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Advertising Information Channel:
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Advertising Information Channel:
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Yahoo Groups: I see countless marketers on shoestring budges turn to traffic exchanges for free traffic. If they would spend the time creating online groups rather than clicking for traffic they would see much more quality traffic. By no means am I saying throw in the towel on traffic exchanges as I use a number of them.
Would you rather click a thousand times for 80 unique visitors daily or would you like to receive hundreds or more unique visitors daily. (not mentioning repeat visitors) I thought so...
With hundreds of thousands of people visiting the yahoo group directory you can't help but get excited. I have 18 groups, each one in a different business category of the yahoo directory.
A great way to get your group noticed is to create a group description consisting of html. Don't worry, there are numerous areas on the web where you can learn basic html. Take a tour and see what kind of resources yahoo groups offer. In addition to the welcome page and links, I encourage you to send a automatic file that goes out each week containing cutting edge marketing techniques and resources.
So what are the benefits of owning your own group? Here's a few for example, members who are joining you group to post their business are now part of you opt-in list. These same people come back daily to post their business or product creating residual exposure to your business. Most of the posters are in it for the quick riches which will never happen. With the proper training and exposure, these people will buy into you business join your down line just from the daily exposure of your business on the group.
When you start reaching several thousand members you will start working your way up the yahoo group directory since groups are ranked by the number of members you have. You will not only create residual traffic with your members but also with visitors locating your group in the yahoo directory. When you feel comfortable with your ranking open a new group in a different yahoo biz category. You can start your own yahoo group here. Remember to use the principles above to create a massive residual traffic flow.
Msn Groups: I would like to introduce another group to you, "msn groups." These group are ranked by group activity which is not hard to achieve with what you have just learned. Take a look at different members groups to gain a feel for whata they are promoting and running things. Once again these groups are very friendly to posting your business or product. As you can see, link structures are setup different from a yahoo group. Links Are Uploaded to a link directory from your computer to the group site. You can get your msn group started by searching for msn groups.
You also have the option to e-mail members as much as you like with the msn groups feature. Remember that is important not to spam your members as it will lead to unsubscriptions which leads lower activity lower ranking. I usually e-mail my members twice a month at the most. I have found it very effective to release information on your latest articles and free e-books. Giving away free information will gain you respect and a good reputation which will pay huge dividends later on!
Once you get these two groups running you will be able to cross promote them with each group. You will be getting a majority of the same members in each of these groups which will bolster your ranking and create residual traffic.
The most effective ways to market groups are to promote them in traffic exchanges and classified ads.
Author: Corey Morehouse; Egroup Specialist
http://finance.groups.yahoo.com/group/Web_Marketing_Secrets
MORE RESOURCES updated Thu. May / 17 / 2012 TIME | Facebook Advertising Shows 'A Lot Of Potential But It's Not A Slam-Dunk' Huffington Post By Nicola Leske and Kate Holton NEW YORK/LONDON (Reuters) - General Motors Inc's decision to stop advertising on Facebook may be a wake-up call for the No. 1 social network, but Top advertising executives say it's far too early to know if the site will ... Facebook's biggest problem is that it's a media company Is Advertising on Facebook Worth the Expense? Why I Lost My Faith In Facebook Advertising |
NPR sees sharp downturn in advertising revenue, leading to talk of cuts Washington Post Halfway through its fiscal year — and six months into Gary Knell's tenure as chief executive — Washington-based NPR has seen a sharp downturn in corporate “underwriting,” or advertising revenue. The falloff has led to projections of an annual ... |
 Globe and Mail | Does advertising on Facebook pay? San Mateo Daily Journal But ahead of the IPO, a debate emerged between two of the nation's largest automakers: Does it pay to advertise on the social network? General Motors, the nation's largest automaker, said it would abandon Facebook ads after concluding they were ... Companies ask: Does advertising on Facebook pay? |
 Seattle Post Intelligencer (blog) | Skechers agrees to pay $45 million to settle charges of sketchy advertising of ... Seattle Post Intelligencer (blog) By Rita R. Robison Kim Kardashian, fresh from a sweaty workout and pictured in a variety of steamy, suggestive poses, decides in a TV advertisement to dump her personal trainer. “It's not someone else, it's something else” Kardashian, a reality TV-show ... Sketchy ads? Skechers agrees to pay $50M to settle false-advertising allegations Skechers settles with WA over false advertising Shoe-maker accused of sketchy advertising settles lawsuit |
Sweeney: Facebook Advertising Money Is In the Movies CNBC.com Traditional advertising in that context can be both annoying and ineffective. Imagine someone interrupting your conversation by waving a big billboard between you and your friend. Yuk! Social media advertisers are just realizing how influential the ... |
Viewers Want Choice, Control and Relevance from Online Video Advertising ... San Francisco Chronicle (press release) New York, New York (PRWEB) May 17, 2012 Vibrant Media, the global leader in premium contextual advertising, has released key research findings that determine what viewers want in their video advertising: choice, control and relevance. |
New Mobile iPhone Application for Location-Based Virtual Advertising Sacramento Bee By They Creative Advertising HOUSTON, May 17, 2012 -- /PRNewswire-iReach/ -- They Creative Advertising introduces Knibbler™ iPhone application, a location-based advertising tool for individuals and small business owners. Using the dynamic Knibbler™ ... |
 Sydney Morning Herald | Apple Moves to Dismiss Siri False Advertising Suit PC Magazine But Apple's main counter-argument appears to be its contention that the plaintiffs' complaints lack the specificity that would be required to back up their claims of false advertising—failing to provide "a single actionable misstatement" on the part ... Apple Responds to Siri Class Action Lawsuits |
Coca-Cola Dodges Federal False Advertising Claim Courthouse News Service By TIM HULL (CN) -- Pomegranate juice purveyor Pom Wonderful cannot pursue federal false-advertising claims that Coca-Cola's pomegranate blueberry drink contains mostly apple and grape juices, but it may be able to revive its state law challenges, ... |
 Street Fight | Local Ad Spending Moving More to Mobile and Online; BIA/Kelsey's Media Ad View ... MarketWatch (press release) CHANTILLY, Va., May 17, 2012 /PRNewswire via COMTEX/ -- According to BIA/Kelsey's Media Ad View reports, local advertising spending will experience a compound annual growth rate of 2.6 percent between 2011 and 2016, with revenues climbing from around ... BIA/Kelsey: Local Ad Spending Moving More To Mobile And Online, Radio 'Holds ... Forecast: Locals Ads Hit $150 Mil By 2016, Trad Media Holds Social-Media Ad Spending to Jump to $9.8 Billion in 2016 |
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