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Top 10 Ways Websites Makes Me Suffer


I believe some people create and publish websites for the sole purpose of tormenting their visitors. Browsing various websites and navigating the Web can often be like trying to read on an airplane while a kid kicks the back of your seat and the baby next to you alternates between screaming, crying and drooling on you. There are some excellent websites out there to be sure, but there are also a lot of dreadful ones too. The latter are the bane of so many people's existence, especially those who use the Web regularly.

The Net continues to grow in popularity and importance for consumers and businesses alike. Therefore, the quality of sites needs to keep pace. Creating and maintaining high-quality websites is more important now than ever. Higher quality equals more revenue.

The following lists the top ten ways that a website misses the boat and contributes to hair loss and nervous breakdowns. Notice the common thread that runs throughout each of these. Namely, a bad website neglects to consider the site visitor's experience in some fundamental ways.

1. Animation

Seven year-olds like watching animated cartoons on Saturday morning, business people, professionals and most other adults don't. Sites that include showy Flash animations as an 'Intro', animated gifs on every page, or flying words are really annoying. They take away from the content and distract the visitor from achieving their goals. Unless your site is an entertainment site, try to avoid maddening motion. However, if your product or service can be better demonstrated using Flash, Quick Time, or other multimedia, which is common, offer your visitors the chance to click a link to view it. But don't force them.

2. Too much scrolling

Once I scroll down a full screen's worth, my eyes start to blur, I feel slightly lost, my head spins and my interest wanes. Computer monitors really aren't the best medium for reading. The Net and many sites are so big that it's important to always provide a clear frame of reference for your visitors at all times while they're on your site. If a page requires two full screens of scrolling or more, simply split it up into multiple pages.

3. Long, text-heavy and blocky paragraphs of unbroken text

I really have to be into a topic or desperately need to glean the information to trudge through big chunks of unbroken text online. If I'm just shopping around for a product or service, you've lost me if I have to endure this kind of torture. Again, it is harder to read text on the Web than in other mediums such as books. Additionally, Web users are notoriously impatient, so make your content easy to read and non-intimidating. Use titles, sub-titles, small paragraphs, bullets and numbering.

4. No obvious ways to contact the company

If all you supply is an email on your website, your legitimacy may be questioned. Why can't you answer the phone? Why hide behind an anonymous and cold email address? Make it easy for your existing and potential customers to talk with you.

5. Unchanging or out-date content

If I start reading content on a site and soon discover that the content was written three years ago, I split. Since there's so much information out there, my reasoning is there's got to be comparable information online that's more current. If you keep your content fresh your site will attract repeat visitors. And repeat visitors are more likely to turn into customers.

6. Long page downloads

It's amazing that this is still a problem. When I click on to a site and have to sit there waiting for it to appear in my browser, I start sweating, picking my teeth, tapping my toes, rolling my eyes and soon want to throw my computer through my office window. I'm obviously a little impatient, but again, I know there are other sites out there with the same information that will download more quickly, so why wait? I'm gone.

7. "Me, me, me!" instead of "You, you, you"

Generally speaking, no one cares about you, your company or your thoughts. What they do care about is what you can do for them. So sites that show pictures of the company building or tout their deep philosophy on the way business should be conducted really don't bode well for keeping the interest of site visitors. On the other hand, sites that speak directly to potential customers about how they can solve their problems, make their lives easier, safer, richer or more comfortable have a much better chance of keeping the eyeballs glued.

8. Non-explanatory buttons or links

Here are some examples of buttons that leave me dazed and confused: A wedding site with a button called 'Blanks', a boating site with a button named 'The Lighthouse', a book site with a button called 'The Inside Story', or a Web design site with a button called 'Tea Time'. They sound like Jeopardy categories. Imagine trying to find your way on a highway where its various signs read 'Over Here', 'Moon Beams', and 'Lollypops'. Good luck navigating your way through. It's the same with navigating websites. Button and link names need to tell the visitor where the link leads to. Make it as easy as possible for a visitor to know where they're going before they click. However, there are times when naming a link an ambiguous name may pique the curiosity of a user and get them to click on it. But as a general rule, keep your links and buttons as descriptive as possible.

9. Inconsistent navigation

Imagine sitting down at a restaurant and the waiter comes over to you and hands you five different menus, one for the appetizers, one for the soups and salads, one for the entrees, one for the desserts, and one for the drinks. Annoying. Now imagine if each menu had a different format, layout and method for listing the items. Brutal. I really don't want to work that hard at picking out my dinner, I'm hungry and I just want a meal. Don't make your visitors work hard either by expecting them to re-learn your navigation system each time they enter another section of your site. They too are hungry; for useful information and they're even more impatient.

10. Inconsistent look & feel

When the look & feel completely changes from one page to another in a website, I think I am visiting another site, another company, a partner or subsidiary. I get very confused. This screams poor planning and often results from tacking on new sections later after the original site was built. This can lead to design-drift. It may be tempting to stray from the original design; you may have a better design now. But wait till you do a complete next-generation re-design of the entire site before introducing a new look & feel. If not, lots of visitors will be scratching their heads with one hand and possibly clicking away with the other.

Finally, any site that employs a number of these notorious features is particularly painful to experience. When I click to a website that has five different fonts and colors, scrolls down to the core of the Earth, incorporates zinging words and big fat blocks of text, lists no phone number and has content written and dated in 1996, I scream and know deep down inside that pulling my fingernails out wouldn't be as torturous as having to remain there a minute longer.

*******************
Jason OConnor is President of Oak Web Works
The synthesis of Web marketing, design, and technology
Jason is an expert Web development expert, e-strategist,
and e-marketer http://www.oakwebworks.com jason@oakwebworks.com
*******************

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Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Sat. July / 11 / 2020
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5 simple and effective home remedies to treat dehydration  Times of India

6 home remedies for mosquito bites to stop your itch and provide relief - Insider - INSIDER
6 home remedies for mosquito bites to stop your itch and provide relief - Insider  INSIDER

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7 Simple Home Remedies To Cure PCOS Naturally  Bandera County Courier

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COVID-19: Try these simple home remedies to treat a sore throat  Times of India

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Apple Cider Vinegar For Sore Throat: Is It An Effective Remedy? Know Ways To Use It Safely  NDTV Doctor

Home Remedies For Diarrhea: Opt For These Simple And Effective Ways to Get Rid of The Problem - India.com
Home Remedies For Diarrhea: Opt For These Simple And Effective Ways to Get Rid of The Problem  India.com

Migraines: Home remedies that work, according to real people - KSAT San Antonio
Migraines: Home remedies that work, according to real people  KSAT San Antonio

Here's why Indians are searching on Google for how to make coronavirus vaccines at home - Business Insider India
Here's why Indians are searching on Google for how to make coronavirus vaccines at home  Business Insider India

5 ways you can use baking soda to improve health, lose weight - Times Now
5 ways you can use baking soda to improve health, lose weight  Times Now

Cracked heels- prevention and home remedies - Phoenix Sun
Cracked heels- prevention and home remedies  Phoenix Sun

Here are some home remedies to get rid of tanning - NewsBytes
Here are some home remedies to get rid of tanning  NewsBytes

How to Remove Freckles Permanently And Get Spotless Skin - India.com
How to Remove Freckles Permanently And Get Spotless Skin  India.com

Constipation in Babies: What are the signs, causes and home remedies of THIS issue? - PINKVILLA
Constipation in Babies: What are the signs, causes and home remedies of THIS issue?  PINKVILLA

The best natural remedies for a stomach ache, according to a gastroenterologist - Insider - INSIDER
The best natural remedies for a stomach ache, according to a gastroenterologist - Insider  INSIDER

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Ministry of Ayush shares home remedies to stay safe from flu, other monsoon infections  Times Now

COVID-19: Home Remedies For Oral Health Care During Lockdown - NDTV Food
COVID-19: Home Remedies For Oral Health Care During Lockdown  NDTV Food

Constipation Home Remedies: 16 Natural ways to soften your stool for normal bowel movement - PINKVILLA
Constipation Home Remedies: 16 Natural ways to soften your stool for normal bowel movement  PINKVILLA

Lice Clinics of America reports increased 'super lice' activity during COVID-19 pandemic - KUTV 2News
Lice Clinics of America reports increased 'super lice' activity during COVID-19 pandemic  KUTV 2News

Skincare Tips: Don't Squeeze, Use These Simple Home Remedies to Get Rid of Blackheads - India.com
Skincare Tips: Don't Squeeze, Use These Simple Home Remedies to Get Rid of Blackheads  India.com

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Experiencing Too Much Hair Fall? Opt For These Home Remedies  India.com

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Monsoon Hair Care: 3 DIY Home Remedies And Tips To Prevent Excessive Hair Fall In Rainy Season  SpotboyE

Pearly whites: Simple home remedies for a sparkling white smile - The South African
Pearly whites: Simple home remedies for a sparkling white smile  The South African

Itchy scalp? Lice and ‘super lice’ cases spike during coronavirus pandemic, clinics say - Fresno Bee
Itchy scalp? Lice and ‘super lice’ cases spike during coronavirus pandemic, clinics say  Fresno Bee

This 3-ingredient sweet concoction relieves cough and cold immediately - Times of India
This 3-ingredient sweet concoction relieves cough and cold immediately  Times of India

Summertime brings sweaty skin misery | Peoples Pharmacy | swoknews.com - The Lawton Constitution
Summertime brings sweaty skin misery | Peoples Pharmacy | swoknews.com  The Lawton Constitution

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Turmeric for Skincare: Try these home remedies to achieve glowing skin  NEWS HEADS

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The Recovery Room: News beyond the pandemic  Medical News Today

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Our men have shown strong will: Sajjanar  Telangana Today

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Kill spotted lanternflies (or not), cut some flowers, and drink, drink, drink: This Weekend in the Garden  pennlive.com

"Home remedies like lemon and salt just don't cut it anymore": Sanjeev Gauba, Kent - afaqs
"Home remedies like lemon and salt just don't cut it anymore": Sanjeev Gauba, Kent  afaqs

Malaika Arora swears by this DIY skincare treatment for healthy skin - Times of India
Malaika Arora swears by this DIY skincare treatment for healthy skin  Times of India

Apple cider vinegar and other natural remedies for vaginal yeast infections - TheHealthSite
Apple cider vinegar and other natural remedies for vaginal yeast infections  TheHealthSite

Immunity-boosting kadha: Covid-19 survivor shares recipe that helped her - The Indian Express
Immunity-boosting kadha: Covid-19 survivor shares recipe that helped her  The Indian Express

What Causes Back Pain? Expert Explains 5 Possible Reasons And Tips To Manage Pain At Home - NDTV
What Causes Back Pain? Expert Explains 5 Possible Reasons And Tips To Manage Pain At Home  NDTV

Coronavirus: Frank Ludlow admits selling fake cures to the US - BBC News
Coronavirus: Frank Ludlow admits selling fake cures to the US  BBC News

Irregular Periods: 5 Quick Home Remedies - IWMBuzz
Irregular Periods: 5 Quick Home Remedies  IWMBuzz

Missing Going to Parlour? You Can Groom Your Eyebrows at Home, Here is How - India.com
Missing Going to Parlour? You Can Groom Your Eyebrows at Home, Here is How  India.com

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Hina Khan to Divyanka Tripathi: TV actresses REVEAL their DIY home remedy tricks for a glowing skin  PINKVILLA

Coronavirus Cure: Can coconut oil protect against COVID-19? Here's what doctors have to say - Jagran English
Coronavirus Cure: Can coconut oil protect against COVID-19? Here's what doctors have to say  Jagran English

Malaika Arora Shares Home Remedy to Boost Immunity - http://www.newsgram.com/
Malaika Arora Shares Home Remedy to Boost Immunity  http://www.newsgram.com/

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Coronavirus: Karnataka guidelines for home isolation for asymptomatic patients  The Indian Express

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Beauty Tips: How to Get Rid of Pimples on The Scalp  India.com

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How to avoid back and neck pain while working from home  TODAY

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Malaika Arora’s immunity booster is high on vitamin C; check it out  The Indian Express

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5 natural home remedies for insomnia that can help you get better sleep - Insider  INSIDER

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9 clinically proven natural remedies for common ailments  MD Linx

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Not feeling well? Here are some practical home remedies  Houston Chronicle

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Try these natural pain relievers as quick home remedies  The Indian Express

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Coronavirus home remedies: separating fact from fiction  FOX13 Memphis

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Myth-busting: Which of these DIY home remedies for coronavirus are actually effective?  KPRC Click2Houston

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Recipe of the immunity-boosting Kadha shared by a COVID-19 survivor becomes viral  Times of India

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Bishop Makamu tests positive for Covid-19, in self-isolation  Briefly.co.za

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Many home remedies were good medicine — if you could survive the cure  The Mountaineer

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Coronavirus Fact Check: Do these 'home remedies' actually help?  NBC2 News

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5 natural home remedies to get relief from flu  Times of India

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5 home remedies to treat cold and flu caused by the sudden change in weather  Times of India

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Dangerous Home Remedies for COVID-19  Everyday Health

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Home Remedies for Allergies: Natural Ways to Ease Symptoms  Shape Magazine

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11 Home Remedies for Glowing Skin and Mistakes to Avoid  Greatist

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Question of the day: Can home remedies such as garlic, red pepper, saline, hot baths or alcohol protect a person from catching COVID-19?  Victoria Advocate

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13 Home Remedies for Acne, According to Dermatologists  Men's Health

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Best Natural Remedies for Common Health Issues That Work  Prevention.com

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Chloroquine, home remedies are not the answer to treat coronavirus, experts say  TribLIVE

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Say Thanks To Honey Because Of These 5 Amazing Home Remedies  NDTV Swirlster

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Coronavirus Prevention: Make hand sanitizer at home using these three ingredients  Times of India

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Home Remedies for Migraine Relief and Prevention | Shape  Shape Magazine

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5 effective home remedies for vaginal itching  Times of India

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Do home remedies work to fight the flu?  Siouxland News

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Using home remedies to treat the common cold  kjrh.com

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6 home remedies for mosquito bites and itches  Times of India

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Home Remedies For Sore Throat: Try This Simple Ginger-Garlic Drink For Quick Relief  NDTV

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Home remedies can ease symptoms of cough, sore throat  Daily Herald

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10 natural and home remedies for ulcers  Medical News Today

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7 best home remedies to get rid of knee pain  Times of India

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Listeners Ask About Home Remedies, Carry-Out Food and Warm Weather When Dealing with Coronavirus  WKSU News

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10 home remedies to treat dark circles  Times of India

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Psoriasis: 12 home remedies and how to avoid triggers  Medical News Today

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Diverticulitis: 8 home remedies and natural treatments  Medical News Today

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Home remedies doctors swear by  Mumbai Mirror

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Home remedies — did mother know best?  tnonline.com

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15 natural remedies for a sore throat: Marshmallow root and more  Medical News Today

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Home remedies: high blood pressure and cold remedies  Medical Xpress

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Stuck at home during lockdown? Home remedies to cure minor illnesses  Times of India

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Home remedies for cold feet and palms  Times of India

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Honey-pepper and water boiled with tulsi-haldi — Modi bats for Covid-19 ‘home remedies’  ThePrint

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Do Any Bronchitis Home Remedies Actually Work?  Health Essentials from Cleveland Clinic

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3 Home Remedies for an Ear Infection  Health Essentials from Cleveland Clinic

Herbal Remedies and COVID-19: What to Know - Healthline
Herbal Remedies and COVID-19: What to Know  Healthline

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Home remedies to soothe an upset stomach  Times of India

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Natural home remedies that can help you with kidney stones  Times of India

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Dry scalp: 9 natural home remedies  Medical News Today

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5 home remedies to deal with the problem of low blood pressure  Times of India

6 easy and effective home remedies for body pain - Firstpost
6 easy and effective home remedies for body pain  Firstpost

Sore Throat Remedies That Actually Work - Health Essentials from Cleveland Clinic
Sore Throat Remedies That Actually Work  Health Essentials from Cleveland Clinic

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5 easy natural remedies for relaxing your muscles  Times of India

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Thirteen old-fashioned home remedies using everyday food which really work  Mirror Online

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Do Home Remedies Actually Work for Yeast Infections?  Health Essentials from Cleveland Clinic

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