely  NDTV Doctor

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The most effective treatments and home remedies for a wasp sting - Insider  INSIDER

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5 ways you can use baking soda to improve health, lose weight  Times Now

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Avoid home remedies, use insecticide correctly when going after spotted lanternflies, expert advises  Reading Eagle

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The best natural remedies for a stomach ache, according to a gastroenterologist - Insider  INSIDER

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Try These 6 Home Remedies To Get Rid From Intestinal Worms  IWMBuzz

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Cracked heels- prevention and home remedies  Phoenix Sun

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Home remedies by Ayurved Parameshwar Arora: Are they effective in curing coronavirus?  Alt News

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Home Remedies for Hair Growth and Thickness: An Expert Weighs In  Men's Journal

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Try these home remedies to avoid seasonal flu  News Track English

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COVID-19: Home Remedies For Oral Health Care During Lockdown  NDTV Food

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Ministry of Ayush shares home remedies to stay safe from flu, other monsoon infections  Times Now

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Constipation Home Remedies: 16 Natural ways to soften your stool for normal bowel movement  PINKVILLA

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Constipation in Babies: What are the signs, causes and home remedies of THIS issue?  PINKVILLA

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Skincare Tips: Don't Squeeze, Use These Simple Home Remedies to Get Rid of Blackheads  India.com

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Lice Clinics of America reports lice activity increased during pandemic  ABC 4

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Try these 3 anti-ageing Korean beauty hacks at home  Times of India

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How to Remove Freckles Permanently And Get Spotless Skin  India.com

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Lice Clinics of America reports increased 'super lice' activity during COVID-19 pandemic  KUTV 2News

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Oli continues to downplay Covid-19 and propagate home remedies, earning ridicule on social media  The Kathmandu Post

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Swami Ramdev shares what should be done at home to protect yourself from COVID-19  India TV News

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Home remedy to prevent coronavirus – Mysuru Today  citytoday

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This 3-ingredient sweet concoction relieves cough and cold immediately  Times of India

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Effective home remedies that offer relief from heel spur pain  TheHealthSite

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"Home remedies like lemon and salt just don't cut it anymore": Sanjeev Gauba, Kent  afaqs

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Malaika Arora swears by this DIY skincare treatment for healthy skin  Times of India

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Boost your immunity with these super simple home remedies  Times of India

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What Causes Back Pain? Expert Explains 5 Possible Reasons And Tips To Manage Pain At Home  NDTV

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HEALTH: HOW TO DEAL WITH COVID-19 AT HOME  DAWN.com

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5 Ayurveda-approved homemade teas that can help you boost immunity  Times of India

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Hina Khan to Divyanka Tripathi: TV actresses REVEAL their DIY home remedy tricks for a glowing skin  PINKVILLA

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Coronavirus: Karnataka guidelines for home isolation for asymptomatic patients  The Indian Express

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Malaika Arora Shares Home Remedy to Boost Immunity  http://www.newsgram.com/

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Coronavirus Cure: Can coconut oil protect against COVID-19? Here's what doctors have to say  Jagran English

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What happens when you over-exfoliate your skin? 3 DIY mild scrubs you can make at home  Times Now

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Skin Care Tips: 5 Easy Remedies To Get Rid Of Blackheads And Whiteheads  NDTV Doctor

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Malaika Arora’s immunity booster is high on vitamin C; check it out  The Indian Express

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Try these natural pain relievers as quick home remedies  The Indian Express

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Coronavirus home remedies: separating fact from fiction  FOX13 Memphis

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Myth-busting: Which of these DIY home remedies for coronavirus are actually effective?  KPRC Click2Houston

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Many home remedies were good medicine — if you could survive the cure  The Mountaineer

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Coronavirus Fact Check: Do these 'home remedies' actually help?  NBC2 News

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5 natural home remedies to get relief from flu  Times of India

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5 home remedies to treat cold and flu caused by the sudden change in weather  Times of India

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Home Remedies for Allergies: Natural Ways to Ease Symptoms  Shape Magazine

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11 Home Remedies for Glowing Skin and Mistakes to Avoid  Greatist

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No, garlic won't prevent COVID-19. These 'home remedies' and 'cures' just don't work  NorthJersey.com

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Question of the day: Can home remedies such as garlic, red pepper, saline, hot baths or alcohol protect a person from catching COVID-19?  Victoria Advocate

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Migraines: Home remedies that work, according to real people  KSAT San Antonio

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Chloroquine, home remedies are not the answer to treat coronavirus, experts say  TribLIVE

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Best Natural Remedies for Common Health Issues That Work  Prevention.com

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Say Thanks To Honey Because Of These 5 Amazing Home Remedies  NDTV Swirlster

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Home Remedies for Migraine Relief and Prevention | Shape  Shape Magazine

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Keep Your Lungs Healthy With These Simple Methods  NDTV Doctor

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Four home remedies to get rid of a toothache when you can't see a dentist - Insider  INSIDER

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Coronavirus Prevention: Make hand sanitizer at home using these three ingredients  Times of India

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13 Home Remedies for Acne, According to Dermatologists  Men's Health

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5 effective home remedies for vaginal itching  Times of India

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6 home remedies for mosquito bites and itches  Times of India

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Using home remedies to treat the common cold  kjrh.com

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6 simple and natural home remedies for cough  Firstpost

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Home Remedies For Sore Throat: Try This Simple Ginger-Garlic Drink For Quick Relief  NDTV

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Home remedies can ease symptoms of cough, sore throat  Daily Herald

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Have a Cough or Flu (But Not Coronavirus)? Try These Home Remedies  OZY

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10 home remedies to treat dark circles  Times of India

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10 natural and home remedies for ulcers  Medical News Today

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7 best home remedies to get rid of knee pain  Times of India

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Psoriasis: 12 home remedies and how to avoid triggers  Medical News Today

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Listeners Ask About Home Remedies, Carry-Out Food and Warm Weather When Dealing with Coronavirus  WKSU News

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Diverticulitis: 8 home remedies and natural treatments  Medical News Today

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Home remedies — did mother know best?  tnonline.com

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15 natural remedies for a sore throat: Marshmallow root and more  Medical News Today

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Home remedies: high blood pressure and cold remedies  Medical Xpress

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Home remedies doctors swear by  Mumbai Mirror

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Natural home remedies that can help you with kidney stones  Times of India

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5 home remedies to deal with the problem of low blood pressure  Times of India

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Home remedies for cold feet and palms  Times of India

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Honey-pepper and water boiled with tulsi-haldi — Modi bats for Covid-19 ‘home remedies’  ThePrint

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5 easy natural remedies for relaxing your muscles  Times of India

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Stuck at home during lockdown? Home remedies to cure minor illnesses  Times of India

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6 easy and effective home remedies for body pain  Firstpost

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Dry scalp: 9 natural home remedies  Medical News Today

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