Best Business Tips and Strategies information channel:
We would like to thank the local libraries, schools, and universities for recommending students
to visit us when doing research on any of our information topics.
So you have set up your company, fairly established and generating some sort of revenue. Why should you take the most important step of starting online?
The online audience is massive - it's an information resource used by millions worldwide and continues to grow. Having your company information online can be a whole new way of attracting potential customers.
Step One: Choose a domain name
It is important to choose a domain name which is suitable for your business. If you want to be able to say your domain name over the phone, then it should be easy to spell and short to make it easier for your customers.
Usually, it's best to have the name of your website as your domain name, for example; www.yourcompany.co.uk. If your company name has already been taken there are several ways around this, here are some examples:
You could also choose from .com or .co.uk which are the most common and popular, however there are different domains for organisations (.org.uk) or new ones such as .com.uk
Whichever you choose you must check the availability on www.123reg.co.uk
Step Two: Host your Website
What does this mean? Basically, you need to find a space where your website can be built on the Internet. A good metaphor for this, is finding land to build your house on, where the house is your website.
There are 3 main things you need to be aware of when choosing a company to host your site.
How large your site is i.e. total sizes of all pages which make up your site How much bandwidth it requires i.e. how many visitors want to access it How your website is built - if your site uses PHP, ASP, other languages or database driven this may increase the cost. Step Three: Set Up your Email Accounts Setting up your email accounts can be an easy stress free experience. There are 4 main components to each account, these are :
These will be provided by your hosting company and all you need to do is add an email account with the above settings. Your hosting company will help you through this.
Step Four: Develop a Website
Either design the site yourself (see article called 'Can I design a website myself?') or hire a professional to design it for you. Ensure you capture all information you want to present to your visitors in an easy to navigate website - where information can be found easily.
There are many aspects to consider when developing a website. The content of your site is incredibly important, you may want to hire a copywriter or someone who is skilled in this area. Another aspect is the overall design and look of the site, depending on what kind of image you want to portray, a good eye for design would really help.
If you want to optimise your website, this is the time to be thinking about it. By optimisation we mean creating developing a website which can be easily read by search engines so that for certain keywords you can be listed at the top of a results page.
The last thing to consider is how you are going to maintain the content of your website. There are 3 basic options to this:
1. Website Maintenance - most web design companies will also offer to keep your website maintained for an hourly fee. So whenever you want to change bits and pieces you would get in touch with the designers who would up date it for you. This is best used for companies who may only want to change small amounts of their site from time to time.
2. Content Managed Systems (CMS) - if you feel that you want to up date your site more often, you can add a CMS. This is basically an easy to use, user friendly module where you can update, add, remove and edit your content and images.
3. DIY - of course you can Do-It-Yourself if you have some HTML knowledge (if your site is HTML) or are willing to put some of your time aside to learn. However, if your site is designed using Flash this may get a lot more technical.
Step Five: SEO Submission
Once your website is completed, you want to attract visitors to your site. The first step to allowing people to find you is to submit your website to search engines. The most important reason for this is so that search engines know you are out there, and if you get nothing else from it - at least when a user types in your company name, you should appear at the top of the search engines results. This is beneficial for anyone who may have heard from company name and wants to find your website on the Web.
Another important step is to add your web address to as many free directories as possible as this increases your page rank with search engines.
Step Six: Internet Marketing
There are millions of sites out there trying to get that number 1 position on search engines by optimisation, and unfortunately not everyone can have it! The more common keywords are exceptionally difficult and with search engines continually changing their method for ranking websites this has become a less effective way of Internet Marketing.
A much more proven Internet Marketing technique is Pay Per Click. The majority of search engines have premium listings where they sell the top positions on their results pages. The way they work is explained in more detail in the article 'How does Pay Per Click work'. However in a nutshell, the general idea is as follows:
You enter a price for every keyword you think a potential customer of your company would enter into a search engine, on average it is around 30p. Every time a visitor clicks on that link they will be taken to your site. You only pay when someone actually clicks on your link. If more than one company put a price on a certain keyword, the company who has put the highest price gets the top position.
Other ways to attract visitors to your site is to place banners on other related websites which have a larger number of visitors. The banner would then have a link to your website. Step Seven: Include your website on any stationery and promotional material Now that you are set up, you can start publishing your website on any printed material so that your customers and clients are aware of it.
And that's it! Of course, this is just a summary, but in essence its the basic steps in having a presence online and getting the most out of it.
Elaborations Ltd is a Design company with offices in West London. It was founded in 2003 by Brad Bagherian. Elaborations specialises in helping small to medium businesses create an image with an impact. A company's image is just as important as its products and services, so we produce designs and create an image to give potential customers that crucial first impression and reflect what their company is all about. The main area which we concentrate on is presenting that image on the web, website design and development, as well as graphic design, internet marketing and multimedia.
Best Home Remedies for Skin Burn Treatment
In the text below, we will have a short review of such prescriptions which have come to be known as home remedies for treating burns. Cornelian Cherry Seeds. The quality seeds help you considerably remove the burned areas of your skin. Soak them in ...
Dry Skin In Winters? Simple Home Remedies To Get Rid Of Dry Skin
Do you have dry and itchy skin? Dry skin which is also called xerosis, is a skin condition that lacks moisture in its outer layer of the skin. If left untreated, dry skin can get cracks, white spots and become infected. Dry skin is usually caused by ...
Medical News Today
Natural home remedies for COPD
Medical News Today
Although there is currently no cure for COPD, various home remedies can help open up the airways and improve a person's quality of life. This article discusses which home remedies, including lifestyle changes, supplements, and essential oils, can help ...
Four home remedies that can soothe a winter sore throat
The worst thing about catching a winter cold isn't the fact that you're constantly dabbing at your streaming nose. Nor is it the sensation of going from hot to cold faster than a forgotten cup of tea. No, the most irritating symptom of all is a painful ...
Feeling the winter prickle? 4 home remedies that can soothe a seasonal sore throat
Dry Eye Syndrome: Simple And Effective Home Remedies To Get Rid Of Dry Eyes
Your eyes are one of the most sensitive organs of the body. Therefore, it is very important for us to take care of them. Dry eye syndrome or dry eyes are caused by a lack of sufficient lubrication, nourishment and moisture on the surface of the eyes ...
Q&A: Home remedies may help prevent morning sickness
There are home remedies you can try that may help. If you start to lose weight, if you can't keep liquids down or if vomiting becomes severe, see your doctor right away. Although it is called morning sickness, that term is not accurate, as the symptoms ...
Home remedies: What about those wrinkles?
Greensboro News & Record
Wrinkles are a natural part of aging, especially for the face, neck, hands and forearms. But some people are more prone to wrinkles based on sun-exposure and other factors. Although genetics mainly determine skin structure and texture, sun exposure is ...
Home remedies can ease the pain of minor burns
Needless to say, severe burns require immediate emergency medical attention. The great thing about home remedies for mild burns is that you know instantly whether they are working. Either the pain goes away, or it doesn't. Many readers also report that ...
Pneumonia: 5 effective home remedies that can help reduce your symptoms
New Delhi: Stan Lee, famously known for co-creating Marvel Comics, has died aged 95. The co-creator of iconic characters, including Iron Man, the Fantastic Four, Spider-Man, Daredevil and the X-Men, revealed earlier this year that he had been battling ...
Home remedies: Power up soups, smoothies and teas to fight flu season
We can't always control what we're exposed to, but we can take charge of our health by eating the foods that fortify our immune system, especially during cold and flu season. In addition to staying on top of fundamental immune-boosting habits like ...
Top Seven Reasons to Publicize your Business with Articles
Do you want to be #1-10 on Google and other search engines? Do you want quadruple your Web sales in five months? Promote your business to the top with these 7 reasons to write and submit how-to articles. 1.
Top 10 Ways to Start a Business For Less Than $500
We've heard numerous success stories of Internet entrepreneurs like Jeff Bezos, who started Amazon.com from his garage, using cheap plywood to construct desks.
Top 10 Ways to Turn Clients Into Raving Fans
Do you find great joy in being a coach? If so, you will find that your enthusiasm is contagious and will attract clients. Be sure to develop a superb and supportive community.
Top Ten Things to Do to Make your Signature File Sell
Always include a powerful signature on every email you send out, even to friends. It's even more important when you send out articles to opt-in ezines (no spam) and top web sites in your field--more important than your article's message.
Top 10 Stumbling Blocks that Limit Business Growth
Never in history have more entrepreneurs launched more new businesses! In America, thousands of business open their doors every single day! Unfortunately, most of them (over 90% of them) also close their doors within two years. Businesses are started with high hopes and glorious dreams.
Seven Steps to Achieving Your Dream
"Vision is the spectacular that inspires us to carry out the mundane." -- Chris Widener. Can achievement be broken down into steps? Well, it isn't always that clean and easy, but I do know that those who achieve great things usually go through much of the same process, with many of the items listed below as part of that process.
No More Lists To Remember
Are the endless lists of Top-7's and Top-10's taxing your brain and your memory? Do you ever feel like trying to keep all these ideas straight, let alone apply them properly at the correct moment in time an overwhelming chore? How often do you find yourself having to review these lists? Perhaps endlessly until the next list comes out and then it's back to square one again. Wouldn't you rather live, work and be spontaneously effective, without having to pull out your "how to" lists? Just imagine for a moment being able to live this way.
Reminders For Running A Better Business
The following tips are from an article we contributed to Compute magazine. These are ideas that we all should know, but many times forget.
Seven Questions to Improve Your Business, Your Relationships, and Your Life
Seven Questions to Improve Your Business, Your Relationships, and Your Life One of the most powerful tools we have as humans is our ability to ask questions. The more adept we are at asking them (and waiting for and listening to the answers), the more effective we will be.
Top 7 Business Tips For Small Business Starters For Online Business
1.) Brainstorming for an idea - You must select what interests you in any field and put together 5 to 7 possible ideas that seem viable as a source of income.
Start Your Own Website in 10 Easy Steps
If you're a beginner, starting a website doesn't have to be difficult. If you begin with a good idea and take it step-by-step, you'll reap the rewards of a popular website.
#1 Key To Select Right Business Partner
Having business partner or planning to start a business with partnership is a always a win-loose factor. Know one knows the partners inner instinct to deal business in several different circumstances and this is why we see the n number of broken partnerships.
Brainstorming! The Key To Wealth
Advertising executive Alex F. Osborne first coined the word "brainstorming" in the early 1940's.
Top Ten Tips for Participating in Online Business Expos
Are you ready for a BASH? Have you ever been a vendor or exhibitor at an expo, craft show or other offline event? Well, when you are a participant in an online bash or online expo - many of the same expo tips apply. Here are the Top Ten essential business expo tips for online events.
The Top Ten Reasons to Hire a Coach
1. You have a big goal and you want someone to support you.
10 Compelling Reasons Not to Downsize
Almost daily, newspapers, business magazines, radio and television carry reports of corporations, large and small, that are downsizing. Their attention is chiefly focused on the impact to the employees, as they are the ones most acutely experiencing the immediate effects.
Get Your Mailing Noticed - Seven Tips for Effective Direct Mail Pieces
When sending mail to clients and potential clients, make your mailing stand out from the stacks of "junk mail" they receive. Here are a few easy ways to get their attention.
Never Sell Again: Get Repeat Business and Avoid the Need to Prospect
If you're a business owner, you know that repeat business is critical to your success. It also makes your life much easier because you can count on ongoing business without having to continuously find new prospects and convince them to hire you.
10 Things To Ask Your Accountant
This is a quick checklist of a few things that you, as a new business, should expect to ask your accountant (or potential accountant).1.
10 Things To Do When Business Slows Down Over The Holidays
I'm sure you've seen it happen every year: your business slows down during predictable times, like the summer vacation months or year-end holidays. For the self-employed who rely upon steady cash flow, this can be a disconcerting time.
Akron City Directory
© 2012 - 2018 All Rights Reserved