Advertising Information Ohio

HOME

DIRECTORY

 

More free ebooks online:
 
Advertising | Affiliate revenue sharing  |  Auctions  |  Blogging  |  Crafts & Hobbies  |  Currency Trading  |  Home Remedies and Best Tips |  Mesothelioma lung cancer and asbestos |  Mortgage and refinance |  Pets  |  Web Site design  |

We would like to thank the local libraries, schools, and universities for recommending students to visit us when doing research on any of our information topics.
Please check back frequently as new topics are added and current topics are updated daily.

 

Place your TextLink AD here free

Make Your Business Cards Work


What's the cheapest, most under-used marketing tool you have?

The answer's no secret ... it's your business cards. If you aren't making them work for you, you may be missing an excellent opportunity at leveraging a cost effective marketing tool.

By the time you have read this article, you'll know several ways in which you can increase your profits by wringing every last cent of value from the advertising power of business cards.

Business card content

Everyone knows what a business card contains, so I'll keep this brief and focus on what some people don't have on their cards.

Cost effective advertising

The last supply of business cards I bought cost me 0.07 cents Australian per card; the last classified advertisement I lodged cost me $72. While the newspaper advertisement will get much more coverage for a day or two, I have no control over who reads it. Among those who do, thousands will have no personal interest in my offer and still others might never get to the classified advertisements pages. Many will throw out the paper in a day or so and my three line ad will be gone forever from their houses and minds.

With my business cards, however, I can target where and when I leave them or to which individuals I hand them in order to get the greatest advantage. Of course, there is never a guarantee that where I leave them will result in sales, but at least people do keep business cards. The idea is to increase probability ... the probability that the recipient will want my goods or services. Here's an example.

Target marketing

Recently I attended a workshop about Email Marketing which was also attended by about 50 others. As the products I sell include three high capacity email management software systems, this was an opportunity I couldn't miss. I left a card at every place mat on every table.

If the target audience was interested in email marketing, wasn't there a probability they might also be interested in email software? Sure enough, I received 11 enquiries within a few days of the workshop and sold three copies of the software.

Had the workshop been about 'The Metallurgical Use of Sodium Cyanide' how successful do you think I would have been?

When you use target marketing, you may have to offer a financial incentive for someone to distribute - or allow you to distribute - your card. If someone asks for a commission to distribute my business card, I'm happy to oblige, but I also expect to be allowed to leave a brochure. The incentive I offer is this: If you agree for me to leave my sales brochure, I'll use a code within the brochure that lets me identify a sale as coming from your workshop, shop, seminar or whatever. For every sale I'll give you a percentage commission.

If you do this often, you can set up an affiliate program through Clickbank, Sharesale or someone else who provides affiliate management programs. But I don't create affiliates for short-term ventures that may last only a few weeks, it's too much work.

Depending on the goods or services you sell, you can leave your business cards at business offices. For example, when I visit a real estate office I see business cards for insurance brokers. When I go to the insurance brokers, I see cards from real estate businesses. This can be a mutually beneficial arrangement that costs nobody. If you do it though, you must ensure you don't neglect your business card holder ... keep it stocked.

When you get a chance, identify those businesses whose customers may also want your complementary products or services. Talk with the owners/proprietors and see if you can arrange to leave your cards there. Remember, nothing ventured, nothing gained.

Even your friendly Chinese Cafe may be a good place to get some exposure. A cafe I visit every couple of months has a cork wall board bristling with business cards. Every time I go there I leave three or four of mine. They always need replacing, so someone is taking them. And let's face it, they aren't good for much else but reading.

Ask your friends to pass your cards to people they know -their sphere of influence - referral is an excellent method of marketing. Hand them out to people you meet at work - at play - anywhere if you feel they are prospective clients.

At the end of the day, you need to use every conceivable method to keep your firm's name in front of as many people as possible. After all, if they don't know you exist, why will they call you when next they want a new batch of widgets?

The cheap, humble business card can be a very effective marketing tool if you use it wisely. How well are you using yours?

Copyright Robin Henry 2005

Robin Henry is an educator, human resources specialist and Internet marketer whose firm, Desert Wave Enterprises, helps individuals and businesses improve their performance by using smart processes, smart technology and personal development. He lives at Alice Springs In Central Australia, but his online presence is available worldwide eg, lately he has been assisting US-based firms deal with Australian Government under the US-AUS Fair Trade Agreement.

Visit Desert Wave Enterprises.


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Tue. January / 16 / 2018

This RSS feed URL is deprecated
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

13 Essential Tips To Increase Your Revenue As A New Advertising Agency - Forbes

Forbes

13 Essential Tips To Increase Your Revenue As A New Advertising Agency
Forbes
Advertising agencies generated a generous $48.3 billion in revenue in 2016, according to a report by AdAge, revenue that was up by 4.4% from the previous year. While these revenue growth numbers sound good, the numbers represent the slowest amount of ...

and more »

CVS promotes truth-in-advertising for beauty products - CBS News

CBS News

CVS promotes truth-in-advertising for beauty products
CBS News
CVS Health is announcing a major change in how you shop for beauty products. The nation's leading drugstore chain will inform customers if certain advertisements for products were digitally altered. A special watermark will highlight imagery without ...
CVS to stop digitally altered images in its store brand advertising, will label other brands' manipulationAustin American-Statesman
CVS Pharmacy promises to end touchups of its beauty imagesFresno Bee
Cvs Health Corporation - CVS - Stock Price Today - ZacksZacks Investment Research
SEC.gov -Holdings Channel
all 228 news articles »

Where Is the Line Between Creepy and Creative in Advertising? - Adweek

Adweek

Where Is the Line Between Creepy and Creative in Advertising?
Adweek
In 2018, consumers have largely accepted that marketers use an online log of their behaviors and spending habits to target digital audiences with relevant ads. A Pew Research Center study found last year that most Americans determine their online ...


Here's how MLB marketing and advertising departments are dealing with the cold stove - CBSSports.com

CBSSports.com

Here's how MLB marketing and advertising departments are dealing with the cold stove
CBSSports.com
"Regardless of what the transactions are, we still have a pretty firm deadline and timeline that we need to execute on," Boston Red Sox chief marketing officer Adam Grossman told CBS Sports. "We still go on sale with tickets at the same time, we still ...


State tourism advertising to families, outdoors enthusiasts and 'bucket-listers' - Rapid City Journal

Rapid City Journal

State tourism advertising to families, outdoors enthusiasts and 'bucket-listers'
Rapid City Journal
Secretary Jim Hagen said the new advertising would be displayed Thursday evening during the dinner and awards ceremony hosted by Gov. Dennis Daugaard. The messages will be on television, billboards and magazine pages. They're designed to catch the ...

and more »

Immfly and Inadvia Launch Programmatic Video Advertising on Iberia Express - APEX Media

APEX Media

Immfly and Inadvia Launch Programmatic Video Advertising on Iberia Express
APEX Media
Wireless in-flight entertainment provider Immfly announced today that it has partnered with Inadvia, a video advertising trading platform, to bring programmatic video advertising aboard Iberia Express. The collaboration makes Immfly the first wireless ...


Kantar Advertising Report Finds Strong Synergies Between Facebook And TV - MediaPost Communications

Kantar Advertising Report Finds Strong Synergies Between Facebook And TV
MediaPost Communications
For example, online ads are cost-effective in extending TV reach and building brand metrics from awareness through to purchase intent, per the report. However, consumers' attitudes are more positive toward traditional media than online advertising, and ...

and more »

It's All About Data: How Magazine Media Wins the Digital Advertising Challenge - Folio Magazine

It's All About Data: How Magazine Media Wins the Digital Advertising Challenge
Folio Magazine
Cross-channel identification is key to frequency capping and sequencing/timing of advertising messages to the same user, Borsa says. Among advertisers she is seeing increased demand for tying web to mobile to shopper marketing. Meredith's hugely ...


Amazon to pop 23% this year to near $800 billion value on new advertising venture, analyst says - CNBC

ValueWalk

Amazon to pop 23% this year to near $800 billion value on new advertising venture, analyst says
CNBC
Amazon stock will add to its historic run in 2018 thanks to its booming advertising business, according to BMO Capital Markets. The firm raised its price target for Amazon to $1,600 from $1,200, the highest 12-month forecast on the e-commerce company ...
Amazon.com, Inc. Stock Soars To New High As Analysts Talk Up Advertising EffortValueWalk

all 270 news articles »

CompanionLabs looks to take guesswork out of social media advertising - Crain's Cleveland Business

Crain's Cleveland Business

CompanionLabs looks to take guesswork out of social media advertising
Crain's Cleveland Business
Brian Deagan knows he is teetering on the edge of hyperbole when he talks about the power of Facebook as an advertising platform. But he's also acutely aware of the social media site's impressive capabilities. With Facebook, advertisers have the ...


Google News

              used office cubicle and partitions walls for sale in Northeast Ohio   free amv format video downloads   amv format video downloads   amv format videos

Find custom outdoor advertising supplies and business supplies in Akron, Ohio below wholesale at OfficeJax in Akron, Ohio

Auctions Akron, Ohio    Blogging Ohio    Rss Ohio    Crafts & Hobbies Akron Ohio    Currency Trading in Akron Ohio
   Mortgage and refinance   Pets Akron Ohio    Web Site designers in Akron Ohio   university of akron university housing available

roofing contractors Akron Ohio

Surplus Overstock and used PET SUPPLIES

Find unclaimed freight in Akron Ohio

[Back to Top]

Find used office equipment in Ohio at www.OfficeJax.Has.It

Find the best fleamarkets at www.FleaMarketWorld.Has.It

www.Akron.Has.It

Find electric powered vehicles at www.NoGas.Drives.It

Akron City directory

Free Automatic Link Exchange

Flea Market World

Anonymous and Confidential U.S. Mail Drops - No ID Required reship worldwide

Find homes for rent
in Akron Ohio
www.homes4rent.has.it

Fleamarket World
www.fleamarkets.tk

Jim (James) Baughman Hosting Company of Akron, Ohio offers the finest in the CLOUD internet hosting  service and solutions at affordable prices. The Hepsia control panel is a superior control panel unlike the old school cpanel you may be familiar with as well as downloadable daily backups, 24 hour tech support response time is less than 30 minutes, php version selection, unlimited bandwidth, are all included at no additional cost.

Click here to place your free classified AD's on this page for freeHere
 

officejax surplus office furniture outlet Akron, ohio

OfficeJax free ad space available here

auction news and listings for Akron, Ohio

Akron crafts and hobby news center

Akron currency trading

Akron Ohio pet news

Advertising and promotions Akron, Ohio

The Akron blogging news center

lung mesothelioma asbestos

Akron Ohio web site design news

Akron Mortgaging and refinancing

Best Home Remedies and Tips

HOME | Site Map
© 2012 All Rights Reserved


  

advertising agency advertising supply and services marketing and advertising internet advertising pay per click advertising newspaper advertising promotion online advertising free advertising business marketing and advertising promotional advertising specialty print advertising banner advertising agency promotional product advertising radio advertising company classified advertising web advertising outdoor advertising ppc advertising advertising agency and services local advertising art layout production service advertising direct internet marketing advertising web site advertising business advertising television advertising jobs advertising services restaurant advertising yellow page advertising agency tv advertising web banner advertising directory advertising services  advertising slogan advertising photographer adsense advertising adwords apis cashing billboard advertising advertising balloon pay per click banner advertising gambling online magazine advertising yahoo advertising email advertising free internet advertising internet online marketing advertising business search engine advertising direct mail advertising services advertising design advertising age creative advertising targeted advertising advertising campaign media advertising career free online advertising mobile advertising ogilvy vintage advertising pen internet advertising agency car advertising subliminal advertising idea advertising and marketing employment cheap advertising pen advertising space  online advertising company advertising sign career in advertising direct mail advertising small business advertising history of advertising internet marketing online advertising advertising card communication content integrated marketing perspective premium promotion internet banner advertising advertising outdoor billboard affiliate advertising advertising art advertising display advertising product advertising copy advertising affiliate program free web site advertising real estate advertising brand advertising advertising brand communication guerrilla unconventional advertising business internet online internet marketing promotion advertising advertising firm contemporary advertising coroplast akron ohio custom signs and advertising solutions at OfficeJax online flea market