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What To Do With Your Business Cards


Without a plan to distribute your cards, there's no need to print them in the first place.

Many fall into the trap of thinking all the thinking about business cards is over once the order is placed. Wrong! The average person has more than half of business cards still in the box at any given time.

Make a plan to empty your box of cards in 3 months or less, after all, those little cards are your most pwerful marekting tool.

Always carry cards with you. Always have them handy. "Let's see, I've got one here somewhere, no, that's a card I got yesterday, no, that's my kid's picture, here it is, no, that's not it either.."

Always keep them fresh and flat. If they look worn or dirty, pitch 'em. You should be able to quick draw your card faster than Gunsmoke's Matt Dillon. If somebody gives you their business card, you should give them yours in return, face up.

Think of your card as a print ad for you. Leave it everywhere. More ad exposure leads to more business. If you designed your card well, your home address is not on it so you can leave it anywhere without fear a burglar will come visiting.

Many stores, banks and restaurants have bulletin boards. Keep a few push pins in your car.

Always drop your card in the fishbowls offering a prize.

Enclose a card with every check you send to pay bills.

Leave one on the table with your tip (as long as the tip is not embarrassing).

Give one to friends "Do you have my new card?"

Keep a supply in a cardholder on your desk or at the front counter.

Ask your spouse to always carry your cards, ready to deliver should they meet someone who might be interested in your product or service.

Keep spare cards everywhere so you never have to grope for one, or worse yet, not find one and end up scribbling your name on the back of someone else's card.

Put the info on your card in a sig file that automatically appears at the bottom of all your eMail. Get my article that show you how, step by step. MailTo:SIGFile@BigIdeasgroup.com.

If anything on your card changes, bite the bullet, eat the expense, and pitch 'em.

Your business card is more than a reference tool. It can be your biggest marketing advantage for people to remember you and forget your competition.

For more about buiness cards, get my article "What Does the BACK of Your Business Card Say?" MailTo:BizCardBack@BigIdeasGroup.com

©2005 BIG Mike McDaniel, Professional Speaker and Former Major Market TV News Anchor. The BIG Ideas Group helps small business grow with mastermind groups, seminars and sales training. MailTo:Mike@BIGIdeasGroup.com http://BIGIdeasGroup.com

Subscribe to "BIG Mike's BIG Ideas" Newsletter subscribe-956603364@ezinedirector.net


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Wed. December / 11 / 2019

University of Phoenix Settles Deceptive Advertising Claims for $191 Million - The Wall Street Journal
  1. University of Phoenix Settles Deceptive Advertising Claims for $191 Million  The Wall Street Journal
  2. FTC reaches $191 million settlement with University of Phoenix in deceptive-advertising probe  The Washington Post
  3. University of Phoenix strikes $191 million deal to settle false advertising claims  Arizona Capitol Times
  4. FTC and University of Phoenix settle over long-running investigation of advertisements  Inside Higher Ed
  5. University of Phoenix settles with feds over advertising claims  Phoenix Business Journal
  6. View full coverage on Google News

How SMBs can make more money with digital advertising - DigitalCommerce360
How SMBs can make more money with digital advertising  DigitalCommerce360

Report: Advertising Scammer Bribed a Facebook Employee to Keep Its Posts Up - Gizmodo
Report: Advertising Scammer Bribed a Facebook Employee to Keep Its Posts Up  Gizmodo

Maurice Saatchi quits advertising firm he co-founded - BBC News
Maurice Saatchi quits advertising firm he co-founded  BBC News

VIZIO LAUNCHES DIRECT ADVERTISING BUSINESS - Broadcasting & Cable
VIZIO LAUNCHES DIRECT ADVERTISING BUSINESS  Broadcasting & Cable

The advertising industry is re-evaluating its core purpose, expert says - CNBC
The advertising industry is re-evaluating its core purpose, expert says  CNBC

Online advertising key in countdown to Iowa caucuses - UI The Daily Iowan
Online advertising key in countdown to Iowa caucuses  UI The Daily Iowan

Here's what you need to know in advertising and media this week - Business Insider
Here's what you need to know in advertising and media this week  Business Insider

What's next for podcast advertising - AdAge.com
What's next for podcast advertising  AdAge.com

Advertising continues to assume mothers only use knowledge for domestic caring - Phys.Org
Advertising continues to assume mothers only use knowledge for domestic caring  Phys.Org

BIA: Financial Ads To Fuel Local Advertising In 2020 - Radio & Television Business Report
BIA: Financial Ads To Fuel Local Advertising In 2020  Radio & Television Business Report

SVG Summit 2019: Blockchain & Sports Advertising Roundtable Added to Day 2 Agenda - Sports Video Group
SVG Summit 2019: Blockchain & Sports Advertising Roundtable Added to Day 2 Agenda  Sports Video Group

Oracle Launches CX Unity to Unify Advertising and Marketing Worlds - MarTech Series
Oracle Launches CX Unity to Unify Advertising and Marketing Worlds  MarTech Series

Political advertising has embraced the memefication of everything, including Love Actually - New Statesman
Political advertising has embraced the memefication of everything, including Love Actually  New Statesman

Global TV Advertising Sinks 4% in 2019 - Bloomberg
Global TV Advertising Sinks 4% in 2019  Bloomberg

Tokyo Olympics Now At More Than $1 Billion In National TV Advertising 12/11/2019 - MediaPost Communications
Tokyo Olympics Now At More Than $1 Billion In National TV Advertising 12/11/2019  MediaPost Communications

Vizio launches smart TV advertising business - FierceVideo
Vizio launches smart TV advertising business  FierceVideo

AdColony Joins Advertising ID Consortium - Benzinga
AdColony Joins Advertising ID Consortium  Benzinga

Tech Tuesday: Regulating Political Advertising - WOSU
Tech Tuesday: Regulating Political Advertising  WOSU

Voters Pick Candidate and Advertising Winners Ahead of the Iowa Democratic Caucus - PRNewswire
Voters Pick Candidate and Advertising Winners Ahead of the Iowa Democratic Caucus  PRNewswire

Pick one: Mental health or work in advertising - Campaign US
Pick one: Mental health or work in advertising  Campaign US

How In-App Advertising is Collecting Your Data [Infographic] - Business 2 Community
How In-App Advertising is Collecting Your Data [Infographic]  Business 2 Community

PlaceIQ and FourthWall Media® Partner to Connect TV Advertising with In-Store Visits - PRNewswire
PlaceIQ and FourthWall Media® Partner to Connect TV Advertising with In-Store Visits  PRNewswire

What to Watch For: 2020 Trends, Predicted by Video Advertising's Leading Experts - AdExchanger
What to Watch For: 2020 Trends, Predicted by Video Advertising's Leading Experts  AdExchanger

Donald J. DeBona Sr., who sold advertising for a medical publisher, dies - Baltimore Sun
Donald J. DeBona Sr., who sold advertising for a medical publisher, dies  Baltimore Sun

Should You Trust SSAI in Connected TV Advertising? - MarTech Series
Should You Trust SSAI in Connected TV Advertising?  MarTech Series

How to be the Best at Drive-to-Store Advertising - ExchangeWire
How to be the Best at Drive-to-Store Advertising  ExchangeWire

Is Lamar Advertising Company (REIT)'s (NASDAQ:LAMR) CEO Paid Enough Relative To Peers? - Yahoo Finance
Is Lamar Advertising Company (REIT)'s (NASDAQ:LAMR) CEO Paid Enough Relative To Peers?  Yahoo Finance

Cashmere Agency Appoints Advertising Veteran Chuka Schneider as Group Account Director - Associated Press
Cashmere Agency Appoints Advertising Veteran Chuka Schneider as Group Account Director  Associated Press

More Issues for Advertisers on CBD Copy - Radio & Television Business Report
More Issues for Advertisers on CBD Copy  Radio & Television Business Report

Brands brave Brexit in bold advertising play - Financial Times
Brands brave Brexit in bold advertising play  Financial Times

Will the 2020s be online advertising's holistic decade? - TechCrunch
Will the 2020s be online advertising's holistic decade?  TechCrunch

That $120,000 banana and the limits of brands jumping on bandwagons - Fast Company
That $120,000 banana and the limits of brands jumping on bandwagons  Fast Company

Editorial: Legislature wise to consider shining a light on political advertising - Yakima Herald-Republic
Editorial: Legislature wise to consider shining a light on political advertising  Yakima Herald-Republic

Google changed its targeting policies to shine a light on political ads, but campaigns are now eyeing more opaque platforms - CNBC
Google changed its targeting policies to shine a light on political ads, but campaigns are now eyeing more opaque platforms  CNBC

Anne Fine: Story on hospital expansion read like free advertising - GazetteNET
Anne Fine: Story on hospital expansion read like free advertising  GazetteNET

IoT and Advertising With a Dash of Creativity - IoT For All
IoT and Advertising With a Dash of Creativity  IoT For All

When Must a Travel Advisor Disclose Supplier Identity in Advertising? - Travel Market Report
When Must a Travel Advisor Disclose Supplier Identity in Advertising?  Travel Market Report

Google updates financial products and services policy to restrict advertising of debt relief services - JD Supra
Google updates financial products and services policy to restrict advertising of debt relief services  JD Supra

YouTube Introduces Shopping Ads To Increase Visual Advertising - Forbes
YouTube Introduces Shopping Ads To Increase Visual Advertising  Forbes

Nearly Nine In Ten Think Political Advertising Rules Need Strengthening 12/10/2019 - MediaPost Communications
Nearly Nine In Ten Think Political Advertising Rules Need Strengthening 12/10/2019  MediaPost Communications

US Patent no. 10255615: System and method for contextual virtual local advertisement insertion - Lexology
US Patent no. 10255615: System and method for contextual virtual local advertisement insertion  Lexology

Outcry as Google bans political advertising in Singapore as election looms - BBC News
Outcry as Google bans political advertising in Singapore as election looms  BBC News

Predictions Series: Top 10 Trends in Digital Advertising in 2020 - MarTech Series
Predictions Series: Top 10 Trends in Digital Advertising in 2020  MarTech Series

Facebook and Alphabet upgraded by Stifel on advertising optimism - CNBC
Facebook and Alphabet upgraded by Stifel on advertising optimism  CNBC

To Draw Advertisers, Video Services Need to Agree on Audience Measures - The Information
To Draw Advertisers, Video Services Need to Agree on Audience Measures  The Information

Snapchat enjoys a bump in political advertising - Financial Times
Snapchat enjoys a bump in political advertising  Financial Times

Internet giants are shelling out billions on advertising, driving global growth in spending: GroupM - Which-50
Internet giants are shelling out billions on advertising, driving global growth in spending: GroupM  Which-50

We Need to Fix Online Advertising. All of It. - Slate
We Need to Fix Online Advertising. All of It.  Slate

87% of Brits back tougher rules on political advertising - The Drum
87% of Brits back tougher rules on political advertising  The Drum

Digital Advertising Strategist job with Creative Circle | 407763 - mediabistro.com
Digital Advertising Strategist job with Creative Circle | 407763  mediabistro.com

The 30 Under 30 Reshaping Marketing And Advertising 2020 - Forbes
The 30 Under 30 Reshaping Marketing And Advertising 2020  Forbes

Buffalo Grove OKs advertising signs outside new subdivision - Chicago Daily Herald
Buffalo Grove OKs advertising signs outside new subdivision  Chicago Daily Herald

Mother accuses Marks & Spencer of false advertising after buying ‘awful’ Christmas tree online - The Independent
Mother accuses Marks & Spencer of false advertising after buying ‘awful’ Christmas tree online  The Independent

5 trends that threaten the Facebook-Google duopoly in digital advertising - AdAge.com
5 trends that threaten the Facebook-Google duopoly in digital advertising  AdAge.com

3 Top Stocks to Buy in Digital Advertising - Motley Fool
3 Top Stocks to Buy in Digital Advertising  Motley Fool

Ad buyers are wary of advertising becoming a casualty of the streaming wars - Digiday
Ad buyers are wary of advertising becoming a casualty of the streaming wars  Digiday

'Open discrimination of foreigners': Landlord fined after advertising flat 'to Germans' - The Local Germany
'Open discrimination of foreigners': Landlord fined after advertising flat 'to Germans'  The Local Germany

Amazon Management Talks AWS and Advertising - The Motley Fool
Amazon Management Talks AWS and Advertising  The Motley Fool

Control and the marketing ventriloquist: How to improve your PR and advertising performance simultaneously - AdAge.com
Control and the marketing ventriloquist: How to improve your PR and advertising performance simultaneously  AdAge.com

How can mobile advertising benefit the high street? - MobileMarketing Magazine
How can mobile advertising benefit the high street?  MobileMarketing Magazine

A New Tool From Spotify Walks the Line Between Advertising and Pay-For-Play - Rolling Stone
A New Tool From Spotify Walks the Line Between Advertising and Pay-For-Play  Rolling Stone

Australian media owners advertise to advertisers amidst tough economic conditions - Warc
Australian media owners advertise to advertisers amidst tough economic conditions  Warc

Google restricted ad targeting for political ads - Vox.com
Google restricted ad targeting for political ads  Vox.com

Huge Enlighten in In-app Advertising Market by Advertising Industry in Forecast Years 2019-2026| Amobee, Byyd, Chartboost, Flurry, Google AdMob, InMobi, One by AOL, Tapjoy, and Tune Inc - Market Expert
Huge Enlighten in In-app Advertising Market by Advertising Industry in Forecast Years 2019-2026| Amobee, Byyd, Chartboost, Flurry, Google AdMob, InMobi, One by AOL, Tapjoy, and Tune Inc  Market Expert

Election: Former Labour MPs launch advertising campaign urging voters to reject Jeremy Corbyn ahead of polling day - The Independent
Election: Former Labour MPs launch advertising campaign urging voters to reject Jeremy Corbyn ahead of polling day  The Independent

How to stop social media companies from collecting your data, selling it for advertisements - KCTV Kansas City
How to stop social media companies from collecting your data, selling it for advertisements  KCTV Kansas City

Google to Restrict User Information It Gives Advertisers - The Wall Street Journal
Google to Restrict User Information It Gives Advertisers  The Wall Street Journal

Fact-checking political advertising should be legal requirement, campaigners say - BT.com
Fact-checking political advertising should be legal requirement, campaigners say  BT.com

CNN ratings fall to five-year low among key advertising demographic - Washington Examiner
CNN ratings fall to five-year low among key advertising demographic  Washington Examiner

Microsoft is about to start aggressively advertising Windows 10 to Windows 7 stragglers - BetaNews
Microsoft is about to start aggressively advertising Windows 10 to Windows 7 stragglers  BetaNews

Chase bank chooses Dallas man with Down syndrome for advertising campaign - The Dallas Morning News
Chase bank chooses Dallas man with Down syndrome for advertising campaign  The Dallas Morning News

Carvertise Expands as It "Drives" National Advertising Campaigns - MarTech Series
Carvertise Expands as It "Drives" National Advertising Campaigns  MarTech Series

How to police political advertising - The Economist
How to police political advertising  The Economist

Analysis: Tribes send subtle message through advertising campaign - Tulsa World
Analysis: Tribes send subtle message through advertising campaign  Tulsa World

Peloton 'wife' pops up in new advertisement - Reuters
Peloton 'wife' pops up in new advertisement  Reuters

Why Digital Advertisers Can't Ignore Full-Page Ads Such As Pop-Ups And Interstitials - Forbes
Why Digital Advertisers Can't Ignore Full-Page Ads Such As Pop-Ups And Interstitials  Forbes

The Irresistible Visual Power of Urban Advertising - CityLab
The Irresistible Visual Power of Urban Advertising  CityLab

A Beginner's Guide to Programmatic Advertising and How it Works - Promotion World
A Beginner's Guide to Programmatic Advertising and How it Works  Promotion World

TikTok takes on Facebook in US advertising push - Financial Times
TikTok takes on Facebook in US advertising push  Financial Times

Why marketers need to be clever with context to get their 2020 advertising strategies right - Marketing Tech
Why marketers need to be clever with context to get their 2020 advertising strategies right  Marketing Tech

Bloomberg places at least $37 million in television advertising over next two weeks - CNN
Bloomberg places at least $37 million in television advertising over next two weeks  CNN

Apple’s Safari privacy features are driving down prices for advertisers at the cost of accuracy - 9to5Mac
Apple’s Safari privacy features are driving down prices for advertisers at the cost of accuracy  9to5Mac

8 online advertising risks your agency must be prepared for - AdAge.com
8 online advertising risks your agency must be prepared for  AdAge.com

National CineMedia On In-Theater Advertising: 'It's A 50-Foot Screen And A Captive Audience' - AdExchanger
National CineMedia On In-Theater Advertising: 'It's A 50-Foot Screen And A Captive Audience'  AdExchanger

YouTube is working to bring advertising to edgier content as demonetization woes grow - The Verge
YouTube is working to bring advertising to edgier content as demonetization woes grow  The Verge

Podcorn connects advertisers with podcasters and manages sponsored messages in podcasts - TechCrunch
Podcorn connects advertisers with podcasters and manages sponsored messages in podcasts  TechCrunch

BP Under Fire For "Misleading" Advertisements - OilPrice.com
BP Under Fire For "Misleading" Advertisements  OilPrice.com

Thinkbox enlists tooth fairy to promote power of TV advertising - CampaignLive
Thinkbox enlists tooth fairy to promote power of TV advertising  CampaignLive

Elfingrove customers report Itison to advertising watchdog over ‘utter rubbish’ event - The Scottish Sun
Elfingrove customers report Itison to advertising watchdog over ‘utter rubbish’ event  The Scottish Sun

Peloton's sexist advert shows we need more women in our advertising agencies - inews
Peloton's sexist advert shows we need more women in our advertising agencies  inews

Snapchat fact-checks political ads, unlike Facebook, says CEO Evan Spiegel - CNBC
Snapchat fact-checks political ads, unlike Facebook, says CEO Evan Spiegel  CNBC

Advertisers want exemption from web privacy rules that, you know, enforce privacy - The Register
Advertisers want exemption from web privacy rules that, you know, enforce privacy  The Register

Facebook: Advertisers to get more tools to control where ads appear - The Mercury News
Facebook: Advertisers to get more tools to control where ads appear  The Mercury News

Thousands of advertising screens go blank after NS loses court case - DutchNews.nl
Thousands of advertising screens go blank after NS loses court case  DutchNews.nl

Mother accuses Marks and Spencer of false advertising over £35 fake M&S Christmas tree online - Daily Mail
Mother accuses Marks and Spencer of false advertising over £35 fake M&S Christmas tree online  Daily Mail

Study Highlights “Five Secrets for Automotive Advertisers” - Radio World
Study Highlights “Five Secrets for Automotive Advertisers”  Radio World

Kirin to Release “Slow Drink(R)” Advertisements Promoting Responsible Drinking in Pursuit of Zero Harmful Drinking During the Holiday Season - Business Wire
Kirin to Release “Slow Drink(R)” Advertisements Promoting Responsible Drinking in Pursuit of Zero Harmful Drinking During the Holiday Season  Business Wire

Netflix Told To Sell Advertising As Subscriber Numbers Face Pressure - ChannelNews
Netflix Told To Sell Advertising As Subscriber Numbers Face Pressure  ChannelNews

The convergence of advertising and marketing - MIT Technology Review
The convergence of advertising and marketing  MIT Technology Review

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