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The 7 Keys to Business Success


Do you run a business that seems to run you? It does not have to be this way. There are 7 keys that can improve your business results and help you achieve success with much less stress.

1 Take Charge

The first key is to realise that success will not just happen, it is up to you to make it happen. Successful people claim to be in control. They refuse to be victims. They accept responsibility for the results their business achieves and take the blame themselves if things go wrong. When we are in control we can choose what to do. We can't always control the situation but there are two things we can control - our attitude and our skills. We can get stronger, we can get smarter, we can get better at all the skills we need to run our business. We can take charge of ourselves and our business and change the results we are achieving.

2 Know Where You Are Going

Without having specific goals, business owners often find working in the business becomes an endless drudgery. If being in business is not exciting, enjoyable and rewarding, then why be in it? It is exciting and rewarding for the few who are really successful. The difference is that they have a clear idea of where they are going and each day they can see their business making progress towards their clearly defined goals.

If our goals are not clearly defined it is easy to become like the mouse on the treadmill. We can expend a lot of effort going nowhere. All we can do is react to the pressures the business creates. The second key is to decide where you are going. When you know where you want your business to go, you can determine what needs to be done to get there. Doing these things creates excitement and enjoyment. Instead of struggling on with meagre rewards, we can make progress towards success in a steadily growing and entirely planned way.

3 Spread The Word

You will never succeed by keeping your business a secret. You need to spread the word to let people know about your unique products or services. With many small businesses, there is a tendency to be reactive. If sales slow down, you decide to advertise to address the situation. When work picks up, advertising is stopped. The result of this approach is haphazard advertising which produces haphazard results. Rather than haphazard advertising, a planned advertising and promotion strategy can be applied to address specific goals.

Instead of one broad objective of "getting more sales", strategies can be developed in three areas. Firstly strategies should be developed to actively encourage word of mouth and a system for generating referred leads. Secondly, planned advertising approaches are needed to generate a steady flow of new enquiries. Thirdly, strategies can be developed to increase the value and frequency of purchases from existing customers. Marketing must not be left to chance. The third key is to spread the word, by developing planned, consistent and effective advertising and promotional systems and strategies.

4 Do What You Do So Well They'll Come Back And Bring Their Friends

The difference between the truly successful business and the average business is that successful business' leaders live, breathe and preach quality, where the average business' leader only pays lip service to it. There are many companies that have built their reputation on the quality of the service they provide as much as the product they sell. Even if we haven't been, I'm sure we all know the reputation Disneyland has for the quality of the experience of a visit there. The title of this key is a quote (paraphrased) from Walt Disney. This man lived and breathed this attitude and accepted nothing less from his employees. The outworking is that standards and procedures are established so that employees know what is expected of them in every situation, particularly in an interaction with a customer. Delighted customers come back with their friends.

5 Train Your People To Do It Better Than You

When we start a business based on our own unique skills, we have a difficult choice when we get too busy to cope with all the work our expertise has created. We need to spread the load by employing others to do some of the work. This is the critical point in the business' development. If the business owner gets this right, the future of the business is assured, but if it goes wrong, the business is doomed.

Many business owners wish they could clone themselves. They are unable to find anyone who can work as well as they do. Usually there has been some resistance to this move, but eventually the need becomes obvious. Business growth is always stifled by the owner hanging on to the work they enjoy. Having made the choice to grow, the key to unlocking this potential is to train the new people to be better than yourself.

6 Keep The Score

The greatest danger in a growing business is for the owner to lose control. This fear causes many to choose to stay small because they do not want the worries of growing too big.

WHAT YOU MEASURE YOU CAN IMPROVE!

A business' performance needs to be managed and controlled. So many business owners worry about getting the work done, but they don't measure results, they don't keep score. Keeping the score indicates how well the business is going towards achieving its goals. If performance is behind expectations, steps can be taken to improve. If the score was not kept, no one would ever know that performance was substandard, and the goals would quite likely never be reached.

7 Celebrate Your Victories

Regeneration of our physical and emotional resources comes when we celebrate victories. One of the problems we have in small business is that we think we are too busy to take time off to celebrate. Even if we just get away from the business and relax, we come back rejuvenated and are usually able to tackle our work with a renewed vigour. Imagine how inefficient it becomes, using a battery powered machine, if we keep on working harder and harder to get the work done and never stop to recharge the batteries. If we don't stop at times to recharge our batteries we keep working hard but become totally ineffective.

When we plan our future and set goals it is easy to determine when to celebrate. Without goals to achieve, we can keep on working until it becomes a drudgery. Celebrations put excitement into what we do.

Conclusion

Implementing the 7 keys to unlock the profit potential in your business could be what you need to end the frustration you feel from trying to build your business but seeming to take one step forward and two steps back. These are the keys to freedom from the daily grind of business pressure, the keys to gaining the rewards you deserve from the efforts you put in. It is up to you to take hold of the keys and unlock the hidden profit and excitement that is the potential your business holds.

© 2003 Greg Roworth, Progressive Business Solutions Limited.

Greg Roworth is a business consultant and author of "The 7 Keys to Unlock Your Business Profit Potential." With over 25 years practical experience in business ownership and management, Greg has, over the last 12 years, worked with hundreds of small and medium size enterprises, assisting the owners to grow their business profitably and at the same time reduce their stress levels. His successful business development program results in development of a business that works so well that the owner doesn't have to.

Buy "The 7 Keys" book online at http://www.progressivebusinesssolutions.co.nz or check out the list of free resources and quality business building articles on our Free Resources page.


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Sat. September / 26 / 2020
Mexican migrants in US treat COVID-19 with home remedies - Xinhua | English.news.cn - Xinhua
Mexican migrants in US treat COVID-19 with home remedies - Xinhua | English.news.cn  Xinhua

Myanmar: Suu Kyi urges people not to follow home remedies for Covid-19 treatment - The Star Online
Myanmar: Suu Kyi urges people not to follow home remedies for Covid-19 treatment  The Star Online

The 5 best home remedies for a sinus infection - Insider - INSIDER
The 5 best home remedies for a sinus infection - Insider  INSIDER

Home remedies for yeast infections that actually work — and which to avoid - Insider - INSIDER
Home remedies for yeast infections that actually work — and which to avoid - Insider  INSIDER

The 3 best natural home remedies for kidney stones - Insider - INSIDER
The 3 best natural home remedies for kidney stones - Insider  INSIDER

5 home remedies to get rid of your dark circles the natural way - Lifestyle Asia
5 home remedies to get rid of your dark circles the natural way  Lifestyle Asia

Feeling under the weather? Experts say these home remedies may help you feel better - KSAT San Antonio
Feeling under the weather? Experts say these home remedies may help you feel better  KSAT San Antonio

Can home remedies help my sciatica? - Harvard Health
Can home remedies help my sciatica?  Harvard Health

The best home remedies for asthma, like breathing exercises and natural herbs - Insider - INSIDER
The best home remedies for asthma, like breathing exercises and natural herbs - Insider  INSIDER

Peppermint tea, ginger and others - 5 home remedies to give instant relief from bloating - Times Now
Peppermint tea, ginger and others - 5 home remedies to give instant relief from bloating  Times Now

5 easy and natural home remedies for cold and cough - Jagran English
5 easy and natural home remedies for cold and cough  Jagran English

The pain gripped his left ankle. Within months, it ominously began to spread. - The Washington Post
The pain gripped his left ankle. Within months, it ominously began to spread.  The Washington Post

3 easy home remedies for kidney stones - Times of India
3 easy home remedies for kidney stones  Times of India

What is thrush in babies? Home remedies and prevention tips to keep your child safe from the yeast infection - PINKVILLA
What is thrush in babies? Home remedies and prevention tips to keep your child safe from the yeast infection  PINKVILLA

Home remedies that could do more harm than good - TheHealthSite
Home remedies that could do more harm than good  TheHealthSite

Turning Food into Home Remedies Is My Love Language - Bon Appetit
Turning Food into Home Remedies Is My Love Language  Bon Appetit

Malaika Arora's Home Remedies For COVID-19 - Kashmiri Kahwa, Ginger Powder And More - India.com
Malaika Arora's Home Remedies For COVID-19 - Kashmiri Kahwa, Ginger Powder And More  India.com

Bananas, aloe vera and other home remedies to manage diabetes in natural ways - Times Now
Bananas, aloe vera and other home remedies to manage diabetes in natural ways  Times Now

Prevent dehydration with these easy home remedies - The Indian Express
Prevent dehydration with these easy home remedies  The Indian Express

Home remedies for allergy - Times of India
Home remedies for allergy  Times of India

Indian government issues home remedies for COVID19 management - Times of India
Indian government issues home remedies for COVID19 management  Times of India

5 home remedies to control blood sugar level - Times of India
5 home remedies to control blood sugar level  Times of India

Home Remedies for Ear Infection | US News - U.S. News & World Report
Home Remedies for Ear Infection | US News  U.S. News & World Report

5 Simple Home Remedies to Relieve Body Pain - News18
5 Simple Home Remedies to Relieve Body Pain  News18

Deal with damaged hair with our effective home remedies - TheHealthSite
Deal with damaged hair with our effective home remedies  TheHealthSite

Best Home Remedies For PCOS: Five Kitchen Ingredients to Help Combat Polycystic Ovary Syndrome - India.com
Best Home Remedies For PCOS: Five Kitchen Ingredients to Help Combat Polycystic Ovary Syndrome  India.com

4 effective home remedies to get rid of chapped lips - Times of India
4 effective home remedies to get rid of chapped lips  Times of India

Want soft hands? These home remedies can surely help - NewsBytes
Want soft hands? These home remedies can surely help  NewsBytes

5 Easiest home remedies for knee pain that will work wonders - India TV News
5 Easiest home remedies for knee pain that will work wonders  India TV News

Skincare Awareness Month: 5 Home Remedies For Flawless, Glowing Skin - India.com
Skincare Awareness Month: 5 Home Remedies For Flawless, Glowing Skin  India.com

10 Trusted Home Remedies for Natural Anxiety Relief - MSN Money
10 Trusted Home Remedies for Natural Anxiety Relief  MSN Money

Home Remedies For Insomnia: Not Able to Get Enough Sleep? Know How Ayurveda Can Help - India.com
Home Remedies For Insomnia: Not Able to Get Enough Sleep? Know How Ayurveda Can Help  India.com

Best Home Remedies for Back Pain: Advice From a Physical Therapist - Everyday Health
Best Home Remedies for Back Pain: Advice From a Physical Therapist  Everyday Health

5 quick home remedies for sore throat and other common cold symptoms - Times Now
5 quick home remedies for sore throat and other common cold symptoms  Times Now

The doctor warned her mom not to fly. But since when did her mom take advice? - Houston Chronicle
The doctor warned her mom not to fly. But since when did her mom take advice?  Houston Chronicle

Home remedies for Hair Growth – The Island - The Island.lk
Home remedies for Hair Growth – The Island  The Island.lk

Explained: Indigestion and home remedies to treat it by dietitian Nmami Agarwal - Times of India
Explained: Indigestion and home remedies to treat it by dietitian Nmami Agarwal  Times of India

Use these 5 home remedies to hydrate the body - Times of India
Use these 5 home remedies to hydrate the body  Times of India

Mayo's Dr. Mark Wieland helping to address disproportionate impact of COVID-19 on minority groups - La Crosse Tribune
Mayo's Dr. Mark Wieland helping to address disproportionate impact of COVID-19 on minority groups  La Crosse Tribune

Are you willing to try DIY dentistry? We review the at-home remedies to get your teeth stuck into - Daily Mail
Are you willing to try DIY dentistry? We review the at-home remedies to get your teeth stuck into  Daily Mail

Natural remedies: Stubborn pimples of face will go away overnight, adopt these DIY home remedies - Pledge Times
Natural remedies: Stubborn pimples of face will go away overnight, adopt these DIY home remedies  Pledge Times

Here’s how to get rid of dark circles with home remedies - Asianet News Newsable
Here’s how to get rid of dark circles with home remedies  Asianet News Newsable

Give Your Skin Some Love - Mumbai Mirror
Give Your Skin Some Love  Mumbai Mirror

Kadha recipe: Bhagyashree credits this ‘home remedy’by mother-in-law that works magic on cold, cough... - Hindustan Times
Kadha recipe: Bhagyashree credits this ‘home remedy’by mother-in-law that works magic on cold, cough...  Hindustan Times

5 health benefits of Mulethi - Use the Ayurvedic home remedy for dry cough, digestive troubles - Times Now
5 health benefits of Mulethi - Use the Ayurvedic home remedy for dry cough, digestive troubles  Times Now

Haircare: This Home Remedy by Bhagyashree Will Make Your Hair Softer And Stronger - India.com
Haircare: This Home Remedy by Bhagyashree Will Make Your Hair Softer And Stronger  India.com

Try this easy dietitian-approved home remedy to manage your blood sugar level - Times of India
Try this easy dietitian-approved home remedy to manage your blood sugar level  Times of India

Stomach Pain Due To Gas: Stomach pain due to gas, then these home remedies will give instant relief - Pledge Times
Stomach Pain Due To Gas: Stomach pain due to gas, then these home remedies will give instant relief  Pledge Times

The eczema treatment in your kitchen cupboard - how to relieve your itchy skin at home - Express
The eczema treatment in your kitchen cupboard - how to relieve your itchy skin at home  Express

Some remedies to try at home to remove scars - NewsBytes
Some remedies to try at home to remove scars  NewsBytes

What is GERD and its home remedies by dietitian Nmami Agarwal - Times of India
What is GERD and its home remedies by dietitian Nmami Agarwal  Times of India

Get rid of unwanted facial hair in minutes, make this scrub at home - Pledge Times
Get rid of unwanted facial hair in minutes, make this scrub at home  Pledge Times

Having ghee with water can ease constipation. Here's how - Times of India
Having ghee with water can ease constipation. Here's how  Times of India

Latinos disproportionately getting sick, dying of coronavirus | News - Lebanon Democrat
Latinos disproportionately getting sick, dying of coronavirus | News  Lebanon Democrat

This Easy Remedy Will Make You Forget Your Back Pain, Joint Pain - The Hans India
This Easy Remedy Will Make You Forget Your Back Pain, Joint Pain  The Hans India

8 science-backed home remedies to soothe coughing naturally, according to doctors - Insider - INSIDER
8 science-backed home remedies to soothe coughing naturally, according to doctors - Insider  INSIDER

9 clinically proven natural remedies for common ailments - MD Linx
9 clinically proven natural remedies for common ailments  MD Linx

Remembering the Great Depression today - Times Union
Remembering the Great Depression today  Times Union

6 home remedies to relieve headaches naturally - Insider - INSIDER
6 home remedies to relieve headaches naturally - Insider  INSIDER

6 natural home remedies to get rid of nausea - Insider - INSIDER
6 natural home remedies to get rid of nausea - Insider  INSIDER

5 natural home remedies to get rid of cold sores fast - Insider - INSIDER
5 natural home remedies to get rid of cold sores fast - Insider  INSIDER

5 home remedies to get rid of dandruff, including coconut oil and baking soda - Insider - INSIDER
5 home remedies to get rid of dandruff, including coconut oil and baking soda - Insider  INSIDER

Home remedies for acne, according to a dermatologist - Insider - INSIDER
Home remedies for acne, according to a dermatologist - Insider  INSIDER

5 of the best home remedies for acid reflux - Insider - INSIDER
5 of the best home remedies for acid reflux - Insider  INSIDER

Not feeling well? Here are some practical home remedies - Houston Chronicle
Not feeling well? Here are some practical home remedies  Houston Chronicle

The 5 best home remedies for poison ivy, according to dermatologists - Insider - INSIDER
The 5 best home remedies for poison ivy, according to dermatologists - Insider  INSIDER

6 home remedies for mosquito bites to stop your itch and provide relief - Insider - INSIDER
6 home remedies for mosquito bites to stop your itch and provide relief - Insider  INSIDER

Coronavirus home remedies: separating fact from fiction - FOX13 Memphis
Coronavirus home remedies: separating fact from fiction  FOX13 Memphis

4 science-backed home remedies for allergies like nasal irrigation and certain essential oils - Insider - INSIDER
4 science-backed home remedies for allergies like nasal irrigation and certain essential oils - Insider  INSIDER

5 natural home remedies for insomnia that can help you get better sleep - Insider - INSIDER
5 natural home remedies for insomnia that can help you get better sleep - Insider  INSIDER

11 Home Remedies for Glowing Skin and Mistakes to Avoid - Greatist
11 Home Remedies for Glowing Skin and Mistakes to Avoid  Greatist

No, garlic won't prevent COVID-19. These 'home remedies' and 'cures' just don't work - NorthJersey.com
No, garlic won't prevent COVID-19. These 'home remedies' and 'cures' just don't work  NorthJersey.com

Myth-busting: Which of these DIY home remedies for coronavirus are actually effective? - KPRC Click2Houston
Myth-busting: Which of these DIY home remedies for coronavirus are actually effective?  KPRC Click2Houston

Migraines: Home remedies that work, according to real people - KSAT San Antonio
Migraines: Home remedies that work, according to real people  KSAT San Antonio

Dangerous Home Remedies for COVID-19 - Everyday Health
Dangerous Home Remedies for COVID-19  Everyday Health

Many home remedies were good medicine — if you could survive the cure - The Mountaineer
Many home remedies were good medicine — if you could survive the cure  The Mountaineer

Old Fashioned Home Remedies; Health Care “Back Then” - WVTF
Old Fashioned Home Remedies; Health Care “Back Then”  WVTF

COVID-19: Try these simple home remedies to treat a sore throat - Times of India
COVID-19: Try these simple home remedies to treat a sore throat  Times of India

Have a Cough or Flu (But Not Coronavirus)? Try These Home Remedies - OZY
Have a Cough or Flu (But Not Coronavirus)? Try These Home Remedies  OZY

5 simple home remedies to fight cold and flu - Times of India
5 simple home remedies to fight cold and flu  Times of India

Best home remedies for sunburn, according to dermatologists - TODAY
Best home remedies for sunburn, according to dermatologists  TODAY

The 17 Best Foods for High Blood Pressure - Healthline
The 17 Best Foods for High Blood Pressure  Healthline

Home Remedies for a Stye - WTOP
Home Remedies for a Stye  WTOP

Listeners Ask About Home Remedies, Carry-Out Food and Warm Weather When Dealing with Coronavirus - WKSU News
Listeners Ask About Home Remedies, Carry-Out Food and Warm Weather When Dealing with Coronavirus  WKSU News

Chloroquine, home remedies are not the answer to treat coronavirus, experts say - TribLIVE
Chloroquine, home remedies are not the answer to treat coronavirus, experts say  TribLIVE

Try these natural pain relievers as quick home remedies - The Indian Express
Try these natural pain relievers as quick home remedies  The Indian Express

5 home remedies to treat cold and flu caused by the sudden change in weather - Times of India
5 home remedies to treat cold and flu caused by the sudden change in weather  Times of India

Respiratory therapist says home remedies helped him overcome COVID-19 - News 12 Brooklyn
Respiratory therapist says home remedies helped him overcome COVID-19  News 12 Brooklyn

Cystic Acne Home Remedies: 7 Treatments to Try - Healthline
Cystic Acne Home Remedies: 7 Treatments to Try  Healthline

Coronavirus: Indians seek ancient home remedies to boost immunity - South China Morning Post
Coronavirus: Indians seek ancient home remedies to boost immunity  South China Morning Post

The 4 best home remedies to cure your hangover naturally - Insider - INSIDER
The 4 best home remedies to cure your hangover naturally - Insider  INSIDER

5 natural home remedies to get relief from flu - Times of India
5 natural home remedies to get relief from flu  Times of India

Home Remedies for Fatty Liver: 10 Natural Treatments - Healthline
Home Remedies for Fatty Liver: 10 Natural Treatments  Healthline

From garlic to apple cider vinegar, five effective home remedies for ear pain - Times of India
From garlic to apple cider vinegar, five effective home remedies for ear pain  Times of India

Home Remedies for Toothaches - WTOP
Home Remedies for Toothaches  WTOP

Coronavirus Prevention: Make hand sanitizer at home using these three ingredients - Times of India
Coronavirus Prevention: Make hand sanitizer at home using these three ingredients  Times of India

Home Remedies to Treat a Mosquito Bite - wbsm.com
Home Remedies to Treat a Mosquito Bite  wbsm.com

Herbal Remedies and COVID-19: What to Know - Healthline
Herbal Remedies and COVID-19: What to Know  Healthline

5 natural remedies to relieve toothache - Times of India
5 natural remedies to relieve toothache  Times of India

Jamaican Coronavirus Survivor Says 'Caribbean Home Remedies' Helped Him Beat COVID-19 - Black Enterprise
Jamaican Coronavirus Survivor Says 'Caribbean Home Remedies' Helped Him Beat COVID-19  Black Enterprise

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