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Boosting Your eBay Auction Profits: Just Add Audio


According to a recent report, adding audio to your eBay auctions could increase bids by as much as 22% over auctions without audio.

A recent trend showing up on a lot of websites is the addition of an audio clip. The clip is a personal message by the author or the website owner encouraging you to take advantage of what they offer.

The psychology behind this technique is really Marketing 101. It's called personalization. An audio clip added to your eBay auction allows you to personally tell the potential bidder about the product. Using your own voice allows you to make contact with the bidder on a personal level that written words cannot. Because, that's what your eBay auction really is...It's just a long written classified ad asking the bidder to make an offer to purchase your item.

Prior to the advent of the telephone the only reliable way to communicate long distance was by writing letters. It was not unusual back then for lovers to write each other daily or weekly. The decline of letter writing is a well documented event that coincides with the advent of the telephone.

With audio you can describe the item, tell the bidder why you are selling it or even communicate with them about your refund policy or provide your contact information. The possibilities are almost unlimited as a way to establish a rapport with the bidder.

But, the most important reason to add audio clips is that it makes it easy to convey excitement and invoke emotion, giving you a really powerful selling-edge.

How to add audio to a web site:

The simplest way is to upload a .wav or Mp3 file to a website and provide a link to the file. When the bidder clicks on the link his or her computer will automatically recognize the file and play it with the audio player on the bidders computer.

There are some drawbacks to this method. If the bidder's computer doesn't recognize the file it won't play. The overall effect is not as professional as it could be and it distracts the bidder. If you are a reasonably tech savvy type you can easily deal with the drawbacks of this approach.

For the rest of us, there are a number of software solutions and websites that will simplify the task of adding audio to our eBay auctions.

Here are two:

Audio Maker Pro - http://audiomaker.thynke.com - (The one I use and recommend)

Sound Streamer - http://soundstreamer.thynke.com - (Less expensive)

Different programs and websites range from charging a one time fee to monthly fees for the use of the program. The good news is that many will let you test them for as little as $1 for a trial basis or let you download a demo version to see how well it will work for you.

Mike Nalbone is an author, editor, publisher and webmaster who earns a living full-time on the Net. For more, exclusive eBay profit tips like this one, visit: http://auction-revolution.thynke.com

This Article Is © 2005 & May Be Published Solely In Its Entirety, Un-Modified, Provided The Above Resource Box Is Included Along With Active (Clickable) Links.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Sun. January / 20 / 2019

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As Buyers Move Away From Private Auctions, How Should Publishers Adapt?  AdExchanger

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Roanoke City police chief auctions off jersey for Big Brothers Big Sisters - WSLS 10
Roanoke City police chief auctions off jersey for Big Brothers Big Sisters  WSLS 10

A piece of star city history is up for auction, to help foster positive relationships between police and at-risk local youth. Roanoke City police chief Tim Jones has ...


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Check out these Arizona mansions going on the auction block this month  AZCentral

Several Arizona multimillion-dollar mansions, including one owned by Randy Johnson, could soon go to the highest bidder in a live Scottsdale auction.


Basic Private Auctions Are ‘Going The Way Of The Dinosaur’ As Programmatic Cleans Up - AdExchanger
Basic Private Auctions Are ‘Going The Way Of The Dinosaur’ As Programmatic Cleans Up  AdExchanger

In recent years, buyers have flocked to private marketplaces to avoid the fraud, hidden fees and low-quality ads they saw in the open marketplace. Agencies ...


Barrett-Jackson: Cars to watch on the last day of auctions Sunday - AZCentral.com
Barrett-Jackson: Cars to watch on the last day of auctions Sunday  AZCentral.com

Get a peek at some of the collector cars that will be auctioned at Barrett-Jackson in Scottsdale on Sunday.


Fancy Back Bay Restaurant L'Espalier Auctions Off Everything — Even The Kitchen Sink - WBUR
Fancy Back Bay Restaurant L'Espalier Auctions Off Everything — Even The Kitchen Sink  WBUR

After 40 years of business in Boston's Back Bay, the recently shuttered L'Espalier auctioned off everything Wednesday — from its industrial dishwasher to its ...


Peter Lynch Adds $2 Million Worth Of Furniture To Auction Of Scottsdale Home - Forbes
Peter Lynch Adds $2 Million Worth Of Furniture To Auction Of Scottsdale Home  Forbes

Peter Lynch, one of Forbes Greatest Business Minds, adds $2 million worth of furniture to the upcoming auction for his Scottsdale house.


Livestock auctions | News - Cadillac News
Livestock auctions | News  Cadillac News

Clare County Livestock Auction, LLC. Sale every Monday at 3 p.m.. advertisement. Jan. 14 results: Choice colored steers, $105 to $120; choice colored heifers, ...


Catherine Deneuve Auctions Her Saint Laurent Wardrobe - WWD
Catherine Deneuve Auctions Her Saint Laurent Wardrobe  WWD

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Barrett-Jackson: John Lennon, Larry Fitzgerald's cars up for auction Saturday  AZCentral

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Food, music and auctions featured at JFFA fundraiser  Peninsula Daily News

PORT ANGELES — The Juan de Fuca Foundation will hold its annual Winter Fundraiser at 6:30 p.m. Saturday featuring a performance by singer-songwriter ...


Auctions Up 20% on Invaluable as Collectors Embrace Online Bidding - EcommerceBytes
Auctions Up 20% on Invaluable as Collectors Embrace Online Bidding  EcommerceBytes

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Rare penny found in Pittsfield in 1940s sells for $204,000 at auction - The Boston Globe
Rare penny found in Pittsfield in 1940s sells for $204,000 at auction  The Boston Globe

A rare penny that a Pittsfield teenager found in his lunch money more than 70 years ago was auctioned off for more than $200,000 on Thursday to a Concord ...


Local non-profit buys horses from auctions to save them from possibly being slaughtered - NewsChannel5.com
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Two dozen horses in poor condition were rescued from a local auction, and almost half had to be put down.


Chip off the auction block – Intel’s i9-9990XE may be sold to the highest bidder - Digital Trends
Chip off the auction block – Intel’s i9-9990XE may be sold to the highest bidder  Digital Trends

Intel may be set to expand its ninth-generation extreme CPUs by one more notch, though it's a curious mix and priced oddly. The alleged 9990-XE will drop four ...


Observation deck for Tokyo's renowned tuna auctions opens to public at new Toyosu market site - The Japan Times
Observation deck for Tokyo's renowned tuna auctions opens to public at new Toyosu market site  The Japan Times

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Paradise Valley News PHOTOS: Arizona's most expensive home listing going up for auction 11:33 AM - ABC15 Arizona
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Gooding & Co.: A metro Phoenix auction where million dollar cars are common - AZCentral
Gooding & Co.: A metro Phoenix auction where million dollar cars are common  AZCentral

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Heritage Auctions – Seldom Seen Selections: Near-Perfect 1864 Gold Dollar Coin  CoinWeek

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Larry Fitzgerald auctions off 3 cars for $221,000 at Barrett-Jackson Saturday - AZCentral
Larry Fitzgerald auctions off 3 cars for $221,000 at Barrett-Jackson Saturday  AZCentral

Arizona Cardinals receiver Larry Fitzgerald auctioned off three of his cars at Barrett-Jackson in Scottsdale Saturday.


This Rare 1943 Copper Coin Sold For $204,000 At Auction - Simplemost
This Rare 1943 Copper Coin Sold For $204,000 At Auction  Simplemost

Don Lutes Jr. kept the 1943 copper penny he stumbled upon in his high school cafeteria seven decades ago in a safe behind a wall in his Massachusetts home.


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Rago Auctions: Mid-Mod  Artsy

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Rago Auctions: Modern Ceramics & Glass  Artsy

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India Plans 40 Gigawatts Of Solar & Wind Auctions Every Year Till 2028  CleanTechnica

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Auction calendar: January 18, 2019 - Wisconsin State Farmer
Auction calendar: January 18, 2019  Wisconsin State Farmer

... ** Indicates an auction ad appearing in this issue of the Wisconsin State Farmer. FRIDAY, JANUARY 18. Withee, WI. 11:00 AM Special Monthly Dairy Heifer ...


Check out the Corvette Jeff Gordon's selling to raise money for cancer research at Barrett-Jackson - AZCentral
Check out the Corvette Jeff Gordon's selling to raise money for cancer research at Barrett-Jackson  AZCentral

Jeff Gordon is auctioning off a 2016 Corvette C7.R with supercharged 6.2-liter LT4 V8 engine to raise money for cancer research at Barrett-Jackson.


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Rago Auctions: Modern Design  Artsy

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Rago Auctions: Lost City Arts - 36 Years of Collecting  Artsy

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Hagerty sees polarization in the Arizona auction marketplace  The ClassicCars.com Journal

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Fort Lauderdale mansion goes up for auction with no starting price  WSVN 7News | Miami News, Weather, Sports | Fort Lauderdale

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Artifacts from Berkeley's Spenger's restaurant up for bid at auction  KRON4

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FESE Warns On Periodic Auction Restrictions  Markets Media

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James Garner's 'Rockford Files' Pontiac Firebird is crossing the auction block  Fox News

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U.S. government debt prices continued to edge lower on Friday morning, reversing a recent rally, as investors digest the fourth rate hike this year from the U.S. ...


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Naples Winter Wine Festival's online auction will start Monday  Naples Daily News

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Randy Johnson's PV mansion goes on the auction block — with no minimum bid  AZCentral

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Golf cart raises $58,000 at Russo and Steele car auction for family of fallen Salt River officer - AZCentral
Golf cart raises $58,000 at Russo and Steele car auction for family of fallen Salt River officer  AZCentral

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Ford will auction off Mustang Shelby GT500 VIN 001 for charity - CNET
Ford will auction off Mustang Shelby GT500 VIN 001 for charity  CNET

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Unique 1967 Ford Mustang Shelby GT500 Super Snake sold at auction for record $2.2 million - Fox News
Unique 1967 Ford Mustang Shelby GT500 Super Snake sold at auction for record $2.2 million  Fox News

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Irwin Builders Supply site sold, auction set - Tribune-Review
Irwin Builders Supply site sold, auction set  Tribune-Review

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9th annual New City Arts and the Haven Art Auction - CBS19 News
9th annual New City Arts and the Haven Art Auction  CBS19 News

New City Arts and the Haven hosted its annual art auction downtown Saturday night for a cause.


Where to watch the 2019 Barrett-Jackson auction on TV - AZCentral
Where to watch the 2019 Barrett-Jackson auction on TV  AZCentral

Can't be at the Barrett-Jackson auction in person? See which vehicles draw the biggest bids on TV.


Sears survives bankruptcy auction and will keep 400 stores open - The Denver Post
Sears survives bankruptcy auction and will keep 400 stores open  The Denver Post

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Hits and Some Misses at the 2019 RM Sotheby’s Scottsdale Auction - Automobile
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Aroostook Centre Mall listed for auction at best offer price - Bangor Daily News
Aroostook Centre Mall listed for auction at best offer price  Bangor Daily News

The Aroostook Centre Mall in Presque Isle, which like the Bangor Mall has suffered from tenants such as Sears closing shop, is listed by online auctioneer Ten-X ...


2Pac's Pornographic Sex Drawing Is Hitting the Auction Block - Complex
2Pac's Pornographic Sex Drawing Is Hitting the Auction Block  Complex

While the late-rapper was serving time in the mid-90's, he drew an explicit drawing for his then-girlfriend, which is now going up for auction.


Slow banks slow auction sales - NEWS.com.au
Slow banks slow auction sales  NEWS.com.au

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Glenpool Grower Auctions Medical Marijuana Online  News On 6

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The art market in 2018: the year of Banksy and blockchain auctions  Financial Times

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Five Vintage Supercars Headline the Mecum Auction in Florida  Robb Report

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This weekend: Auto auction, multicultural gathering, art and wine festival  AZCentral

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Sears announces Lampert's hedge fund, ESL, as winning bid in bankruptcy court auction - CNBC
Sears announces Lampert's hedge fund, ESL, as winning bid in bankruptcy court auction  CNBC

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Belly flop competitions, art auctions and Shrek: What life is like aboard Harmony of the Seas  Dorset Echo

I NEVER thought I'd see the day but I've changed - and in a way that I didn't think was possible.


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20-acre equestrian estate going on the auction block Thursday  TCPalm

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Auction of Nazi pins in Wisconsin draws criticism - Milwaukee Journal Sentinel
Auction of Nazi pins in Wisconsin draws criticism  Milwaukee Journal Sentinel

Among the items for sale Saturday at a southern Wisconsin auction business is a box of World War II German replica pins featuring swastikas.


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Seller Lists Four Luxury Homes For Auction In A Single Week  Forbes

Four luxury homes going up for auction in the same week by Robert and Miryam Knutson. They have been previously estimated in value for a combined $46 ...


Driven 131 miles in 28 years, and now going to auction - The ClassicCars.com Journal
Driven 131 miles in 28 years, and now going to auction  The ClassicCars.com Journal

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Gary Sinise, Richard Rawlings team up to auction car for good cause - FOX 10 News Phoenix
Gary Sinise, Richard Rawlings team up to auction car for good cause  FOX 10 News Phoenix

SCOTTSDALE, Ariz. (FOX 10) -- Actor Gary Sinise is perhaps best known for his role as Lieutenant Dan Forrest Gump and astronaut Ken Mattingly in Apollo 13.


1855 Trade Dollar Sells for Almost $4 Million at Auction - Barron's
1855 Trade Dollar Sells for Almost $4 Million at Auction  Barron's

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See the top cars sold at 2019 Barrett-Jackson on Wednesday - Phoenix Business Journal
See the top cars sold at 2019 Barrett-Jackson on Wednesday  Phoenix Business Journal

Three classic cars muscled their way to become the top sellers Wednesday at the ongoing auto auction in Scottsdale.


Bid on fine art at Superior auction - Superior Telegram
Bid on fine art at Superior auction  Superior Telegram

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This Estate In Florida Will Be Sold At Auction With No Reserve - Forbes
This Estate In Florida Will Be Sold At Auction With No Reserve  Forbes

The 13,000 square foot home that overlooks Roberts Bay will be sold fully furnished. In total, there is more than 20,000 square feet of covered space, both ...


Petrobras preempts three pre-salt areas ahead of sixth auction - UPI News
Petrobras preempts three pre-salt areas ahead of sixth auction  UPI News

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Rarities shine at FUN auction - Numismatic News
Rarities shine at FUN auction  Numismatic News

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Catherine Deneuve Shares Trove of Yves Saint Laurent in Christie’s Auction - Hollywood Reporter
Catherine Deneuve Shares Trove of Yves Saint Laurent in Christie’s Auction  Hollywood Reporter

French actress Catherine Deneuve shares her YSL items in auction, including the gowns she wore to the Academy Awards in 1993 and 2000.


Singer Ray J buys Camaro for $165,000 to benefit charity at Barrett-Jackson Thursday - AZCentral
Singer Ray J buys Camaro for $165,000 to benefit charity at Barrett-Jackson Thursday  AZCentral

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U.S. Government Bonds Fall Amid Auction - Wall Street Journal
U.S. Government Bonds Fall Amid Auction  Wall Street Journal

U.S. government bond prices fell Tuesday amid signs that risk sentiment is improving while the Treasury Department completed the first of three auctions this ...


FCC's 28 GHz auction suspended due to weather - FierceWireless
FCC's 28 GHz auction suspended due to weather  FierceWireless

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Kansas City-based auto auction forms charity, donates more than $1 million in six years - KSHB
Kansas City-based auto auction forms charity, donates more than $1 million in six years  KSHB

Over the past six years, the KCI Auto Auction has donated $1.25 million to three Kansas City-based organizations.


The Ultimate Rhode Island Auction—Complete with Pirates, Sharks and Glass Saddles - GoLocalProv
The Ultimate Rhode Island Auction—Complete with Pirates, Sharks and Glass Saddles  GoLocalProv

Forget the record sale price of a piece of Newport Colonial furniture in 1989 for more than $12 million, or the infamous 1988 “two-day auction of English furniture ...


BFAMI: Benefit Auction 2019 - Artsy
BFAMI: Benefit Auction 2019  Artsy

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Netherlands Ponders Restrictions on Huawei Ahead of 5G Auction - Yahoo Finance
Netherlands Ponders Restrictions on Huawei Ahead of 5G Auction  Yahoo Finance

The economy ministry is set to auction 5G mobile frequencies this autumn, with the criteria for selection depending on the government's China strategy, due to ...


Late couple's favorite charities to benefit from land, minerals auction in Oklahoma - NewsOK.com
Late couple's favorite charities to benefit from land, minerals auction in Oklahoma  NewsOK.com

The late Mary Harrison and her husband, James, work in their P.R. Williamson's Department Store in Lindsay in this 1993 photo. [THE OKLAHOMAN ARCHIVES].


58,000 view catalog for sold out Melissa Gilbert, Timothy Busfield estate auction - Livingston Daily
58,000 view catalog for sold out Melissa Gilbert, Timothy Busfield estate auction  Livingston Daily

Stacy Luoma and her grandmother Arbilla Moore made off with about $515 in personal possessions once belonging to "Little House on the Prairie" star Melissa ...


Lampert’s auction win keeps Sears going for now, but ‘a real uphill battle’ ahead - Chicago Tribune
Lampert’s auction win keeps Sears going for now, but ‘a real uphill battle’ ahead  Chicago Tribune

Sears Chairman Edward Lampert has won a bankruptcy auction for the company with a plan that will keep the retailer in business and potentially save tens of ...


New auction house opens in downtown Story City - Ames Tribune
New auction house opens in downtown Story City  Ames Tribune

A new auction house has opened in downtown Story City, and the owners want it to be more than a place to just buy and sell things. Kyle and Jennifer Miller ...


The Five Slickest Cars Up For Auction Next Weekend At RM Sotheby's Arizona - Forbes
The Five Slickest Cars Up For Auction Next Weekend At RM Sotheby's Arizona  Forbes

These are the five most interesting vehicles up for auction at the RM Sotheby's Auction in Scottsdale, Arizona. The auction takes place January 17-18, 2019.


Going, Going, Gone: Explaining Auction Houses’ Executive Exodus - The New York Times
Going, Going, Gone: Explaining Auction Houses’ Executive Exodus  The New York Times

It's been a memorable year in the art world, not for what happened, but for who left.


For the Love of Art Gala & Art Auction set for Feb. 23 - Daily Tribune News
For the Love of Art Gala & Art Auction set for Feb. 23  Daily Tribune News

Louis Tonsmeire serves as the bid caller during a previous For the Love of Art Gala & Art Auction at the Booth Western Art Museum. LAWSON WHITAKER/ ...


Historic Tommy gun hits the auction block - WWLP.com
Historic Tommy gun hits the auction block  WWLP.com

A small Kentucky town is auctioning off a piece of history, a rare Thompson machine gun that could sell for an estimated $100000.


Ten Of The Coolest Bikes At The Vegas Motorcycle Auction - RideApart
Ten Of The Coolest Bikes At The Vegas Motorcycle Auction  RideApart

You don't need to be in Las Vegas to enjoy the beautiful motorcycles at the Bonham's Motorcycle Auction. There are many gorgeous bikes on offer, but here's a ...


Demand from blenders lifts prices at Kochi tea auctions - BusinessLine
Demand from blenders lifts prices at Kochi tea auctions  BusinessLine

Buying by blenders lifted tea prices, especially good liquoring varieties, at the Kochi tea auctions this week.The market for popular varieties was fully firm to ...


$8M East Tennessee country estate still for sale after auction canceled - Knoxville News Sentinel
$8M East Tennessee country estate still for sale after auction canceled  Knoxville News Sentinel

There's a guest log cabin for when your mother-in-law comes to visit.


White Fence Farm to auction off items - The Denver Channel
White Fence Farm to auction off items  The Denver Channel

You have the opportunity to get your hands on a piece of White Fence Farm history. The historic restaurant is auctioning items off after closing its doors in ...


Russo and Steele auction raises $58k for fallen police officer's family - ABC15 Arizona
Russo and Steele auction raises $58k for fallen police officer's family  ABC15 Arizona

PHOENIX — This golf cart was sold twice! Russo and Steele waived all of the fees so 100% of the proceeds could assist the family of fallen Salt River PD officer ...


Fall River zoning board denies variance for auto auction site at Weavers Cove - Fall River Herald News
Fall River zoning board denies variance for auto auction site at Weavers Cove  Fall River Herald News

FALL RIVER – A proposal to build an auto auction site at Weaver's Cove was dealt a serious blow Thursday evening when city zoning officials denied the ...


Cincinnati startup featured on Shark Tank now at auction - Cincinnati.com
Cincinnati startup featured on Shark Tank now at auction  Cincinnati.com

A startup business that opened a pop-up shop in OTR is selling its intellectual property in a sealed-bid auction.


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