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How To Move Your Business Online in 7 Steps


So you have set up your company, fairly established and generating some sort of revenue. Why should you take the most important step of starting online?

The online audience is massive - it's an information resource used by millions worldwide and continues to grow. Having your company information online can be a whole new way of attracting potential customers.

Step One: Choose a domain name

It is important to choose a domain name which is suitable for your business. If you want to be able to say your domain name over the phone, then it should be easy to spell and short to make it easier for your customers.

Usually, it's best to have the name of your website as your domain name, for example; www.yourcompany.co.uk. If your company name has already been taken there are several ways around this, here are some examples:

www.your-company.co.uk

www.yourcompanyltd.co.uk

www.company.co.uk

You could also choose from .com or .co.uk which are the most common and popular, however there are different domains for organisations (.org.uk) or new ones such as .com.uk

Whichever you choose you must check the availability on www.123reg.co.uk

Step Two: Host your Website

What does this mean? Basically, you need to find a space where your website can be built on the Internet. A good metaphor for this, is finding land to build your house on, where the house is your website.

There are 3 main things you need to be aware of when choosing a company to host your site.

How large your site is i.e. total sizes of all pages which make up your site How much bandwidth it requires i.e. how many visitors want to access it How your website is built - if your site uses PHP, ASP, other languages or database driven this may increase the cost. Step Three: Set Up your Email Accounts Setting up your email accounts can be an easy stress free experience. There are 4 main components to each account, these are :

Username

Password

Pop account

SMTP account

These will be provided by your hosting company and all you need to do is add an email account with the above settings. Your hosting company will help you through this.

Step Four: Develop a Website

Either design the site yourself (see article called 'Can I design a website myself?') or hire a professional to design it for you. Ensure you capture all information you want to present to your visitors in an easy to navigate website - where information can be found easily.

There are many aspects to consider when developing a website. The content of your site is incredibly important, you may want to hire a copywriter or someone who is skilled in this area. Another aspect is the overall design and look of the site, depending on what kind of image you want to portray, a good eye for design would really help.

If you want to optimise your website, this is the time to be thinking about it. By optimisation we mean creating developing a website which can be easily read by search engines so that for certain keywords you can be listed at the top of a results page.

The last thing to consider is how you are going to maintain the content of your website. There are 3 basic options to this:

1. Website Maintenance - most web design companies will also offer to keep your website maintained for an hourly fee. So whenever you want to change bits and pieces you would get in touch with the designers who would up date it for you. This is best used for companies who may only want to change small amounts of their site from time to time.

2. Content Managed Systems (CMS) - if you feel that you want to up date your site more often, you can add a CMS. This is basically an easy to use, user friendly module where you can update, add, remove and edit your content and images.

3. DIY - of course you can Do-It-Yourself if you have some HTML knowledge (if your site is HTML) or are willing to put some of your time aside to learn. However, if your site is designed using Flash this may get a lot more technical.

Step Five: SEO Submission

Once your website is completed, you want to attract visitors to your site. The first step to allowing people to find you is to submit your website to search engines. The most important reason for this is so that search engines know you are out there, and if you get nothing else from it - at least when a user types in your company name, you should appear at the top of the search engines results. This is beneficial for anyone who may have heard from company name and wants to find your website on the Web.

Another important step is to add your web address to as many free directories as possible as this increases your page rank with search engines.

Step Six: Internet Marketing

There are millions of sites out there trying to get that number 1 position on search engines by optimisation, and unfortunately not everyone can have it! The more common keywords are exceptionally difficult and with search engines continually changing their method for ranking websites this has become a less effective way of Internet Marketing.

A much more proven Internet Marketing technique is Pay Per Click. The majority of search engines have premium listings where they sell the top positions on their results pages. The way they work is explained in more detail in the article 'How does Pay Per Click work'. However in a nutshell, the general idea is as follows:

You enter a price for every keyword you think a potential customer of your company would enter into a search engine, on average it is around 30p. Every time a visitor clicks on that link they will be taken to your site. You only pay when someone actually clicks on your link. If more than one company put a price on a certain keyword, the company who has put the highest price gets the top position.

Other ways to attract visitors to your site is to place banners on other related websites which have a larger number of visitors. The banner would then have a link to your website. Step Seven: Include your website on any stationery and promotional material Now that you are set up, you can start publishing your website on any printed material so that your customers and clients are aware of it.

And that's it! Of course, this is just a summary, but in essence its the basic steps in having a presence online and getting the most out of it.

Elaborations Ltd is a Design company with offices in West London. It was founded in 2003 by Brad Bagherian. Elaborations specialises in helping small to medium businesses create an image with an impact. A company's image is just as important as its products and services, so we produce designs and create an image to give potential customers that crucial first impression and reflect what their company is all about. The main area which we concentrate on is presenting that image on the web, website design and development, as well as graphic design, internet marketing and multimedia.


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Sat. July / 11 / 2020
5 simple and effective home remedies to treat dehydration - Times of India
5 simple and effective home remedies to treat dehydration  Times of India

6 home remedies for mosquito bites to stop your itch and provide relief - Insider - INSIDER
6 home remedies for mosquito bites to stop your itch and provide relief - Insider  INSIDER

7 Simple Home Remedies To Cure PCOS Naturally - Bandera County Courier
7 Simple Home Remedies To Cure PCOS Naturally  Bandera County Courier

COVID-19: Try these simple home remedies to treat a sore throat - Times of India
COVID-19: Try these simple home remedies to treat a sore throat  Times of India

Apple Cider Vinegar For Sore Throat: Is It An Effective Remedy? Know Ways To Use It Safely - NDTV Doctor
Apple Cider Vinegar For Sore Throat: Is It An Effective Remedy? Know Ways To Use It Safely  NDTV Doctor

Home Remedies For Diarrhea: Opt For These Simple And Effective Ways to Get Rid of The Problem - India.com
Home Remedies For Diarrhea: Opt For These Simple And Effective Ways to Get Rid of The Problem  India.com

Migraines: Home remedies that work, according to real people - KSAT San Antonio
Migraines: Home remedies that work, according to real people  KSAT San Antonio

Here's why Indians are searching on Google for how to make coronavirus vaccines at home - Business Insider India
Here's why Indians are searching on Google for how to make coronavirus vaccines at home  Business Insider India

5 ways you can use baking soda to improve health, lose weight - Times Now
5 ways you can use baking soda to improve health, lose weight  Times Now

Cracked heels- prevention and home remedies - Phoenix Sun
Cracked heels- prevention and home remedies  Phoenix Sun

Here are some home remedies to get rid of tanning - NewsBytes
Here are some home remedies to get rid of tanning  NewsBytes

How to Remove Freckles Permanently And Get Spotless Skin - India.com
How to Remove Freckles Permanently And Get Spotless Skin  India.com

Constipation in Babies: What are the signs, causes and home remedies of THIS issue? - PINKVILLA
Constipation in Babies: What are the signs, causes and home remedies of THIS issue?  PINKVILLA

The best natural remedies for a stomach ache, according to a gastroenterologist - Insider - INSIDER
The best natural remedies for a stomach ache, according to a gastroenterologist - Insider  INSIDER

Ministry of Ayush shares home remedies to stay safe from flu, other monsoon infections - Times Now
Ministry of Ayush shares home remedies to stay safe from flu, other monsoon infections  Times Now

COVID-19: Home Remedies For Oral Health Care During Lockdown - NDTV Food
COVID-19: Home Remedies For Oral Health Care During Lockdown  NDTV Food

Constipation Home Remedies: 16 Natural ways to soften your stool for normal bowel movement - PINKVILLA
Constipation Home Remedies: 16 Natural ways to soften your stool for normal bowel movement  PINKVILLA

Lice Clinics of America reports increased 'super lice' activity during COVID-19 pandemic - KUTV 2News
Lice Clinics of America reports increased 'super lice' activity during COVID-19 pandemic  KUTV 2News

Skincare Tips: Don't Squeeze, Use These Simple Home Remedies to Get Rid of Blackheads - India.com
Skincare Tips: Don't Squeeze, Use These Simple Home Remedies to Get Rid of Blackheads  India.com

Experiencing Too Much Hair Fall? Opt For These Home Remedies - India.com
Experiencing Too Much Hair Fall? Opt For These Home Remedies  India.com

Monsoon Hair Care: 3 DIY Home Remedies And Tips To Prevent Excessive Hair Fall In Rainy Season - SpotboyE
Monsoon Hair Care: 3 DIY Home Remedies And Tips To Prevent Excessive Hair Fall In Rainy Season  SpotboyE

Pearly whites: Simple home remedies for a sparkling white smile - The South African
Pearly whites: Simple home remedies for a sparkling white smile  The South African

Itchy scalp? Lice and ‘super lice’ cases spike during coronavirus pandemic, clinics say - Fresno Bee
Itchy scalp? Lice and ‘super lice’ cases spike during coronavirus pandemic, clinics say  Fresno Bee

This 3-ingredient sweet concoction relieves cough and cold immediately - Times of India
This 3-ingredient sweet concoction relieves cough and cold immediately  Times of India

Summertime brings sweaty skin misery | Peoples Pharmacy | swoknews.com - The Lawton Constitution
Summertime brings sweaty skin misery | Peoples Pharmacy | swoknews.com  The Lawton Constitution

Turmeric for Skincare: Try these home remedies to achieve glowing skin - NEWS HEADS
Turmeric for Skincare: Try these home remedies to achieve glowing skin  NEWS HEADS

The Recovery Room: News beyond the pandemic - Medical News Today
The Recovery Room: News beyond the pandemic  Medical News Today

Our men have shown strong will: Sajjanar - Telangana Today
Our men have shown strong will: Sajjanar  Telangana Today

Kill spotted lanternflies (or not), cut some flowers, and drink, drink, drink: This Weekend in the Garden - pennlive.com
Kill spotted lanternflies (or not), cut some flowers, and drink, drink, drink: This Weekend in the Garden  pennlive.com

"Home remedies like lemon and salt just don't cut it anymore": Sanjeev Gauba, Kent - afaqs
"Home remedies like lemon and salt just don't cut it anymore": Sanjeev Gauba, Kent  afaqs

Malaika Arora swears by this DIY skincare treatment for healthy skin - Times of India
Malaika Arora swears by this DIY skincare treatment for healthy skin  Times of India

Apple cider vinegar and other natural remedies for vaginal yeast infections - TheHealthSite
Apple cider vinegar and other natural remedies for vaginal yeast infections  TheHealthSite

Immunity-boosting kadha: Covid-19 survivor shares recipe that helped her - The Indian Express
Immunity-boosting kadha: Covid-19 survivor shares recipe that helped her  The Indian Express

What Causes Back Pain? Expert Explains 5 Possible Reasons And Tips To Manage Pain At Home - NDTV
What Causes Back Pain? Expert Explains 5 Possible Reasons And Tips To Manage Pain At Home  NDTV

Coronavirus: Frank Ludlow admits selling fake cures to the US - BBC News
Coronavirus: Frank Ludlow admits selling fake cures to the US  BBC News

Irregular Periods: 5 Quick Home Remedies - IWMBuzz
Irregular Periods: 5 Quick Home Remedies  IWMBuzz

Missing Going to Parlour? You Can Groom Your Eyebrows at Home, Here is How - India.com
Missing Going to Parlour? You Can Groom Your Eyebrows at Home, Here is How  India.com

Hina Khan to Divyanka Tripathi: TV actresses REVEAL their DIY home remedy tricks for a glowing skin - PINKVILLA
Hina Khan to Divyanka Tripathi: TV actresses REVEAL their DIY home remedy tricks for a glowing skin  PINKVILLA

Coronavirus Cure: Can coconut oil protect against COVID-19? Here's what doctors have to say - Jagran English
Coronavirus Cure: Can coconut oil protect against COVID-19? Here's what doctors have to say  Jagran English

Malaika Arora Shares Home Remedy to Boost Immunity - http://www.newsgram.com/
Malaika Arora Shares Home Remedy to Boost Immunity  http://www.newsgram.com/

Coronavirus: Karnataka guidelines for home isolation for asymptomatic patients - The Indian Express
Coronavirus: Karnataka guidelines for home isolation for asymptomatic patients  The Indian Express

Beauty Tips: How to Get Rid of Pimples on The Scalp - India.com
Beauty Tips: How to Get Rid of Pimples on The Scalp  India.com

How to avoid back and neck pain while working from home - TODAY
How to avoid back and neck pain while working from home  TODAY

Malaika Arora’s immunity booster is high on vitamin C; check it out - The Indian Express
Malaika Arora’s immunity booster is high on vitamin C; check it out  The Indian Express

5 natural home remedies for insomnia that can help you get better sleep - Insider - INSIDER
5 natural home remedies for insomnia that can help you get better sleep - Insider  INSIDER

9 clinically proven natural remedies for common ailments - MD Linx
9 clinically proven natural remedies for common ailments  MD Linx

Hair Fall Home Remedies: Reasons Why You Are Shedding More Hair amid COVID-19 Lockdown and Simple DIY Ways - LatestLY
Hair Fall Home Remedies: Reasons Why You Are Shedding More Hair amid COVID-19 Lockdown and Simple DIY Ways  LatestLY

Not feeling well? Here are some practical home remedies - Houston Chronicle
Not feeling well? Here are some practical home remedies  Houston Chronicle

Try these natural pain relievers as quick home remedies - The Indian Express
Try these natural pain relievers as quick home remedies  The Indian Express

Coronavirus home remedies: separating fact from fiction - FOX13 Memphis
Coronavirus home remedies: separating fact from fiction  FOX13 Memphis

Myth-busting: Which of these DIY home remedies for coronavirus are actually effective? - KPRC Click2Houston
Myth-busting: Which of these DIY home remedies for coronavirus are actually effective?  KPRC Click2Houston

Recipe of the immunity-boosting Kadha shared by a COVID-19 survivor becomes viral - Times of India
Recipe of the immunity-boosting Kadha shared by a COVID-19 survivor becomes viral  Times of India

Bishop Makamu tests positive for Covid-19, in self-isolation - Briefly.co.za
Bishop Makamu tests positive for Covid-19, in self-isolation  Briefly.co.za

Many home remedies were good medicine — if you could survive the cure - The Mountaineer
Many home remedies were good medicine — if you could survive the cure  The Mountaineer

Coronavirus Fact Check: Do these 'home remedies' actually help? - NBC2 News
Coronavirus Fact Check: Do these 'home remedies' actually help?  NBC2 News

5 natural home remedies to get relief from flu - Times of India
5 natural home remedies to get relief from flu  Times of India

5 home remedies to treat cold and flu caused by the sudden change in weather - Times of India
5 home remedies to treat cold and flu caused by the sudden change in weather  Times of India

Dangerous Home Remedies for COVID-19 - Everyday Health
Dangerous Home Remedies for COVID-19  Everyday Health

No, garlic won't prevent COVID-19. These 'home remedies' and 'cures' just don't work - NorthJersey.com
No, garlic won't prevent COVID-19. These 'home remedies' and 'cures' just don't work  NorthJersey.com

Home Remedies for Allergies: Natural Ways to Ease Symptoms - Shape Magazine
Home Remedies for Allergies: Natural Ways to Ease Symptoms  Shape Magazine

11 Home Remedies for Glowing Skin and Mistakes to Avoid - Greatist
11 Home Remedies for Glowing Skin and Mistakes to Avoid  Greatist

Question of the day: Can home remedies such as garlic, red pepper, saline, hot baths or alcohol protect a person from catching COVID-19? - Victoria Advocate
Question of the day: Can home remedies such as garlic, red pepper, saline, hot baths or alcohol protect a person from catching COVID-19?  Victoria Advocate

13 Home Remedies for Acne, According to Dermatologists - Men's Health
13 Home Remedies for Acne, According to Dermatologists  Men's Health

Best Natural Remedies for Common Health Issues That Work - Prevention.com
Best Natural Remedies for Common Health Issues That Work  Prevention.com

Chloroquine, home remedies are not the answer to treat coronavirus, experts say - TribLIVE
Chloroquine, home remedies are not the answer to treat coronavirus, experts say  TribLIVE

Say Thanks To Honey Because Of These 5 Amazing Home Remedies - NDTV Swirlster
Say Thanks To Honey Because Of These 5 Amazing Home Remedies  NDTV Swirlster

Four home remedies to get rid of a toothache when you can't see a dentist - Insider - INSIDER
Four home remedies to get rid of a toothache when you can't see a dentist - Insider  INSIDER

Coronavirus Prevention: Make hand sanitizer at home using these three ingredients - Times of India
Coronavirus Prevention: Make hand sanitizer at home using these three ingredients  Times of India

Home Remedies for Migraine Relief and Prevention | Shape - Shape Magazine
Home Remedies for Migraine Relief and Prevention | Shape  Shape Magazine

5 effective home remedies for vaginal itching - Times of India
5 effective home remedies for vaginal itching  Times of India

Do home remedies work to fight the flu? - Siouxland News
Do home remedies work to fight the flu?  Siouxland News

Using home remedies to treat the common cold - kjrh.com
Using home remedies to treat the common cold  kjrh.com

6 home remedies for mosquito bites and itches - Times of India
6 home remedies for mosquito bites and itches  Times of India

Home Remedies For Sore Throat: Try This Simple Ginger-Garlic Drink For Quick Relief - NDTV
Home Remedies For Sore Throat: Try This Simple Ginger-Garlic Drink For Quick Relief  NDTV

Home remedies can ease symptoms of cough, sore throat - Daily Herald
Home remedies can ease symptoms of cough, sore throat  Daily Herald

10 natural and home remedies for ulcers - Medical News Today
10 natural and home remedies for ulcers  Medical News Today

7 best home remedies to get rid of knee pain - Times of India
7 best home remedies to get rid of knee pain  Times of India

Listeners Ask About Home Remedies, Carry-Out Food and Warm Weather When Dealing with Coronavirus - WKSU News
Listeners Ask About Home Remedies, Carry-Out Food and Warm Weather When Dealing with Coronavirus  WKSU News

10 home remedies to treat dark circles - Times of India
10 home remedies to treat dark circles  Times of India

Psoriasis: 12 home remedies and how to avoid triggers - Medical News Today
Psoriasis: 12 home remedies and how to avoid triggers  Medical News Today

Diverticulitis: 8 home remedies and natural treatments - Medical News Today
Diverticulitis: 8 home remedies and natural treatments  Medical News Today

Home remedies doctors swear by - Mumbai Mirror
Home remedies doctors swear by  Mumbai Mirror

Home remedies — did mother know best? - tnonline.com
Home remedies — did mother know best?  tnonline.com

15 natural remedies for a sore throat: Marshmallow root and more - Medical News Today
15 natural remedies for a sore throat: Marshmallow root and more  Medical News Today

Home remedies: high blood pressure and cold remedies - Medical Xpress
Home remedies: high blood pressure and cold remedies  Medical Xpress

Stuck at home during lockdown? Home remedies to cure minor illnesses - Times of India
Stuck at home during lockdown? Home remedies to cure minor illnesses  Times of India

Home remedies for cold feet and palms - Times of India
Home remedies for cold feet and palms  Times of India

Honey-pepper and water boiled with tulsi-haldi — Modi bats for Covid-19 ‘home remedies’ - ThePrint
Honey-pepper and water boiled with tulsi-haldi — Modi bats for Covid-19 ‘home remedies’  ThePrint

Do Any Bronchitis Home Remedies Actually Work? - Health Essentials from Cleveland Clinic
Do Any Bronchitis Home Remedies Actually Work?  Health Essentials from Cleveland Clinic

3 Home Remedies for an Ear Infection - Health Essentials from Cleveland Clinic
3 Home Remedies for an Ear Infection  Health Essentials from Cleveland Clinic

Herbal Remedies and COVID-19: What to Know - Healthline
Herbal Remedies and COVID-19: What to Know  Healthline

Home remedies to soothe an upset stomach - Times of India
Home remedies to soothe an upset stomach  Times of India

Natural home remedies that can help you with kidney stones - Times of India
Natural home remedies that can help you with kidney stones  Times of India

Dry scalp: 9 natural home remedies - Medical News Today
Dry scalp: 9 natural home remedies  Medical News Today

5 home remedies to deal with the problem of low blood pressure - Times of India
5 home remedies to deal with the problem of low blood pressure  Times of India

6 easy and effective home remedies for body pain - Firstpost
6 easy and effective home remedies for body pain  Firstpost

Sore Throat Remedies That Actually Work - Health Essentials from Cleveland Clinic
Sore Throat Remedies That Actually Work  Health Essentials from Cleveland Clinic

5 easy natural remedies for relaxing your muscles - Times of India
5 easy natural remedies for relaxing your muscles  Times of India

Thirteen old-fashioned home remedies using everyday food which really work - Mirror Online
Thirteen old-fashioned home remedies using everyday food which really work  Mirror Online

Do Home Remedies Actually Work for Yeast Infections? - Health Essentials from Cleveland Clinic
Do Home Remedies Actually Work for Yeast Infections?  Health Essentials from Cleveland Clinic

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