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Four Reasons Why You Should NEVER Use Animations In Your eBay Auctions


Inexperienced auction sellers, or those lacking in confidence, often want to make their auction listings more dramatic and exciting. They dread the possibility that buyers will be bored by their auction and turn away with indifference.

Therefore, they reason, they will spice up their auctions with some "animations" - graphics that blink, change colors, spin, travel around the web page.

Or the seller may be a tech person who loves toys and is proud of his ability to create unusual effects.

Regardless of their reasons, animated elements on an auction page are almost never a good idea for the following four reasons:

1. Rather than attracting attention to the merchandise in your auction, your potential customer may watch a spinning ball or follow Santa and his reindeer through the sky. We want the customer's total attention on that all-important question: "Do I want to buy this widget or not?" Distractions are not good for your wallet.

2. Animations can make the load time of your auction listing much longer. I have been using DSL four years and have forgotten (happily!) how horrible it is to use dialup. However, for many places on this planet, high-speed connections simply are not available. For these folks, loading your page might take forever, and you can be sure they won't wait. Experts tell us that the average user spends only 7 seconds at a webpage before departing for greener pastures. If your sales page is still loading, no sale for you.

3. It takes time for you to figure out how and whether to use animations. This is time that would be better spent on writing more exciting and dynamic copy - copy that will turn a prospective customer into a real buyer. A smart business person will treat time as her most precious commodity and spend it on what is most likely to bring a sale.

4. Many of these animations are just downright annoying. I personally do not enjoy looking at screens that are twirling, whirling and blinking. Two particularly irritating animations are an inescapable message that follows up and down the left side of the page, regardless of where I'm looking, and "trails" that follow my mouse.

A huge majority of people feel the same, apparently. Sellers need to make it as easy as possible for people to buy, rather than throwing obstacles in the way.

Are there any occasions when animated pictures are of any value in an auction listing? Possibly. For example, if you are selling to graphic designers then animated elements might be appropriate. As always, testing, testing, testing is the only way to truly know.

But for the rest of us folks - forget the glitter and focus on your merchandise. That's what makes us buy.

Learn how to sell on eBay with 16 hours of online instruction taught by a 10 year eBay veteran. Own an eBay business instead of an eBay hobby.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Sat. August / 08 / 2020

SpeediShuttle to sell 49 vehicles in online auction - Pacific Business News (Honolulu)
SpeediShuttle to sell 49 vehicles in online auction  Pacific Business News (Honolulu)

Livestock auctions | News - Cadillac News
Livestock auctions | News  Cadillac News

Selected Western livestock auctions | Livestock Auctions | capitalpress.com - Capital Press
Selected Western livestock auctions | Livestock Auctions | capitalpress.com  Capital Press

Even with Erie County Fair canceled, the animal shows and auctions go on - WGRZ.com
Even with Erie County Fair canceled, the animal shows and auctions go on  WGRZ.com

Spectacles Belonging to Gandhi Were Mailed to an Auction House–With Owner Having No Idea of Their Value - Good News Network
Spectacles Belonging to Gandhi Were Mailed to an Auction House–With Owner Having No Idea of Their Value  Good News Network

Market Monitor: Springers Mixed, Auctions Restricted - Dairy Herd Management
Market Monitor: Springers Mixed, Auctions Restricted  Dairy Herd Management

U.S. Vehicle Auction Market Outlook 2020-2024: Due to COVID-19, Online/Digital Auctions Have Become the New Norm - Benzinga
U.S. Vehicle Auction Market Outlook 2020-2024: Due to COVID-19, Online/Digital Auctions Have Become the New Norm  Benzinga

Going, going, gone: Musicians turn to benefit auctions to raise funds for COVID-19 relief - The Jakarta Post - Jakarta Post
Going, going, gone: Musicians turn to benefit auctions to raise funds for COVID-19 relief - The Jakarta Post  Jakarta Post

United States Vehicle Auction Market 2020-2024 Featuring Profiles of Key Players KAR Auction Services, Copart and Manheim - Yahoo Finance
United States Vehicle Auction Market 2020-2024 Featuring Profiles of Key Players KAR Auction Services, Copart and Manheim  Yahoo Finance

Point Lookout estate auctions off all assets on property - By Kendra Caruso and Fran Gonzalez - Republican Journal
Point Lookout estate auctions off all assets on property - By Kendra Caruso and Fran Gonzalez  Republican Journal

Treasury ramps up auctions as borrowing, virus surges - Finance and Commerce
Treasury ramps up auctions as borrowing, virus surges  Finance and Commerce

Little Falls Area Auction • Sunday, August 6th | Auctions - ECM Publishers
Little Falls Area Auction • Sunday, August 6th | Auctions  ECM Publishers

Pheasant Run Resort puts items up for auction - WLS-TV
Pheasant Run Resort puts items up for auction  WLS-TV

El Paso County foreclosure auction still happening in person, dozens gather - KFOX El Paso
El Paso County foreclosure auction still happening in person, dozens gather  KFOX El Paso

Bertha/Clarissa Area Auction • Friday, August 14th | Auctions - ECM Publishers
Bertha/Clarissa Area Auction • Friday, August 14th | Auctions  ECM Publishers

HiBid.com Auctions Topped $35 Million Last Week; Sports Cars, Gold Bullion, Farm Equipment, & More Up For Sale - Norfolk Daily News
HiBid.com Auctions Topped $35 Million Last Week; Sports Cars, Gold Bullion, Farm Equipment, & More Up For Sale  Norfolk Daily News

ADESA auto auction says Flint layoffs will be more than expected - MLive.com
ADESA auto auction says Flint layoffs will be more than expected  MLive.com

Auction of Washington Wines Takes Events Online, Aug. 11-15 - wineindustryadvisor.com
Auction of Washington Wines Takes Events Online, Aug. 11-15  wineindustryadvisor.com

Clark County hosting government surplus vehicle, airport lost and found online auctions this week - KLAS - 8 News Now
Clark County hosting government surplus vehicle, airport lost and found online auctions this week  KLAS - 8 News Now

Milaca Area Auction • Thursday, August 20th | Auctions - ECM Publishers
Milaca Area Auction • Thursday, August 20th | Auctions  ECM Publishers

Result of Riksbank reversed auctions SEK bonds Stockholm Stock Exchange:RIX - GlobeNewswire
Result of Riksbank reversed auctions SEK bonds Stockholm Stock Exchange:RIX  GlobeNewswire

Photos: Auction Offers Chance To Own A Piece Of Threadgill's Memorabilia - KERA News
Photos: Auction Offers Chance To Own A Piece Of Threadgill's Memorabilia  KERA News

Sauk Centre Area Auction • Saturday, September 12th | Auctions - ECM Publishers
Sauk Centre Area Auction • Saturday, September 12th | Auctions  ECM Publishers

"Disneyland: The First 65 Years" – A Two-Day Auction Starting August 15, 2020 - The DIS
"Disneyland: The First 65 Years" – A Two-Day Auction Starting August 15, 2020  The DIS

Lee Board of Fire Commissioners mulls truck auction, approves equipment buy - Rome Sentinel
Lee Board of Fire Commissioners mulls truck auction, approves equipment buy  Rome Sentinel

Flint, Mich., to destroy illegal guns seized by police, won't auction them off to lawful bidders - Fox News
Flint, Mich., to destroy illegal guns seized by police, won't auction them off to lawful bidders  Fox News

US offshore energy industry releases economic impact study of offshore wind auctions - WorldOil
US offshore energy industry releases economic impact study of offshore wind auctions  WorldOil

STORAGE AUCTIONS - Columbia Star
STORAGE AUCTIONS  Columbia Star

Auctions Are Crimped as the Pandemic Forces Them Online - The New York Times
Auctions Are Crimped as the Pandemic Forces Them Online  The New York Times

Thousands of items from closed Pheasant Run Resort part of online auction - Kane County Chronicle
Thousands of items from closed Pheasant Run Resort part of online auction  Kane County Chronicle

Pheasant Run memorabilia will be available in online auction - Chicago Daily Herald
Pheasant Run memorabilia will be available in online auction  Chicago Daily Herald

Barrett-Jackson Returns To Live Auctions With A Bang - Yahoo! Voices
Barrett-Jackson Returns To Live Auctions With A Bang  Yahoo! Voices

Library auction underway in Luzerne County - WNEP Scranton/Wilkes-Barre
Library auction underway in Luzerne County  WNEP Scranton/Wilkes-Barre

Sotheby’s Reports $2.5 Billion in Sales - The New York Times
Sotheby’s Reports $2.5 Billion in Sales  The New York Times

Junior Livestock Auction a go for online | ClarkCountyToday.com - clarkcountytoday.com
Junior Livestock Auction a go for online | ClarkCountyToday.com  clarkcountytoday.com

PALs auction: $2.2 billion and winding toward conclusion - RCR Wireless News
PALs auction: $2.2 billion and winding toward conclusion  RCR Wireless News

Auction Report: Bonhams Announces An All-Seiko Online-Only Auction - HODINKEE
Auction Report: Bonhams Announces An All-Seiko Online-Only Auction  HODINKEE

India's Adani not interested in domestic coal mine auctions - CFO - Yahoo Finance
India's Adani not interested in domestic coal mine auctions - CFO  Yahoo Finance

Labor Day 2020 Auction | Public And Estate Sales - Lancaster Farming
Labor Day 2020 Auction | Public And Estate Sales  Lancaster Farming

Auburn Fall Auction will only be open to pre-registered bidders and guests - WANE
Auburn Fall Auction will only be open to pre-registered bidders and guests  WANE

Houghton County Fair canceled; livestock shows, auctions, and drive-through food concessions to take place - WLUC
Houghton County Fair canceled; livestock shows, auctions, and drive-through food concessions to take place  WLUC

Go big orange: Craig & Wheeler Realty and Auction - Shelbyville Times-Gazette
Go big orange: Craig & Wheeler Realty and Auction  Shelbyville Times-Gazette

Livestock auction will go on even without the Howard County Fair this year | Glenwood/Glenleg/Dayton - Baltimore Sun
Livestock auction will go on even without the Howard County Fair this year | Glenwood/Glenleg/Dayton  Baltimore Sun

Fiesta Hosting First-Ever Online Auction - Santa Barbara Independent
Fiesta Hosting First-Ever Online Auction  Santa Barbara Independent

Cushing Area Auction • Saturday, August 22nd | Auctions - ECM Publishers
Cushing Area Auction • Saturday, August 22nd | Auctions  ECM Publishers

Cboe US Periodic Auction To Combat Off-Exchange Volumes - Markets Media
Cboe US Periodic Auction To Combat Off-Exchange Volumes  Markets Media

Handbags for Hope auction goes virtual Saturday – WRBI Radio - Country 103.9 WRBI
Handbags for Hope auction goes virtual Saturday – WRBI Radio  Country 103.9 WRBI

Steak n Shake to auction 15 locations, 3 in Michigan - MLive.com
Steak n Shake to auction 15 locations, 3 in Michigan  MLive.com

Sheep, goats run through auction ring without 4-H'ers during the Larimer County Fair - The Coloradoan
Sheep, goats run through auction ring without 4-H'ers during the Larimer County Fair  The Coloradoan

Notice of Public Online Auction - Aaron's Self Storage - Waco Tribune-Herald
Notice of Public Online Auction - Aaron's Self Storage  Waco Tribune-Herald

AUTO AUCTION Tues., August 11, 2020 Cascades Towing, 47575 SR | Auctions - goskagit.com
AUTO AUCTION Tues., August 11, 2020 Cascades Towing, 47575 SR | Auctions  goskagit.com

COVID Will Not Delay The FCC‘s 5G Spectrum Auction - Forbes
COVID Will Not Delay The FCC‘s 5G Spectrum Auction  Forbes

Gooding announces new date, location for British auction - The ClassicCars.com Journal
Gooding announces new date, location for British auction  The ClassicCars.com Journal

PRG's Select Rental Inventory Set to Go to Public Auction - PRNewswire
PRG's Select Rental Inventory Set to Go to Public Auction  PRNewswire

Lightning Foundation to host online auctions, 50/50 raffles in playoffs - Official site of the Tampa Bay Lightning
Lightning Foundation to host online auctions, 50/50 raffles in playoffs  Official site of the Tampa Bay Lightning

Founders of YouTube and Restoration Hardware to auction historic Adirondack camp - newyorkupstate.com
Founders of YouTube and Restoration Hardware to auction historic Adirondack camp  newyorkupstate.com

Christie’s Online-Only Auction Features Artworks Influenced by Graffiti - Barron's
Christie’s Online-Only Auction Features Artworks Influenced by Graffiti  Barron's

XYZ wins .car/.cars/.auto auction - Domain Name Wire
XYZ wins .car/.cars/.auto auction  Domain Name Wire

Online Auction Benefitting NSCHoF Begins Aug. 8 - SPEED SPORT
Online Auction Benefitting NSCHoF Begins Aug. 8  SPEED SPORT

HiBid's Toys.HiBid.com Portal Showcases Auctions Featuring Toys, Games & Collectibles for All Ages - PRNewswire
HiBid's Toys.HiBid.com Portal Showcases Auctions Featuring Toys, Games & Collectibles for All Ages  PRNewswire

Virtual Make-A-Wish convoy set for Aug. 16, with online auction starting Aug. 9 - LancasterOnline
Virtual Make-A-Wish convoy set for Aug. 16, with online auction starting Aug. 9  LancasterOnline

Youth livestock auction Friday | News, Sports, Jobs - Iron Mountain Daily News
Youth livestock auction Friday | News, Sports, Jobs  Iron Mountain Daily News

Maine Forestry Museum Annual Benefit Auction Goes Online! - The Bethel Citizen
Maine Forestry Museum Annual Benefit Auction Goes Online!  The Bethel Citizen

'Fridge' For Sale: William Perry's Super Bowl XX Jersey Hits Auction... - Sports Collectors Daily
'Fridge' For Sale: William Perry's Super Bowl XX Jersey Hits Auction...  Sports Collectors Daily

Bird House Auction moves online - Valley Voice
Bird House Auction moves online  Valley Voice

Barrett-Jackson moves Las Vegas and Palm Beach, Florida car auction to Scottsdale instead this fall - AZCentral
Barrett-Jackson moves Las Vegas and Palm Beach, Florida car auction to Scottsdale instead this fall  AZCentral

Point Lookout auction sells thousands of items from former conference center - WABI
Point Lookout auction sells thousands of items from former conference center  WABI

Christie’s New Auction Technique: The Global Gavel - The New York Times
Christie’s New Auction Technique: The Global Gavel  The New York Times

The U.S. Vehicle Auction Market: Size and Forecasts with Impact Analysis of COVID-19 (2020-2024) - ResearchAndMarkets.com - Yahoo Finance
The U.S. Vehicle Auction Market: Size and Forecasts with Impact Analysis of COVID-19 (2020-2024) - ResearchAndMarkets.com  Yahoo Finance

Government Surplus Auctions to be hosted virtually Aug. 3-11 on TNT auction website - KLAS - 8 News Now
Government Surplus Auctions to be hosted virtually Aug. 3-11 on TNT auction website  KLAS - 8 News Now

1965 Shelby Mustang Sells For A Record $3.85 Million At Mecum Auctions - Forbes
1965 Shelby Mustang Sells For A Record $3.85 Million At Mecum Auctions  Forbes

Wine Online: How the Multimillion-Dollar Wine Auction Circuit Is Going Virtual - Robb Report
Wine Online: How the Multimillion-Dollar Wine Auction Circuit Is Going Virtual  Robb Report

Upcoming Auction Has Vintage Z28 Camaros in White, Orange, Green and Red Attire - autoevolution
Upcoming Auction Has Vintage Z28 Camaros in White, Orange, Green and Red Attire  autoevolution

HiBid.com Breaks Records in Last Week's Auctions; Fine Jewelry, Rare Coins, Vehicles & More for Sale in Upcoming Auctions - PRNewswire
HiBid.com Breaks Records in Last Week's Auctions; Fine Jewelry, Rare Coins, Vehicles & More for Sale in Upcoming Auctions  PRNewswire

Oregon's Largest Wine Auction Goes Virtual in August 2020 - wineindustryadvisor.com
Oregon's Largest Wine Auction Goes Virtual in August 2020  wineindustryadvisor.com

Theater At Monmouth Presents 18th Annual Silent Auction Online - Broadway World
Theater At Monmouth Presents 18th Annual Silent Auction Online  Broadway World

Livestock auction shifts to drive-in at rodeo grounds - Kenai Peninsula Online
Livestock auction shifts to drive-in at rodeo grounds  Kenai Peninsula Online

FCC Sets C-Band Auction Procedures - TV Technology
FCC Sets C-Band Auction Procedures  TV Technology

Czech telecoms regulator launches 5G frequencies auction - WHTC News
Czech telecoms regulator launches 5G frequencies auction  WHTC News

Library puts a twist on annual auction - WNEP Scranton/Wilkes-Barre
Library puts a twist on annual auction  WNEP Scranton/Wilkes-Barre

Trio of classic Bugattis head to auction, including Type 57S Atalante - Motor Authority
Trio of classic Bugattis head to auction, including Type 57S Atalante  Motor Authority

2020 Ferrari Roma Headed to Charity Auction this Fall - Automobile
2020 Ferrari Roma Headed to Charity Auction this Fall  Automobile

Dallas-based Heritage Auctions sells vintage Super Mario video game for $114,000 - The Dallas Morning News
Dallas-based Heritage Auctions sells vintage Super Mario video game for $114,000  The Dallas Morning News

Penny sold for $660K at Las Vegas auction - Las Vegas Review-Journal
Penny sold for $660K at Las Vegas auction  Las Vegas Review-Journal

SA airport area hotel to be sold through online auction - San Antonio Business Journal
SA airport area hotel to be sold through online auction  San Antonio Business Journal

Rare Movie Poster for Cleopatra Spoof Heads to Auction - Fine Books & Collections Magazine
Rare Movie Poster for Cleopatra Spoof Heads to Auction  Fine Books & Collections Magazine

Fyre Festival Merch Seized by U.S. Marshals Hits the Auction Block - Rolling Stone
Fyre Festival Merch Seized by U.S. Marshals Hits the Auction Block  Rolling Stone

High-End Hansen Collection Barber Quarters in David Lawrence Rare Coins Auction - CoinWeek
High-End Hansen Collection Barber Quarters in David Lawrence Rare Coins Auction  CoinWeek

The top-selling souvenirs from among Hollywood's largest prop public auctions ever before - D1SoftballNews.com
The top-selling souvenirs from among Hollywood's largest prop public auctions ever before  D1SoftballNews.com

Talisman to hold online auction | Life | stardem.com - The Star Democrat
Talisman to hold online auction | Life | stardem.com  The Star Democrat

From a $2.5 Million Ferrari to a $1.8 Million Porsche, These Coveted Collector Cars Are Heading to Auction - Robb Report
From a $2.5 Million Ferrari to a $1.8 Million Porsche, These Coveted Collector Cars Are Heading to Auction  Robb Report

Elvis' 'Sun Sessions' guitar sells for $1.3 million at auction - Commercial Appeal
Elvis' 'Sun Sessions' guitar sells for $1.3 million at auction  Commercial Appeal

Republic Square gets $47,000 grant to enhance, protect Auction Oaks - Austin American-Statesman
Republic Square gets $47,000 grant to enhance, protect Auction Oaks  Austin American-Statesman

Despite an online boost, auction houses saw a 49 percent drop in sales in the first half of 2020. - Artsy
Despite an online boost, auction houses saw a 49 percent drop in sales in the first half of 2020.  Artsy

COVID-19 sends Orr's & Bailey Islands Fire Department auction fundraiser online - NewsCenterMaine.com WCSH-WLBZ
COVID-19 sends Orr's & Bailey Islands Fire Department auction fundraiser online  NewsCenterMaine.com WCSH-WLBZ

Greenfield Rotary Club plans annual benefit auction for Sept. 17 - The Highland County Press
Greenfield Rotary Club plans annual benefit auction for Sept. 17  The Highland County Press

Marylou Whitney auction brings in $400K for charity - Times Union
Marylou Whitney auction brings in $400K for charity  Times Union

Somerville Brewing Permanently Closes, Assets to be Sold at Auction; Base Camp Folds - Brewbound.com
Somerville Brewing Permanently Closes, Assets to be Sold at Auction; Base Camp Folds  Brewbound.com

JCPenney Puts Its Original 1902 Store In Kemmerer, Wyoming Up For Auction - Forbes
JCPenney Puts Its Original 1902 Store In Kemmerer, Wyoming Up For Auction  Forbes

A Night for Ballard – virtual Ballard Rotary Auction - My Ballard
A Night for Ballard – virtual Ballard Rotary Auction  My Ballard

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