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Promoting Affiliate Programs through Personal Recommendations


Publishing articles online is a highly effective way to increase affiliate revenue. In the current marketing environment, it is increasingly important to differentiate yourself. Consumers have become savvier and are increasingly suspicious of pure shopping websites that send them to another site to complete product purchase. Furthermore, you may capture a consumerâ??s purchase once, but they are not likely to return to your site. Instead, they will simply return to the retailer you referred them to complete a purchase.

One, highly effective, way to attract new visitors and motivate them to return to your site later is to publish articles related to the product you are trying to promote. For example, if you are trying to promote a new portable MP3 player, you might publish a product review online and include your affiliate links in the article.

These product reviews add value to your website and can dramatically increase consumer confidence in your site. In addition, if you carefully craft your article, you can include targeted keywords which may help you achieve a higher rank in search engines. If your review is useful, users may even link to it from their personal blog, which may also increase your search engine page rank.

You may be thinking, "I am not a writer, so this strategy will not work for me."

However, if you choose affiliate programs carefully and focus your energy on products that you have a genuine interest in it becomes much easier. There are a couple of easy things you can do to increase your affiliate revenue and make your affiliate marketing strategy easier. Write articles that give more than a recommendation. You should talk directly to the consumer about how this product has impacted your life. Speak directly about your experiences with a product, tell a story about using it, ask questions that make the consumer think about how their life would be improved by owning the product.

By writing a product review, consumers will be less likely to be suspicious when you refer them to another site. In the consumers mind, you are simply reviewing the product, but are not involved in selling it directly. If your audience begins to trust your recommendations, you will find that you can sell products to them over and over again.

Now that you have written a compelling, personal article about your product, you have to make sure that other people find your masterpiece. How do you promote this article?

One method of promoting your articles is to publish your own newsletter. Publish an opt-in newsletter that features a teaser paragraph about your article and a link back to your website for the complete article. Be sure to avoid sending your articles out as spam. Be patient as your subscriber list grows and only send people information they have asked for.

If you do not have a mailing list, you still have options. You can publish your article in article databases so that other newsletter publishers will run your article in their newsletter or on their website. Publish your new product review in an article database with a link to your website in the articles credits. Do a search on Google for â??free contentâ?? and then learn how to submit your articles.

Finally, you can post your articles or product reviews on related bulletin boards and forums online. It is free and people will be able to interact with you. Of course, if you try posting an affiliate link, people will notice and you will immediately lose credibility. Simply include a link to your website in your â??signatureâ??. If your articles are interesting, people will visit your website where you can use your affiliate links.

In summary, provide your audience interesting, relevant content and they will trust your recommendations. If they trust you, they will buy from you. Promote your affiliate programs with personal recommendations in newsletters on relevant websites and online forums. The visitors will come, but more importantly they will buy.

Stephen Kelly founded Article Agents, a free tool you can use to promote your affiliate accounts by publishing product reviews and articles online. Simply submit your article, with your affiliate links intact, and it will be published on our network of sites for free. Visit http://www.articleagents.com for more infomation


Todays News by officejax surplus outletMORE AFFILIATE REVENUE RESOURCES updated Thu. February / 09 / 2012

Disney's Earnings Beat; CEO Bob Iger Talks Piracy, Parks - CNBC.com

Disney's Earnings Beat; CEO Bob Iger Talks Piracy, Parks
CNBC.com
Increased guest spending and attendance at the parks, and higher advertising rates and affiliate revenue at the media networks drove the earnings upside. The revenue fell short of analyst expectations (Disney doesn't provide guidance) – at $10.779 ...

and more »

Disney derring-do - New York Post

Globe and Mail

Disney derring-do
New York Post
Affiliate revenue will kick up due to Comcast and other deals that will be negotiated,” Disney CEO Bob Iger said yesterday on a conference call with analysts to discuss first-quarter results. Iger noted the Mouse House doesn't yet have deals with ...
The Walt Disney Company Reports First Quarter EarningsMarketWatch (press release)
Disney Posts 7% Broadcast Revenue DropTV News Check
Walt Disney's CEO Discusses Q1 2012 Results - Earnings Call TranscriptSeeking Alpha
Reuters -Travel Agent
all 338 news articles »

News Corp. Earnings Jump in Second Quarter - Broadcasting & Cable

Telegraph.co.uk

News Corp. Earnings Jump in Second Quarter
Broadcasting & Cable
Affiliate revenue rose 9% at the domestic cable channels. Operating income for the television unit, which includes Fox Broadcasting, rose 25% to $189 million from $151 million. The company said the growth was the result of increased broadcast network ...
News Corporation Reports Second Quarter Net Income of $1.06 BillionMarketWatch (press release)
Headwinds Fail to Deter News Corp.Zacks.com

all 35 news articles »

Pinterest Is Making Money In A Slightly Shady Way - The Frisky

The Frisky

Pinterest Is Making Money In A Slightly Shady Way
The Frisky
It's also a boon for a company like Skimlinks, which takes 25% of all affiliate revenue. So what's the problem here? Well, Pinterest hasn't been disclosing to users when and how it is making money from their posts. If I pin a link to a cute pair of ...
Skimlinks is the real story behind Pinterest's successeu.techcrunch

all 70 news articles »

AMD, Nike, Disney, Panera Bread Among Stocks Driving Big News Feb. 7th - Wall St. Cheat Sheet

AMD, Nike, Disney, Panera Bread Among Stocks Driving Big News Feb. 7th
Wall St. Cheat Sheet
The increase at ESPN was driven by higher affiliate revenue reflecting contractual rate increases and a reduction in revenue deferrals related to annual program commitments. During the quarter, ESPN deferred $190M of revenue compared to $266M in the ...

and more »

Fox Studio, TV Divisions Boost News Corp. Q2 Profits Despite Hacking Investigation - Reuters

Fox Studio, TV Divisions Boost News Corp. Q2 Profits Despite Hacking Investigation
Reuters
A little bit of everything contributed to the higher figures, from a nine percent growth in affiliate revenue to a six percent increase in advertising revenue. FX in particular continued to stand out as a top performer, while the NBA lockout both ...

and more »

Fox on Top - Multichannel News

Fox on Top
Multichannel News
SNL Kagan calculates FNC's affiliate revenue at $985.3 million in 2012, based on 82 cents per sub each month. “The network is getting strong monthly subscriber fee increases, up from 58 cents in 2009,” according to Baine, who projects average license ...

and more »

It's time for Disney to cut ABC loose - Fortune

Fortune

It's time for Disney to cut ABC loose
Fortune
Disney (DIS) blamed the poor showing at ABC on lower affiliate revenue following the end of Oprah Winfrey's popular talk show and a decrease in political ad spending, as it was not an election year. While both may explain a decrease in revenue, ...

and more »

Cruise line, theme parks propel Disney profit - Orlando Sentinel

Cruise line, theme parks propel Disney profit
Orlando Sentinel
Operating income at Disney's media networks rose 12 percent for the quarter to $1.2 billion, as higher affiliate revenue at ESPN and the Disney Channel cable stations more than offset declines at broadcast station ABC. Operating income at Disney's ...

and more »

Viacom's CEO Discusses Q1 2012 Results - Earnings Call Transcript - Seeking Alpha

Viacom's CEO Discusses Q1 2012 Results - Earnings Call Transcript
Seeking Alpha
We expect our affiliate revenue to grow on an annualized basis in the high-single to low-double digit for the foreseeable future. As we unlock value for our content across platform, we're unlocking growth potential across global markets as well, ...

and more »

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