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Professional eBay Auctions Reap the Profits for Sellers


eBay offer an unbelievable amount of traffic for ANYONE wanting to sell on their auction site, so much so that millions of items are listed on it everyday. So with all this competition how do you make sure that your listing doesn't get lost amongst the rest and that customers keep coming back to you.

The answer is simple.... Professional Listings!

This covers all aspects of the transaction from the listing itself, how the customer is interacted with to how the item is packed and shipped. If you ignore any stage of the process then you are going to force your customers to go elsewhere. Your are offering a service to the customer, if they get bad service then they will go elsewhere and remember there are millions of items for sale on eBay so the customer doesn't even have to try hard to go elsewhere.

Remember, Professional Listings will give you the edge over the rest and also the highest selling price and profit.

Split your auction process into the following stages and follow the below guidelines:

The listing itself has to be:

Correctly written, You have to grab the attention of the reader and hold it and a poorly written listing will do nothing but FORCE the customer onto the next listing available. Use your knowledge of the item and use the key words and phrases that will 'push the buttons' of the customer, if you were buying the item what would sell it to you? Look at other sellers listings and determine selling strengths and listing opportunities and develop on them, these are the people you want to stand out from after all. Above all use proper English (or your native language), do not use text speak and shortened 'phrases' and also capitalize properly as a listing completely in capitals is an instant invite to close the listing down.

Correctly formatted, eBay provide the following auction sections as standard, use them correctly and effectively to maximize your listing potential and 'curb appeal'.

Remember first impressions count!

Auction Title

This is the FIRST thing that your customers will see. Make it short, sharp, to the point and most of all DO NOT include silly characters and smiley faces in it as all that does is make you think that the auction seller is 'just a kid'...NOT A VERY PROFESSIONAL IMAGE FOR YOUR CUSTOMERS TO HAVE.

The default search on eBay only scans the title so you need all your keywords in there, so don't waste the space on rubbish.

Auction Description

This is your opportunity to fully describe the item and as such needs to be as complete as is possible, the more information the customer has the more they know what they are buying and the more likely they are to form a professional image of you as a seller. i.e.. this seller gives a true indication of the item and doesn't try to hide anything. Always include the strengths and weaknesses (faults) of the item as these are both SELLING POINTS. Strengths are obvious but weaknesses as a selling point, surely not! The more accurate the description the more the customer can trust you and will develop a professional image of you and more importantly keep coming back to your eBay auctions.

Think about what you are writing, does it fully describe what you are trying to? Words like 'great condition' and 'like new' are not good enough because different people interpret these in different ways so be specific and add extra detail to ensure that there are no crossed wires.

This information has to be correctly presented to the customer, the majority of eBay listings as simply just typed out in the editor eBay provides, which is perfectly acceptable but your listing will just appear in boring black and white. Remember the idea is to make your listing stand out and look professional and the simplest way to do this is to use HTML to format, add tables and images in order to liven up the listing, this is very simple to achieve and I offer some FREE to use templates here. Using templates will also help to develop a business identity for your auctions so that the customer can instantly recognize you

Within your listing also take the opportunity to cross promote your other auctions, it is free publicity which will encourage the customer to take a look and will generate greater sales opportunities from singular listings. Its as simple as adding a link to your other auctions on the listing page itself.

Include Pictures

Simply remember :

A PICTURE PAINTS A THOUSAND WORDS

All professional web sites use images and so should you, for a review of the importance of pictures go to the eBay picture guide.

Always give payment and shipping details

Would you buy something without knowing the full cost ?

No, neither will your customers. A truly professional listing will always detail shipping charges up front. Again use the principle of the more information you give the better.

Mike - webmaster at Online Auction Traders Resource

Visit eBay templates to use for FREE to develop your online business.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Fri. August / 14 / 2020

Online-Only Auctions Offer Collectibles Ranging From Jewels to Meteorites - Barron's
Online-Only Auctions Offer Collectibles Ranging From Jewels to Meteorites  Barron's

AUCTION PREVIEWS Fri. Aug 14th Premier Adirondack Auction Online/Absentee bidding - NNY360
AUCTION PREVIEWS Fri. Aug 14th Premier Adirondack Auction Online/Absentee bidding  NNY360

Result of Riksbank reversed auctions SEK bonds - Yahoo Finance
Result of Riksbank reversed auctions SEK bonds  Yahoo Finance

Pandemic makes for more diverse scene for SD auctioneers - The Daily Republic
Pandemic makes for more diverse scene for SD auctioneers  The Daily Republic

Michigan to auction 225 land parcels: Here’s where, how to bid - WDIV ClickOnDetroit
Michigan to auction 225 land parcels: Here’s where, how to bid  WDIV ClickOnDetroit

DNR holds online fleet auctions | Community | southernminn.com - Southernminn.com
DNR holds online fleet auctions | Community | southernminn.com  Southernminn.com

Treasury yields rise slightly after better-than-expected jobless claims - CNBC
Treasury yields rise slightly after better-than-expected jobless claims  CNBC

Brunk Auctions to Offer William N. Banks’s Historic Collection - Barron's
Brunk Auctions to Offer William N. Banks’s Historic Collection  Barron's

Phillips Auction House to Open Hamptons Location - The New York Times
Phillips Auction House to Open Hamptons Location  The New York Times

Online auction of historic Martinsburg post office building set for Sept. 2 - Herald-Mail Media
Online auction of historic Martinsburg post office building set for Sept. 2  Herald-Mail Media

STORAGE AUCTIONS - Columbia Star
STORAGE AUCTIONS  Columbia Star

Cult Classics Including Renault R5 Turbo, Ford Thunderbird and VW Beetle Lead Online Auction - HYPEBEAST
Cult Classics Including Renault R5 Turbo, Ford Thunderbird and VW Beetle Lead Online Auction  HYPEBEAST

West Virginia online unclaimed property auctions continue - Huntington Herald Dispatch
West Virginia online unclaimed property auctions continue  Huntington Herald Dispatch

"It still puzzles me that auctions remain such a crucial reference point for price formations" - hortidaily.com
"It still puzzles me that auctions remain such a crucial reference point for price formations"  hortidaily.com

TABLE-China corn auction results on Aug 13 - Successful Farming
TABLE-China corn auction results on Aug 13  Successful Farming

Troubled Faraday Future Auctions off Pikes Peak Prototype - Kokomo Perspective
Troubled Faraday Future Auctions off Pikes Peak Prototype  Kokomo Perspective

$33 Million Sells in Early August Heritage Signature Auctions - CoinWeek
$33 Million Sells in Early August Heritage Signature Auctions  CoinWeek

Isiah Thomas All-Star MVP trophy pulled by auction house after claims it was stolen - Chicago Sun-Times
Isiah Thomas All-Star MVP trophy pulled by auction house after claims it was stolen  Chicago Sun-Times

Governor Cuomo Announces Public Auction for 8-Acre Waterfront Property in Ithaca - ny.gov
Governor Cuomo Announces Public Auction for 8-Acre Waterfront Property in Ithaca  ny.gov

CBRS auction tops $3.5 billion as bidders bargain hunt - FierceWireless
CBRS auction tops $3.5 billion as bidders bargain hunt  FierceWireless

Nevada County Fairgrounds' online auction runs until Saturday - The Union of Grass Valley
Nevada County Fairgrounds' online auction runs until Saturday  The Union of Grass Valley

Michael Jordan: Rare trainers fetch $615,000 at auction - BBC News
Michael Jordan: Rare trainers fetch $615,000 at auction  BBC News

Georgia town votes to remove 'Market House' pavilion where slave auctions were held | TheHill - The Hill
Georgia town votes to remove 'Market House' pavilion where slave auctions were held | TheHill  The Hill

Steak 'n Shake property up for auction | Benton Harbor | heraldpalladium.com - Herald Palladium
Steak 'n Shake property up for auction | Benton Harbor | heraldpalladium.com  Herald Palladium

Pomaikai Ballrooms assets for sale in online auction - Pacific Business News (Honolulu)
Pomaikai Ballrooms assets for sale in online auction  Pacific Business News (Honolulu)

Halliburton to auction 13 real estate properties in the US and Canada - WorldOil
Halliburton to auction 13 real estate properties in the US and Canada  WorldOil

Fargo Liquidators launches new services, online auction site - INFORUM
Fargo Liquidators launches new services, online auction site  INFORUM

First NBA "Bubble" Jerseys Hit Auction Including LeBron,... - Sports Collectors Daily
First NBA "Bubble" Jerseys Hit Auction Including LeBron,...  Sports Collectors Daily

Quarantine Causes Saratoga to Lose Another Horse Auction - Saratoga TODAY Newspaper
Quarantine Causes Saratoga to Lose Another Horse Auction  Saratoga TODAY Newspaper

The Strategist’s First-Ever Celebrity Auction - New York Magazine
The Strategist’s First-Ever Celebrity Auction  New York Magazine

Martin Luther King Jr. letter about freedom up for auction. It could fetch $50,000 - Bradenton Herald
Martin Luther King Jr. letter about freedom up for auction. It could fetch $50,000  Bradenton Herald

Annual junior livestock auction Sunday at new venue - Plumas County Newspapers
Annual junior livestock auction Sunday at new venue  Plumas County Newspapers

Isiah Thomas’ 1984 All-Star Game MVP trophy found at auction, will be returned - Yahoo Sports
Isiah Thomas’ 1984 All-Star Game MVP trophy found at auction, will be returned  Yahoo Sports

Relief sales adapt to online auctions, find bidders - Mennonite World Review
Relief sales adapt to online auctions, find bidders  Mennonite World Review

Jimi Hendrix’s Early Sixties Guitar Sells for $216,000 at Auction - Rolling Stone
Jimi Hendrix’s Early Sixties Guitar Sells for $216,000 at Auction  Rolling Stone

Serial killer Todd Kohlepp’s items up for auction - WSPA 7News
Serial killer Todd Kohlepp’s items up for auction  WSPA 7News

Items from the now closed Pomaika’i Ballrooms going up for auction - Hawaii News Now
Items from the now closed Pomaika’i Ballrooms going up for auction  Hawaii News Now

EJ's Auction, Goodwill donate $4000 to Peoria Diamond Club - Your Valley
EJ's Auction, Goodwill donate $4000 to Peoria Diamond Club  Your Valley

With $2.7B in proceeds, CBRS auction showing 'unusual' activity - Light Reading
With $2.7B in proceeds, CBRS auction showing 'unusual' activity  Light Reading

Kurt Cobain-Signed Home Insurance Policy From Death House Hits Auction - TMZ
Kurt Cobain-Signed Home Insurance Policy From Death House Hits Auction  TMZ

NamesCon Auction Now Live on GoDaddy Auctions - DomainInvesting.com
NamesCon Auction Now Live on GoDaddy Auctions  DomainInvesting.com

North Texas Rehab Center TV Auction breaks record with $40K raised - KFDX - Texomashomepage.com
North Texas Rehab Center TV Auction breaks record with $40K raised  KFDX - Texomashomepage.com

Trump administration announces major midband spectrum auction for 5G - TechCrunch
Trump administration announces major midband spectrum auction for 5G  TechCrunch

'Hope Survives' online auction to benefit Hospitality House - Watauga Democrat
'Hope Survives' online auction to benefit Hospitality House  Watauga Democrat

State readies DOT waterfront site for September auction - The Ithaca Voice
State readies DOT waterfront site for September auction  The Ithaca Voice

State announces public auction for waterfront property in Ithaca - The Central New York Business Journal
State announces public auction for waterfront property in Ithaca  The Central New York Business Journal

North Dakota missile silo auction Sprint Launcher - Business Insider - Business Insider
North Dakota missile silo auction Sprint Launcher - Business Insider  Business Insider

A Faraday Future prototype hits the auction block - TechCrunch
A Faraday Future prototype hits the auction block  TechCrunch

Source - NBA restart game-worn jerseys to be auctioned with proceeds going to Players' Justice Fund - ESPN
Source - NBA restart game-worn jerseys to be auctioned with proceeds going to Players' Justice Fund  ESPN

Treasury ramps up auctions as borrowing, virus surges - Finance and Commerce
Treasury ramps up auctions as borrowing, virus surges  Finance and Commerce

JGB yield rises after poor U.S. auction, 10-yr yield at 6-week high - Reuters
JGB yield rises after poor U.S. auction, 10-yr yield at 6-week high  Reuters

Silent Auction Items Needed for Circle of Hope's Twilight Tea Fundraiser - SCVNEWS.com
Silent Auction Items Needed for Circle of Hope's Twilight Tea Fundraiser  SCVNEWS.com

The Strategist’s First-Ever Celebrity Auction Is Here - The Cut
The Strategist’s First-Ever Celebrity Auction Is Here  The Cut

Thirty-Year Bond Auction Attracts Below Average Demand - Nasdaq
Thirty-Year Bond Auction Attracts Below Average Demand  Nasdaq

Clemente rookie card, 1900 Wagner team photo up for auction - TribLIVE
Clemente rookie card, 1900 Wagner team photo up for auction  TribLIVE

Clark County hosting government surplus vehicle, airport lost and found online auctions this week - KLAS - 8 News Now
Clark County hosting government surplus vehicle, airport lost and found online auctions this week  KLAS - 8 News Now

Hilco Real Estate Announces Online-Only Auction of 130+/- Structures and Lots throughout New Orleans On Behalf of the New Orleans Redevelopment Authority - PRNewswire
Hilco Real Estate Announces Online-Only Auction of 130+/- Structures and Lots throughout New Orleans On Behalf of the New Orleans Redevelopment Authority  PRNewswire

Michael Jordan's '96 Mercedes S600 Up For Auction, Could Sell For $100K - TMZ
Michael Jordan's '96 Mercedes S600 Up For Auction, Could Sell For $100K  TMZ

Fair canceled; livestock auction goes virtual - Dominion Post - The Dominion Post
Fair canceled; livestock auction goes virtual - Dominion Post  The Dominion Post

“Works of Heart” art auction fundraiser streaming online Friday night - KSNT News
“Works of Heart” art auction fundraiser streaming online Friday night  KSNT News

Livestock auction shifts to drive-in at rodeo grounds - Homer News
Livestock auction shifts to drive-in at rodeo grounds  Homer News

NGC-Graded British Coins Top Heritage's Aug. 5 Sale - CoinNews.net
NGC-Graded British Coins Top Heritage's Aug. 5 Sale  CoinNews.net

225 plots of DNR-owned land up for auction, including lakefront and forested parcels - FOX 2 Detroit
225 plots of DNR-owned land up for auction, including lakefront and forested parcels  FOX 2 Detroit

Weak demand for record-size 30-year U.S. debt auction - Reuters
Weak demand for record-size 30-year U.S. debt auction  Reuters

More than an auction | News, Sports, Jobs - SalemNews.net
More than an auction | News, Sports, Jobs  SalemNews.net

Annual art auction moves to at-home format - KPCnews.com
Annual art auction moves to at-home format  KPCnews.com

Pheasant Run Resort puts items up for auction after St. Charles closure - WLS-TV
Pheasant Run Resort puts items up for auction after St. Charles closure  WLS-TV

Extremely rare Mike Trout rookie baseball card set to top $1M at auction - Fox Business
Extremely rare Mike Trout rookie baseball card set to top $1M at auction  Fox Business

Brooks Brothers Heads Toward Sale Auction – WWD - WWD
Brooks Brothers Heads Toward Sale Auction – WWD  WWD

New Jersey coin dealer set to auction rare 1794 'Flowing Hair Silver Dollar' minted in Philly - PhillyVoice.com
New Jersey coin dealer set to auction rare 1794 'Flowing Hair Silver Dollar' minted in Philly  PhillyVoice.com

Boys and Girls Club of Washington County holding virtual auction - WTAP
Boys and Girls Club of Washington County holding virtual auction  WTAP

PRG To Host Two-Day, Online Auction of Professional Entertainment Production Equipment - Sports Video Group
PRG To Host Two-Day, Online Auction of Professional Entertainment Production Equipment  Sports Video Group

Webster House auction is more than a sale — it's memories - Kansas City Business Journal
Webster House auction is more than a sale — it's memories  Kansas City Business Journal

Cowlitz County Search & Rescue will hold online auction Sept. 6 - Longview Daily News
Cowlitz County Search & Rescue will hold online auction Sept. 6  Longview Daily News

Halliburton to Auction Off Sites from Alberta to Louisiana - Rigzone
Halliburton to Auction Off Sites from Alberta to Louisiana  Rigzone

1963 Chevrolet Corvette Grand Sport Replica Up For Auction - GM Authority
1963 Chevrolet Corvette Grand Sport Replica Up For Auction  GM Authority

Online auction supports MCCF - Mount Desert Islander
Online auction supports MCCF  Mount Desert Islander

Auction for former News-Gazette building finds a buyer - Champaign/Urbana News-Gazette
Auction for former News-Gazette building finds a buyer  Champaign/Urbana News-Gazette

Government Surplus Auctions to be hosted virtually Aug. 3-11 on TNT auction website - KLAS - 8 News Now
Government Surplus Auctions to be hosted virtually Aug. 3-11 on TNT auction website  KLAS - 8 News Now

HiBid.com Auctions Topped $35 Million Last Week; Sports Cars, Gold Bullion, Farm Equipment, & More Up For Sale - Yahoo Finance
HiBid.com Auctions Topped $35 Million Last Week; Sports Cars, Gold Bullion, Farm Equipment, & More Up For Sale  Yahoo Finance

Kishman Farm near Minerva sold at auction - Canton Repository
Kishman Farm near Minerva sold at auction  Canton Repository

Hundreds of concert posters going to auction, including 1963 Bob Dylan and 1968 Jimi Hendrix - USA TODAY
Hundreds of concert posters going to auction, including 1963 Bob Dylan and 1968 Jimi Hendrix  USA TODAY

Livestock auction turn high tech - Thousand Oaks Acorn
Livestock auction turn high tech  Thousand Oaks Acorn

Land considered for auction near Arches, Canyonlands removed from oil, gas consideration - KUTV 2News
Land considered for auction near Arches, Canyonlands removed from oil, gas consideration  KUTV 2News

Abused horses saved at auction - KRTV Great Falls News
Abused horses saved at auction  KRTV Great Falls News

Bill's Towing Inc-ABANDONED VEHICLE AUCTION - Tacoma Daily News
Bill's Towing Inc-ABANDONED VEHICLE AUCTION  Tacoma Daily News

Breaking News: Bonhams' Seiko-Only Auction Disappears In The Wake Of Collector Scrutiny - HODINKEE
Breaking News: Bonhams' Seiko-Only Auction Disappears In The Wake Of Collector Scrutiny  HODINKEE

Deadline for Rhino Resource Partners' asset auction pushed back - S&P Global
Deadline for Rhino Resource Partners' asset auction pushed back  S&P Global

Serial killer Todd Kohlhepp items up for auction - WYFF4 Greenville
Serial killer Todd Kohlhepp items up for auction  WYFF4 Greenville

KRBD classic car auction - KRBD
KRBD classic car auction  KRBD

Local News: First online fair auction a success (8/14/20) - Le Mars Daily Sentinel
Local News: First online fair auction a success (8/14/20)  Le Mars Daily Sentinel

Wine Online: How the Multimillion-Dollar Wine Auction Circuit Is Going Virtual - Robb Report
Wine Online: How the Multimillion-Dollar Wine Auction Circuit Is Going Virtual  Robb Report

Lightning Foundation to host online auctions, 50/50 raffles in playoffs - Official site of the Tampa Bay Lightning
Lightning Foundation to host online auctions, 50/50 raffles in playoffs  Official site of the Tampa Bay Lightning

Hosea Rosenberg Hosts Auction to Fund Research for MCTO - PEOPLE
Hosea Rosenberg Hosts Auction to Fund Research for MCTO  PEOPLE

Auction hosted for SUJLS - Richfield Reaper
Auction hosted for SUJLS  Richfield Reaper

The bids are virtual this year for The Contemporary Dayton’s Annual Art Auction - Dayton Daily News
The bids are virtual this year for The Contemporary Dayton’s Annual Art Auction  Dayton Daily News

Barrett-Jackson moves Las Vegas and Palm Beach, Florida car auction to Scottsdale instead this fall - AZCentral
Barrett-Jackson moves Las Vegas and Palm Beach, Florida car auction to Scottsdale instead this fall  AZCentral

CBRS PAL auction hits $3B in bids—and is still climbing - Connected Real Estate Magazine
CBRS PAL auction hits $3B in bids—and is still climbing  Connected Real Estate Magazine

Bottle Of Whiskey From Sunken Cargo Ship Is Up For Auction - NPR
Bottle Of Whiskey From Sunken Cargo Ship Is Up For Auction  NPR

HiBid.com Breaks Records in Last Week's Auctions; Fine Jewelry, Rare Coins, Vehicles & More for Sale in Upcoming Auctions - PRNewswire
HiBid.com Breaks Records in Last Week's Auctions; Fine Jewelry, Rare Coins, Vehicles & More for Sale in Upcoming Auctions  PRNewswire

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