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The 7 Keys to Business Success


Do you run a business that seems to run you? It does not have to be this way. There are 7 keys that can improve your business results and help you achieve success with much less stress.

1 Take Charge

The first key is to realise that success will not just happen, it is up to you to make it happen. Successful people claim to be in control. They refuse to be victims. They accept responsibility for the results their business achieves and take the blame themselves if things go wrong. When we are in control we can choose what to do. We can't always control the situation but there are two things we can control - our attitude and our skills. We can get stronger, we can get smarter, we can get better at all the skills we need to run our business. We can take charge of ourselves and our business and change the results we are achieving.

2 Know Where You Are Going

Without having specific goals, business owners often find working in the business becomes an endless drudgery. If being in business is not exciting, enjoyable and rewarding, then why be in it? It is exciting and rewarding for the few who are really successful. The difference is that they have a clear idea of where they are going and each day they can see their business making progress towards their clearly defined goals.

If our goals are not clearly defined it is easy to become like the mouse on the treadmill. We can expend a lot of effort going nowhere. All we can do is react to the pressures the business creates. The second key is to decide where you are going. When you know where you want your business to go, you can determine what needs to be done to get there. Doing these things creates excitement and enjoyment. Instead of struggling on with meagre rewards, we can make progress towards success in a steadily growing and entirely planned way.

3 Spread The Word

You will never succeed by keeping your business a secret. You need to spread the word to let people know about your unique products or services. With many small businesses, there is a tendency to be reactive. If sales slow down, you decide to advertise to address the situation. When work picks up, advertising is stopped. The result of this approach is haphazard advertising which produces haphazard results. Rather than haphazard advertising, a planned advertising and promotion strategy can be applied to address specific goals.

Instead of one broad objective of "getting more sales", strategies can be developed in three areas. Firstly strategies should be developed to actively encourage word of mouth and a system for generating referred leads. Secondly, planned advertising approaches are needed to generate a steady flow of new enquiries. Thirdly, strategies can be developed to increase the value and frequency of purchases from existing customers. Marketing must not be left to chance. The third key is to spread the word, by developing planned, consistent and effective advertising and promotional systems and strategies.

4 Do What You Do So Well They'll Come Back And Bring Their Friends

The difference between the truly successful business and the average business is that successful business' leaders live, breathe and preach quality, where the average business' leader only pays lip service to it. There are many companies that have built their reputation on the quality of the service they provide as much as the product they sell. Even if we haven't been, I'm sure we all know the reputation Disneyland has for the quality of the experience of a visit there. The title of this key is a quote (paraphrased) from Walt Disney. This man lived and breathed this attitude and accepted nothing less from his employees. The outworking is that standards and procedures are established so that employees know what is expected of them in every situation, particularly in an interaction with a customer. Delighted customers come back with their friends.

5 Train Your People To Do It Better Than You

When we start a business based on our own unique skills, we have a difficult choice when we get too busy to cope with all the work our expertise has created. We need to spread the load by employing others to do some of the work. This is the critical point in the business' development. If the business owner gets this right, the future of the business is assured, but if it goes wrong, the business is doomed.

Many business owners wish they could clone themselves. They are unable to find anyone who can work as well as they do. Usually there has been some resistance to this move, but eventually the need becomes obvious. Business growth is always stifled by the owner hanging on to the work they enjoy. Having made the choice to grow, the key to unlocking this potential is to train the new people to be better than yourself.

6 Keep The Score

The greatest danger in a growing business is for the owner to lose control. This fear causes many to choose to stay small because they do not want the worries of growing too big.

WHAT YOU MEASURE YOU CAN IMPROVE!

A business' performance needs to be managed and controlled. So many business owners worry about getting the work done, but they don't measure results, they don't keep score. Keeping the score indicates how well the business is going towards achieving its goals. If performance is behind expectations, steps can be taken to improve. If the score was not kept, no one would ever know that performance was substandard, and the goals would quite likely never be reached.

7 Celebrate Your Victories

Regeneration of our physical and emotional resources comes when we celebrate victories. One of the problems we have in small business is that we think we are too busy to take time off to celebrate. Even if we just get away from the business and relax, we come back rejuvenated and are usually able to tackle our work with a renewed vigour. Imagine how inefficient it becomes, using a battery powered machine, if we keep on working harder and harder to get the work done and never stop to recharge the batteries. If we don't stop at times to recharge our batteries we keep working hard but become totally ineffective.

When we plan our future and set goals it is easy to determine when to celebrate. Without goals to achieve, we can keep on working until it becomes a drudgery. Celebrations put excitement into what we do.

Conclusion

Implementing the 7 keys to unlock the profit potential in your business could be what you need to end the frustration you feel from trying to build your business but seeming to take one step forward and two steps back. These are the keys to freedom from the daily grind of business pressure, the keys to gaining the rewards you deserve from the efforts you put in. It is up to you to take hold of the keys and unlock the hidden profit and excitement that is the potential your business holds.

© 2003 Greg Roworth, Progressive Business Solutions Limited.

Greg Roworth is a business consultant and author of "The 7 Keys to Unlock Your Business Profit Potential." With over 25 years practical experience in business ownership and management, Greg has, over the last 12 years, worked with hundreds of small and medium size enterprises, assisting the owners to grow their business profitably and at the same time reduce their stress levels. His successful business development program results in development of a business that works so well that the owner doesn't have to.

Buy "The 7 Keys" book online at http://www.progressivebusinesssolutions.co.nz or check out the list of free resources and quality business building articles on our Free Resources page.


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Mon. July / 06 / 2020
‘Is there any home remedy for dry eyes?’ - The Hindu
‘Is there any home remedy for dry eyes?’  The Hindu

6 home remedies for mosquito bites to stop your itch and provide relief - Insider - INSIDER
6 home remedies for mosquito bites to stop your itch and provide relief - Insider  INSIDER

Migraines: Home remedies that work, according to real people - KSAT San Antonio
Migraines: Home remedies that work, according to real people  KSAT San Antonio

COVID-19: Try these simple home remedies to treat a sore throat - Times of India
COVID-19: Try these simple home remedies to treat a sore throat  Times of India

5 home remedies to treat cold and flu caused by the sudden change in weather - Times of India
5 home remedies to treat cold and flu caused by the sudden change in weather  Times of India

Here are some home remedies to get rid of tanning - NewsBytes
Here are some home remedies to get rid of tanning  NewsBytes

Home Remedies for Migraine Relief and Prevention | Shape - Shape Magazine
Home Remedies for Migraine Relief and Prevention | Shape  Shape Magazine

Home Remedies For Sore Throat: Try This Simple Ginger-Garlic Drink For Quick Relief - NDTV
Home Remedies For Sore Throat: Try This Simple Ginger-Garlic Drink For Quick Relief  NDTV

Ministry of Ayush shares home remedies to stay safe from flu, other monsoon infections - Times Now
Ministry of Ayush shares home remedies to stay safe from flu, other monsoon infections  Times Now

Pearly whites: Simple home remedies for a sparkling white smile - The South African
Pearly whites: Simple home remedies for a sparkling white smile  The South African

Home remedies to soothe an upset stomach - Times of India
Home remedies to soothe an upset stomach  Times of India

Beauty Tips: How to Get Rid of Pimples on The Scalp - India.com
Beauty Tips: How to Get Rid of Pimples on The Scalp  India.com

Here are some quick and easy home remedies for acne - NewsBytes
Here are some quick and easy home remedies for acne  NewsBytes

TC Elderberry: Wellness and Home Remedies - 9 & 10 News - 9&10 News
TC Elderberry: Wellness and Home Remedies - 9 & 10 News  9&10 News

Home Remedies: Ginger-Honey-Pepper-Lemon Water May Help Ease Cold And Cough - NDTV Food
Home Remedies: Ginger-Honey-Pepper-Lemon Water May Help Ease Cold And Cough  NDTV Food

COVID-19: Home Remedies For Oral Health Care During Lockdown - NDTV Food
COVID-19: Home Remedies For Oral Health Care During Lockdown  NDTV Food

Experiencing Too Much Hair Fall? Opt For These Home Remedies - India.com
Experiencing Too Much Hair Fall? Opt For These Home Remedies  India.com

Avoid home remedies, use insecticide correctly when going after spotted lanternflies, expert advises - Daily Local News
Avoid home remedies, use insecticide correctly when going after spotted lanternflies, expert advises  Daily Local News

Hair Care Tips: Try These Quick Home Remedies To Get Rid Of Dull, Dry And Lifeless Hair - NDTV Doctor
Hair Care Tips: Try These Quick Home Remedies To Get Rid Of Dull, Dry And Lifeless Hair  NDTV Doctor

Constipation Home Remedies: 16 Natural ways to soften your stool for normal bowel movement - PINKVILLA
Constipation Home Remedies: 16 Natural ways to soften your stool for normal bowel movement  PINKVILLA

Skincare Tips: Don't Squeeze, Use These Simple Home Remedies to Get Rid of Blackheads - India.com
Skincare Tips: Don't Squeeze, Use These Simple Home Remedies to Get Rid of Blackheads  India.com

Malaika Arora Shares Her Homemade Immunity 'Nuskha' And It's Something To Try This Monsoon - NDTV Food
Malaika Arora Shares Her Homemade Immunity 'Nuskha' And It's Something To Try This Monsoon  NDTV Food

Hina Khan to Divyanka Tripathi: TV actresses REVEAL their DIY home remedy tricks for a glowing skin - PINKVILLA
Hina Khan to Divyanka Tripathi: TV actresses REVEAL their DIY home remedy tricks for a glowing skin  PINKVILLA

A Covid-19 survivor’s recipe for an immunity-boosting kadha that helped her - The Indian Express
A Covid-19 survivor’s recipe for an immunity-boosting kadha that helped her  The Indian Express

Coronavirus Cure: Can coconut oil protect against COVID-19? Here's what doctors have to say - Jagran English
Coronavirus Cure: Can coconut oil protect against COVID-19? Here's what doctors have to say  Jagran English

Aloe vera for hair care: Here are some natural home remedies for healthy hair - NEWS HEADS
Aloe vera for hair care: Here are some natural home remedies for healthy hair  NEWS HEADS

Coronavirus: Karnataka guidelines for home isolation for asymptomatic patients - The Indian Express
Coronavirus: Karnataka guidelines for home isolation for asymptomatic patients  The Indian Express

Irregular Periods: 5 Quick Home Remedies - IWMBuzz
Irregular Periods: 5 Quick Home Remedies  IWMBuzz

DIY beauty products can make skin glow - Atlanta Journal Constitution
DIY beauty products can make skin glow  Atlanta Journal Constitution

Hyderabad: Police personnel win over Covid, resume work and narrate how bosses' concern boost morale - Mumbai Mirror
Hyderabad: Police personnel win over Covid, resume work and narrate how bosses' concern boost morale  Mumbai Mirror

For people of color, choosing which masks to put on, and which ones to take off, brings a challenge - The Washington Post
For people of color, choosing which masks to put on, and which ones to take off, brings a challenge  The Washington Post

Homestyle Fourth of July celebrations raise new safety measures for South Floridians - WSVN 7News | Miami News, Weather, Sports | Fort Lauderdale
Homestyle Fourth of July celebrations raise new safety measures for South Floridians  WSVN 7News | Miami News, Weather, Sports | Fort Lauderdale

5 Ayurveda-approved homemade teas that can help you boost immunity - Times of India
5 Ayurveda-approved homemade teas that can help you boost immunity  Times of India

These home remedies will help you to get rid of oily skin - BOL News
These home remedies will help you to get rid of oily skin  BOL News

Keep Your Lungs Healthy With These Simple Methods - Doctor NDTV
Keep Your Lungs Healthy With These Simple Methods  Doctor NDTV

Beauty tips: Homemade foot scrubs | theindependentbd.com - theindependentbd.com
Beauty tips: Homemade foot scrubs | theindependentbd.com  theindependentbd.com

Coffee Queen: 3 DIY ways to use coffee powder in your skincare routine to get glowing skin - PINKVILLA
Coffee Queen: 3 DIY ways to use coffee powder in your skincare routine to get glowing skin  PINKVILLA

Meghan Markle's favourite anti-acne remedy is an essential oil you already have at home - VOGUE India
Meghan Markle's favourite anti-acne remedy is an essential oil you already have at home  VOGUE India

Secret beauty services continue at home - Daily Pioneer
Secret beauty services continue at home  Daily Pioneer

The lockdown has been an unusual time of frayed nerves and bonding for millennials - Economic Times
The lockdown has been an unusual time of frayed nerves and bonding for millennials  Economic Times

Ranveer Singh birthday special: The 'insider' who was mistaken as an 'outsider' - Free Press Journal
Ranveer Singh birthday special: The 'insider' who was mistaken as an 'outsider'  Free Press Journal

Not feeling well? Here are some practical home remedies - Houston Chronicle
Not feeling well? Here are some practical home remedies  Houston Chronicle

Does Sushant Singh Rajput's character die in 'Dil Bechara'? - Free Press Journal
Does Sushant Singh Rajput's character die in 'Dil Bechara'?  Free Press Journal

Eat these foods during pneumonia for speedy recovery - TheHealthSite
Eat these foods during pneumonia for speedy recovery  TheHealthSite

Try these natural pain relievers as quick home remedies - The Indian Express
Try these natural pain relievers as quick home remedies  The Indian Express

5 natural home remedies to get relief from flu - Times of India
5 natural home remedies to get relief from flu  Times of India

Coronavirus home remedies: separating fact from fiction - FOX13 Memphis
Coronavirus home remedies: separating fact from fiction  FOX13 Memphis

Get rid of your migraine pain with the help of this simple ingredient - Times of India
Get rid of your migraine pain with the help of this simple ingredient  Times of India

Myth-busting: Which of these DIY home remedies for coronavirus are actually effective? - KPRC Click2Houston
Myth-busting: Which of these DIY home remedies for coronavirus are actually effective?  KPRC Click2Houston

3 Lifestyle Tweaks That Can Help Boost Your Immunity System - Femina
3 Lifestyle Tweaks That Can Help Boost Your Immunity System  Femina

9 clinically proven natural remedies for common ailments - MD Linx
9 clinically proven natural remedies for common ailments  MD Linx

5 natural home remedies for insomnia that can help you get better sleep - Insider - INSIDER
5 natural home remedies for insomnia that can help you get better sleep - Insider  INSIDER

How to Grow Your Hair Quickly with - Explica
How to Grow Your Hair Quickly with  Explica

Coronavirus Fact Check: Do these 'home remedies' actually help? - NBC2 News
Coronavirus Fact Check: Do these 'home remedies' actually help?  NBC2 News

11 Home Remedies for Glowing Skin and Mistakes to Avoid - Greatist
11 Home Remedies for Glowing Skin and Mistakes to Avoid  Greatist

No, garlic won't prevent COVID-19. These 'home remedies' and 'cures' just don't work - NorthJersey.com
No, garlic won't prevent COVID-19. These 'home remedies' and 'cures' just don't work  NorthJersey.com

Dangerous Home Remedies for COVID-19 - Everyday Health
Dangerous Home Remedies for COVID-19  Everyday Health

Being young and dark — in an unfair world - The Indian Express
Being young and dark — in an unfair world  The Indian Express

Home Remedies for Allergies: Natural Ways to Ease Symptoms - Shape Magazine
Home Remedies for Allergies: Natural Ways to Ease Symptoms  Shape Magazine

Home remedies: Herbal supplements may not mix with heart medicines - Medical Xpress
Home remedies: Herbal supplements may not mix with heart medicines  Medical Xpress

Question of the day: Can home remedies such as garlic, red pepper, saline, hot baths or alcohol protect a person from catching COVID-19? - Victoria Advocate
Question of the day: Can home remedies such as garlic, red pepper, saline, hot baths or alcohol protect a person from catching COVID-19?  Victoria Advocate

Best Natural Remedies for Common Health Issues That Work - Prevention.com
Best Natural Remedies for Common Health Issues That Work  Prevention.com

Chloroquine, home remedies are not the answer to treat coronavirus, experts say - TribLIVE
Chloroquine, home remedies are not the answer to treat coronavirus, experts say  TribLIVE

Coronavirus Prevention: Make hand sanitizer at home using these three ingredients - Times of India
Coronavirus Prevention: Make hand sanitizer at home using these three ingredients  Times of India

Do home remedies work to fight the flu? - Siouxland News
Do home remedies work to fight the flu?  Siouxland News

5 effective home remedies for vaginal itching - Times of India
5 effective home remedies for vaginal itching  Times of India

Four home remedies to get rid of a toothache when you can't see a dentist - Insider - INSIDER
Four home remedies to get rid of a toothache when you can't see a dentist - Insider  INSIDER

Using home remedies to treat the common cold - kjrh.com
Using home remedies to treat the common cold  kjrh.com

13 Home Remedies for Acne, According to Dermatologists - Men's Health
13 Home Remedies for Acne, According to Dermatologists  Men's Health

6 home remedies for mosquito bites and itches - Times of India
6 home remedies for mosquito bites and itches  Times of India

Home remedies can ease symptoms of cough, sore throat - Daily Herald
Home remedies can ease symptoms of cough, sore throat  Daily Herald

10 natural and home remedies for ulcers - Medical News Today
10 natural and home remedies for ulcers  Medical News Today

Diverticulitis: 8 home remedies and natural treatments - Medical News Today
Diverticulitis: 8 home remedies and natural treatments  Medical News Today

Psoriasis: 12 home remedies and how to avoid triggers - Medical News Today
Psoriasis: 12 home remedies and how to avoid triggers  Medical News Today

Listeners Ask About Home Remedies, Carry-Out Food and Warm Weather When Dealing with Coronavirus - WKSU News
Listeners Ask About Home Remedies, Carry-Out Food and Warm Weather When Dealing with Coronavirus  WKSU News

15 natural remedies for a sore throat: Marshmallow root and more - Medical News Today
15 natural remedies for a sore throat: Marshmallow root and more  Medical News Today

Ginger, turmeric won't cure coronavirus or other diseases - Guardian
Ginger, turmeric won't cure coronavirus or other diseases  Guardian

7 best home remedies to get rid of knee pain - Times of India
7 best home remedies to get rid of knee pain  Times of India

Home remedies — did mother know best? - tnonline.com
Home remedies — did mother know best?  tnonline.com

10 home remedies to treat dark circles - Times of India
10 home remedies to treat dark circles  Times of India

Home remedies doctors swear by - Mumbai Mirror
Home remedies doctors swear by  Mumbai Mirror

Home remedies: high blood pressure and cold remedies - Medical Xpress
Home remedies: high blood pressure and cold remedies  Medical Xpress

Stuck at home during lockdown? Home remedies to cure minor illnesses - Times of India
Stuck at home during lockdown? Home remedies to cure minor illnesses  Times of India

Home remedies for cold feet and palms - Times of India
Home remedies for cold feet and palms  Times of India

Do Any Bronchitis Home Remedies Actually Work? - Health Essentials from Cleveland Clinic
Do Any Bronchitis Home Remedies Actually Work?  Health Essentials from Cleveland Clinic

Say Thanks To Honey Because Of These 5 Amazing Home Remedies - NDTV Swirlster
Say Thanks To Honey Because Of These 5 Amazing Home Remedies  NDTV Swirlster

Honey-pepper and water boiled with tulsi-haldi — Modi bats for Covid-19 ‘home remedies’ - ThePrint
Honey-pepper and water boiled with tulsi-haldi — Modi bats for Covid-19 ‘home remedies’  ThePrint

Natural home remedies that can help you with kidney stones - Times of India
Natural home remedies that can help you with kidney stones  Times of India

Science-backed home remedies you can rely upon - TheHealthSite
Science-backed home remedies you can rely upon  TheHealthSite

3 Home Remedies for an Ear Infection - Health Essentials from Cleveland Clinic
3 Home Remedies for an Ear Infection  Health Essentials from Cleveland Clinic

Chronic cough? Count on these simple home remedies for immediate relief - The Indian Express
Chronic cough? Count on these simple home remedies for immediate relief  The Indian Express

6 easy and effective home remedies for body pain - Firstpost
6 easy and effective home remedies for body pain  Firstpost

5 home remedies to deal with the problem of low blood pressure - Times of India
5 home remedies to deal with the problem of low blood pressure  Times of India

Thirteen old-fashioned home remedies using everyday food which really work - Mirror Online
Thirteen old-fashioned home remedies using everyday food which really work  Mirror Online

Dry scalp: 9 natural home remedies - Medical News Today
Dry scalp: 9 natural home remedies  Medical News Today

Sore Throat Remedies That Actually Work - Health Essentials from Cleveland Clinic
Sore Throat Remedies That Actually Work  Health Essentials from Cleveland Clinic

Fever home remedies: Adults, children, and infants - Medical News Today
Fever home remedies: Adults, children, and infants  Medical News Today

Do Home Remedies Actually Work for Yeast Infections? - Health Essentials from Cleveland Clinic
Do Home Remedies Actually Work for Yeast Infections?  Health Essentials from Cleveland Clinic

Herbal Remedies and COVID-19: What to Know - Healthline
Herbal Remedies and COVID-19: What to Know  Healthline

Suffering From Cold? Try These Effective Home Remedies For Some Relief - NDTV News
Suffering From Cold? Try These Effective Home Remedies For Some Relief  NDTV News

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