Use the checklist below to make sure your article, tip, or book excerpt will get published and make you a household name on the Internet.
1. Does the title grab you and include a benefit? Make sure it is clear, but clever and clear is great.
2. Does the opening grab your attention? How? You need a hook in your short 1-3 sentence introduction. A shocking fact, drama, or question about where your audience is, their challenge.
3. Avoid starting sentences with "This is, there is, She is/was." Avoid passive construction such as: have, is, was, seems, appears. Replace "Judy is a book coach" with Book coach, Judy Cullins, digs her client's buried treasure (their words) up to make their books saleable gems. Aim for only 2-4% passives. Use strong, action verbs instead.
4. Punch up those sentences. Instead of "people who are assertive are willing to stand up for themselves," say, "Assertive people stand up for themselves."
5. Reduce general words. Replace them with specifics that are more compelling to the reader. Instead of "saves you time," use "saves you 10 hours a week, so you can finally take that vacation to that Caribbean island."
6. Shorten all sentences for Online reading. Did you know that 15-17 words per sentence is standard? Over that number the sentence is "difficult?" We write differently for Online because we are busy people who want information fast!
7. Use the present or past tense instead of "would have" and other passive forms. These verb forms help your article's clarity and give punch to it.
8. Show, don't tell. Instead of saying this book helps you to a healthy life, say after you read my book, you will have "leap out of bed energy."
9. Reduce the use of adjectives and adverbs. Avoid all -ly adverbs. Make your nouns and verbs describe. Use the senses of sight, sound, emotions, touch. Instead of "Suddenly, she yelled at Tom," just say," She opened the front door and yelled at Tom."
10. Discuss only one point per article to help you write focused, compelling copy for the rest. Check out your article's thesis. What question does your article answer?
Remember, for opt-in ezine publishers to take your article and spread the good word about you, you need to submit a quality, well-edited article that will wow them.
Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com
MORE RESOURCES updated Thu. February / 09 / 2012 BoldSky | Remedies To Lighten Dark Finger Joints BoldSky To get rid of dark finger joints, here are few natural remedies. Take a look. 1. Scrub everyday while taking bath. This is one simple home remedy to get rid of dark finger joints. You can use a loofah to remove dead skin. Always apply a moisturizer ... |
Daily Chat: Home remedies... San Angelo Standard-Times No wonder so many turn to home remedies for what ails ya! Gargling with salt water for sore throat. One lady used a shaman-type ritual on me once involving an egg and a prayer for a headache. It worked! So what home remedies do you recommend for the ... |
 BoldSky | Simple Cure For Excessive Burping BoldSky Today, we will discuss on burping cure with some natural home remedies. Take a look. Burping is caused when the food passage is filled with air bubbles (that are formed while talking, laughing, sitting in odd positions etc). The bubbles rise in form of ... |
Study finds many home remedies for acidity trump pharma drugs Times of India A series of tests conducted by Consumer Education and Research Society (CERS), Ahmedabad, found that many home remedies are more effective than pharmaceutical medications. As per the results, over-the-counter (OTC) drugs like antacids provide relief ... |
Expert advice: Home remedies for headaches Times of India Dr. Vikram Singh, Consultant, Neurosurgery at Moolchand Medcity, gives us some excellent home remedies for headaches. Read and practise these tips today. Over to Dr. Vikram Singh... Hydrate yourself: Dehydration can be one of the top causes for a ... |
Home remedies for glowing skin Times of India Today, with expert inputs from Dermatologist Dr Meghna Gupta of Delhi Skin Centre, let's get back to our roots and understand a few quick home remedies for glowing skin. - Coconut oil has anti-inflammatory properties. Virgin coconut oil or coconut ... |
India-specific Home Remedies Will Be The USP For Medico.in: Elan Dekel, Medico ... VC Circle He added, “We will also keep the India specific home remedies in mind like Ayurveda to reach out to the larger audience.” Backed by VC firms like First Round Capital, FirstMark Capital, Greylock, Nexus Venture Partners and prominent angel investors, ... |
Fabulous Frizz Free Hair At Home – J F Lazartigue Inventorspot I searched for some at-home remedies for curly or frizzy hair that would provide similar results for a fraction of the cost. French hair experts from JF Lazartigue has come to the rescue with a line of straightening products consisting of shampoo, ... |
 Care2.com | 6 Wonderful Ayurvedic Home Remedies Care2.com Give these simple Ayurvedic remedies a chance to work their magic. Chew on a clove slowly, letting the juice penetrate the affected area. Clove has been used since ancient times as a star treatment for dental problems. It contains a healing compound ... |
Home Remedies: The Quick Fix COS The Campus The role health plays in scholastics demonstrates the value of knowing reliable treatments. Many home treatment methods exist descending from a variety of cultural traditions, however most minor symptoms are easier to avoid by adhering to proper habits ... |
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