Always include a powerful signature on every email you send out, even to friends. It's even more important when you send out articles to opt-in ezines (no spam) and top web sites in your field--more important than your article's message.
This resource box contains your subtle sales message as well as giving people multiple ways to contact you. This billboard calls for action, so write it accordingly. Entice your reader to subscribe, to go to your site to get your free report. There's more.
The biggest mistake business people make is a too long signature or a too confusing one. Make yours easy to read.
Top Ten Things to Do to Make your Signature File Sell
1. Write your full name in the top line with your title.
Make this the strongest you can. If in business for over 5 years, put that information after your name. For instance, Judy Cullins, 20-year author, speaker and book coach.
2. Write your concept statement, which includes a major benefit on the second line.
Ask associates to give you feedback on your best five. For instance, "Helps entrepreneurs manifest their book and web dreams." Or, "Empowers you to live your ideal work dream."
3. Write in one book title in the third line.
Like me, perhaps you've written several books. Depending on your purpose such as sending a how to article on say, a topic like "Submit Articles to Opt-in Ezines--the #One Way to Promote your Business on the Net." Even though authoring other books on writing, in this signature file, I included "eBk: "Drastically Increase your Targeted Web Traffic and Sales"
4. Follow the 2004 new law. Write your street address, city and zip in the fourth line.
I imagine this is to stop spam. Some people may not be so Internet literate too, and may want to contact you by mail. Always make it easy for your reader to connect.
5. Put your web site address in line five.
Be sure to include the hyperlink such as http//www.-------.com. It will be underlined in blue. If you submit articles to opt-in ezines you will not use hyperlink, but can ask your article reader to use the hyperlink when they put your article up on their web site.
6. Make a free offer in line six.
This may be a free report or your free ezine. Include the title of your free ezine or report and include a hyperlink to get it at your site. Or, if you don't have that set up yet, give directions to put "free report" in subject line of their email back to you.
In just 4-7 times of reading your ezine or reading your special reports (change them periodically in your signature file), you will gain a loyal supporter who shares your reports and ezine with others. Great Internet marketing!
7. Include your email address with a hyperlink.
For example, mailto:cullinsbks@aol.com is better than cullinsbks@aol.com. The hyperlink makes it easier for your reader to take action because all they have to do is click straight through to the goodies.
8. Include your toll-free number for orders.
You never know when someone will see that number and call you immediately after reading your email full of useful information. That's a way to build your practice, clients, and customers.
9. Include your local telephone number.
For people out of country, you need to include a number they can use. Again, you are making it easy for your client to be to reach you.
10. Alter your signature file now and then.
Many coaches and speakers like the paragraph form for their signature file. You can also combine the information in a list and then with a line to separate, a paragraph or bio about you.
Without a powerful sales-oriented signature file you will lose many contacts that can lead to sales. Modify yours today and watch your profits grow.
Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com
MORE RESOURCES updated Thu. February / 09 / 2012 BoldSky | Remedies To Lighten Dark Finger Joints BoldSky To get rid of dark finger joints, here are few natural remedies. Take a look. 1. Scrub everyday while taking bath. This is one simple home remedy to get rid of dark finger joints. You can use a loofah to remove dead skin. Always apply a moisturizer ... |
Daily Chat: Home remedies... San Angelo Standard-Times No wonder so many turn to home remedies for what ails ya! Gargling with salt water for sore throat. One lady used a shaman-type ritual on me once involving an egg and a prayer for a headache. It worked! So what home remedies do you recommend for the ... |
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Expert advice: Home remedies for headaches Times of India Dr. Vikram Singh, Consultant, Neurosurgery at Moolchand Medcity, gives us some excellent home remedies for headaches. Read and practise these tips today. Over to Dr. Vikram Singh... Hydrate yourself: Dehydration can be one of the top causes for a ... |
Home remedies for glowing skin Times of India Today, with expert inputs from Dermatologist Dr Meghna Gupta of Delhi Skin Centre, let's get back to our roots and understand a few quick home remedies for glowing skin. - Coconut oil has anti-inflammatory properties. Virgin coconut oil or coconut ... |
India-specific Home Remedies Will Be The USP For Medico.in: Elan Dekel, Medico ... VC Circle He added, “We will also keep the India specific home remedies in mind like Ayurveda to reach out to the larger audience.” Backed by VC firms like First Round Capital, FirstMark Capital, Greylock, Nexus Venture Partners and prominent angel investors, ... |
Fabulous Frizz Free Hair At Home – J F Lazartigue Inventorspot I searched for some at-home remedies for curly or frizzy hair that would provide similar results for a fraction of the cost. French hair experts from JF Lazartigue has come to the rescue with a line of straightening products consisting of shampoo, ... |
 Care2.com | 6 Wonderful Ayurvedic Home Remedies Care2.com Give these simple Ayurvedic remedies a chance to work their magic. Chew on a clove slowly, letting the juice penetrate the affected area. Clove has been used since ancient times as a star treatment for dental problems. It contains a healing compound ... |
Home Remedies: The Quick Fix COS The Campus The role health plays in scholastics demonstrates the value of knowing reliable treatments. Many home treatment methods exist descending from a variety of cultural traditions, however most minor symptoms are easier to avoid by adhering to proper habits ... |
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