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Offline Advertising Secrets: Using Offline Advertising to Get the Most from Your Name Squeeze Page


Many people online are not using one of the best advertising methods around. I'm talking about offline print advertising. I've been using it since 1998, and I have a secret to share with you. Over 60% of my online business comes from offline print advertising. I know that 60% sounds very high, but it's because I use offline print advertising as my main advertising method.

Before we go any further, I'd first like to tell you to not give up on your online advertising methods. You just need to learn to use online and offline advertising methods together.

Here is how I used offline print advertising to drive people to a struggling "name squeeze" page.

I know that many of you are frustrated with your online advertising methods. Email advertising, PPC advertising, website advertising, and the like can all be very over whelming. A few years ago when I was new to Internet marketing, I tried everything under the sun to get people to a "name squeeze" page I had built to promote a product. I finally decided to go back to what I knew worked. Offline print advertising!

I took all the copy that was on my "name squeeze" page. I opened up Microsoft Publisher (All it is, is a word processor program.) and pasted all of my copy from my "name squeeze" page into Publisher. I took the ad copy and made it into a full page (8x11) ad. It's very easy to do, so don't let this part scare you.

Now, I had an ad that looked just like my online "name squeeze" page, but without the email sign up box. Instead of the email sign up box, I directed the reader to my website address.

I looked for places I could now advertise my ad in. Since I had been using offline print advertising, I knew exactly where to go. You may be new to this kind of advertising, and that's okay because I have one of the only websites that will thoroughly teach you how to use many offline advertising techniques like this one at little or no cost. It's loaded with resources on where and how to advertising offline.

I placed my "name squeeze" website ad in several publications. The total readership was about 200,000

Once my ad for my "name squeeze" website hit, my site was flooded with visitors, and I had people signing up left and right via my email form on my website. It's a little harder to track when using offline advertising methods. When I ran the ad to promote my "name squeeze" page, I made a special page just for my offline advertising people. That way I could track my ROI.

When it was all said and done, I had spent $120 on advertising. The counter on my special page for my offline advertising people showed that I had gotten almost 16,000 unique visitors to the site. Out of those 16,000 unique visitors, almost 2,000 of those visitors signed up for my offer on my "name squeeze" page. Out of those 2,000 people, 156 of them bought my $9.95 product. I made a total of $1,552.20. I only spent $120 on advertising, and the product only cost me $2.83 to fill and ship. My total profit was $990.72! Now that's not a bad ROI at all!

As you can see, using offline advertising methods is very powerful. There is an art to it, but once you get it all figured out, you will be making incredible profits every time you start a new advertising campaign!

I wish you much success in all of your offline advertising adventures.

Liz Tomey

Liz Tomey has owned a direct mail advertising business since 1998. She runs two different networks of sites. One in the direct mail advertising niche http://www.Mailorder-HQ.com and one in the Internet marketing niche http://www.TomeyMarketing.com. If you would like to learn how to use offline advertising as part of your marketing efforts, stop by her super informative site at http://www.OfflineAdvertisingSecrets.com


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Thu. February / 27 / 2020

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Etsy Earnings Win, Advertising Fees  pymnts.com

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ASEOHosting: Traditional Online Advertising is Dire in 2020  Yahoo Finance

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UK Drug Advertising Complaints Increase as Withdrawn Advertisements Remain Steady  Regulatory Focus

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In Focus: Vision 2020, New Social Media Rules For Political Advertising, UNCF Mayor’s Masked Ball  phl17.com

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American Advertising Federation Space Coast Honors Winners of 2020 ADDY Awards |  SpaceCoastDaily.com

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How buyers and advertisers are planning for the end of the third-party cookie  Digiday

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Advertising Through the Rideshare Industry  Grit Daily

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Univision Q4 Sees Slight Revenue Increase, Core Advertising 6% Higher 02/28/2020  MediaPost Communications

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Sinclair Broadcast expects to see record political advertising sales this year after earnings miss  Baltimore Sun

AdDaptive Intelligence, Initiative, and Cox Business share B2B Advertising Success on stage at Digiday Conference - MarTech Series
AdDaptive Intelligence, Initiative, and Cox Business share B2B Advertising Success on stage at Digiday Conference  MarTech Series

Acast Launches Acast Marketplace, a Podcast Advertising Platform - MarTech Advisor
Acast Launches Acast Marketplace, a Podcast Advertising Platform  MarTech Advisor

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'This line is for employees only': stories of being Black in advertising, 1969-2020  The Drum

SONIC Drive-In Puts Guests in the Driver’s Seat with New Advertising Campaign THIS IS HOW WE SONIC - Yahoo Finance
SONIC Drive-In Puts Guests in the Driver’s Seat with New Advertising Campaign THIS IS HOW WE SONIC  Yahoo Finance

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Kroger Precision Marketing Achieves Tag Platinum Certification For Digital Advertising Trust And Transparency Practices  Yahoo Finance

Layton woman arrested for advertising videos of infant, child rape on social media app - KJZZ
Layton woman arrested for advertising videos of infant, child rape on social media app  KJZZ

How Record Television Advertising is Shaping American Elections - Niskanen Center
How Record Television Advertising is Shaping American Elections  Niskanen Center

NBCUniversal Details New ‘One Platform’ Advertising Ahead Of Upfront - Deadline
NBCUniversal Details New ‘One Platform’ Advertising Ahead Of Upfront  Deadline

Vince Cullers Group: First black owned advertising agency - wcia.com
Vince Cullers Group: First black owned advertising agency  wcia.com

Garnet Media Group wins regional advertising awards - UofSC News & Events - @UofSC
Garnet Media Group wins regional advertising awards - UofSC News & Events  @UofSC

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INTRODUCING: The Lost Coast Outpost CLASSYFieds! Classified Advertising For the Humboldt County Masses!  Lost Coast Outpost

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The Honest Ads Act Charts A Path For Political Advertising  AdExchanger

The Big Won becomes World Creative Rankings to benchmark advertising's top performers - The Drum
The Big Won becomes World Creative Rankings to benchmark advertising's top performers  The Drum

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Friendable Focuses on Machine Learning and AI for Mobile Advertising Campaign, Choosing “LiftOff” as Partner  Yahoo Finance

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Savannah Bananas baseball team removing all advertising from games this season  Bluffton Today

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Video lottery advertising bill (HB1249) dies in committee  KELO AM-FM

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ADVERTISING: Advertorial — JONATHON M. SASSER: Sleep: Quality over quantity  Coeur d'Alene Press

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"NBC Spot On," A New Local OTT/CTV Advanced Advertising Business Launches At NBCUniversal Owned Television Stations  Yahoo Finance

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Billionaire Bloomberg is proving no amount of advertising can sell a flawed product  NationofChange

All Eyes On Influencers: FDA And FTC Examination Of Endorser Advertising Signals Global Focus On Social Media - Media, Telecoms, IT, Entertainment - Worldwide - Mondaq News Alerts
All Eyes On Influencers: FDA And FTC Examination Of Endorser Advertising Signals Global Focus On Social Media - Media, Telecoms, IT, Entertainment - Worldwide  Mondaq News Alerts

NBC intros 'Spot On' business for local connected TV/OTT advertising - FierceVideo
NBC intros 'Spot On' business for local connected TV/OTT advertising  FierceVideo

Advertising Week Europe 'monitors' coronavirus as London media agency shutters - AdAge.com
Advertising Week Europe 'monitors' coronavirus as London media agency shutters  AdAge.com

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Discovery Profit Rises Despite Cord-Cutting and New Investments  Variety

Lamar Advertising to appear at the Morgan Stanley Technology, Media & Telecom Conference - Yahoo Finance
Lamar Advertising to appear at the Morgan Stanley Technology, Media & Telecom Conference  Yahoo Finance

ASA: The volume of gambling ads is driving distrust of advertising - Marketing Week
ASA: The volume of gambling ads is driving distrust of advertising  Marketing Week

Susan Collins complains about misleading campaign advertising - Lewiston Sun Journal
Susan Collins complains about misleading campaign advertising  Lewiston Sun Journal

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This Campaign Season, BBB National Programs' Digital Advertising Accountability Program is Helping Voters Understand the Origins of Online Political Ads  Inside NoVA

California Court Sets High Bar For Class Certification In False Advertising Cases - Litigation, Mediation & Arbitration - United States - Mondaq News Alerts
California Court Sets High Bar For Class Certification In False Advertising Cases - Litigation, Mediation & Arbitration - United States  Mondaq News Alerts

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AMC Networks Sees Q4 Declines In Advertising And Subscriber Revenues 02/27/2020  MediaPost Communications

Student Association implements new policy on OCCT advertisements - Binghamton University Pipe Dream
Student Association implements new policy on OCCT advertisements  Binghamton University Pipe Dream

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A realist’s take on travel advertising in 2020  PhocusWire

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Guidance issued for advertising marijuana products in Maine  Press Herald

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Healthy Community, ADVERTISING: Advertorial — GEORGE BALLING: Our philosophy  Coeur d'Alene Press

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Biden announces 'six figure' Super Tuesday ad campaign  POLITICO

SEC Looks to Loosen Advisor Advertising, Solicitation Rules - The 401(k) Specialist
SEC Looks to Loosen Advisor Advertising, Solicitation Rules  The 401(k) Specialist

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Camera club to host advertising photographer | Arts  The Star Democrat

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Mobile Advertising is Booming in APAC While Efforts Increase to Combat Fraud  Branding in Asia Magazine

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Here's what you need to know in advertising and media this week - Business Insider  Business Insider

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Olympics advertisers hold their breath in coronavirus waiting game  AdAge.com

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The 'Why' of an Advertising Photo  PetaPixel

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Accenture spearheads consultancy v advertising turf war  Financial Times

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ADVERTISING — Advertorial: DR. WAYNE M. FICHTER: The brain's effect on pain  Coeur d'Alene Press

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Why a Grab and Gojek merger could disrupt advertising in South East Asia  The Drum

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Baseball teams put ads everywhere. One summer league team is ditching them entirely.  The Washington Post

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Trump administration outsourcing part of census advertising campaign to state-run Chinese media: report  Raw Story

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Trump campaign buys top advertising spot on YouTube for Election Day | TheHill  The Hill

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PODCAST: Dean Evans of Cars.com on the state of automotive advertising  Auto Remarketing

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5 Global Digital Video Trends (Viewership & Advertising) in 2020  Business Insider Nordic

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'Nobody has a stellar record’: Popular food delivery apps may be advertising wrong prices, menus  WSOC Charlotte

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Contextual advertising company GumGum raises $22M  TechCrunch

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Vaping trends switch during investigation into Juul Labs advertising  KOMU 8

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Spain government proposes crackdown on gambling advertising  Yogonet International

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How much Mike Bloomberg is spending on campaign ads  Washington Post

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Do Institutions Own Pressman Advertising Limited (NSE:PRESSMN) Shares?  Simply Wall St

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AdQuick raises $6M to conquer an advertising market Google and Facebook won’t  TechCrunch

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Avoid These Advertising and Marketing Mistakes  Legal Reader

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By Sneaking Into Ads.txt Files, The 404bot Cost Advertisers $15 Million  AdExchanger

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Cross-Channel Performance Advertising Platform Market Gross Margin, Attractiveness, Competitive Landscape and Key Players – Facebook, Marin Software, Marilyn, etc.  News Times

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MTS launches theft protection, targeted advertising service for retailers  Telecompaper

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Why Burger King Is Proudly Advertising a Moldy, Disgusting Whopper  Adweek

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Mobile advertising trojans, stalkerware peak in 2019  SC Magazine UK

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New Las Cruces rental scam asks for electronic transfer of funds  Las Cruces Sun-News

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ISBA tackles public trust with five-part advertising guide  CampaignLive

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Winston-Salem PETA billboard honoring cows killed in highway crash rejected by advertising company  WXII12 Winston-Salem

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Internet Advertising Market by Type and Distribution Channel: Global Opportunity Analysis and Industry Forecast 2020-2025  News Times

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Mobile Advertising Industry Forecast to 2025 with Global Key  openPR

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Should rail commuter data be monetised through advertising?  swissinfo.ch

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Advertisement for Bids | Legal Announcements  Winona Daily News

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Most media buyers look to podcasts for advertising: IAB  Which-50

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How Anheuser-Busch is disrupting football advertising with the XFL  KSDK.com

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Outdoor advertising Market to depict appreciable growth prospects over 2020-2025  openPR

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Programmatic Marketing and Advertising Market to Witness Huge  openPR

This week's top advertising and media news, analysis - Business Insider - Business Insider
This week's top advertising and media news, analysis - Business Insider  Business Insider

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AdTech Roundup: Top Things in Advertising Technology  MarTech Series

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Deepwater Horizon Damage WORSE Than Expected & JUUL Busted Advertising To Children Online - The Ring of Fire Network  The Ring of Fire Network

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Planning For Safari Can Prepare Advertisers For Chrome's Future  AdExchanger

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The Mobile & Tablet Advertising Market to See Huge Growth  openPR

Bank of America consolidates advertising with Publicis Groupe - AdAge.com
Bank of America consolidates advertising with Publicis Groupe  AdAge.com

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Search Advertising Software Market Global Sales, Revenue, Price and Gross Margin  openPR

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Beyond Google and Facebook advertising: 17 ad platforms you should try  Search Engine Land

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Global Mobile Advertising Market to Gain Proceeds Worth USD  openPR

This week's advertising and media news and analysis - Business Insider - Business Insider
This week's advertising and media news and analysis - Business Insider  Business Insider

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IAB debuts 'Project ReArc' as a lifeline for advertisers in a cookieless world  AdAge.com

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WPP dives as advertising revenues suffer and new chief’s turnaround stalls  Evening Standard

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The high health costs of false advertising  The ASEAN Post

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The 'duopoly' is now worth more to advertisers than TV  Warc

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Digital Screens Track Our Behavior For Target Advertising: ‘We’re Not Using Info To Find Where You Live’  CBS Dallas / Fort Worth

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What’s Next for Advertisers, Ad Tech and Publishers in a Cookie-Free World?  Adweek

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Media executives pressure advertisers on quality news  Axios

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