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Offline Advertising Secrets: Using Offline Advertising to Get the Most from Your Name Squeeze Page


Many people online are not using one of the best advertising methods around. I'm talking about offline print advertising. I've been using it since 1998, and I have a secret to share with you. Over 60% of my online business comes from offline print advertising. I know that 60% sounds very high, but it's because I use offline print advertising as my main advertising method.

Before we go any further, I'd first like to tell you to not give up on your online advertising methods. You just need to learn to use online and offline advertising methods together.

Here is how I used offline print advertising to drive people to a struggling "name squeeze" page.

I know that many of you are frustrated with your online advertising methods. Email advertising, PPC advertising, website advertising, and the like can all be very over whelming. A few years ago when I was new to Internet marketing, I tried everything under the sun to get people to a "name squeeze" page I had built to promote a product. I finally decided to go back to what I knew worked. Offline print advertising!

I took all the copy that was on my "name squeeze" page. I opened up Microsoft Publisher (All it is, is a word processor program.) and pasted all of my copy from my "name squeeze" page into Publisher. I took the ad copy and made it into a full page (8x11) ad. It's very easy to do, so don't let this part scare you.

Now, I had an ad that looked just like my online "name squeeze" page, but without the email sign up box. Instead of the email sign up box, I directed the reader to my website address.

I looked for places I could now advertise my ad in. Since I had been using offline print advertising, I knew exactly where to go. You may be new to this kind of advertising, and that's okay because I have one of the only websites that will thoroughly teach you how to use many offline advertising techniques like this one at little or no cost. It's loaded with resources on where and how to advertising offline.

I placed my "name squeeze" website ad in several publications. The total readership was about 200,000

Once my ad for my "name squeeze" website hit, my site was flooded with visitors, and I had people signing up left and right via my email form on my website. It's a little harder to track when using offline advertising methods. When I ran the ad to promote my "name squeeze" page, I made a special page just for my offline advertising people. That way I could track my ROI.

When it was all said and done, I had spent $120 on advertising. The counter on my special page for my offline advertising people showed that I had gotten almost 16,000 unique visitors to the site. Out of those 16,000 unique visitors, almost 2,000 of those visitors signed up for my offer on my "name squeeze" page. Out of those 2,000 people, 156 of them bought my $9.95 product. I made a total of $1,552.20. I only spent $120 on advertising, and the product only cost me $2.83 to fill and ship. My total profit was $990.72! Now that's not a bad ROI at all!

As you can see, using offline advertising methods is very powerful. There is an art to it, but once you get it all figured out, you will be making incredible profits every time you start a new advertising campaign!

I wish you much success in all of your offline advertising adventures.

Liz Tomey

Liz Tomey has owned a direct mail advertising business since 1998. She runs two different networks of sites. One in the direct mail advertising niche http://www.Mailorder-HQ.com and one in the Internet marketing niche http://www.TomeyMarketing.com. If you would like to learn how to use offline advertising as part of your marketing efforts, stop by her super informative site at http://www.OfflineAdvertisingSecrets.com


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Fri. September / 18 / 2020

NRCC cancels $2 million in Houston-area ads - The Texas Tribune
NRCC cancels $2 million in Houston-area ads  The Texas Tribune

AdTech Roundup: Top Things in Advertising Technology - MarTech Series
AdTech Roundup: Top Things in Advertising Technology  MarTech Series

AT&T plan for advertising subsidized cellphones hits Senate roadblock - Fox Business
AT&T plan for advertising subsidized cellphones hits Senate roadblock  Fox Business

Roku, NBCUniversal In Stalemate Over Carriage Of App Platforms, Advertising Share 09/21/2020 - MediaPost Communications
Roku, NBCUniversal In Stalemate Over Carriage Of App Platforms, Advertising Share 09/21/2020  MediaPost Communications

TikTok Says Advertising Won’t Be Illegal Under Trump’s ‘Ban’ - Adweek
TikTok Says Advertising Won’t Be Illegal Under Trump’s ‘Ban’  Adweek

Outdoor Advertising Market | Insights on the Crisis and the Roadmap to Recovery from COVID-19 Pandemic | Technavio - Odessa American
Outdoor Advertising Market | Insights on the Crisis and the Roadmap to Recovery from COVID-19 Pandemic | Technavio  Odessa American

The Top Advertising Agencies of 2020, According to DesignRush - Martechcube
The Top Advertising Agencies of 2020, According to DesignRush  Martechcube

SaTT Smart Advertising Token Announces Listing on Leading Crypto Exchanges, KuCoin and Uniswap | Press release - Bitcoin News
SaTT Smart Advertising Token Announces Listing on Leading Crypto Exchanges, KuCoin and Uniswap | Press release  Bitcoin News

The pandemic has been disastrous for advertising but political spending will bail it out - Poynter
The pandemic has been disastrous for advertising but political spending will bail it out  Poynter

AcuityAds to Officially Launch New Advertising Automation Platform - MarTech Series
AcuityAds to Officially Launch New Advertising Automation Platform  MarTech Series

MOLOCO Cloud Enables Self-Serve Programmatic Advertising - Martechcube
MOLOCO Cloud Enables Self-Serve Programmatic Advertising  Martechcube

Location Based Advertising Market 2020 Worldwide Demand with Industry Opportunities by 2027 – IBM Corporation, LEAP, LocationGuru Solutions, Near Pte, Targetoo - Reported Times
Location Based Advertising Market 2020 Worldwide Demand with Industry Opportunities by 2027 – IBM Corporation, LEAP, LocationGuru Solutions, Near Pte, Targetoo  Reported Times

The Future Of Advertising Is A Creative Leader On Top, Not MBAs Or Financial Executives - Forbes
The Future Of Advertising Is A Creative Leader On Top, Not MBAs Or Financial Executives  Forbes

Trump Has Lost His Edge In TV Advertising - FiveThirtyEight
Trump Has Lost His Edge In TV Advertising  FiveThirtyEight

Dealership advertising rebounds after pandemic disruption - Auto Remarketing
Dealership advertising rebounds after pandemic disruption  Auto Remarketing

NTN Buzztime Enters Asset Purchase Agreement to Sell Entertainment and Advertising Assets - WFMZ Allentown
NTN Buzztime Enters Asset Purchase Agreement to Sell Entertainment and Advertising Assets  WFMZ Allentown

Adventure Advertising purchases Crowning Touch Embroidery - PenBayPilot.com
Adventure Advertising purchases Crowning Touch Embroidery  PenBayPilot.com

Programmatic Advertising Spending Market: Classification, Opportunities, Types, Applications, Status and Forecast to 2024 by Adobe Inc., DIGILANT, Kantar Media, Oracle Corporation - The Daily Chronicle
Programmatic Advertising Spending Market: Classification, Opportunities, Types, Applications, Status and Forecast to 2024 by Adobe Inc., DIGILANT, Kantar Media, Oracle Corporation  The Daily Chronicle

Germany to further restrict tobacco advertising - Xinhua | English.news.cn - Xinhua
Germany to further restrict tobacco advertising - Xinhua | English.news.cn  Xinhua

Advertising Outside Of Facebook - Benzinga
Advertising Outside Of Facebook  Benzinga

KERV Launches Lookbook Feature for Interactive Video Advertising - Martechcube
KERV Launches Lookbook Feature for Interactive Video Advertising  Martechcube

National Media Council Issues Circular Regarding Social Media Advertising - Lexology
National Media Council Issues Circular Regarding Social Media Advertising  Lexology

Amadeus and Xandr Team Up to Optimise Travel Advertising - PerformanceIN
Amadeus and Xandr Team Up to Optimise Travel Advertising  PerformanceIN

Roku Exec Shares Advice For CTV Advertising Newbies, Growth Trends 09/18/2020 - MediaPost Communications
Roku Exec Shares Advice For CTV Advertising Newbies, Growth Trends 09/18/2020  MediaPost Communications

Traditional Advertising Agency Services Market 2020- Current Scenario, Market Share, Future Opportunities Epsilon, Televerde, 360I etc. - The Daily Chronicle
Traditional Advertising Agency Services Market 2020- Current Scenario, Market Share, Future Opportunities Epsilon, Televerde, 360I etc.  The Daily Chronicle

On Appeal To Advertising Experts, P&G Gets Nod For '#1' Claim With Brand Qualifier On Oral-B Picks - HBW Insight
On Appeal To Advertising Experts, P&G Gets Nod For '#1' Claim With Brand Qualifier On Oral-B Picks  HBW Insight

Extensive ad campaign coming in advance of possible record pistachio harvest - KGET 17
Extensive ad campaign coming in advance of possible record pistachio harvest  KGET 17

COVID-19 Impact on Mobile Advertising Market 2020: Global Industry Size, Trends, Growth Insights, SWOT Analysis by Top Key Vendors and Forecast Research to 2025 - The Daily Chronicle
COVID-19 Impact on Mobile Advertising Market 2020: Global Industry Size, Trends, Growth Insights, SWOT Analysis by Top Key Vendors and Forecast Research to 2025  The Daily Chronicle

(SPONSORED) Do's and Don'ts of Advertising - Radio Ink
(SPONSORED) Do's and Don'ts of Advertising  Radio Ink

Outdoor Advertising Market Report Analysis By Various Services, Offering, Platforms, Significant Growth 2026|Clear Channel Outdoor Holdings, Inc., JCDecaux, Lamar Advertising Company, Outfront Media Inc. - The Daily Chronicle
Outdoor Advertising Market Report Analysis By Various Services, Offering, Platforms, Significant Growth 2026|Clear Channel Outdoor Holdings, Inc., JCDecaux, Lamar Advertising Company, Outfront Media Inc.  The Daily Chronicle

Pacvue Brings its Award Winning eCommerce Advertising and Intelligence Platform to Instacart - MarTech Series
Pacvue Brings its Award Winning eCommerce Advertising and Intelligence Platform to Instacart  MarTech Series

NBCU Intros News Outcome-Based Measurement Program; Telcos Spend Big On Advertising Despite The Pandemic - AdExchanger
NBCU Intros News Outcome-Based Measurement Program; Telcos Spend Big On Advertising Despite The Pandemic  AdExchanger

Social Media Advertising Market to Eyewitness Massive Growth by 2028: Alphabet, Facebook, Baidu - The Daily Chronicle
Social Media Advertising Market to Eyewitness Massive Growth by 2028: Alphabet, Facebook, Baidu  The Daily Chronicle

ReThinc adds public relations services to its marketing and advertising efforts - AZ Big Media
ReThinc adds public relations services to its marketing and advertising efforts  AZ Big Media

Digital Advertising Management Platform Market Next Big Thing | Major Giants Google, SteelHouse, Mediawide - The Daily Chronicle
Digital Advertising Management Platform Market Next Big Thing | Major Giants Google, SteelHouse, Mediawide  The Daily Chronicle

Online Display Advertising Platforms Market 2020 In-Depth Analysis of Industry Share, Size, Growth Outlook up to 2025 | Quantcast Advertise, The Trade Desk, Choozle, MediaMath, Facebook Business - The Daily Chronicle
Online Display Advertising Platforms Market 2020 In-Depth Analysis of Industry Share, Size, Growth Outlook up to 2025 | Quantcast Advertise, The Trade Desk, Choozle, MediaMath, Facebook Business  The Daily Chronicle

An Open Letter To The Advertising Community From Sound Lounge's Tom Jucarone - SHOOT Online
An Open Letter To The Advertising Community From Sound Lounge's Tom Jucarone  SHOOT Online

Trump ramps up advertising in Maine, shifts focus to the economy - NewsCenterMaine.com WCSH-WLBZ
Trump ramps up advertising in Maine, shifts focus to the economy  NewsCenterMaine.com WCSH-WLBZ

Media Central Delivers Substantial Revenue Growth from Enhanced Programmatic Advertising Efforts - Yahoo Finance
Media Central Delivers Substantial Revenue Growth from Enhanced Programmatic Advertising Efforts  Yahoo Finance

Interactive Advertising Market Outlook 2020 | Covid-19 Impact |Growth by Top Companies: Grey Advertising, Wieden+Kennedy, Butler, etc. - The Daily Chronicle
Interactive Advertising Market Outlook 2020 | Covid-19 Impact |Growth by Top Companies: Grey Advertising, Wieden+Kennedy, Butler, etc.  The Daily Chronicle

Direct-To-Consumer Pharmaceutical Advertising (Dtcpa) Market – increasing demand with Industry Professionals: HARVARD POLITICAL REVIEW, MDedge, FDA - Verdant News
Direct-To-Consumer Pharmaceutical Advertising (Dtcpa) Market – increasing demand with Industry Professionals: HARVARD POLITICAL REVIEW, MDedge, FDA  Verdant News

Mobile Advertising Market Expected To Garner $243,703 Million by 2022, Growing at a CAGR of 15.8% From 2014 - - EIN News
Mobile Advertising Market Expected To Garner $243,703 Million by 2022, Growing at a CAGR of 15.8% From 2014 -  EIN News

Cross Platform and Mobile Advertising Market 2020-2026 Present Scenario and market growth by focusing on Top Operating Key Vendors like 4info, Amobee, AOL, Apple, Facebook, Google, Microsoft, Nokia, Rhythm, Yahoo, Flipkart - The Daily Chronicle
Cross Platform and Mobile Advertising Market 2020-2026 Present Scenario and market growth by focusing on Top Operating Key Vendors like 4info, Amobee, AOL, Apple, Facebook, Google, Microsoft, Nokia, Rhythm, Yahoo, Flipkart  The Daily Chronicle

AT&T considers cellphone plans subsidized by advertising - Fox Business
AT&T considers cellphone plans subsidized by advertising  Fox Business

Targeted TV advertising is losing steam, and industry players are scrambling to save it - Business Insider - Business Insider
Targeted TV advertising is losing steam, and industry players are scrambling to save it - Business Insider  Business Insider

Digital Display Advertising Market 2020 In-Depth Analysis of Industry Share, Size, Growth Outlook up to 2025 | Starcom Worldwide, SocialHi5, SevenAtoms Inc, Digital Business Development Ltd, Search Engine People - The Daily Chronicle
Digital Display Advertising Market 2020 In-Depth Analysis of Industry Share, Size, Growth Outlook up to 2025 | Starcom Worldwide, SocialHi5, SevenAtoms Inc, Digital Business Development Ltd, Search Engine People  The Daily Chronicle

ReverseAds Announces The Launch Of The World's First True Alternative To Search Advertising - PR Web
ReverseAds Announces The Launch Of The World's First True Alternative To Search Advertising  PR Web

Google exec on hot seat in Congress over advertising power - WSLS 10
Google exec on hot seat in Congress over advertising power  WSLS 10

NBCUniversal tests new measurement program to prove it can push product sales for advertisers - Digiday
NBCUniversal tests new measurement program to prove it can push product sales for advertisers  Digiday

Direct-to-Consumer Pharmaceutical Advertising Market 2020 by New Technology, Size, Share and Top Players Analysis- HARVARD POLITICAL REVIEW, MDEDGE, FDA | Forecast 2026 - The Daily Chronicle
Direct-to-Consumer Pharmaceutical Advertising Market 2020 by New Technology, Size, Share and Top Players Analysis- HARVARD POLITICAL REVIEW, MDEDGE, FDA | Forecast 2026  The Daily Chronicle

Unlocking the “Five I's” of Omnichannel Advertising: Mediaocean's Neuhauser - BeetTV
Unlocking the “Five I's” of Omnichannel Advertising: Mediaocean's Neuhauser  BeetTV

Display Advertising System Market Manufacturing Base Distribution, Sales Area, Product Types by Players (2020-2026) - The Daily Chronicle
Display Advertising System Market Manufacturing Base Distribution, Sales Area, Product Types by Players (2020-2026)  The Daily Chronicle

Insight on the Growth of Cross Platform And Mobile Advertising Market Growth with Challenges, Standardization, Competitive Market Share,COVID-19 Analysis and Top Players 2028 - The Daily Chronicle
Insight on the Growth of Cross Platform And Mobile Advertising Market Growth with Challenges, Standardization, Competitive Market Share,COVID-19 Analysis and Top Players 2028  The Daily Chronicle

Mobile Advertising Market Research: Aim To Achieve The Pinnacle In Qualitative Industry Research And Business Intelligence - The Daily Chronicle
Mobile Advertising Market Research: Aim To Achieve The Pinnacle In Qualitative Industry Research And Business Intelligence  The Daily Chronicle

Aerial Advertising Market Next Big Thing | Major Giants Airsign, Van Wagner Aerial, Aerial Advertising - The Daily Chronicle
Aerial Advertising Market Next Big Thing | Major Giants Airsign, Van Wagner Aerial, Aerial Advertising  The Daily Chronicle

A truck advertising the Census got stuck ‘Storrowed’ - Boston.com
A truck advertising the Census got stuck ‘Storrowed’  Boston.com

SwagBag VIP Launches Experiential Marketing & Advertising - Martechcube
SwagBag VIP Launches Experiential Marketing & Advertising  Martechcube

Online Display Advertising Market: Indoor Applications Projected to be the Most Attractive Segment during 2020-2027 - The Daily Chronicle
Online Display Advertising Market: Indoor Applications Projected to be the Most Attractive Segment during 2020-2027  The Daily Chronicle

Pay-per-click (PPC) Advertising Market 2020 Trends and Key Growth Opportunities | Manufactures – Baidu, Google, Amazon, Alibaba, Yahoo, Sogou, Yandex, Microsoft, JD - The Daily Chronicle
Pay-per-click (PPC) Advertising Market 2020 Trends and Key Growth Opportunities | Manufactures – Baidu, Google, Amazon, Alibaba, Yahoo, Sogou, Yandex, Microsoft, JD  The Daily Chronicle

(SPONSORED) Uplift Your Broadcast Advertising - Radio Ink
(SPONSORED) Uplift Your Broadcast Advertising  Radio Ink

Indian Law on advertisement of brand extensions of alcohol and tobacco products and how it poised to become tougher - Lexology
Indian Law on advertisement of brand extensions of alcohol and tobacco products and how it poised to become tougher  Lexology

Advertising MARKET 2020 | (COVID19) IMPACT ANALYSIS | BUSINESS OUTLOOK, GROWTH, REVENUE, TRENDS AND FORECASTS 2026 - The Daily Chronicle
Advertising MARKET 2020 | (COVID19) IMPACT ANALYSIS | BUSINESS OUTLOOK, GROWTH, REVENUE, TRENDS AND FORECASTS 2026  The Daily Chronicle

Thanks To Our Advertisers - Above the Law
Thanks To Our Advertisers  Above the Law

MidWeek Should Have Labeled Amemiya Story An Advertisement - Honolulu Civil Beat
MidWeek Should Have Labeled Amemiya Story An Advertisement  Honolulu Civil Beat

What Trump's TikTok Ban Could Mean For Advertisers - AdExchanger
What Trump's TikTok Ban Could Mean For Advertisers  AdExchanger

Programmatic Job Advertising Leader Joveo Hires Dwane Lay to Bolster Customer Success Leadership - MarTech Series
Programmatic Job Advertising Leader Joveo Hires Dwane Lay to Bolster Customer Success Leadership  MarTech Series

Campaign is Scaling Back Television Advertising For Now - erienewsnow.com
Campaign is Scaling Back Television Advertising For Now  erienewsnow.com

Color-Coded Maps Tell Marketers Where They Need To Increase Advertising 09/18/2020 - MediaPost Communications
Color-Coded Maps Tell Marketers Where They Need To Increase Advertising 09/18/2020  MediaPost Communications

Bucs' strong TV ratings offer opportunities for local businesses, just not all of them - Tampa Bay Business Journal
Bucs' strong TV ratings offer opportunities for local businesses, just not all of them  Tampa Bay Business Journal

FPC National Announces Hiring of Anny Barrad as Director of National Advertising and Public Relations - PR Web
FPC National Announces Hiring of Anny Barrad as Director of National Advertising and Public Relations  PR Web

Out-of-state donors fund advertising flood in Maine Senate campaign - Press Herald
Out-of-state donors fund advertising flood in Maine Senate campaign  Press Herald

For the advertising industry, the pandemic means opportunity. - The New York Times
For the advertising industry, the pandemic means opportunity.  The New York Times

The small effects of political advertising are small regardless of context, message, sender, or receiver: Evidence from 59 real-time randomized experiments - Science Advances
The small effects of political advertising are small regardless of context, message, sender, or receiver: Evidence from 59 real-time randomized experiments  Science Advances

Digest: Court overturns SEPTA ban on political advertising - trains.com
Digest: Court overturns SEPTA ban on political advertising  trains.com

AdvertiseMint Release Innovative Advertising Policy Guide Infographic - PRNewswire
AdvertiseMint Release Innovative Advertising Policy Guide Infographic  PRNewswire

Media Execs: Do Advertisers Trust You? It Matters Now More Than Ever 09/21/2020 - MediaPost Communications
Media Execs: Do Advertisers Trust You? It Matters Now More Than Ever 09/21/2020  MediaPost Communications

Legal Advertisements: Friday, September 18, 2020 | Legal Advertisements - Imperial Valley Press
Legal Advertisements: Friday, September 18, 2020 | Legal Advertisements  Imperial Valley Press

Lisa Scheller advertisement misses mark on Susan Wild's support of campaign finance bill - Morning Call
Lisa Scheller advertisement misses mark on Susan Wild's support of campaign finance bill  Morning Call

Lamar Advertising Company (REIT) (LAMR) and the Battle of Fundamentals vs. Technicals - The News Heater
Lamar Advertising Company (REIT) (LAMR) and the Battle of Fundamentals vs. Technicals  The News Heater

Biden vs Trump advertising strategy in battleground states - CNN
Biden vs Trump advertising strategy in battleground states  CNN

Lamar Advertising Company Announces Commencement of Exchange Offer for 3 3/4% Senior Notes due 2028, 4 7/8% Senior Notes due 2029 and 4% Senior Notes due 2030 - GlobeNewswire
Lamar Advertising Company Announces Commencement of Exchange Offer for 3 3/4% Senior Notes due 2028, 4 7/8% Senior Notes due 2029 and 4% Senior Notes due 2030  GlobeNewswire

Family Business Profile: 97-year-old Advertisers Printing makes big investments to power through Covid-19 pandemic - St. Louis Business Journal
Family Business Profile: 97-year-old Advertisers Printing makes big investments to power through Covid-19 pandemic  St. Louis Business Journal

How (and Why) to Use Branding to Supercharge Your Advertising - Business 2 Community
How (and Why) to Use Branding to Supercharge Your Advertising  Business 2 Community

Republican worries rise as Trump campaign pulls back from television advertising - The Washington Post
Republican worries rise as Trump campaign pulls back from television advertising  The Washington Post

This decade’s most important marketing question: What data rights do advertisers possess? - Search Engine Land
This decade’s most important marketing question: What data rights do advertisers possess?  Search Engine Land

Don’t Tune Out OPDP’s Recent Warning Letter For a Violative Radio Advertisement - JD Supra
Don’t Tune Out OPDP’s Recent Warning Letter For a Violative Radio Advertisement  JD Supra

Craft beer subscription service pulled up for misleading advertising - The Drinks Business
Craft beer subscription service pulled up for misleading advertising  The Drinks Business

Sweeping new changes to influencer advertising will apply from 14 September - JD Supra
Sweeping new changes to influencer advertising will apply from 14 September  JD Supra

Facebook Says Apple’s New iPhone Update Will Disrupt Online Advertising - The Wall Street Journal
Facebook Says Apple’s New iPhone Update Will Disrupt Online Advertising  The Wall Street Journal

Facebook tries to head off election turmoil, angering both Trump and Democrats - The Washington Post
Facebook tries to head off election turmoil, angering both Trump and Democrats  The Washington Post

Fashion Advertisers Rediscover Black Models - The New York Times
Fashion Advertisers Rediscover Black Models  The New York Times

Trump goes mostly dark in TV advertising fight with Biden - The Associated Press
Trump goes mostly dark in TV advertising fight with Biden  The Associated Press

Advertising for Cavemen: Exploring the Psychology of PPC Ad Copy - Search Engine Journal
Advertising for Cavemen: Exploring the Psychology of PPC Ad Copy  Search Engine Journal

TikTok can help Walmart take on Amazon, Facebook, and Google - Fast Company
TikTok can help Walmart take on Amazon, Facebook, and Google  Fast Company

‘We have the capability’: How the coronavirus crisis has accelerated advertising’s shift to agility - Digiday
‘We have the capability’: How the coronavirus crisis has accelerated advertising’s shift to agility  Digiday

Advertisers Seek Right to Cancel TV Spending as Pandemic Roils Fall Season - The Wall Street Journal
Advertisers Seek Right to Cancel TV Spending as Pandemic Roils Fall Season  The Wall Street Journal

TikTok Launches Marketing Partner Program for Advertisers - Social Media Today
TikTok Launches Marketing Partner Program for Advertisers  Social Media Today

Google's advertisers will take the hit from UK digital service tax - The Guardian
Google's advertisers will take the hit from UK digital service tax  The Guardian

‘Contextual targeting is going to be the new black’: As IDFA restrictions loom, advertisers brace for the fallout - Digiday
‘Contextual targeting is going to be the new black’: As IDFA restrictions loom, advertisers brace for the fallout  Digiday

Biden and Trump Unveil Dueling Law-and-Order Ads - The New York Times
Biden and Trump Unveil Dueling Law-and-Order Ads  The New York Times

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